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Business History

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Rating
★★★★★
4.6
from
168 reviews
This podcast has
47 episodes
Language
English
Explicit
No
Date created
2025/10/06
Latest episode
2026/09/30
Average duration
43 min.
Release period
8 days

Description

It’s the history of business. How did Hitler’s favorite car become synonymous with hippies? What got Thomas Edison tangled up with the electric chair? Did someone murder the guy who invented the movies? Former Planet Money hosts Jacob Goldstein and Robert Smith examine the surprising stories of businesses big and small and find out what you can learn from those who founded them.

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Check latest episodes from Business History podcast


Hitler's Gift to the Hippies: The VW Beetle Story Part I – Rerun
2026/09/30
Business History is off this week, so we wanted to keep you entertained with a rerun, in case you missed our Beetle episode the first time around. (You can help us win a Signal Award for this episode by voting here.) The VW Beetle was the biggest selling car of all time - and it found particular favor with people like hippies and surfers. But this icon of the 60s counterculture had its roots in Nazism. The Volkswagen - the People's Car - was an obsession of Adolf Hitler. He wanted to transform Germany into a land of drivers - and needed an affordable, but reliable automobile.   Germany's private auto manufacturers knew the project was doomed to failure. So Hitler assembled a team of designers and factory managers to enact his vision - even if that meant enslaving workers and committing murder.   Write to us at [email protected] See omnystudio.com/listener for privacy information.
King of the Roll-Ups: The Man Who Created a Trash Empire, Then Built Blockbuster Video
2026/09/23
Wayne Huizenga came from a long line of trash collectors. It was a rough, fragmented, mom-and-pops business which notoriously attracted mobsters. But Huizenga set out to buy his small competitors - to roll them up - to form the biggest waste management firm in the world.  Huizenga bought up rival companies at a furious pace - several per week - and when he tired of the trash business he looked for something new. In the 80s, video stores also tended to be mom 'n pops outfits. Huizenga spotted that there was a golden opportunity to consolidate the rental industry, so used roll ups to build the giant Blockbuster Video chain.   Write to us at [email protected] See omnystudio.com/listener for privacy information.
How Warren Buffet Built His Legacy By Finding Value No One Else Could See – Rerun
2026/09/18
With the news of Warren Buffett stepping down as chairman of Berkshire Hathaway, we are revisiting an episode from our two-part series on Buffet. Warren Buffett rose from obscurity to become the richest person in the world - and he did it in a unique way. As a boy in Omaha he collected information obsessively - writing down car license numbers and hoarding bottle caps. As a young man, Buffett turned his focus on scouring business accounts to find companies that had hidden value no one else could spot. We tell the story of young Warren Buffett as he quietly worked building up the expertise and accumulating the wealth that would allow him to become the most famous investor of our age.    See omnystudio.com/listener for privacy information.
Herman Petty's Dream: The Struggles of the First Black American to Own a McDonald's
2026/09/16
Herman Petty was a Chicago barber and bus driver who dreamed of running his own business. When his local McDonald's restaurant was abandoned in 1968, Herman approached the company and said he should be the first black American to be given a hamburger franchise.  Herman and other black pioneers faced unique problems running McDonald's in America's inner cities - but their businesses soon flourished and they fought to make the burger giant listen to its black franchisees and customers.       Write to us at [email protected] See omnystudio.com/listener for privacy information.
The Battle of Fort Frick and the Anarchist Assassin
2026/09/09
Concluding our story of Andrew Carnegie's effort to break the unions at his Homestead steel factory, we look at how the plant boss Henry Clay Frick enlisted a private army of Pinkerton detectives to confront the steel workers. Gunfire erupts and there are deaths on both sides.    The so-called battle of "Fort Frick" seems to go the way of the unions - until a young anarchist comes to town hoping to piggyback on the unrest to further his goal of sparking a revolution. He finds a way into Frick's office... and he comes armed with a pistol and a knife.      Write to us at [email protected] See omnystudio.com/listener for privacy information.
Andrew Carnegie's War with his Workers
2026/09/02
In the first of two shows about the fight between the richest man and the unions at his Homestead steel plant - we look at why Andrew Carnegie decided that his workforce deserved a smaller share of his profits and the lengths he went to to cut their wages.     Carnegie grew up in poverty and publicly proclaimed that rich moguls such as he had a duty to aid the poor - but that didn't stop him using every weapon at his disposal to crush the steel workers' union. The fight got violent - very violent - and its ripples are still being felt to this day.   Write to us at [email protected] See omnystudio.com/listener for privacy information.
George Washington’s Trusted Tavern Guide: The Birth of the User Review
2026/08/26
When America’s first president set off to tour his new country, he had no idea where to stay. George Washington slept in some taverns he described as dirty and grim, but also stayed at some delightful inns. In the 1790s, there was no way for travellers to share tips on the nice places to sleep and those to avoid.  Fast forward to today and the rise of peer-to-peer services where we book a car ride, rent a vacation home or bid in an online auction, and the same trust problem occurs. How do we know we can rely on a vendor we’ve never met? And how can we praise good customer service with a glowing recommendation? That's why the user review was created. Write to us at [email protected] See omnystudio.com/listener for privacy information.
The DeLorean Saga: Fraud, Drug Deals and Marty McFly's Car
2026/08/19
