
Advertise on podcast: Relentless Health Value
Rating
4.9from
This podcast has
400 episodes
Language
EnglishPublisher
Stacey RichterExplicit
No
Date created
2014/06/21
Latest episode
2026/10/21
Average duration
30 min.
Release period
8 days
Description
American Healthcare Entrepreneurs and Execs you might want to know. Talking. Relentless Health Value is a weekly interview podcast hosted by Stacey Richter, a healthcare entrepreneur celebrating fifteen years in the business side of healthcare. This show is for leaders in pharma, devices, payers, providers, patient advocacy and healthcare business. It's for health industry innovators, entrepreneurs or wantrepreneurs or intrapreneurs. Relentless Healthcare Value is the show for you if you want to connect with others trying to manage the triple play: to provide healthcare value while being personally and professionally fulfilled.
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The One Question to Test if a TPA Is Actually Independent, With Kimberly Carleson
2026/10/21
Is Your TPA Truly Independent? The One Claims Audit Question to Ask, With Kimberly Carleson (EP534)
The Red Flag Question That Reveals Whether a TPA Works for Your Plan or for the Network. Episode 534.
What's a practical, speedy way to assess whether a TPA (third-party administrator) is truly independent and willing to protect the plan sponsor's interests, versus being captive to network contracts, carrier relationships, or other conflicts of interest? In this Ask Me Anything, Stacey Richter puts that question to Kimberly Carleson, CEO of US Beacon, one of the nation's most established independent medical and pharmacy claims compliance and integrity review firms. Her answer is a big kahuna of a tell: ask whether the TPA will let someone come in and independently review your claims — and listen closely to the response.
WHAT YOU'LL LEARN
✅ The one question that quickly exposes whether a TPA is truly independent: "Can we have someone come in and independently review our claims?"
✅ Why a TPA answering "We have network contracts that restrict that" is a red flag — it means they are working for the network, not the plan
✅ What a TPA should hand over without hesitation when a plan sponsor asks for an independent claims audit: all claims data, including billed, paid, and allowed charges
✅ How blocking language in TPA and network contracts — restrictions on accessing data or contacting providers — can stop a plan from independently reviewing its own claims and payments
✅ How an "independent" TPA can still be beholden to a network, renting that network and acting the same way any BUCA would
✅ Why labels like "transparent" and "independent" aren't proof, and why due diligence matters: talk is cheap
WHY THIS MATTERS
Plan sponsors who go self-funded want to do their own thing and bring in their own vendors, not end up "self-funded in name only," as Jonathan Baran calls it. But irrespective of what a partner calls itself, it's still really important to validate what you hear. A TPA's willingness to let you bring in your own auditor — with access to the data and no blocking language in its network contracts — is a fast way to find out whether it works for the plan or for the network. And as Kimberly says, if you can't bring in who you want to bring in, there's something they don't want you to see.
MENTIONED IN THIS EPISODE
EP518 with Claire Brockbank: Apple Podcasts | Spotify | Other Apps
Website: US Beacon
Kimberly Carleson on LinkedIn
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
01:19 The conversation with Kimberly Carleson.
02:24 The one question to tell if a TPA is independent.
03:30 Breaking down the thought process behind this question.
05:59 How an independent TPA can still be beholden to a network.
06:48 Why it's so important to do due diligence.
Level Funding Is Self-funding: 5 Avoidable Contract Risks, With Frank Pennachio
2026/10/14
Level-Funded Health Plan Risks: ERISA Contract Traps, Stop-Loss Gaps, and Surplus Fine Print. Episode 533.
An employer with a fully insured plan told Stacey Richter his renewal this year was 69% — his broker negotiated it down to 50%, which she's not sure she'd classify as a victory. Level funding looks like a lifesaver in that spot, but as Frank Pennachio, author of The Silent Danger and a health insurance veteran with nearly 40 years of experience, explains, level funding is self-funding, with all the fiduciary risk that comes with it. Frank walks through five avoidable contract risks that level-funded plan sponsors fall into regularly, from embedded ERISA violations to stop-loss misalignment to surplus fine print.
WHAT YOU'LL LEARN
✅ Why level funding is self-funding — it feels like a fully insured plan because of the flat monthly payment, but the plan sponsor carries the risks and benefits of self-funding, including fiduciary responsibility
✅ How third-party administrator (TPA) and administrative services only (ASO) agreements can embed ERISA violations the moment they're signed, and why ERISA allows personal assets to be exposed
✅ How stop-loss misalignment leaves the plan sponsor on the hook when plan promises, like eligibility for employees on approved leave, aren't reimbursed under the stop-loss contract
✅ The surplus fine print: incurred but not reported (IBNR) factors, service fees Frank has seen as high as 30%, and surplus returned as an invoice credit instead of a check
✅ Why claims data access promised up front can get signed away, and why fiduciaries must pay prudent fees — like a $50,000 charge to reprice one hospital bill
✅ Four action items: never sign a contract as is, educate the plan sponsor team, run a legit RFP, and pick a broker or EBC with experience and financial alignment
WHY THIS MATTERS
With renewals like 69% and 50%, there's a lot of desperation out there for a lifesaver, and level funding is being sold as one. But as Frank Pennachio quotes Thomas Sowell, "There are no solutions, there are only trade-offs," and the goal is for plan sponsors to pick the trade-offs they want rather than desperate ones. The cost increases will sting, Frank says, and they won't likely bankrupt most companies, but the risks you unknowingly assume could.
MENTIONED IN THIS EPISODE
Website: The Silent Danger, Frank Pennachio's book
Website: The Silent Danger courses from Frank Pennachio
EP478 with Andreas Mang and Jon Camire (Part 1): Apple Podcasts | Spotify | Other Apps
EP479 with Andreas Mang and Jon Camire (Part 2): Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Kimberly Carleson
LinkedIn Post by David Goldfarb on stop-loss cost trends
EP512 with Doug Aldeen: Apple Podcasts | Spotify | Other Apps
EP457 with Cynthia Fisher: Apple Podcasts | Spotify | Other Apps
Study: Survey by Kaiser Family Foundation
EP453 with Claire Brockbank: Apple Podcasts | Spotify | Other Apps
EP433 with Justin Leader: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky
00:00 Introduction to this episode.
03:37 An overview of today's conversation.
04:57 What level funding is.
06:20 Why level funding is having an explosion in popularity.
08:03 What does an employer need to take into account when considering level funding?
09:36 The first risk of level funding.
12:24 The second risk of level funding.
15:01 The third risk of level funding.
19:45 The fourth risk of level funding.
21:46 The fifth risk of level funding.
24:41 Actionable strategies when considering level funding.
33:30 A summary of advice for level funding.
Why Avoidable ER Visits Aren't the Real Cost Problem: Revisiting Our Interview With HHS Nominee Chris Klomp
2026/10/07
Emergency Department High Utilizers and Real-Time Care Coordination, With Chris Klomp (Episode 532)
Today we are dipping into the archives for an essential replay from 2016, one decade ago, featuring Chris Klomp back when he served as CEO of Collective Medical, and now nominated to serve as deputy secretary of the Department of Health and Human Services (HHS), a nearly $2 trillion federal health apparatus. In this conversation, Klomp explains why emergency medicine is only 2 to 4% of total U.S. healthcare cost, so avoidable ED spend can't be more than about 0.8 to 0.9% of total spend, and why the emergency department is still the natural choke point for finding complex, high-risk patients. Listening back is a rare, candid preview of the operational philosophy which may now shape Chris Klomp's view on health policy.
