
Advertise on podcast: 12 x 12 Picture Book Podcast
Rating
5from
This podcast has
44 episodes
Language
EnglishPublisher
Julie HedlundExplicit
No
Date created
2026/01/14
Latest episode
2026/11/05
Average duration
41 min.
Release period
7 days
Description
Podcast for picture book writers by picture books writers with the 12 x 12 Picture Book Writing Challenge founder Julie Hedlund and co-host Kelli Panique www.12x12challenge.com
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Check latest episodes from 12 x 12 Picture Book Podcast podcast
044 - Writing Life Lessons From Dev Petty
2026/11/05
Writing Life Lessons from Dev the Writer Dev Petty is a bestselling picture book author. She delivered an outstanding webinar on dialogue in picture books to the 12 x 12 membership earlier this year. In this episode, we talk a little bit about dialogue and a whole lot about the writing life.
If writing dialogue is your jam, we highly recommend picking up lifetime access to Dev's webinar for 25% off at the link below!
Here's what you'll discover in this episode:
Dev's take on using speech bubbles in your manuscript How Dev gets back into writing after a break The importance of an idea file How she chooses what to work on next How much of the story she knows before she starts writing Why are so many of her books dialogue-forward Why most of what you write won't get published How she knows when to pursue an idea and when to let it go How many drafts Dev usually writes before sending a manuscript to her agent Her advice for new picture book writers How picture books have changed since today's writers were children Why it's imperative for writers to read current picture books Why writers need to play
Books mentioned in this episode:
I Don't Want to be a Frog by Dev Petty and Mike Boldt Elmore the Christmas Moose by Dev Petty and Mike Boldt Monty and the Mushrooms by Dev Petty and Jared Chapman The Night the Buildings Switched Places by Devorah Petty and Brian Biggs (Available 6/15/2027. Preorders open now.) The Book of Various Children by Dev Petty and Keiko Hayner (Available in 2028) The Spider in the Well by Jess Hannigan The Phantom Tollbooth written by Norton Juster and illustrated by Jules Feiffer Resources mentioned in this episode:
Get 25% off Dev Petty's presentation "What's That You Say? Dialogue in Picture Books" with code PODCAST Check out the video for this episode on our YouTube channel! If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
043 - 12 x 12 Scholarship Winners Spill the Tea
2026/10/29
What's it like to win a 12 x 12 Scholarship? Every November, we accept applications for 12 x 12 Scholarships. Scholarships are awarded in the categories of Diversity and Financial Need and completely funded by our current membership! We love our community for making these scholarships possible. Now that we have a podcast, we are able to share firsthand the positive effects that the 12 x 12 Scholarship can have on someone's writing career.
Today's guests are past winners Aimee Lee, Jennifer Tarr, and Laura De La Cruz. They won the scholarship in different years and are at different spots on their writing journey. Let's dive in and hear about their experiences and what advice they have for writers submitting to their scholarship application this year.
Scholarship applications are accepted November 1-30. Click here to see if you qualify!
Here's what you'll discover in this episode:
How does the 12 x 12 Scholarship work? What's included in the 12 x 12 Scholarship? Why did each writer apply for the Scholarship? How did they decide what to include in their application? How did they decide which manuscript to submit? What's the usual route to getting a GOLD membership? What did it feel like when they found out they won? What was their scholarship year like? Where has it led on their writing journey? Who has a book deal? Who has an agent? Who has a published book? What has helped them get through times when they've been discouraged in their writing? What's their advice for people who are getting ready to submit their applications? Kelli's tips for applying for a 12 x 12 Scholarship Apply for a 12 x 12 Scholarship HERE between November 1 - 30.
Books mentioned in this episode:
The Girl, The Village, and The Terrible Thunder by Aimee Yealim Lee and Hyewon Yum (Available 4/27/2027) Lowrider For Sale by Laura De La Cruz and Vanessa Morales How to Wear a Sari by Darshana Khiani and Joanne Lew-Vriethoff Raja's Pet Camel by Anita Amin and Parwinder Singh (Spanish version available here.) Waiting is Not Easy by Mo Willems
Resources mentioned in this episode:
Find out if you qualify for a 12 x 12 Scholarship HERE. If you don't qualify but still want to join 12 x 12, sign up for our wait list HERE.
