Advertise on podcast: The Legal Toolkit

As an associate at a law firm, it can be a challenge balancing marketing yourself while also giving your best to the firm. In this Legal Toolkit, host Jared Correia talks to Jay Harrington about how young associates can take ownership of their careers and build their brand while also being accountable to a firm. They discuss overcoming marketing challenges, in-person versus web marketing, and finding your identity both in and out of the office. Jay Harrington runs Harrington, a brand strategy and content marketing agency that helps lawyers and law firms across the country increase market awareness and improve business development efforts. Oh, man! I bet you didn’t know how much you were missing Jared’s unique take on culture, legal practice, and whatever else pops into his head. But don’t fret, there’s plenty to go around. Jared’s back with a new **WEEKLY** show, Legal Late Night, available not only on your favorite podcast app, but in living color on your neighborhood YouTubes. That’s right, Jared’s more than just a pretty voice. Join him and his guests in high-def 2D through the links below. Subscribe to Legal Late Night with Jared Correia on: Apple - https://podcasts.apple.com/podcast/legal-late-night/id1809201251 Spotify - https://open.spotify.com/show/0Rkik0LLMaU6u0e7AKfK9h Or your favorite podcasting app. And bask in the majesty of our YouTube here: https://www.youtube.com/channel/UCZO71dMbPZJWAKWw_-qrRRQ

Inefficient and don’t know why? Jared will sort you out. Listen in for tips on creating and delegating workflows to make your firm’s processes efficient from start to finish.  Next up, a brand new feature! In this, the inaugural edition of “Live From the Playroom,” Jared welcomes Nashville singer-songwriter Erinn Peet Lukes as the show’s first-ever musical guest. Check out Erinn’s music at erinnpeetlukes.com, and look for her upcoming solo album “EPL” on March 4th, available via your favorite streaming service. We loved having Erinn on so much, and wanted to share more of her scene, so we asked and she delivered. Check out this playlist Erinn put together for us featuring some of her Nashvegas friendshttps://open.spotify.com/playlist/7lNFmRUSAPrqtuj6X7QTJV?si=VlS7G3twTW2W-SwYo-C8WQ Oh, man! I bet you didn’t know how much you were missing Jared’s unique take on culture, legal practice, and whatever else pops into his head. But don’t fret, there’s plenty to go around. Jared’s back with a new **WEEKLY** show, Legal Late Night, available not only on your favorite podcast app, but in living color on your neighborhood YouTubes. That’s right, Jared’s more than just a pretty voice. Join him and his guests in high-def 2D through the links below. Subscribe to Legal Late Night with Jared Correia on: Apple - https://podcasts.apple.com/podcast/legal-late-night/id1809201251 Spotify - https://open.spotify.com/show/0Rkik0LLMaU6u0e7AKfK9h Or your favorite podcasting app. And bask in the majesty of our YouTube here: https://www.youtube.com/channel/UCZO71dMbPZJWAKWw_-qrRRQ

