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Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals

Advertise on podcast: Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals

Rating
★★★★★
4.8
from
74 reviews
This podcast has
401 episodes
Language
English
Explicit
No
Date created
2014/09/25
Latest episode
2026/10/12
Average duration
39 min.
Release period
12 days

Description

Growing Your Firm is the top podcast for ambitious firm owners to find tips, tactics, and strategies on how to grow their firm (or practice). In this podcast we'll be interviewing unique thought leaders in accounting, tax, and bookkeeping about topics including: practice management, marketing, social media, succession planning, partner relations, hiring, pricing, and much more.

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Check latest episodes from Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals podcast


How This CPA Firm Built a 250 Employee Practice | Toby Kommer
2026/10/12
What if the secret to building a highly scalable, multi-million dollar practice isn't just growing an accounting firm, but surrounding it with banking, legal, wealth management, and insurance services? In this episode of Growing Your Firm, host David Cristello sits down with Tobby Kommer, CEO of Haga Kommer and President of Aspire Bank and Aspire Insurance. Tobby brings a unique background from the banking and M&A sectors, rather than traditional public accounting, allowing him to rethink the entire accounting firm business model. Over the last decade, Tobby has led over 35 acquisitions of CPA firms, growing his practice from a 12-person team to over 250 employees across 15 locations. He shares his exact framework for running an acquisitive firm, restructuring partner and staff compensation around production instead of billable hours, and preparing his company for a 100% Employee Stock Ownership Plan (ESOP) transition. In this episode, we explore: The Integrated One-Stop Shop: Why bringing banking, legal, wealth management, insurance, and CPA services under one umbrella creates the ultimate client retention engine. The CPA as the "Center of the Universe": Why Tobby originally thought banking would lead the client relationship—and why CPAs actually hold far more client trust. Acquiring 5 to 8 CPA Firms Annually: How Haga Kommer positions itself as the "acquirer of choice" for 1M–2M firms looking for an alternative to private equity. Replacing Billable Hours with Production Pay: How Tobby structures salary increases and trimester reviews based on output rather than time logged. Eliminating Firm Hierarchy: Why Haga Kommer dropped traditional titles (Associate, Senior, Manager, Partner) in favor of transparent, production-based compensation. The Internal Leadership Academy: How Tobby uses quarterly 2-day offsites, book reviews (like The Five Dysfunctions of a Team), and sports documentary studies (like The Last Dance) to train emerging leaders. Transitioning to an ESOP: Why Tobby is transitioning his 100% single-owner equity model into an employee-owned firm. Key Metrics & Operational Frameworks: Scale Benchmark: 250+ employees across 15 offices, with a target client size of $10M and under in revenue. Office Structure: Hub-and-spoke model keeping individual locations small and personal (10–20 employees) with back-office corporate support. Culture Alignment: Open P&Ls shared down to administrative assistants to align performance with overall firm health. Featured Guest: Toby Kommer
How to Scale Your CPA Firm Beyond Referrals | Expert Panel
2026/10/04
Is your firm relying entirely on word-of-mouth referrals to grow? While client referrals bring in warm leads, they make controlling your growth trajectory nearly impossible.  To build a high-performing advisory practice, you need a predictable, repeatable go-to-market engine. In this live panel session from the Growing Your Firm Summit, host David Cristello moderates a discussion with three firm leaders who have built, scaled, and transformed modern advisory practices: Shane Mason – Co-Founder at Nimble (led 8 years of hyper-growth) Marcus Dillon – Founder & CEO at Dillon Business Advisors (DBA) Roman Villard – Founder at Fullcent From custom proposal generation and gatekeeping bad-fit clients to positioning your brand on LinkedIn and utilizing LLM files for SEO, this panel provides a practical blueprint for accounting and bookkeeping firm leaders. In this episode, we explore: Moving Beyond Referrals: Why you need an active sales and marketing engine to control your firm's pipeline and timing. Educating Referral Partners: How defining your Ideal Client Profile (ICP) prevents partners from