WHAT YOU'LL LEARN
✅ Why Klomp said in 2016 that emergency medicine is only 2 to 4% of total U.S. healthcare cost, versus about 6% for plan sponsors now
✅ How the ED works as a "clearinghouse" for physical, mental, behavioral, and social complexity, and why the goal is the right care setting, not stopping the visit (EMTALA)
✅ How a Pacific Northwest clinical group used real-time data and coordinated care plans to cut hospital readmission rates by close to 40%
✅ Klomp's four building blocks: real-time data (starting with an ADT feed, since claims data runs 90 to 180 days late), risk analytics, communication inside the EHR workflow, and community-wide collaboration
✅ How whole-person care took "Ron" from 23 ED visits in a month across seven hospitals to 3 at peak, and why 78% of ED high utilizers have physical, mental, and behavioral health comorbidities
WHY THIS MATTERS
With the nomination of Chris Klomp to serve as deputy secretary of HHS, all eyes are kind of on how he plans to manage a nearly $2 trillion federal health apparatus. The emergency department is a critical choke point through which complex, often high-risk patients inevitably pass. Not dealing effectively with these larger community issues costs everyone more than dealing with them effectively would cost, and if the country had done more of what Klomp describes ten years ago, it makes you wonder how things would be different now.
MENTIONED IN THIS EPISODE
EP467 with Stacey Richter: Apple Podcasts | Spotify | Other Apps
EP495 with Mick Connors, MD: Apple Podcasts | Spotify | Other Apps
EP464 with Al Lewis: Apple Podcasts | Spotify | Other Apps
Study: Research from Peter Smulowitz, MD, MPH; Leah Honigman, MD; and Bruce Landon, MD, MBA
EP322 with Monica Lypson, MD, MHPE: Apple Podcasts | Spotify | Other Apps
EP473 with Kenny Cole, MD: Apple Podcasts | Spotify
EP391 with Scott Conard, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all the mentioned links and article: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
04:38 Reducing wasteful spend in healthcare.
05:37 The percentage of total healthcare costs that goes to emergency medical spend in the U.S.
07:09 Why ED spending is low-hanging fruit.
08:17 How EDs operate as choke points.
09:14 Impacting what happens in the emergency department.
17:34 What happens when a patient enters the ED.
20:57 Why it's important to have data available to everyone who might touch the patient.
24:45 The need-to-know when it comes to managing data.
28:01 Thinking about risk and imminent readmission.
30:01 Collaboration in a care plan to reduce wasteful spend.
30:53 The right data, risk analytics, communication, and community-wide collaboration.
31:11 How social determinants affect wasteful spend in the ED.
Slaying the Three-Headed Monster of Health Plan Networks, With Evan Anderson
2026/09/30
Discount Illusions, Billing Errors, and Site-of-Care Markups: A Carrier Network Primer for Employers with Evan Anderson of Handl Health. Episode 531.
Whatever the plan was at the very beginning, the big status quo carrier networks have evolved into what Stacey Richter calls a three-headed monster: the contractual illusion of discounts, payment integrity nobody with skin in the game is allowed to check, and wild site-of-care price swings inside the very same network. Stacey talks with Evan Anderson of Handl Health, where he works on product strategy, general strategy, and operations, about how fee-for-service networks got here and what self-insured employers, brokers, and TPAs can do around the edges right now. Consider it a primer — a survey of the general map of the landscape, with breadcrumbs to many past episodes for anyone ready to take a deep dive.
WHAT YOU'LL LEARN
✅ Why a discount off a chargemaster price is "an optical illusion" — including the 2023 Health Affairs finding that at roughly half of hospitals, the discounted cash price is lower than the insurer-negotiated rate
✅ How old mainframe adjudication systems, obtuse contracts, and double-digit billing error rates make payment integrity nearly impossible to verify — because where there's mystery, there's margin
✅ How site-of-care differentials drive runaway spend, from hospital multipliers as high as 13X to $135 vs. $13,560 for the exact same infusion drug — both in-network
✅ Why switching carrier networks, even with your own claims file and transparency data, is a shrinking lever as prices regress toward the mean
✅ Three around-the-edges moves: direct contracting for advanced primary care and Centers of Excellence, steerage and tiering that include site-of-care tiers, and bundled episodes of care aggregated into alternative health plans
✅ How the broker/EBC role is shifting from network shopper to plan orchestrator
WHY THIS MATTERS
These networks are, lest we forget, built on a fee-for-service model that structurally aligns incentives in ways that are a lot of times misaligned with members and plan sponsors. As Evan puts it, cut one head off and the body grows it back — that body being decades of opacity (gag clauses were only banned by the CAA in 2021) and intermediaries paid in ways indifferent or positively correlated to higher spend. For plan sponsors facing extreme increases, knowing the real price, the quality, and what was actually billed is how you start chipping away at the status quo.
MENTIONED IN THIS EPISODE
EP505 with Ahilan Sivaganesan, MD: Apple Podcasts | Spotify | Other Apps
EP434 with Benjamin Schwartz, MD, MBA: Apple Podcasts | Spotify | Other Apps
Website: Handl Health
Handl Health on LinkedIn
Evan Anderson on LinkedIn
Article: Katy Talento, ND, ScM, on a post-network world
LinkedIn Post by Mark Cuban
LinkedIn Post by Craig Gottwals
Study: Health Affairs, hospital cash prices vs. negotiated prices
EP482 with Preston Alexander: Apple Podcasts | Spotify | Other Apps
EP480 with Kimberly Carleson: Apple Podcasts | Spotify | Other Apps
EP521 with Andrew Tsang: Apple Podcasts | Spotify | Other Apps
Article: Jim Jusko, JD, on healthcare provider networks (Medical Economics)
EP529 with Eric Bricker, MD: Apple Podcasts | Spotify | Other Apps
EP501 with Ivana Krajcinovic, PhD: Apple Podcasts | Spotify | Other Apps
EP472 with Eric Bricker, MD: Apple Podcasts | Spotify | Other Apps
EP398 with Jacob Asher, MD: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Mike Hopkins
EP528 with Yashaswini Singh, PhD: Apple Podcasts | Spotify | Other Apps
LinkedIn Comment by Lori Smith Guliano
LinkedIn Comment by Patrick Nelli
EP509 with Patrick Nelli: Apple Podcasts | Spotify | Other Apps
EP504 with Ryan Jacobs: Apple Podcasts | Spotify | Other Apps
EP530 with Jake Velie and Keith Hartman, RPh: Apple Podcasts | Spotify | Other Apps
EP523 with Suhas Gondi, MD, MBA: Apple Podcasts | Spotify | Other Apps
EP503 with Ryan Wells; Leo Spector, MD, MBA; and Adam Stavisky: Apple Podcasts | Spotify | Other Apps
EP294 with Steve Schutzer, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
02:21 An overview of today's conversation.
06:31 The conversation with Evan Anderson.
06:40 What is a network?
