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Resource Centre

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This podcast has
102 episodes
Language
English
Publisher
BFM Media
Explicit
No
Date created
2010/12/17
Latest episode
2024/02/22
Average duration
35 min.
Release period
3 days

Description

Where industry experts, business owners and hands-on entrepreneurs compare useful notes on conceptualizing, creating, managing, and growing their businesses. Featuring interviews that equip the enterprise to boldly go forth and prosper, let Resource Centre help you take charge of your business and be a trendsetter in your industry.

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MSP273 Weird Science: Cyborg Locusts, Generative Video & Electronic Beats
2024/02/22
Rich and Matt embark on an unconventional journey through the realms of weird science, touching on advancements in clean energy and forensic science before delving into the heart of the episode: cyborg locusts. Matt shares his fascination with the idea that scientists are implanting electrodes in locusts' brains to harness their keen sense of smell for detecting chemicals, potentially revolutionising bomb detection technology. The conversation shifts to AI, specifically the updates and quirks in ChatGPT's performance and the introduction of personalised user models. They debate the balance between personalization and privacy, the potential benefits and pitfalls of AI remembering user preferences, and the broader impact of such technologies on society. They look at OpenAI’s incredible new generative video model Sora and touch upon Google's advancements in video analytics with the Gemini model. Via a diversion into tree frogs in Ukraine as an example of evolution in motion, they explore the health benefits of electronic music, discussing a study that reveals how different tempos can influence brain activity and emotional states, underscoring the potential therapeutic uses of music. See omnystudio.com/listener for privacy information.
The Data Shows It: Push Marketing Works
2024/02/21
Have you ever been bothered with marketing messages sent through SMSes and emails and considered them as spam, especially those that you don’t remember opting in for. Do you usually ignore or delete them? Now, according to a report by Omnisend, an email and SMS marketing platform, the effectiveness of automated email campaigns and SMS marketing continues to rise, with automated messages significantly outperforming scheduled promotional campaigns in conversion rates, open rates, and click-through rates. Omnisend’s recently released annual e-commerce marketing study also unveils nuggets on the role of automation and personalisation in driving higher engagement rates, conversion rates, and overall marketing success. See omnystudio.com/listener for privacy information.
Optimism in the Air: Asia's Marcom Industry Sees Robust Growth
2024/02/20
The marketing communications landscape in Asia, as with all things, is evolving, with its share of challenges and opportunities shaping its future. Technological advancements and shifting consumer expectations are at the forefront, with AI coming into the fold in content creation, targeting, and personalisation, despite ethical concerns about bias and brand reputation. This brings to the fore the need for companies and marketing communications professionals to navigate technological changes while aligning their marketing strategies with consumer values, and leveraging new platforms and tools to stay competitive. Speaking with us today on the key findings of Aspectus Group’s Marcom in Asia report is Louise Veitch, Head of Southeast Asia at Aspectus Group. This report provides some insights on the state of marketing communications (marcom) in Asia, focusing on industry growth prospects, importance of digital channels, skills development and the evolving landscape of marcom strategies. See omnystudio.com/listener for privacy information.
Investors to Startups: Why You, Why Now?
2024/02/19
What makes a good startup investment pitch? That is the question. Coming up with a good investment pitch can be tricky. In some ways, it’s an art form that requires the perfect balance of storytelling, data-driven insights, as well as persuasive communication to entice your potential investors to invest in your company. On this episode of Resource Centre, we speak to Kevin Brockland, Founder & Managing Partner at Indelible Ventures, and Pang Chan Yip, Executive Director at Vertex Ventures, about the dos and don’ts of making a pitch deck, presenting your startup and business idea, and maintaining potential relationships with early stage investors and VCs in the longer run. See omnystudio.com/listener for privacy information.
Beyond Analytics: Empowering E-commerce with Market Intelligence Tools
2024/02/18