Welcome to Legal Late Night! In this episode, host Jared Correia breaks down the shifting landscape of law firm marketing for 2026 and dives deep into the world of legal education with clinical supervisor Leticia Leal.   First, Jared shares his monologue on the rise of AI Search Optimization (AEO). He explains why content marketing and short-form video are more critical than ever as AI begins to infiltrate traditional search engines. He also challenges lawyers to look beyond Google Ads and explore alternative platforms like Reddit, Twitch, and LinkedIn to capture a younger client base.  Then, we are joined by Leticia Leal from the University of Houston Law Center. Leticia shares her journey of becoming a lawyer in both Brazil and Texas, explaining the fundamental differences between civil law and common law systems. We discuss the "roach-free" University of Houston immigration clinic, how AI is (and isn't) being used by law students, and the "internet famous" status she achieved through her creative LinkedIn content.  Finally, don't miss the Counter Program: "Duo Lingo." Leticia helps Jared (who is Portuguese but can't speak the language) translate famous pop culture phrases into Brazilian Portuguese—from Die Hard one-liners to Seinfeld references.  Learn more about Leticia Leal here. Check out this week's Spotify playlist. Oh, man! I bet you didn’t know how much you were missing Jared’s unique take on culture, legal practice, and whatever else pops into his head. But don’t fret, there’s plenty to go around. Jared’s back with a new **WEEKLY** show, Legal Late Night, available not only on your favorite podcast app, but in living color on your neighborhood YouTubes. That’s right, Jared’s more than just a pretty voice. Join him and his guests in high-def 2D through the links below. Subscribe to Legal Late Night with Jared Correia on: Apple - https://podcasts.apple.com/podcast/legal-late-night/id1809201251 Spotify - https://open.spotify.com/show/0Rkik0LLMaU6u0e7AKfK9h Or your favorite podcasting app. And bask in the majesty of our YouTube here: https://www.youtube.com/channel/UCZO71dMbPZJWAKWw_-qrRRQ (00:00) - Intro & Monologue: Marketing Strategies for 2026 (01:07) - The Infiltration of AI in Search Results (02:12) - Why Content Marketing is More Critical Than Ever (03:15) - Short-Form Video: TikTok, Instagram, and YouTube 0 (05:09) - Alternative Ad Platforms: Reddit, Twitch, and Facebook (08:13) - The Necessity of CRMs for Tracking ROI (10:49) - Introducing Guest: Leticia Leal (U of H Law Center) (12:38) - Practicing Law in Brazil vs. the United States (15:49) - From Personal Trainer to Clinical Supervisor (21:35) - Balancing Law with Being a Dance Instructor (24:24) - Going Viral: Leticia’s LinkedIn Strategy (29:37) - Founding the National Brazilian Bar Association (33:20) - The Importance of Law School Clinics for Students (39:31) - AI in the Clinic: Are Students Scared to Use It? (45:22) - Job Prospects for 3Ls in the Houston Economy (48:49) - Counter Program: "Duo Lingo" (Portuguese Lessons) (52:58) - Translating Saturday Night Live & Die Hard (56:37) - Translating Seinfeld & Boss Baby (01:01:19) - Translating Forrest Gump (01:03:39) - How to Ask to Ride a Capybara in Brazil (01:07:15) - Conclusion & Outro

Are you slipping on keeping up with your clients and meeting important deadlines? For many lawyers, utilizing paralegals and legal assistants gives superior organization and efficiency to the practice of law. In this Legal Toolkit, host Jared Correia and Keith Shannon discuss the importance of paralegals and legal assistants in the legal profession. They define both roles and go over the types of work they can and cannot do according to ABA guidelines for paralegal services. They also talk about the types of law office technology and training lawyers should invest in for their paralegals–a means to maximize skills in e-Discovery and necessary office tech. Finishing up, they address how to hire qualified paralegals and offer strategies for avoiding paralegal burnout. Keith Shannon is an instructor in the paralegal technology training program at Central Piedmont Community College in North Carolina. Oh, man! I bet you didn’t know how much you were missing Jared’s unique take on culture, legal practice, and whatever else pops into his head. But don’t fret, there’s plenty to go around. Jared’s back with a new **WEEKLY** show, Legal Late Night, available not only on your favorite podcast app, but in living color on your neighborhood YouTubes. That’s right, Jared’s more than just a pretty voice. Join him and his guests in high-def 2D through the links below. Subscribe to Legal Late Night with Jared Correia on: Apple - https://podcasts.apple.com/podcast/legal-late-night/id1809201251 Spotify - https://open.spotify.com/show/0Rkik0LLMaU6u0e7AKfK9h Or your favorite podcasting app. And bask in the majesty of our YouTube here: https://www.youtube.com/channel/UCZO71dMbPZJWAKWw_-qrRRQ

Hosted by Michael Semanchik, For the Innocent exposes the shocking reality of wrongful convictions through raw, first-person stories from the exonerated. Season 3 returns September 9th featuring powerful accounts from Amanda Knox, JJ Velasquez, Bruce Lisker— three exonerees whose names have become synonymous with injustice— and more.  Through their voices, uncover how the justice system failed them, what it took to win back their freedom, and the lifelong impact of being branded guilty while innocent. Plus, hear legal and criminal experts break down the systemic flaws from false confessions and eyewitness misidentifications to flawed forensic science and corrupt police officers. This season uncovers the truth behind America’s most haunting wrongful convictions.  Season One and Two are now available. Subscribe to the show on ⁠⁠Legal Talk Network⁠.