Check out the video for this episode on our YouTube channel!
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
042 - Amanda Davis is Chasing the Light in Picture Books
2026/10/22
Chasing the light no matter what you're writing! 12 x 12 member Amanda Davis has written fiction and nonfiction picture books on topics that run the gamut of experiences and feelings. No matter what she writes (or illustrates), she does it in a way that's relatable to her young readers. Discover how Amanda finds that balance in today's episode.
Here's what you'll discover in this episode:
What inspired her latest book Chasing the Light As an illustrator, who or what determines if she illustrates her story or if someone else does. Why the publisher asked Amanda to change the ending of her book. How being an art educator influences her illustration style What story she submitted to a publisher herself instead of her agent submitting How she made a story about a parent with alcohol-use disorder kid-relatable How and why Amanda and her publisher had experts and psychologists read Sometimes Stormy before it was published Why she decided not to give up on her book How Amanda decides if she's going to submit a dummy with a project or not Why she hasn't illustrated anyone else's work—yet The importance of accuracy in illustrations How she shifts from writing tough topics to lighter topics How she prepares for book talks with tough topic books Why she writes fiction and nonfiction and how she shifts between the two Her advice for writers who aspire to illustrate The importance of lifelong learning What picture book does Amanda wish she had written
Books mentioned in this episode:
Chasing the Light by Amanda Davis and Faryn Hughes Owl Moon by Jane Yolen and John Schoenherr Sometimes Stormy written and illustrated by Amanda Davis 30,000 Stitches by Amanda Davis and Sally Wern Comport Moonlight Memories by Amanda Davis and Michelle Jing Chan The Elephants Come Home by Kim Tomsic and Hadley Hooper My Brother's Butt is Haunted by Dan Poblocki and James Rey Sanchez Mr. S written and illustrated by Monica Arnaldo
Resources mentioned in this episode:
Whispering Pines Writers' Retreat by NE-SCBWI
See the video of this episode on our YouTube channel!
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
041 - Indiia Willmot and the First-Year Member Experience
2026/10/15
What's it like to be a first-time 12 x 12 member? We invited first-year 12 x 12 member Indiia Wilmott onto the podcast to share what it's like when you join the 12 x 12 Picture Book Writing Challenge for the first time. If you've ever wondered what kind of a difference 12 x 12 can make in the writing life of a new writer, this one's for you!
Registration for a new year of 12 x 12 opens in January, add yourself to the waiting list so you don't miss another year! Click here.
Here's what you'll discover in this episode:
How Indiia started writing picture books How she found out about 12 x 12 Her first impression of 12 x 12 What section of the member forum she used first How she decided where to focus her efforts Why she values creative communitiescreative How her theater skills inform her writing If Indiia wrote more or less as a 12 x 12 member What she's learned about revision since she joined Her take on critique groups and mentors Her advice to aspiring picture book writers The importance of celebrating success—at any stage How 12 x 12 can shorten the learning curve in the kidlit publishing space Her daughter's favorite picture book!
Books mentioned in this episode:
Sulwe by Luputia Nyong'o and Vashti Harrison Mel Fell by Corey R. Tabor Simon and the Better Bone by Corey R. Tabor Ursula Upside Down by Corey R. Tabor Dragons Love Taco by Adam Rubin and Daniel Salmieri Bathe the Cat by Alice B. McGinty and David Roberts Links mentioned in this episode:
Be Bold! Be Brave! Charting Your Creative Journey with Purpose with Vashti Harrison (Use code PODCAST for 30% off!) Services for Writers - where Indiia found her mentor, Kristi Mahoney!
See the video of this episode on our YouTube channel!
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
040 - Mid-Journey Author Successes with Caitlin Binder Markey
2026/10/08
Let's talk about the middle of the writing journey with Caitlin Binder-Markey So far, most of our podcast episodes have been interviews with published writers, illustrators, and other industry professionals. But, what about the writers putting in the work who haven't seen their name on a book cover yet?