This is a special crossover episode with Cautionary Tales with Tim Harford.  John DeLorean was a top car executive - but he was too maverick to fit into the oppressive corporate culture of GM. He wanted to make a new and exciting sports car - a futuristic stainless steel marvel with distinctive gull-wing doors (which found fame in Back to the Future). He just needed someone to give him millions of dollars to get started.  The British government agreed to foot the bill, but only if DeLorean built his factory in a troubled part of Northern Ireland. The cars coming off the production line were beset with problems and sales slowed down. Company finances were also strained by DeLorean's spendthrift ways and brazen theft. Finally, someone offered DeLorean a lifeline if only he'd come in on a cocaine deal.    Write to us at [email protected] See omnystudio.com/listener for privacy information.
The Tangled Story of Instant Ramen
2026/08/12
Momofuku Ando told the world he invented instant ramen noodles in a shed in his backyard. In Japan, there's not one, but two museums celebrating this breakthrough. Only Ando wasn't the first person to flash-fry noodles to preserve them - but he was willing to sue any rival ramen maker.   Ando had suffered repeated business failures and even been jailed for tax fraud - but he created an origin story for his instant noodles so compelling that it helped him build a convenience food empire that sent instant ramen everywhere on earth and finally into space.    Write to us at [email protected] See omnystudio.com/listener for privacy information.
Billy Beer: When American Beer Hit Bottom, Then Bounced Back
2026/08/05
President Jimmy Carter had a brother, and this brother LOVED beer. Billy Carter was a big 1970s celebrity and a struggling brewery decided to bet on him to revive its fortunes. Together they created Billy Beer and launched a huge ad campaign. The beverage was a global sensation... except nobody including Billy liked the taste. Billy Beer was a flop.   Billy Beer was emblematic of American brewing at the time. It was all bad beer and gimmicky marketing. Coincidentally, it was Jimmy Carter who would change that. He signed a new tax law that kickstarted the craft beer revolution which brought us some of modern America's most popular brews.  Write to us at [email protected] See omnystudio.com/listener for privacy information.
The Printing Press: The Invention Built on Debt and Sin
2026/07/29
Before 1450, books were written out by hand. It was slow and expensive. But Johannes Gutenberg borrowed a ton of money to create a printing press that could crank out Bibles and pamphlets and documents in huge numbers. Science, politics and philosophy were all up-ended.  For example, the Catholic Church seized on the invention to sell special certificates absolving people of their sins - a move that made money, but caused a permanent schism in Christianity.    And Gutenberg too found himself in trouble - when a financier sued the inventor to reclaim his loan, plus interest.   Write to us at [email protected] See omnystudio.com/listener for privacy information.
The Robberiest Robber Baron: The Villainy of Jay Gould
2026/07/22
Jay Gould became hugely rich without ever really making a product or offering a service to benefit his customers. Other "Robber Barons" in the 19th century forged steel or pumped oil to make money - but Gould preferred to manipulate the stock market or bribe judges and politicians to generate a profit.  Even when he was fired from the railway company he mismanaged, he used this inside information to profit from the soaring share price. No one liked Jay Gould - indeed many people physically assaulted him because of his awful behaviour - but his real legacy was the raft of laws America passed to try to prevent such a businessman ever rising to power again.    Write to us at [email protected] See omnystudio.com/listener for privacy information.
The Factory That Was Wiped Off The Map (From Cautionary Tales)
2026/07/08
Business History will be back on July 22nd - but here's an episode from another Pushkin Industries show we're sure you''ll enjoy, Cautionary Tales. A giant chemical plant near the small village of Flixborough, England, is busy churning out a key ingredient of nylon 6, a material used in everything from stockings to toothbrushes to electronics. When a reactor vessel fails, the engineers improvise a quick-fix workaround, so the plant can keep up with demand. Before long, the temporary patch - a small, bent pipe - becomes a permanent part of the factory, and the people of Flixborough unknowingly drift towards disaster. Listen to more Cautionary Tales whenever you get your podcasts.  See omnystudio.com/listener for privacy information.
The Nobel Winners Who Almost Crashed the Economy
2026/07/01
John Meriwether assembled the smartest team on Wall Street. In the 1980s, he combed Harvard and MIT for geniuses to join him at Salomon Brothers and make the investment bank a fortune with arbitrage - the trick of buying an asset cheap in one place and quickly selling it for a profit in another.  When he parted ways with Salomon Brothers, Meriwether took his "nerds" to set up a hedge fund. They prospered - making themselves and their clients rich. Two employees even picked up a Nobel Prize. But Long Term Capital Management operated in the real world - where projections and charts and formulas can't protect you from political chaos and economic turmoil.  Write to us at [email protected] See omnystudio.com/listener for privacy information.
A Store Owner You Can Trust: John Wanamaker, Returns and the Price Tag
2026/06/24
Shopping used to be adversarial. Shoppers and store owners would bargain and haggle over prices. What one person got for $1, the next guy bought for £1.25. And there were no returns. It was unfair and stressful - and made shoppers distrustful that they were getting a good deal. John Wanamaker changed all that.  Wanamaker thought about being a preacher before setting up as a clothes merchant. So he built a retail empire built on fairness and trust. Price tags appeared in his stores - promising everyone would pay the same. And if you weren't happy - you could return your purchase. This was so unusual that Wanamaker even won the praise of a US President.   AND to see Joseph Monroe Bennett's magnificent moustache for yourself go to: https://archives.upenn.edu/exhibits/penn-people/biography/joseph-monroe-bennett/ Write to us at [email protected] See omnystudio.com/listener for privacy information.