08:15 The reality of contracts and care networks.
13:19 The contractual illusion of discounts.
21:17 What does a good solution look like right now?
24:35 How incentivizing providers can open opportunities.
26:44 How COE and steerage architecture plays into this.
34:02 The different role of the broker and EBC in this model.
35:59 What Handl Health is and does.
A Wildly Underappreciated Point: Overpaying for Infusions Means Overpaying for Stop-Loss Coverage, With Jake Velie and Keith Hartman, RPh
2026/09/23
The Hidden Link Between Expensive Infusions and Rising Stop-Loss Renewal Premiums. Episode 530.
When an infusion claim lands on a self-insured plan's high-cost claims report, it's tempting to treat the price tag as fixed — but the exact same infusion drug can cost 10 times more depending on where a member receives it, and every expensive claim that breaches a stop-loss attachment point can push next year's premium higher or get that member's claim lasered off coverage entirely. In this episode, Stacey Richter talks with Jake Velie, founder, chairman, and CEO of National Integrative Health (NIH), and Keith Hartman, RPh, NIH's chief strategy officer, about the direct — not dotted — line between overpaying for infusions and overpaying for stop-loss coverage, and the four pillars plan sponsors need to actually pull off site-of-care optimization.
WHAT YOU'LL LEARN
✅ Why there's a direct, not dotted, line between expensive infusion claims and rising stop-loss renewal premiums — and how breaching an attachment point can get a claim lasered off coverage
✅ How the opacity of J-codes and Q-codes on the medical benefit hides how much margin is built into an infusion's billed cost, unlike the more visible pharmacy-benefit claims data
✅ Why the exact same infusion drug can cost 10 times more depending on where a member receives it
✅ The four pillars of a real site-of-care optimization program: deep clinical oversight, proactive pre-cert intervention, plan design and financial incentives, and member/influencer engagement
✅ Why a vague "denied" fax in the pre-cert process leaves prescribing clinicians in the dark and can sabotage a site-of-care redirect before it starts
✅ How home infusion can be used as a site-of-care option even when an anticompetitive hospital contract otherwise restricts steering
WHY THIS MATTERS
Stop-loss coverage is usually a self-insured plan's single biggest expense, yet Stacey Richter points out that the typical reaction to an expensive infusion claim is to treat it like an unalterable fate. The same infusion can cost 10 times more depending on where a member gets it, and every claim that breaches a stop-loss attachment point pushes premiums higher or risks getting the claim excluded from coverage. As medical and pharmacy trend keeps climbing, knowing how to steer members toward lower-cost, clinically appropriate sites of care is becoming a core skill for plan sponsors — not knowing how is turning into a problematic knowledge gap.
MENTIONED IN THIS EPISODE
EP529 with Eric Bricker, MD: Apple Podcasts | Spotify | Other Apps
EP370 with Erik Davis and Autumn Yongchu: Apple Podcasts | Spotify | Other Apps
EP468 with Matt McQuide: Apple Podcasts | Spotify | Other Apps
Website: National Integrative Health
EP501 with Ivana Krajcinovic, PhD: Apple Podcasts | Spotify | Other Apps
EP508 with Lee Lewis: Apple Podcasts | Spotify | Other Apps
EP480 with Kimberly Carleson: Apple Podcasts | Spotify | Other Apps
EP523 with Suhas Gondi, MD, MBA: Apple Podcasts | Spotify | Other Apps
EP472 with Eric Bricker, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
02:42 An overview of today's conversation.
05:50 The critical pillars plan sponsors underestimate.
07:44 Today's conversation with Keith and Jake.
10:08 Connecting the dots between infusion therapy costs and stop-loss coverage.
13:44 Why stop-loss carriers are starting cost-containment initiatives themselves.
17:36 The things many plans miss.
18:40 Why some plans miss or underestimate extensive clinical capabilities.
20:39 What does "good" look like, relative to a clinical team?
23:10 What do plan sponsors need to ensure further care fragmentation?
27:05 Why plan design and member financial alignment are so important.
29:44 Why is it important for plan sponsors to have a member and influencer engagement engine?
32:58 What about anti-competitive contracts and ASO resistance?
35:15 What National Integrative Health does.
36:22 Where you can go to learn more about National Integrative Health.
How Stark Law, Stipends, and Noncompetes Drive Hospital Consolidation, With Eric Bricker, MD
2026/09/16
The Chain Reactions Wrecking Healthcare Affordability: Facility Fees, Stark Law, and Noncompetes. Episode 529.
Why do hospital facility fees keep pace with inflation while professional fees fall behind—and how did a law meant to stop kickbacks end up fueling a stipend economy instead? Stacey Richter talks with Eric Bricker, MD, founder of AHealthcareZ and former co-founder and chief medical officer of Compass Professional Health Services, about two action/reaction chains reshaping healthcare affordability: the facility-versus-professional-fee gap, and the Stark Law's unintended stipend economy driving hospital consolidation. Along the way: a $48,126 hospital charge for the same appendectomy that pays a surgeon $609, the AMA's $300 million CPT-code business, and how Tryon Medical Group in Charlotte, North Carolina, won back 90% of its patients by leaving its hospital employer.
WHAT YOU'LL LEARN
✅ How separate physician "professional fee" and hospital "facility fee" billing streams have diverged so far that Medicare pays a surgeon $609 for an appendectomy while the hospital's published charge for it runs $48,126
✅ Why the Stark Law's ban on hospitals paying physicians for referrals gave rise to "stipends"—flat annual payments that can range from $1 million to $50 million depending on hospital size, and how physician consolidation in fields like anesthesiology has pushed those stipends higher
✅ How "site unneutral" payment gaps incentivize hospitals to buy independent physician practices and shift services like echocardiograms into hospital settings to capture higher fees for identical care
✅ Why noncompete clauses trap physicians in incentive structures misaligned with patient care—and how Tryon Medical Group in Charlotte, North Carolina, sued to leave its hospital employer and kept over 90% of its patients
✅ Why self-insured employers (covering roughly 60% of Americans) and physicians organizing beyond fragmented specialty lines are healthcare's "two sleeping giants"
✅ Practical alternatives already in use: employer direct contracting, direct primary care subscriptions, and fixed-fee specialty models like the LA urology group paid on subscription for prostate cancer care
WHY THIS MATTERS
These two chain reactions—the facility-versus-professional-fee gap, and a well-intentioned law that quietly created a stipend economy—aren't abstract policy trivia. Together they drive the hospital consolidation and site unneutral payment schemes squeezing employers, taxpayers, and patients alike. As Stacey frames it, understanding how these action/reaction chains work is what it takes to reverse their direction toward more affordable, higher-quality care. The fix isn't waiting on Washington: it's employers and physicians—healthcare's two sleeping giants—using their leverage, whether through direct contracting, ending noncompetes, or simply voting with their feet.