The e-commerce landscape is rapidly transforming, driven by technological advancements and changing consumer behaviours. In this dynamic environment, market intelligence has emerged as a critical tool for businesses. It enables organisations to understand market trends, consumer preferences, and competitive dynamics, thereby enabling strategic decision-making. With the rise of data analytics, companies can now leverage real-time insights to optimise their online presence, enhance customer experiences, and anticipate market shifts. Speaking with us today on the shift towards more data-driven approaches in e-commerce and the importance of market intelligence in navigating the complexities of digital commerce is Annie Yao, the Head of Growth for Market Intelligence division at Flywheel. See omnystudio.com/listener for privacy information.
Defining Neuroleadership and How It Will Improve Leadership Effectiveness
2024/02/14
Neuroscience and leadership in business, often termed “neuroleadership”, seeks to apply findings from neuroscience to improve leadership practices, decision-making, and organisational culture.  Neuroleadership focuses on understanding how the brain works and applying this knowledge to various aspects of leadership and management, from problem solving, to improving social skills, and managing stress. Despite its pros and promises, there are also challenges, such as the risk of oversimplification and the misapplication of neuroscience findings. Some critics argue that the complexity of the brain cannot be directly mapped onto leadership practices without nuanced understanding and caution. So, what is the future of neuroscience in leadership and business, and how can it be successfully applied in organisations?  Speaking with ustoday on blending the realms of neuroscience and leadership to improve leadership effectiveness, foster innovation, and enhance organisational health is Dr Avnesh Ratnanesan, Founder and CEO of Energesse - a firm focused on leadership development. See omnystudio.com/listener for privacy information.
2024 AI predictions for Malaysia: Doomers vs Boomers
2024/02/12
Now, the future of AI is marked by two contrasting perspectives - On one hand, there are the techno-optimists, or AI boomers, who envision rapid and groundbreaking advancements in various related fields like financial services, healthcare or entertainment just to name a few. On the other hand, you have the AI doomers who are concerned about the potential risks posed by advanced AI, including the possibility of AI taking over the role of humanity. So, it's fair to say that many of us could be a boomer or a doomer because both of them are totally valid opinions to have on artificial intelligence, but how has this contrast in views shaped the business landscape here in Malaysia when it comes to AI ? What are some potential risk management strategies that businesses should consider moving forward ? And what can we expect to see in 2024 and beyond? Today on the show, we speak with Ser Yoong Goh, Head of Compliance at ADVANCE.AI, Southeast Asia's leading provider of digital identity verification and risk management solutions on the potential implications of AI to Malaysia’s business ecosystem in 2024, particularly considering the contrasting views. See omnystudio.com/listener for privacy information.
MSP272 Weird Science: Chatbots Of The Apocalypse
2024/02/08
In today's episode, Richard Bradbury and Matt Armitage embark on a cosmic journey through the universe's habitable belt planets, with Matt sharing his peculiar hobby of halting emergent lifeforms. They journey into the complex world of artificial intelligence, debunking myths about AI's inherent evilness and highlighting its neutrality towards human existence. They discuss the intriguing, if not entirely understood, decision-making processes of AI, likening their logical, amoral computations to the character Spock from Star Trek. Further exploration reveals the potential risks associated with AI in actionable tasks and military applications, emphasizing the importance of aligning AI recommendations with human ethical standards. The conversation shifts to the fascinating concept of teaching AI to mimic human traits such as sleeping and dreaming, potentially improving their performance and learning capabilities. Additionally, they touch upon groundbreaking developments in biohybrid robots and bionic camouflage, showcasing advancements in integrating mechanical and biological technologies. Wrapping up the episode, Matt highlights Mozilla's new service aimed at protecting digital privacy, offering a glimmer of hope in the vast expanse of the digital universe. See omnystudio.com/listener for privacy information.
What The Firing Process Should Look Like
2024/02/06