Today, we get to showcase one of those picture book writers—Caitlin Binder-Markey
Here's what you'll discover in this episode:
How Caitlin fell in love with picture books Why she started writing picture books Which board game is most comparable to writing The main reason Caitlin joined the 12 x 12 Picture Book Writing Challenge How 12 x 12 helped her find her critique group and connect with other writers What she loves about 12 x 12 now that she's member Her path to winning the Ann Whitford Paul Most Promising Picture Book Award What story inspired her award-winning manuscript What happens when you win that award What keeps Caitlin going on her writing journey How her family feels about her writing What the query trenches are like The definition of a champagne rejection The importance of making mistakes How connections help define her career What book Caitlin wished she had written
Books mentioned in this episode:
Writing Picture Books by Ann Whitford Paul The Rabbit Listened by Cori Doerrfeld
Resource mentioned in this episode:
Write for Kids with Joely Stuckley
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
039 - Karly Dizon: An Agent's Passion for Kidlit
2026/10/01
Agent Karly Dizon of Fuse Literary joins Julie Hedlund and Kelli Panique to chat about her love for picture books and kidlit, and why she comes back year after year to critique pitches and first pages from 12 x 12 Picture Book Writing Challenge members.
How Karly became an agent after starting as an author Her passion for representing writers How Karly developed her skills for editing and critiquing children's stories How she developed her picture book evaluation skills Why picture books are "sneaky difficult" to write Tips for expanding your writing toolbox The importance of being a lifelong learner How reading helps you write What makes a stand-out picture book How Karly connects with editors and keeps up with the publishing industry The most important question to ask when you have The Call with an agent What Karly must know before signing a new client What it means when a certain topic is on an agent's manuscript wish list What she's looking for in submissions Why an agent may have topics or genres on their "do-not-submit" submission list What is Karly seeing and loving in the kidlit market What editors are buying vs. what readers are buying Why Karly likes to work with 12 x 12 and our members
Links mentioned in this episode:
Fuse Literary Website 25% off Karly's webinar: What Agents Want You to Know About Submissions Today If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
038 - Betsy Bird: Where are the Funny Female Writers?
2026/09/24
Can you be a funny female picture book writer and get published? Uber-librarian Betsy Bird and Julie Hedlund talk about the challenges of being a funny female—even in today's market.
Here's what you'll discover in this episode:
Why it's difficult for women to get past the gatekeepers with funny and/or subversive picture books What you're no longer seeing in the book deals at this time Challenges for marginalized creators Advice for taking risks The difficulty with the appeal of humor What's expected of women writing humor Are things getting better for women? How the literacy crisis is impacting what's being published If Betsy's manuscripts have been rejected and why Is it okay to have jokes for adults in kids' books? What we can do to get more funny books by women in the marketplace Advantages of working with a small publisher Current trends in humorous books Ways to discover what kinds of books kids want What book does Betsy wish she had written
Books mentioned in this episode:
Wild Things: Acts of Mischief in Children's Literature by Betsy Bird, Julie Danielson, & Peter D. Sieruta Dragons Love Tacos by Adam Rubin & Daniel Salmieri The Day the Crayons Quit by Drew Daywalt & Oliver Jeffers Iggy Peck, Architect by Andrea Beatty & David Roberts Goodnight Moon by Margaret Wise Brown Mel Fell by Corey R. Tabor Fireworks by Matthew Burgess & Catia Chen Every Monday Mabel by Jashar Awan Because of a Shoe by Julie Fogliano & Marla Frazee Claydate by Dev Petty & Lauren Eldrich The Cow in the Dark at Night by Jess Hannigan Do You Like My Pants? By Carrie Shryock The Spider in the Well by Jess Hannigan The Bear Out There by Jess Hannigan Don't Trust Fish by Neal Sharpson & Dan Santat Donutrina in the Nutcracker Suite by Helen Yoon Mistaco by Eliza Kinkz Ratface Does Not Want to Be Your Friend by Eliza Kinkz Chooch Helped by Andrea L. Rogers & Rebecca Lee Kunz While We're Here by Anne Wynter & Micha Archer Shark-Nate-O by Becky Cattie & Tara Luebbe & Daniel Duncan Pop! Goes The Nursery Rhyme by Betsy Bird & Andrea Tsurumi Pop! Goes The Fairy Tale by Betsy Bird & Andrea Tsurumi (Available 6/2027) Click, Clack, Moo: Cows That Type by Doreen Cronin & Betsy Lewin Touch The Sky by Stephanie Lucianovic & Chris Park Accident by Andrea Tsurumi Terrible, Terrible Birds! By Betsy Bird & Matthew Cordell (Available 2/2027) Mini Golf Fun! By Tasha Hilderman & Katy Quarles Don't Wash Winston by Ashley Belote
Funny Female and Nonbinary Authors Mentioned
Margaret Wise Brown Dev Petty Anne Wynter Helen Yoon Eliza Kinkz Lian Cho X. Fang Andrea Tsurumi Janet Stevens
Links mentioned in this episode:
31 Days, 31 Lists Fuse #8 Blog on School Library Journal Fuse 8 'n Kate Podcast Betsy's Substack Betsy's Instagram Betsy's TikTok Betsy's Bluesky Betsy's Website Get 25% off Betsy's webinar Writing Humor in Unfunny Times
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
037 - Jess Townes: The Life of a Ninja Bookseller
2026/09/17
The Life of a Ninja Bookseller Not only does Jess Townes write incredible picture books, but she's also a Critique Ninja in the 12 x 12 membership AND she's a buyer at an independent bookstore! Jess joins Julie and Kelli in this podcast episode to chat about tips for revising your manuscript and what she thinks picture book creators need to know about the bookselling side of the children's publishing industry.