Podcast reviews

Read Business History podcast reviews


4.6 out of 5
168 reviews
★★★★★
Movie all the way 2026/09/28
New Fav
Very listenable voices, we learn and have enjoy every episode we’ve listened to on our long drives.
★☆☆☆☆
Taich29 2026/09/25
AI shill
Jacob Goldstein is an AI shill. This guy has read MULTIPLE ad copies for a single chatGPT work ad. I hope they’re paying you real well to shill out t...
★☆☆☆☆
Hello123456789023456124689432 2026/09/09
AI Usage
Openly using AI, and taking ChatGPT money. To each their own but will no longer be listening or recommending.
★★☆☆☆
etherdog 2026/09/09
Taking AI money
How much more is this podcast embedded with AI? They have a sponsor that is pushing AI. Do they have the moral turpitude to separate the sponsor from ...
★★★★★
gimlets are good for my ears 2026/09/03
Fun and educational
If you’re a fan of Planet Money and shows like How I Built This and Acquired, you’ll love this. And Robert and Jacob are really entertaining as hosts....
★★★★★
pepper79hellskitchen 2026/08/29
Fun and Informative
I really look forward to this podcast every week. I never thought I could find something like the creation of an airline so interesting! The hosts pla...
★★★★★
SylviaAP73 2026/08/27
I laugh and Learn Every Episode!
Every episode I laugh and learn so much! I love the chemistry between the hosts and how they break down complicated concepts at a level that this non-...
★★★★★
SneakyPete83 2026/08/27
I appreciate you!
This has quickly become my favorite podcast...educational, interesting topics, presented by hosts that balance the perfect amount of wit and humor. K...
★★★★★
UniqueNamesSuck 2026/08/26
My new favorite podcast
Feels like old school planet money - I learn something new every episode.
★★★★★
Shshort 2026/08/26
Interesting & Enjoyable!
I get very excited when a new episode is released because I know that I am in for a very interesting and enjoyable story on some facet of business. Th...
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