MENTIONED IN THIS EPISODE
Dr. Eric Bricker's YouTube Channel and his site AhealthcareZ.com
EP519 with Lisa Rosenbaum, MD: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Payerset
Instagram Reels by Elisabeth Potter, MD, on the AMA: Video 1, Video 2
Instagram Post by Graham Walker, MD
EP437 with Brian Klepper, PhD: Apple Podcasts | Spotify | Other Apps
EP472 with Eric Bricker, MD: Apple Podcasts | Spotify | Other Apps
EP523 with Suhas Gondi, MD, MBA: Apple Podcasts | Spotify | Other Apps
Article: AMA CPT Editorial Panel workgroups and committees
EP524 with John Quinn: Apple Podcasts | Spotify | Other Apps
EP525 with Cristin Dickerson, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
01:34 An overview of today's episode.
03:37 The conversation with Dr. Eric Bricker.
03:59 The first action/reaction chain.
07:03 How AHA's success in lobbying plays into its ability to outpace inflation.
14:48 The second action/reaction chain.
21:57 How all of this impacts the patient.
28:24 Purchasers as a sleeping giant.
29:36 Physicians as the second sleeping giant.
31:26 Site-neutral payments: who wants them, who doesn't.
33:33 Dr. Bricker's advice.
Private Equity in Primary Care: What the Data Actually Shows, With Yashaswini Singh, PhD. Episode 528.
2026/09/09
Private Equity in Primary Care: Just Another Inflationary Business Model? What Does the Data Actually Show, With Yashaswini Singh, PhD (EP528)
Private equity has been buying up primary care practices for years, promising the capital that chronically underfunded clinicians badly need. But does the money actually make care better? Yashaswini Singh, PhD, MPA, the Thomas J. and Alice M. Tisch Assistant Professor of Health Services, Policy, and Practice at Brown University, has spent years studying that question — and her newest research, published in Health Affairs and JAMA Health Forum, finds PE-affiliated primary care physicians negotiate prices 8% to 10% higher than independent doctors, while patient outcomes barely budge.
WHAT YOU'LL LEARN
✅ Why negotiated prices for PE-affiliated primary care physicians run 8% to 10% higher than independent doctors — and why hospital-affiliated physicians still command the highest prices of all
✅ How a national study of roughly 200 PE-acquired primary care practices found a 20% increase in preventive services, including the Medicare Annual Wellness Visit, with no evidence of low-value care
✅ Why "cognitive atrophy" — deskilling from rigid, box-checking visits — isn't inevitable under PE ownership, but why the "best case scenario" often isn't what's actually happening
✅ How opaque common ownership — the same investors owning primary care, GI, orthopedic, and oncology practices — can create hidden referral incentives current data can't detect
✅ Why site-of-care payment arbitrage — a hospital-owned MRI can cost double or triple an independent one — drives referral-machine incentives regardless of who owns the practice
✅ Why PE's promise to reduce fragmentation through consolidation has instead produced physician turnover that undermines the patient-doctor relationship
WHY THIS MATTERS
Primary care clinicians are chronically underpaid, and private equity promises the capital to fix that. But Dr. Singh's research shows a real tradeoff: costs rise 8% to 10% while quality barely moves. Whether professional capital builds sustainable, whole-person care or becomes, as Stacey puts it, corporate arbitrage in a different Halloween costume depends on realigning payment incentives around outcomes rather than throughput — something no ownership model, PE included, is yet built to do.
MENTIONED IN THIS EPISODE
EP519 with Lisa Rosenbaum, MD: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Yashaswini Singh, PhD
EP474 with Yashaswini Singh, PhD: Apple Podcasts | Spotify | Other Apps
Study: "Private Equity Acquisitions in Primary Care" (Health Affairs)
Study: "Private Equity Acquisition in Primary Care and Avoidable Hospitalizations" (JAMA Health Forum)
LinkedIn Comment by Andrea DeSantis, DO, FAAFP
EP521 with Andrew Tsang: Apple Podcasts | Spotify | Other Apps
EP523 with Suhas Gondi, MD, MBA: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Follow us on Apple Podcasts
🎤 Follow us on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
04:16 The three categories covered in today's episode.
05:36 The conversation with Dr. Singh.
07:02 Findings these private equity studies have found about primary care.
12:00 Does private equity make cognitive atrophy inevitable?
14:49 In PE-backed, single-specialty primary care, is it easier for PCPs to have full-spectrum clinical scope?
17:14 Why perverse financial incentives cause problems but aren't necessarily an inevitability.
22:17 Fragmentation and private equity in primary care.
25:46 Indie primary care versus PE-backed primary care versus hospital system–backed primary care.
32:22 What Dr. Singh is thinking about and looking to solve for next.
34:30 Inspiring physician-led work and a reason for hope.
Mark Cuban and Cora Opsahl: The Truth About Pass-Through PBM Contracts and Generic Compliance Ratios
2026/08/26
How Discount Theater and Generic Compliance Ratios Quietly Overcharge Patients and Employers. Episode 526.
Mark Cuban, co-founder of Mark Cuban Cost Plus Drug Company, and Cora Opsahl, managing director of Peterson Health Analytics and former director of the 32BJ Health Fund, join Stacey Richter for an outtake from their conversation last fall (EP488) on the operational mechanics of the pharmacy supply chain.
They trace how a generic compliance ratio—typically requiring pharmacies to buy at least 92% of their generics from a single primary wholesaler—pushes independent pharmacies into paying a premium that gets passed straight to patients, and how so-called pass-through PBM contracts can pay pharmacies using one pricing formula while billing employers using an entirely different one.
Along the way, they walk through the classic generic imatinib example—a drug Cost Plus Drugs sells for $25 a month that a traditional PBM channel has billed at $9,000—to show why a discount off an inflated reference price is, as Cuban puts it, discount theater.
WHAT YOU'LL LEARN
✅ Why pharmacies get locked into overpaying: wholesalers set a Generic Compliance Ratio requiring pharmacies to buy at least 92% of their generics from them or face chargebacks and fees that wipe out their margin
✅ The classic generic imatinib example: Cost Plus Drugs sells it for $25 a month, while the same drug billed through a traditional PBM channel has run $9,000 a month—a "discount" off a $27,000 branded Gleevec price that Mark Cuban calls discount theater
✅ How specialty tiers compound the problem: because generic imatinib gets classified on a specialty tier, patients can owe 25% coinsurance calculated off the inflated WAC price rather than the drug's real cost
✅ Why a "pass-through" PBM contract isn't simple math: Cora Opsahl explains that PBMs often reimburse pharmacies on an acquisition-cost-plus formula while billing employers a completely different AWP-minus formula for the same claim
✅ Why claims audits keep finding money owed back to the plan—and why employers are often restricted to auditing only a pre-approved sample of 250 claims
✅ Mark Cuban's advice for the next RFP: simply requiring that Cost Plus Drugs be included in the network is often enough on its own to get PBMs to offer better rebates and terms
WHY THIS MATTERS
As Stacey Richter puts it, where there's mystery, there's margin—and pharmacy pricing is thick with both. Generic compliance ratios, WAC-based specialty tiers, and pass-through contracts that pay pharmacies one number while billing employers another all point to the same underlying reality: so much of what gets called an expense in medicine is simply pricing failure. For plan sponsors and brokers heading into their next RFP, understanding these mechanics—rather than accepting a discount off an inflated reference price—is what it takes to move from passive price taker to informed decision maker.