Here's what you'll discover in this episode:
Tips Jess gives 12 x 12 members for writing and revising their manuscripts What she looks for when giving critiques How to use real-life interactions can inspire your picture book What it's like to have publishers pitch YOU the books on their list The different ways kids attach to books How she works with her fellow bookseller to choose what they sell in the bookstore What came first: the author or the bookseller How being a bookseller inspires what she writes When booksellers start making purchase decisions for winter holiday sales What happens if your book comes out after the big purchases are made What does it mean when your book is remaindered How important holiday books are to booksellers The advantage of speaking directly to customers What is a shelf-talker and how it helps sell books The importance of author/bookseller relationships When to call a bookstore if you're going to be in the area How to approach a bookstore when you'd like them to carry your book What to do if you want to have an event at a store How this bookstore decides which self-published books to carry If bookstore events sell books What sells more than author events How pre-order campaigns impact independent bookstores Why you should coordinate with a local bookstore when doing author visits at schools and other locations What to take into consideration if you're trying to schedule bookstore events If there is an audience for picture books that aren't attached to popular characters or intellectual property
Books mentioned in this episode:
Groundhog Gets It Wrong by Jess Townes and Nicole Miles Spellbound by Jess Townes and Jennifer Harney Sometimes I Cry by Jess Townes and Daniel Miyares Room on the Broom by Julia Donaldson and Axel Scheffler Three Little Witches and the Spooky Old House by Peggy Archer and Gaia Bordicchia Not So Ordinary Ornaments by Paige Hulsey (coming soon, illustrator to be announced) Butt or Face by Kari Lavelle Millie Fleur's Pumpkin Problem by Christy Mandin Does a Bulldozer Have a Butt? by Derek Wilder Julie Andrews: A Little Golden Book by Christy Webster and Sue Cornelison Song After Song: The Musical Life of Julie Andrews by Julie Hedlund and Ilaria Urbinati After the Fall by Dan Santat Shy by Julie Andrews, Emma Walton Hamilton, and Eva Byrne Links mentioned in this episode:
Jess works at Main St. Books in Charleston, Missouri
The Adult Book Fair Kelli mentioned is put on Magic City Books in Tulsa
Emma Walton Hamilton's podcast episode on turning a real-life event into a picture book
Find out more about Jess Townes and her books on her website
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
036 - Miranda Paul has a Secret...
2026/09/10
A trade secret, that is... Earlier this year, agent and author Miranda Paul gave a webinar called Trade Secrets: Ways to Make Your Picture Book Idea More Commercial. In this podcast episode, we dive into a few topics not covered in the webinar. (You can now get this outstanding webinar for 25% off! Click here.)