Layoffs were a key trend in 2023 particularly for the tech sector, and it looks like this has continued into 2024. Tech industry tracker Layoffs.fyi estimates more than 30,000 employees have been let go this year so far, and while that is a far cry from the nearly 90,000 laid off in January 2023, getting layoffed is never pleasant news. A key theme that has come up with these layoffs, is how they were conducted, whether it was Google last year or more recently Lazada, so today on Resource Centre, we get into how the firing or layoff process should look like, especially for smaller companies, with Anisha Sasheendran, Founder and Managing Partner at One People Team - a HR advisory and training company. Among other things, we’ll ask Anisha what should go into these conversations between an employer and an employee, whether there is such a thing as a human or ethical layoffs and if so, what it should look like, and challenges businesses typically face with talent management and retention. See omnystudio.com/listener for privacy information.
Green Skills for A Green Future: The Rise of the Green Collar Workforce
2024/02/05
A recent report released by the Deloitte Economics Institute (entitled “Work Towards Net Zero in Asia Pacific -- The Rise of the Green Collar Workforce in a Just Transition”) highlights the potential rise of a new Green Collar workforce in the Asia Pacific region, estimating that 80% of skills needed for energy transition efforts in the short-to-medium term already exist in today’s workforce. However, 40% of workers in Asia-Pacific, including economies like Malaysia, are currently employed in vulnerable industries such as agriculture, conventional energy, manufacturing, transportation, and construction. that are under threat from climate change and the transition to net zero. Encouragingly, the Malaysian government has taken steps to support the development of the emerging Green Collar workforce through Phase 1 of the National Energy Transition Roadmap (NETR). The NETR represents Malaysia’s efforts to future-proof its vulnerable sectors by accelerating the shift from a traditional fossil fuel-based economy to a high-value green economy. Through the NETR, 10 flagship catalyst projects and initiatives are expected to generate a total of 23,000 new high-impact, high-quality job opportunities. The International Labour Organisation (ILO) recognises Malaysia's significant policy support for green job development, positioning the country strongly in the region. Today, we speak with Kasturi Nathan, Governance, Regulatory and Sustainability Services Leader, Deloitte Malaysia on the potential for significant job creation in industries focused on environmental sustainability, the challenges and opportunities this transition presents, and how governments can lead the way in tackling the climate crisis and equitable employment outcomes. See omnystudio.com/listener for privacy information.
Foundation for Success: Crafting Sustainability Strategies
2024/02/04
In recent years, the concept of sustainability has taken centre stage in the corporate world, transcending beyond a mere buzzword to become a cornerstone of modern business practices. This shift is largely attributed to the escalating environmental and social challenges that have emerged in the wake of rapid industrialisation and globalisation. Amidst this backdrop, the Environmental, Social, and Governance (ESG) framework has emerged as a vital tool for businesses, guiding them towards aligning their strategies and operations with sustainability goals and principles. As companies navigate the dynamic changes in the sustainability agenda, examining how these shifts are influencing the game plan and conversations within the business community, they are also seeking insights into practical strategies for integrating ESG goals into core business operations, prioritising investments in ESG initiatives and managing ESG-related risks. Today, we speak with Professor Glenn Hoetker, Professor of Business Strategy, and the Foundation Chair of Sustainability & Business at Melbourne Business School to delve into the evolving landscape of sustainability and ESG, and key considerations Malaysian companies should look at to step up their pace on ESG rollout. See omnystudio.com/listener for privacy information.
Redefining CRM: Trends and Strategies for 2024
2024/01/30
In the rapidly evolving world of business technology, Customer Relationship Management (CRM) systems have become essential for businesses seeking to enhance their customer engagement and sales efficiency. Moving into 2024, the landscape of CRM is being reshaped by several key trends and technological advancements, driven by the integration of artificial intelligence (AI) and automation, offering a multitude levels of personalisation in customer interactions. Voice technology, as well as a mobile-first approach, have emerged as a mainstream feature within CRM interfaces. These developments imply a significant shift towards more dynamic and responsive CRM strategies. So, what are the latest CRM trends and strategies that businesses should consider and adopt this year and beyond? We speak with Gibu Mathew, Vice President and General Manager for Asia-Pacific at Zoho Corporation, a technology company that makes computer software and web-based business tools, to unravel the “secrets”. See omnystudio.com/listener for privacy information.

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