MENTIONED IN THIS EPISODE
EP429 with Luke Slindee, PharmD: Apple Podcasts | Spotify | Other Apps
EP488 with Mark Cuban and Cora Opsahl: Apple Podcasts | Spotify | Other Apps
EP422 with Benjamin Jolley, PharmD: Apple Podcasts | Spotify | Other Apps
EP465 with Chris Crawford: Apple Podcasts | Spotify | Other Apps
EP486 with Stan Schwartz, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Episode Page
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
03:43 An overview of today's conversation.
05:59 Today's conversation with Mark Cuban and Cora Opsahl.
07:25 Why discounts are meaningless without knowing the absolute price.
09:29 What a generic compliance ratio does.
12:28 Thinking about the demand side for employers.
15:00 The complication of a pass-through contract.
17:48 Why too much of healthcare comes down to a negotiation.
PMPM vs FFS—The Perverse Incentives Plan Sponsors Sometimes Miss, With Cristin Dickerson, MD
2026/08/19
Four Questions Plan Sponsors Should Ask Before Choosing PMPM or Fee-for-Service. Episode 525.
This episode is a tangent that never made it into the final cut of Stacey Richter's original conversation with Cristin Dickerson, MD, founding partner of Green Imaging, a physician-led radiology network built on direct contracting for imaging. In episode 485, they discussed how imaging can run 6% to 11% of total plan sponsor spend and how direct contracting brings that down while improving access; this outtake is where they got into the harder question underneath it — whether PMPM (per member per month) capitated payments create their own new perverse incentives, potentially just as strange as the old-fashioned fee-for-service kind, depending on who's holding the risk and why. It's a natural follow-on to last week's conversation with John Quinn (EP524) on buying healthcare like a supply chain of defined "pods of care."
WHAT YOU'LL LEARN
✅ Why Dr. Dickerson says fee-for-service can reduce perverse incentives compared with a PMPM subscription — Green Imaging charges no PEPM or admin fees and takes on the risk that its services simply won't be used
✅ How radiologist protocols and appropriateness guidelines let Green Imaging cut unnecessary imaging — switching a CT to an MRI, or skipping unneeded contrast — while showing 60% to 90% documented savings for employers
✅ Why not being the referring physician removes Green Imaging's financial incentive to drive up volume, which Stacey Richter identifies as the real test of whether a fee-for-service model has mitigated its own perverse incentive
✅ The four factors Stacey Richter says plan sponsors should weigh before choosing fee-for-service over PMPM: price beats the base network, the vendor (not the plan) drives its own volume and is auditable, the contract allows termination at will, and the plan's ASO contract actually permits carving out or steering to a high-value provider
✅ Why Stacey Richter argues there isn't just one "fee-for-service" — pricing you can see and verify against what you're billed is a fundamentally different model than a discount-based fee-for-service that hides the real price and can add 20% or more in revenue-cycle "hot potato" costs
✅ How this conversation builds on John Quinn's supply-chain framing from EP524: treating a bounded, clearly defined "pod of care" as something to procure competitively, regardless of which payment model is attached to it
WHY THIS MATTERS
Value-based care is often framed as the fix for fee-for-service's volume-driving perverse incentives, but a PMPM subscription simply moves the risk instead of eliminating it — the purchaser now pays whether or not the service is used, and different accountability failures can follow. Dr. Dickerson's model works not just because it's fee-for-service, but because it's fee-for-service structured so the vendor can't drive volume, the pricing is transparent, and the contract can be ended at any time. For self-insured employers and plan sponsors choosing how to pay for a defined pod of care, the payment model matters less than these underlying safeguards.
MENTIONED IN THIS EPISODE
EP485 with Cristin Dickerson, MD: Apple Podcasts | Spotify | Other Apps
EP524 with John Quinn: Apple Podcasts | Spotify | Other Apps
EP521 with Andrew Tsang: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Ryan Kline
EP482 with Preston Alexander: Apple Podcasts | Spotify | Other Apps
EP445 with Tom X. Lee, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
01:15 What today's conversation entails.
06:36 The conversation with Dr. Cristin Dickerson.
07:13 In a PMPM scenario, who is taking the risk?
10:44 What mitigates the perverse incentive to drive up volume.
12:18 The other difference between PMPM and fee for service.
Beating Provider Network Pricing Games by Thinking About Buying Healthcare Like a Manufacturer Supply Chain, With John Quinn
2026/08/12
John Quinn, founder and CEO of Wellnecity, joins Stacey Richter in episode 524 for an outtake from their conversation last fall on rethinking how self-insured employers build their provider networks. Rather than treating the network as one big, undifferentiated system, Quinn argues employers should think like a manufacturing supply chain: break healthcare into defined "subassemblies," or pods of care — pediatric care, a cancer journey, a kidney stone episode — and direct-contract for those pods whenever the price beats the fee-for-service average. If the boundaries of the pod are clear and the price comes in lower, Quinn says, the plan and the member both win, quality being equal.
WHAT YOU'LL LEARN
✅ Why Stacey Richter says the provider-network debate could fill "a 20-hour show," and why networks still have real upsides — administrative infrastructure, claims coordination, guaranteed provider payment, and broad access — even as critics like Mark Cuban ask on LinkedIn, "Why do we need networks? It is just a way for insurers to play pricing games."
✅ A real example of network rigidity: a self-insured employer identified 40 physicians who cost the plan upwards of $15 million in a single plan year while patient harm was occurring, and their ASO couldn't figure out how to remove those doctors from network under the existing contract structure
✅ How John Quinn defines a "subassembly" or "pod of care" — a bounded, definable episode like pediatric care or a cancer journey — and why purchasing that pod for less than the fee-for-service average is a win for the plan and member, assuming quality stays neutral
✅ Quinn's kidney stone example: a physician who says he can now treat a kidney stone in a 48-hour to five-day episode for roughly $2,000 to $3,000, versus the typical six weeks of pain, overuse of pain medication, and a price north of $10,000
✅ Why Quinn frames network optimization as a manufacturing supply-chain problem — the same way an automobile gets built from subassemblies sourced from specialized providers around the globe — because it's a mental model CFOs and senior leadership at self-insured employers already trust
✅ Quinn's bottom line: "We have the tech and we've got the tools to do this at this point. We just have to get ourselves out of" the fee-for-service hangover
WHY THIS MATTERS
Provider networks have real tradeoffs: broad access and guaranteed payment on one side, opaque pricing and rigid contracts on the other. John Quinn's pitch to self-insured employers isn't to blow up the network model, but to layer bounded, directly contracted "pods of care" on top of it wherever a clear price beats the fee-for-service average. Framing that as supply-chain sourcing, rather than a wholesale network overhaul, gives risk-averse finance and HR leaders a model they already understand — and, Quinn argues, the technology to act on it already exists.
MENTIONED IN THIS EPISODE
LinkedIn Post by Mark Cuban
Article: Medical Economics, "An Idea Whose Time Has Gone: Healthcare Provider Networks," by Jim Jusko, JD
EP457 with Cynthia Fisher: Apple Podcasts | Spotify | Other Apps
EP433 with Justin Leader: Apple Podcasts | Spotify | Other Apps
EP501 with Ivana Krajcinovic, PhD: Apple Podcasts | Spotify | Other Apps
EP503 with Ryan Wells; Leo Spector, MD, MBA; and Adam Stavisky: Apple Podcasts | Spotify | Other Apps
EP485 with Cristin Dickerson, MD: Apple Podcasts | Spotify | Other Apps
EP486 with Stan Schwartz, MD: Apple Podcasts | Spotify | Other Apps
EP493 with John Quinn: Apple Podcasts | Spotify | Other Apps
EP495 with Mick Connors, MD: Apple Podcasts | Spotify | Other Apps
EP505 with Ahilan Sivaganesan, MD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Episode Page
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
00:50 LinkedIn post by Mark Cuban.