Here's what you'll discover in this episode:
What information you should pay attention to in those Publishers Weekly announcements What to consider when you notice a trend Why you should follow agents on social media A current gap in the market Why a universal theme is so important How your book can still be commercial—even if it's not high concept Topics that kids need in picture books What makes a book commercial What is Miranda looking for in submissions (when she opens for submissions again)
Books mentioned in this episode:
Blobfish Throws a Party by Miranda Paul and Maggie Caton I Am Not Happy by Caroline L. Perry and Sydney Hanson So You Want to Be a Fossil by Anna Monders and Ryan Middaugh (coming in 2027) Make Your Mark: The Empowering True Story of the First Known Black Female Tattoo Artist by Jacci Gresham, Sherry Fellores, and David Wilkerson Not Like Every Other Day by Stephanie V.W. Lucianovic and Gabrielle Grimard Zombie and Brain are Friends by Stephanie V.W. Lucianovic and Laan Cham One Plastic Bag: Isatou Ceesay and the Recycling Women of the Gambia by Miranda Paul and Elizabeth Zunon Kaleidoscope of Hope: How Butterfly Life Cycles Reflect Our World by Miranda Paul and Hari and Deepti
Links mentioned in this episode:
Miranda Paul's Trade Secrets: Ways to Make Your Picture Book Idea More Commercial for 25% off!
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
035 - A Tribute to Jane Yolen
2026/09/03
Our dear Jane...
The children's writing community lost one of our greats this year when our beloved Jane Yolen passed away.
She is not only the author of over 450 books for kids, she is a teacher, mentor, and inspiration to hundreds (thousands?) of writers. She was constantly giving back to this community and we are all better for it.
In this episode, Julie shares her personal connection to Jane and different things she learned from Jane over the years.
Here's what you'll discover in this episode:
How Julie was introduced to Jane Yolen through her books How Julie met Jane (and her daughter Heidi E.Y. Stemple) in person A taste of Jane's poetry and her poetry practice What it was like to attend Jane's Boot Camp and stay in her house What it was like to have her manuscripts critiqued by Jane Julie's trip to Scotland to stay in Jane's house Who Jane defined as a writer How Jane inspired Julie at a low point in her career Jane-isms The origin story of HOW DO DINOSAURS SAY GOODNIGHT? Some of Julie's favorite Jane Yolen books—including those written for adults Excerpts from interviews with Jane
Books mentioned in this episode:
Here's a Little Poem by Jane Yolen, Andrew Fusek Peters, and Polly Dunbar
Owl Moon by Jane Yolen and John Schoenherr
How Do Dinosaurs Say Goodnight? by Jane Yolen and Mark Teague
The Devil's Arithmetic by Jane Yolen Come to the Fairies' Ball by Jane Yolen and Gary Lippincott
Over, Bear! Under, Where? by Julie Hedlund and Michael Slack
The Stranded Whale by Jane Yolen and Melanie Cataldo
Elefantastic by Jane Yolen and Brett Helquist
I Am the Storm by Jane Yolen, Heidi E. Y. Stemple, Kristen Howdeshell, and Kevin Howdeshell
Sister Fox's Field Guide to the Writing Life by Jane Yolen
Take Joy by Jane Yolen
Janie Writes a Play by Heidi E.Y. Stemple and Madelyn Goodnight
Links mentioned in this episode:
Link to Jane's Memorial Service
Watch the video version of this episode here: https://youtu.be/BUDmeqawLOU
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
034 - 12 x 12 New York Times Bestsellers!
2026/08/27
What's it like to be a New York Times Bestseller? It's a momentous time for the 12 x 12 membership and so we bring you a momentous podcast episode!
During the first week of August 2026, not one but TWO 12 x 12 member books were on the New York Times Bestseller List for Children's Picture Books (August 2, 2026). Considering that any book currently in print from Dr. Seuss. Maurice Sendak, and Margaret Wise Brown to award-winners and everything released this year, it's quite an accomplishment to land on the bestseller list.
Congratulations go to 12 x 12 members Kari Lavelle and Michael Benner!
Published by Sourcebooks Explore, Kari's nonfiction picture book BUTT OR FACE landed at number 7 after being in print for 3 years. Illustrated by the incredible Alison Hawkins and published by Orchard/Scholastic, Michael's picture book MAC & CHEESE: THE ORIGIN STORY debuted at #1 the week it came out!!
Two very exciting journeys starting at two very different places. Today, we hear how these bestsellers came to be!