Bar presidents share strategies, tools and insights for attorneys growing into leadership roles. Learn from real stories of growth, crisis management, and innovation in NCBP’s Leading the Bar podcast. Listen monthly for compelling stories the next generation of lawyer-leaders can use to develop skills, confidence, and vision to lead with purpose and integrity. Subscribe to the show on Legal Talk Network

If you haven’t heard, there’s a new GenAI tool on the block, and the other neighborhood kids aren’t too happy about it. The newbie, DeepSeek, is stirring up a major rivalry with OpenAI over some alleged and oh-so ironic data “theft”—ha. So, what does Jared think? Well, he’s here for the drama, AND for the AI ethics admonitions all you lawyers need to hear.  Later, even more ethics! Jared welcomes April McMurrey to hear about the problematic things lawyers do to get themselves into ethical trouble. From iffy (or nonexistent) fee agreements to tech incompetence to communication breakdowns, and more, April dishes on common reasons attorneys are reported for ethics violations. And, don’t worry, she also offers sage advice on how to keep your clients happy and your practice on the up and up. Finally, April sticks around for some Rump Roast trivia dedicated to Colorful Colorado. Just wait til you hear about Blucifer—yikes.  ----- Think your life might be better if you lived in Colorado? Listen to this episode's playlist to set the scene. ----- April M. McMurrey is Deputy Regulation Counsel for the intake division of the Colorado Supreme Court Office of Attorney Regulation Counsel. Mentioned in this episode: ABA 50th National Conference on Professional Responsibility

Jared may be too busy to write personalized Valentines for each member of the Legal Toolkit community, so, instead, he's gifting you with a special rebroadcast of an excellent episode from our friends over at Lawyerist. In this episode, Stephanie Everett sits down with Matthew Hunt on Lawyerist Podcast to break down the art of creating high-impact, snackable content for LinkedIn. Because let’s face it—if you’re not using LinkedIn to boost visibility, generate leads, and build real connections, you’re leaving opportunities on the table. Matthew shares his best strategies for turning LinkedIn into a powerful tool for growing your law firm, attracting referrals, and making sure you stay top of mind in your network. Get ready to rethink how you use LinkedIn!

It was the 80s, man! The Xennial microgeneration (born between 1977 and 1983) is, arguably, the best generation, but growing up in the magical, tech-free 80s wasn’t actually entirely happy-go-lucky. TV and movies of the era loved inflicting psychological scars on children, so Jared takes a therapeutic moment to get all that emotional damage off his chest.   Next—what you’re actually here for—insights on legal technology, conferences, products, and more! Jared welcomes Jobst Elster of InsideLegal to get his take on the latest trends. They discuss technology use in law firms and spend time hashing out why legal tech conferences are still a pretty essential part of tech education and making connections with progressive, reputable vendors.  And, lastly, the Rump Roast! As it turns out, Jobst has a serious barbeque hobby, so, in homage to the name of this segment, he and Jared talk about the literal roasting and smoking of delicious meats. ----- A playlist full of...meat? ----- Jobst Elster is the Head of Content/Legal Marketing Strategy at InsideLegal.com.

Reminder: In this day and age, attorney tech competence absolutely includes keeping up with the rapidly evolving AI landscape. So, we all know lawyers typically suck at tech adoption, but how are they doing since the advent of the AI renaissance? Surprisingly better than usual! Jared expounds upon the latest data and enlightens us on how lawyers are engaging with AI tools.  Next, Jared welcomes Judge Marty McGee to explore AI in legal at even greater depths. Judge McGee talks through his personal experience with AI technologies, before going into the specifics of a recent AI court order regarding the appropriate use and responsibilities lawyers must bear as they interact with and implement AI in their legal practice. They touch on permissible GenAI uses, AI evidence, deepfakes, and more.  Finally, the Rump Roast! Jared gets to know Judge McGee by learning his top picks amongst movie trilogies, breads, fonts, North Carolina barbeque, and lots more, in a game called “My Favorite Things”. ----- Feeling festive? So are we. ----- Marty McGee serves as the Senior Resident Superior Court Judge in Cabarrus County.  

Jared reminisces on the frustrations (and sweet joys) of the Correia family legacy of dedicated Boston sports fandom. But, in spite of the ups and downs, his message is clear—never give up.  Are you looking to hire or be hired? The legal job market is pretty darn hot, but what are the best ways for law firms and potential hires to connect? Jared Correia welcomes Erin Andersen to discuss the latest employment trends in the legal industry. With insights from both sides of the hiring market, Erin talks through career transitions, ways to optimize your web presence, effects of firm culture on hiring, and yes—AI impacts in job candidate searches!  And, this time on the Rump Roast, Jared and Erin play Workin’ for a Livin’––showcasing unusual jobs for Erin to rank according to their appeal. Would she like to be a professional cuddler? An egg peeler? A reindeer minder? That’s for us to know and you to find out.  ----- Let's Play(list) Ball!  