01:16 EP457 with Cynthia Fisher.
01:20 EP433 with Justin Leader.
01:29 Medical Economics article by Jim Jusko, JD.
03:01 EP501 with Ivana Krajcinovic, PhD.
04:22 A breakdown of what's to come in today's conversation.
06:11 EP503 with Ryan Wells; Leo Spector, MD, MBA; and Adam Stavisky.
06:34 EP485 with Cristin Dickerson, MD.
06:49 EP486 with Stan Schwartz, MD.
07:07 EP493 with John Quinn.
07:57 The conversation with John Quinn.
10:06 Is calculating value realistic?
11:38 Looking at value calculation through an assembly lens.
14:54 The takeaway.
15:17 EP495 with Mick Connors, MD.
15:20 EP505 with Ahilan Sivaganesan, MD.
The Sleeping Giants of Healthcare—Why Self-insured Employers and Clinicians Keep Missing Each Other, With Suhas Gondi, MD, MBA. EP523
2026/08/05
Why Self-Insured Employers and Clinicians Keep Missing Each Other, With Suhas Gondi, MD. The Sleeping Giants of Healthcare: Why Employers and Clinicians Keep Missing Each Other. Episode 523.
Dr. Suhas Gondi, MD, MBA, chief medical officer at Health Strategy and an attending physician at Massachusetts General Hospital, co-wrote a New England Journal of Medicine article — "A Sleeping Giant of Health Care Affordability—Self-Insured Employers" — because most clinicians, he found, have little idea a self-insured employer, not an insurance carrier, is the one actually paying for their patients' care. Talking with Stacey Richter, Dr. Gondi argues that self-insured employers and clinicians are both "sleeping giants," each holding real power over cost and access, who rarely communicate directly — leaving patients caught in the gap.
WHAT YOU'LL LEARN
✅ Why Dr. Suhas Gondi and his NEJM co-author, Zirui Song, MD, PhD, wrote for clinicians who, they found, have little sense that a self-insured employer — not the carrier name on the card — actually pays for a patient's care
✅ How a GLP-1 prescription can get denied at the pharmacy counter even after a clinician verifies coverage, because the employer has quietly moved GLP-1 coverage exclusively through a single third-party prescribing and coaching vendor
✅ Why GLP-1 spending alone can push a self-insured employer's pharmacy costs up 9% to 20% in a year, and why the roughly eight-year payback period employers are counting on assumes patients stay adherent far longer than most actually do
✅ How oncology site-of-care steering — an employer declining to pay a roughly 40% premium for infusion at a hospital-owned center instead of a physician's office — can look to the patient and oncologist like a denied cancer drug
✅ Why Dr. Gondi says EHRs like Epic are built to optimize revenue for hospital-system customers, not to surface a lower-cost site of care for patients or plan sponsors
✅ Dr. Gondi's advice for closing the gap: clinicians and employers should communicate directly, especially before a coverage change lands on patients, rather than assuming direct contracting is the only fix
WHY THIS MATTERS
Roughly half to 60% of the US population has commercial insurance, and nearly three-quarters of large employers self-insure that coverage — yet most clinicians have no visibility into the plan-level decisions those employers make, and most employers have no channel to explain those decisions to the doctors whose patients are affected. Both sides, Dr. Gondi says, usually believe they're doing the right thing — covering the GLP-1, covering the cancer drug — and the patient still gets lost in between. Closing that gap doesn't require full direct contracting, he argues, just employers and local provider groups actually talking to each other before a coverage change lands on a patient, not after.
MENTIONED IN THIS EPISODE
Study: New England Journal of Medicine article, "A Sleeping Giant of Health Care Affordability—Self-Insured Employers," by Suhas Gondi, MD, MBA, and Zirui Song, MD, PhD
EP406 with Lauren Vela: Apple Podcasts | Spotify | Other Apps
EP519 with Lisa Rosenbaum, MD: Apple Podcasts | Spotify | Other Apps
EP509 with Patrick Nelli: Apple Podcasts | Spotify | Other Apps
EP494 with Sarah Emond: Apple Podcasts | Spotify | Other Apps
EP501 with Ivana Krajcinovic, PhD: Apple Podcasts | Spotify | Other Apps
EP468 with Matt McQuide: Apple Podcasts | Spotify | Other Apps
Article: Acquired's episode on how Epic quietly powers American healthcare
=== LINKS ===
🔗 Show Notes with all mentioned links: Episode Page
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
00:35 A big thank you.
06:22 The conversation with Dr. Suhas Gondi.
07:08 Why Dr. Suhas Gondi and his coauthor wrote their article.
09:24 Why the affordability of care and the decisions self-employers are making about coverage matter to clinicians.
12:12 What the term "sleeping giants" implies and how that reflects the reality of healthcare.
14:31 A case study.
21:24 How the patient can still get lost even when both the employer and clinician think they're doing the right thing.
22:52 An example from the oncology space.
28:47 Dr. Suhas Gondi's advice to clinicians.
30:55 The communication gap between clinicians and employers.
33:30 Why the presence of middlemen should not prevent communication between clinicians and employers.
How GoodRx Actually Makes Money: PBMs, Cash Prices, and Pharmacy Contracts, With Ge Bai, PhD, CPA (EP522)
2026/07/29
Ask Me Anything: How Does GoodRx Actually Make Money, and Who Really Pays for the Discount? Episode 522.
A listener asked Stacey Richter a deceptively simple question: how exactly does GoodRx make money? To answer it, this AMA episode revisits a 2021 conversation with Ge Bai, PhD, CPA, professor of accounting at the Johns Hopkins Carey Business School and of health policy and management at the Johns Hopkins Bloomberg School of Public Health, recently nominated to serve as Assistant Secretary at the Department of Health and Human Services (HHS). Ge Bai lays out exactly how GoodRx turns pharmacy-PBM contract dysfunction into a business, and Stacey updates listeners on what's changed—and what hasn't—in the years since.
WHAT YOU'LL LEARN
✅ Why GoodRx is purely a pricing platform with no pharmacy of its own—unlike Amazon, which operates its own pharmacy
✅ How PBM contracts requiring pharmacies to offer insurers their "best price" force cash list prices artificially high, the exact dysfunction GoodRx monetizes
✅ How GoodRx's network of contracted PBMs—including Express Scripts and OptumRx—collects a per-dispense fee every time a patient uses a GoodRx card
✅ Why pharmacies lose out twice: they never collect their high list price, and they still owe a fee to the PBM that "referred" the cash-pay patient to them
✅ What's changed since 2021: a wave of new cash-pay competitors like Mark Cuban Cost Plus Drugs, GLP-1-driven cash-pay behavior, and proposed legislation targeting "Most Favored Nation" (lesser-of) clauses in PBM contracts
✅ Ge Bai's recent nomination to Assistant Secretary at HHS, building on research she has used to testify before Congress and shape healthcare policy
WHY THIS MATTERS
GoodRx's entire business model runs on a single structural quirk: PBM contracts require pharmacies to keep their list price higher than any insurer's negotiated rate, which pushes cash prices artificially high for anyone without a coupon. As Stacey Richter puts it, this dysfunction "is sadly pretty much the same" today as when Ge Bai first explained it in 2021, even as new cash-pay entrants and proposed "Most Favored Nation" contract restrictions start to reshape the landscape.