Here's what you'll discover in this episode:
How Julie & Kelli found out about TWO members being on the NYT Bestseller List Who helped BUTT OR FACE land on the list What books you're competing with to get on the list The role Michael's publisher played in getting MAC AND CHEESE to the #1 spot How funny books attract sales How YOU can help an author make it on the bestseller list The importance of pre-order sales How Barnes & Noble supports pre-orders What's a frontlist title vs. a backlist title The surprising ways Michael and Kari found out the news Why BUTT OR FACE doesn't have an illustrator Puns for the win! The origin story of MAC AND CHEESE: THE ORIGIN STORY The different ways a book can find an audience What does it mean to be a publisher's "lead book" How Kari and Michael stay true to themselves when writing What's involved with having a special edition of your book for Barnes & Noble What it was like when Michael saw Alison's illustrations A look at the fun event kits created for MAC & CHEESE What it's like to work on a book that becomes a series and how to balance your creativity between projects The fun of read-alouds What books Kari and Michael wish they would have written
Books mentioned in this episode:
BUTT OR FACE by Kari Lavelle MAC & CHEESE: THE ORIGIN STORY by Michael Benner and Alison Hawkins WE MOVE THE WORLD by Kari Lavelle and Nabi H. Ali ODE TO GRAPEFRUIT: HOW JAMES EARL JONES FOUND HIS VOICE by Kari Lavelle and Bryan Collier MILK AND COOKES: THE PERFECT PAIR by Michael Benner and Alison Hawkins E-MERGENCY by Tom Lichtenheld and Ezra Fields-Meyer WHILE WE'RE HERE BY Anne Wynter and Micha Archer
Links mentioned in this episode:
See the video for this episode on YouTube Picture Book Summit's Home Page
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
033 - What You Need to Know About Press Kits with Kelli Panique
2026/08/20
What You Need to Know About Author Press Kits Kelli Panique has been working behind-the-scenes at events for creatives for almost 15 years now. As a regular part of her job, she contacts and coordinates with speakers for events and has discovered things you can do to make working with you a breeze.
Here's what you'll discover in this episode:
Why you need an author website—even if you're not published yet What to put on your website if you're not published yet Why hosting a blog can be useful to you as a writer Combining your interviews and reviews with research on the industry The benefit of interviewing authors Ideas for for posting on social media as a pre-published creator What to put on your About Me page Where to put your Press Kit on your website Should your bio be written in first person or third person? Do you need a short bio or a long bio? What kind of photos to have in your press kit How to name your photos The importance of having downloadable book cover images What someone needs from you when they book you for an event Where to put your social media links Where to find a great example of a press kit What a "sell sheet" is and why you might need one A tool to connect with bookstores and schools A few options for making your press kit accessible
Links mentioned in this episode:
Lisa Stringfellow's Essentials of an Author Website - 25% off for podcast listeners Vivian Kirkfield's website Susannah Hill's website Julie's Press Kit page Picture Book Summit's Home Page (Press Kit downloadable in the footer)
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
032 - Turning Real Life Stories into Picture Books with Emma Walton Hamilton
2026/08/13
Turn real-life anecdotes into stories Author and independent editor Emma Walton Hamilton shares the story of her latest collaboration with her mother, Julie Andrews. Emma not only chats about the inspiration for SHY, but also how they tweaked the true story of a real-life dog who liked to sing into to a fun, kid-friendly picture book.
Here's what you'll discover in this episode:
How to take real-life events and turn them into picture books The quirks of the real dog behind the inspiration The connection to her current dog The thread of true story in most of her picture books How pushing the envelope can take the story to the next level Jane Yolen's advice to not let the truth get in the way of a good story Why it's hard to let go of our real-life experiences when writing a story Encouraging kids to have the courage to shine Starting at the ending and working backward in the story Adding kids or child-like characters to make the story kid-friendly How two people can be inspired by the same thing and come up with two very different stories What's next for Emma
Links mentioned in this episode:
Picture Book Summit 2026! Emma is presenting at this year's event. Get $100 when you register before 8/27/26. The Complete Picture Book Submissions System created by Emma and Julie to help you create a submission package that will land you a book deal. Get the free training here.
Books* mentioned in this episode:
Shy by Julie Andrews, Emma Walton Hamilton, and Eva Byrne Waiting in the Wings by Julie Andrews, Emma Walton Hamilton, and EG Keller The Enchanted Symphony by Julie Andrews, Emma Walton Hamilton, and Elly MacKay Music Plants Hope by Tonnye Fletcher and Natalia Bruno After the Fall by Dan Santat
Find these books and more in the 12 x 12 Bookshop!