What gives, America? Jared shares his take on Trump’s unexpectedly decisive re-election and what he expects/fears in the upcoming presidential term. Here’s hoping democracy survives the next 4 years.  Next up, Alan Klevan has used technology to create a better work-life balance for decades, and you can too! Jared and Alan talk through how to leverage technology in your workflows to create a legal practice that aligns with your values and goals as an attorney. Alan shares his favorite tech tools and his strategies for maintaining balance in your personal and professional life. Last, Alan dodges the usual Rump Roast trivia by having a weird hobby! We bet you’ve never heard of a lobster roll connoisseur, but, well, now you have. Jared questions Alan on his unique experiences consuming lobster rolls in extensive and varied locales.  ----- Are mixtapes still a thing? Jared says so. ----- Alan Klevan has been an attorney since 1990, concentrating in the fields of workers' compensation law, automobile tort law, and general negligence law. 

What’s the next big thing coming in AI? Autonomous agents, that’s what! Currently, you have to drive the process of genAI by honing the iterations of your prompt. But, an autonomous agent can do that stuff without you worrying your pretty little head, dear lawyer. So, what’s there to know about this latest tech evolution? Jared’s here to talk about attorney use cases and whether this tech may be used for good or ill. Later, the AI apocalypse isn’t upon us yet, so let’s enjoy some awesome music. Jared welcomes Rock and Roll Hall of Famer Richie Furay who, among other accomplishments, was a member of the great American bands Buffalo Springfield and Poco. Jared and Richie talk through his history, digging into many colorful moments from his experiences in the music industry. Richie performs live on the podcast, and he and Jared discuss his upcoming documentary.  ----- Need more Richie? Jared's got you covered.  ----- Mentioned in this Episode: Spellbook Associate, effectively acting as a junior associate in a law firm.  Spellbook Launches Gen AI Agent that Can Plan and Execute Complex Transactional Workflows | LawSites by Bob Ambrogi LawNext Podcast: Ep 256: All About Spellbook’s New AI Agent, Capable of Performing Complex Legal Tasks, with CEO Scott Stevenson Richie Furay  Documentary — Richie Furay

Dear lawyers, software integrations exist to help you make life easier, make work faster, and much more. So, get on board as Jared takes us on a magical journey of understanding, helping lawyers everywhere grasp the versatile, customizable integration possibilities in legal practice. Jared explains the differences between direct, indirect, and DIY integrations, and gives real-life, legal-centric examples of how to amp up the usefulness of your software in almost innumerable ways.  Next, there are definitely some issues with our current legal ethics rules, but is there really any way to clear up the confusion? Jared welcomes legal ethics expert Jayne Reardon to talk about some of the inconsistencies at play, antiquated rules, inconsistent enforcement, and all sorts of other ethics questions worth examining in view of the current climate of the profession and needs of consumers. While Jared wants to burn it all down, Jayne offers constructive criticism vital to the future of legal ethics. And, finally, the Rump Roast, of course! Jared and Jayne play a round of trivia called “Questionable Ethics”. Which philosopher had a penchant for being swaddled like a baby? Yikes. Jayne R. Reardon is a Partner and Deputy General Counsel at FisherBroyles LLP, a distributed global law firm. ----- This week, Jared shares the playlist he turns to for help making the "right" choice. Proceed with caution. ------ Our opening song is Two Cigarettes by Major Label Interest. Our closing song is Something Else by Nu Alkemis$t.

If you’re not marketing your law firm well, you’re sitting on a whole lot of untapped potential for income and growth. Jared talks to Ashley Robinson of Green Cardigan Marketing about the need she saw in the legal world for honest, straightforward marketing tactics that help law firms bring in new clients and greater profits. She explains engagement strategies, effective intake processes, essential marketing technology, and more.  Later on in the Rump Roast, Jared and Ashley play “Don’t Sweat It!”––a delightful round of sweater-related trivia.  And, it might seem like Sheryl Crow got a late start to her music career, but she was deeply involved in the music industry for many years before her breakthrough solo album, “Tuesday Night Music Club” rocketed her to fame at age 31. That first album was pretty fun, but Sheryl’s perfect album came later with “The Globe Sessions.” Jared digs into the exceptional appeal of this deliciously hard-edged pop/rock album. ----- Yes, Jared does have a playlist of his favorite Sheryl Crow songs. ----- Our opening song is Two Cigarettes by Major Label Interest. Our closing song is Golden Light by Reveille