MENTIONED IN THIS EPISODE
EP520 with Stacey: Apple Podcasts | Spotify | Other Apps
EP517 with Stacey: Apple Podcasts | Spotify | Other Apps
EP516 with Ophelia Johnson: Apple Podcasts | Spotify | Other Apps
EP439 with Luke Slindee, PharmD: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: [Show Notes link — episode not yet live, add once published]
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter: newsletter
🫙 Support the podcast with a small donation to the Tip Jar
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
📺 Subscribe to our YouTube channel
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
06:22 The conversation with Ge Bai.
06:28 The difference between GoodRx and Amazon Pharmacy?
06:53 The one thing GoodRx makes money from.
07:55 How is GoodRx getting paid?
08:18 Are there middlemen in GoodRx's financial model?
09:25 How PBMs play into the GoodRx model.
10:29 Where the pharmacy fits into the deals created by GoodRx.
11:59 What's changed since this conversation with Ge Bai.
How Revenue Cycle Management (RCM) Became an Over $200 Billion Healthcare Hot Potato, With Andrew Tsang. EP521
2026/07/22
RCM: Why Revenue Cycle Management Is Healthcare's $200B Hot Potato, With Andrew Tsang (EP521)
How Revenue Cycle Management (RCM) Became an Over $200 Billion Healthcare Hot Potato. Episode 521.
Revenue cycle management (RCM) sounds like the least sexy phrase in healthcare — a back-office spreadsheet problem. It isn't. Andrew Tsang, an independent healthcare analyst and writer of the Substack Health Is Other People, with 15+ years across providers, payers, consulting, and policy, joins Stacey Richter to unpack how RCM has grown into a $200-plus-billion industry that eats roughly a third of every healthcare dollar spent — not on care, but on the fight over who pays for it. Together they trace RCM's front end, middle, and back end, and the "hot potato" that lands on whoever has the least leverage to fight back.
WHAT YOU'LL LEARN
✅ How revenue cycle management (RCM) grew into a $200-plus-billion industry — Andrew Tsang puts RCM-related market cap at roughly $217 billion, and estimates roughly a third of every healthcare dollar goes to the fight over payment, not to care
✅ The three phases of RCM (front-end eligibility and prior authorization, middle clinical coding, and back-end claims adjudication and appeals) and why the "hot potato" of financial responsibility lands on whoever has the least administrative leverage — patients, independent practices, or self-funded employers
✅ Why a routine screening colonoscopy can flip to a diagnostic procedure — and an unexpected bill — the moment a polyp is found, even though the ACA mandates the screening itself be free
✅ How the prior authorization burden (physicians average roughly 39 prior auths a week) forces independent practices to compete on administrative capacity rather than clinical outcomes, accelerating consolidation into larger health systems
✅ Why self-funded employers face their own version of the hot potato through stop-loss "lasering," where a stop-loss carrier can exclude a specific high-cost employee from coverage after a catastrophic claim
✅ Why direct contracting — agreeing on price upfront — is Andrew Tsang's proposed way to opt out of the RCM hot potato game entirely
WHY THIS MATTERS
Revenue cycle management isn't a niche back-office function — it's a $200-plus-billion economy built on claim-by-claim fights over who pays. As Stacey Richter puts it, this isn't a story about villains; it's a story about an industry built around claim-by-claim fistfights. Whoever has the least administrative leverage in any given moment — patient, independent practice, or self-funded employer — is the one who winds up eating the cost.
MENTIONED IN THIS EPISODE
LinkedIn Post by Andrew Tsang, featuring his Revenue Cycle Market Landscape interactive chart
EP497 with Zack Kanter: Apple Podcasts | Spotify | Other Apps
EP363 with David Scheinker, PhD: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Sheri Mancini, MD, FACS
EP494 with Sarah Emond: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Episode Page
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
02:13 What revenue cycle management is.
03:22 How RCM is an endless game of hot potato.
07:10 The conversation with Andrew Tsang.
08:24 Is it actually a cycle?
08:54 How big the RCM industry actually is.
09:49 Defining revenue cycle management.
12:13 Why patients may spend more time doing revenue cycle tasks than with their doctor.
17:12 Who pays and why?
19:56 An example of RCM working within something like a colonoscopy.
22:55 The worst part about this whole revenue cycle.
24:49 How RCM affects independent doctors.
29:51 How RCM affects self-funded employers and stop-loss carriers.
Cash-Pay Generic Drugs Are a Functioning Market in Healthcare—Policymakers Beware and Be Careful. EP520
2026/07/15
Cash-Pay Generic Drugs and the PBM Spread Pricing Problem (EP520)
Cash-pay generic drugs are one of the few corners of US healthcare where a real, functioning market already exists — which is why Stacey Richter argues policymakers need to tread carefully when trying to "fix" drug affordability. In this solo episode, Stacey explains why cash generic prices can run as low as $1 a prescription, then plays clips from four past guests — Ge Bai, PhD, CPA; Bryce Platt, PharmD; Benjamin Jolley, PharmD; and Luke Slindee, PharmD — showing how inserting a PBM extracts $41 out of every $100 spent, leaving patients paying more for the "privilege" of using their insurance.
WHAT YOU'LL LEARN
✅ Why cash-pay generic drugs are one of the few genuinely functioning markets left in US healthcare, with multisource manufacturer competition keeping prices as low as $1 to $18 per prescription
✅ Why using insurance/PBM coverage makes the 20 most prescribed generics more expensive 43% of the time overall, and up to 79% of the time in the deductible phase, per Ge Bai, PhD, CPA's research in Annals of Internal Medicine
✅ How PBMs extract $41 out of every $100 spent on generic drugs that cost roughly 47 cents to manufacture, largely through the administrative overhead of risk pooling
✅ How Most Favored Nation "lesser of" clauses in PBM-pharmacy contracts punish pharmacies for lowering their cash prices, and why Luke Slindee, PharmD, argues removing that single clause could unlock a more robust cash-pay market without pulling generics from insurance entirely
✅ Why generic drug adoption has slowed from about one month to six months to reach peak uptake, which Bryce Platt, PharmD, ties to PBM formulary control rather than reduced competition or prescriber resistance
✅ Four policy ideas Stacey floats for keeping generics affordable without wrecking the underlying market: eliminating MFN clauses, funded wallets or prepaid cards, pre-funded cash-pay pharmacy relationships, and removing generics from PBM adjudication entirely
WHY THIS MATTERS
Generic drugs are one of the only truly functioning markets left in US healthcare, and cash prices are already low because of it. But policymakers trying to make medications more affordable often reach for the same lever — routing everything through insurance/PBM adjudication — which the data shows frequently raises what patients pay while handing PBMs a 41-cent cut of every dollar spent. As Stacey puts it, "you have to be really careful what levers you push because you can't see what they're attached to," and the wrong fix could break the one part of healthcare that's actually working.