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
031 - Rachel Orr, Tasha Hilderman, and Suzy Levinson
2026/08/06
The Fun Part of Having an Agent After their 12 x 12 webinar about establishing successful agent-client relationships, agent Rachel Orr and her clients (and 12 x 12 members) Tasha Hilderman and Suzy Levinson stayed for an after-party podcast episode to talk about the fun things about writing and working together.
Here's what you'll discover in this episode:
Unexpected inspiration Why Suzy's mantra is "Follow the fun!" Why it's important to find the writing style that fits you Thinking about what books you read that make you want to write What Rachel loves about the variety projects she reads as an agent When and if you should take trends into account when writing Evergreen themes The importance of writing what you love How Rachel leverages rejections to find out what editors really want Formulaic vs. non-formulaic One of Rachel's favorite writing exercises How Tasha makes her manuscripts less predictable How working within parameters can be freeing The What If Game How Rachel develops submission lists and how much input her clients have in the process
Links mentioned in this episode:
Picture Book Summit 2026! Get $100 when you register before 8/27/26. How to Set Up and Sustain a Successful Agent/Author Relationship Webinar with Rachel Orr, Tasha Hilderman, and Suzy Levinson - Get 25% off!
Books* mentioned in this episode:
Dinos That Drive by Suzy Levinson and Dustin Harbin Lights at Night by Tasha Hilderman and Maggie Zeng Mini Golf Fun! by Tasha Hilderman and Kaly Quarles Gorilla Vanilla by Tasha Hilderman (coming in 2027!) Animals in Pants by Suzy Levinson, Kevin Howdeshell, and Kristen Howdeshell
Find these books and more in the 12 x 12 Bookshop!
If you enjoy the podcast, please like, subscribe, and review so other kidlit writers can find us!
Have questions for us or ideas for future episodes? Leave us a quick voicemail here.
Thank you for listening!
030 - Alyssa Reynoso-Morris: Getting the Gig After Party
2026/07/30
The ins and outs of author visits As a past 12 x 12 webinar speaker, Alyssa Reynoso-Morris brought us Getting the Gig! A jam-packed webinar with ideas and tools to use to land more speaking gigs and supplement your author income.
In today's podcast, we talk about how to get the most bang for your buck as you begin visiting schools and book speaking gigs, funny author visit stories, and more!
Here's what you'll discover in this episode:
Where to focus your efforts if you're just starting author visits Which events pay the author more Which events sell the most books Alyssa's process for reaching out to bookstores, schools, and conferences How many inquiries she sends per week and how many turn into bookings How many visits she gets from referrals at other events Her experience working with a booking agent How her experience learning to read late in elementary school influences how she writes for kids today How she keeps the read-aloud aspect in mind as she writes Funny stories from school visits Why authors have to diversify their income streams
Links mentioned in this episode:
25% off Alyssa's webinar: Getting the Gig Alyssa's resources for writers Books* mentioned in this episode:
Bold, Brilliant, and Latine by Alyssa Reynoso-Morris and Sol Cotti Gloriana, Presente: A First Day of School Story by Alyssa Reynoso-Morris and Doris M Rodríguez-Graber Plátanos Are Love by Alyssa Reynoso-Morris and Mariyah Rahman The Bronx Is My Home by Alyssa Reynoso-Morris and Kim Holt Pieces of Home by Alyssa Reynoso-Morris (debuting April 2027) The Last Cuentista by Donna Barba Higuera Kindred by Octavia Butler Watercress by Andrea Wang and Jason Chin Find these books and more in the 12 x 12 Bookshop!
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Podcast reviews
Read 12 x 12 Picture Book Podcast podcast reviews
DAS66!! 2026/03/16
Another 12x12 gem….
Julie and Kelli team up to share key tips, tools, and resources for creatives at all levels who are interested in publishing picture books. Frequent g...
JilllllllllllW 2026/02/06
A Priceless Addition to the 12 x 12 Challenge
This new podcast is a wonderful addition to the 12x12 Picture Book Writing Challenge Community that Julie Hedlund has started. Combine it with the Pic...
Ncb2020 2026/01/22
Love 12x22
I am a longtime member of 12x12 so thought I would check out the podcast. I love hearing more from Julie and Kelli in this format. They always help gr...
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