MENTIONED IN THIS EPISODE
EP444 with Ann Kempski: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Bryce Platt, PharmD
EP495 with Mick Connors, MD: Apple Podcasts | Spotify | Other Apps
EP420 with Ge Bai, PhD, CPA: Apple Podcasts | Spotify | Other Apps
EP422 with Benjamin Jolley, PharmD: Apple Podcasts | Spotify | Other Apps
EP517 with Stacey: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Bryce Platt, PharmD
EP439 with Luke Slindee, PharmD: Apple Podcasts | Spotify | Other Apps
LinkedIn Post by Patrick Moore
EP465 with Chris Crawford: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
03:48 Intermediaries versus functioning markets.
05:30 The use case for today's episode.
10:56 The reason why cash-pay generics are cheap right now.
11:42 The value proposition of PBMs versus cheap generics.
16:09 What risk pooling is and how it plays into all of this.
26:16 Solutions to keeping generics affordable.
Cognitive Atrophy and Referral Incentives Breaking Primary Care, With Lisa Rosenbaum, MD (EP519)
2026/07/08
Cognitive Atrophy and Referral Incentives Breaking Primary Care, With Lisa Rosenbaum, MD (EP519)
Primary care physicians are leaving traditional practice for concierge medicine in visible numbers—and the question is whether that exodus is an unavoidable consequence of how the system is built, or something we've simply chosen not to fix. Stacey Richter talks with Dr. Lisa Rosenbaum, a cardiologist at Beth Israel Deaconess Medical Center (BIDMC) and national correspondent for the New England Journal of Medicine , who recently devoted an entire season of her NEJM podcast, Not Otherwise Specified , to the state of primary care. Together they test three forces reshaping the field—cognitive atrophy, referral incentives, and care fragmentation—against a single question: inevitable, or fixable?
WHAT YOU'LL LEARN
✅ Why Dr. Lisa Rosenbaum calls the risk of "cognitive atrophy" among primary care physicians a generational threat rather than an individual one—and why she believes it is not inevitable
✅ How financial incentives that pay far more for a specialist visit than a primary care visit (roughly 5% of healthcare dollars for close to 35% of outpatient visits) structurally push referrals earlier and more often than necessary
✅ Why "relational expertise"—the judgment a doctor builds by knowing a patient over time—is, in Dr. Rosenbaum's view, primary care's real and undervalued skill set
✅ How care fragmentation, illustrated by Miriam Paramore's LinkedIn essay about her father's end-of-life care, leaves patients bouncing among specialists with no one taking ownership of the whole picture
✅ Why Dr. Rosenbaum argues that blaming everything on structural constraints "strip[s] ourselves of our own agency," and what she thinks physicians and healthcare buyers should each do about it
WHY THIS MATTERS
Roughly 70% of physicians are employed today, and about 5% of every healthcare dollar goes to primary care despite it covering close to 35% of all outpatient visits—numbers that, per Dr. Rosenbaum, reflect choices the system has made, not laws of nature. When primary care doctors lose the time and incentive to build relationships with patients, the system loses its quarterback, and patients end up fragmented across specialists with no one accountable for the whole picture. Dr. Rosenbaum's core argument is that none of this is inevitable, but fixing it requires both structural change and individual physicians and healthcare buyers reclaiming their own agency.
MENTIONED IN THIS EPISODE
EP504 with Ryan Jacobs: Apple Podcasts | Spotify | Other Apps
EP473 with Kenny Cole, MD: Apple Podcasts | Spotify
EP391 with Scott Conard, MD: Apple Podcasts | Spotify | Other Apps
Article: "Ordinary Rural Death: My Father's End-of-Life Journey" by Miriam Paramore
EP409 with Larry Bauer, MSW, MEd: Apple Podcasts | Spotify | Other Apps
=== LINKS ===
🔗 Show Notes with all mentioned links: Show Notes
✉️ Enjoy this podcast? Subscribe to the free weekly newsletter
🫙 Support the podcast with a small donation to the Tip Jar
📺 Subscribe to our YouTube channel
🎤 Listen on Apple Podcasts
🎤 Listen on Spotify
=== CONNECT WITH THE RHV TEAM ===
✭ LinkedIn ✭ Threads ✭ Bluesky ✭ X
00:00 Introduction to this episode.
03:47 Cognitive atrophy: what is it in terms of primary care providers?
08:56 Why Lisa Rosenbaum, MD, did an entire series on primary care.
11:32 Why physicians need to practice at the top of their license.
13:54 Why a good internist is a "quarterback."
16:23 How family medicine and procedures play into skill atrophy.
20:21 The majority versus the minority in primary care.
21:00 Is cognitive atrophy inevitable for primary care providers?
23:34 Full-spectrum clinical scope versus referrals in primary care.
25:51 The fix for too many referrals in primary care.
27:36 Why the solution is not an either/or.
30:08 Longitudinal relationships versus fragmentation.
36:07 Is this inevitable, or is this fixable?
39:02 What every listener in a position of power needs to ask themselves.
Podcast reviews
Read Relentless Health Value podcast reviews
Health is Other People 2026/07/23
Longtime fan, first time guest!
Just look at the reviews for yourself - over 500 episodes and years of consistency. The RHV podcast and tribe are amazing at giving practical insights...
NOT A CEO 2 2025/10/21
The rich get richer
An echo chamber for CEOs and other out of touch execs that care about money and not care or making healthcare a sustainable career choice for provider...
kcarle 2025/06/26
Highly Recommend!
Relentless Health Value with Stacey Richter is hands down one of the best healthcare podcasts out there. Stacey has a unique talent for making complex...
Kharding324 2025/06/13
A must listen for plan sponsors
This podcast is incredibly helpful for anyone looking to become a more effective plan sponsor. Stacey asks insightful questions, and her guests are al...
Matt McQuide 2025/04/26
Must Listen Healthcare Podcast!
Relentless Health Value is the #1 podcast for anyone wanting to be part of the solution to fixing healthcare and insurance. MD to Insurance broker wi...
feelthebernabe 2024/12/19
Why This NYC Nurse Trusts Relentless Health Value
As a nurse who’s spent over 13 years on the front lines of New York City’s healthcare scene, I know authenticity when I see it—and let me tell you, "R...
TheFinalHero 2024/10/24
Detailed yet understandable
Relentless Health Value is a must listen podcast - somehow dives deep while simultaneously summarizing at a basic level.
Doctraveler 2024/10/16
A must listen if you’re in the business of healthcare
This is the most valuable business podcast I have found about the details and complexity of the business of the U.S. healthcare industry and its opera...
Sam Kat 2024/09/20
Highly Informative and Thought Provoking
Thank you for you work. It is evident that this podcast is a passion project. The topics, material and guests are all highly relevant and spot on. It ...
Sweetest Girl on Earth 2024/09/06
Helped me revamp my self-insured company’s insurance program
I’m the CEO of a large senior living company who has always geeked out on Medicare payment innovation, but was always bored and disengaged from our ow...
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