sending low-margin, bad-fit leads. Packaging vs. Customization: The debate between standardized internal baseline packages vs. tailored client proposals. The "Gatekeeper" Sales Role: Why hiring the right sales lead to filter out non-communicative or uncooperative prospects protects your service team. Targeted Niche Networking: How attending industry-specific events (e.g., dental or construction conferences) with top clients drives warm, high-trust leads. AI for Go-To-Market & SEO: How to use LLM.txt and robots.txt files on your website to ensure AI models recommend your firm in search results. Avoiding "AI Slop": Leveraging Claude and custom GPTs to streamline 60% of proposal drafting without losing your human voice. Key Takeaways & Frameworks: B2B Partnership Channels: Partnering with specialized CFOs or legal professionals who need an execution arm for accounting and bookkeeping. Language Alignment: Using the specific language, metrics, and goals of your clients (e.g., "exit-readiness" instead of "month-end close") in sales conversations. Single-Software Focus: Why mastering one core accounting application (e.g., QBO or Xero) drives internal team delivery speed. Featured Guest:  Marcus Dillon Shane Rowley Roman Villard
This LIE About AI Will Hurt Your CPA Firm | Preston Cardwell
2026/09/27
Are you feeling overwhelmed by the endless wave of AI tools, new models, and vendor hype? Many accounting firm owners, managing partners, and CPAs starting firms know that AI is reshaping the industry, but they don't know where to actually start without getting lost in the noise. In this episode of Growing Your Firm, host David Cristello sits down with Preston Cardwell, founder of Memorial Ridge. As a CPA-led AI and automation partner, Preston helps small-to-midsize accounting firms (10–30 employees) map their processes, train staff on practical AI applications, and implement high-impact workflows. Preston breaks down why most firm leaders overcomplicate AI, the top high-yield use cases to implement first, and the truth behind the lie that "AI won't replace accountants." In this episode, we explore: Where to Start with AI: Why every AI implementation must begin with process mapping and a tech stack audit. High-Yield Use Cases: Solving common operational pain points across client communication, inbox management, and document intake. Cutting Through the AI Noise: Why mastering core tools like Claude CoWork or Microsoft CoPilot gets firms 98% of the value without endless shiny object syndrome. The Hiring Shift Reality: Why AI will change hiring cycles, job titles, and output expectations for new grads and senior staff. Overcoming Adoption Bottlenecks: How to cultivate "AI Champions" in your firm to build agents and lead change management. The Future Operating System for Accountants: How AI models are becoming the central data operating system for firm advisory and client insights. Key Takeaways & AI Tools Mentioned: Primary AI Platforms: Claude CoWork, OpenAI Codec/ChatGPT, and Microsoft CoPilot. Process Mapping First: Focus on automating repetitive administrative tasks (document collection, follow-ups, draft emails) to free up advisory capacity. Data Integration: Consolidating client communication into single-source AI layers.   Featured Guest: Preston Cardwell #accounting #accountingfirm #firmgrowth #accountingworkflow
How Expert CAS Leaders Scale Accounting Operations | Panel Masterclass
2026/09/20
Are your firm's internal processes starting to creak under the weight of new growth? When scaling a Client Accounting Services (CAS) or advisory practice, standardizing workflows, managing team capacity, and maintaining quality control become the ultimate operational test. In this live panel session from the Growing Your Firm Summit, host David Cristello brings together a "Council of Operations Experts" to discuss how to build sustainable systems that scale without causing team burnout: Amy McCarty – Director of Operations at Dillon Business Advisors (20+ years coaching firm leaders) AJ Zapata – Co-Founder & COO at Maverick (grew his book of business to $1M in 9 months flat) Melanie – Systems & Admin Lead at Soren Whether you are an operations manager driving software adoption, a bookkeeping firm owner, a managing partner, or a CPA starting a firm, this panel provides actionable blueprints to streamline practice management and elevate firm performance. In this episode, we unpack: Identifying Bottlenecks Early: Practical daily and weekly rituals to spot stale tasks and capacity friction in tools like Canopy and Carbon before they derail deadlines. The "Bat Signal" Onboarding Method: How Maverick uses dedicated, loud-and-proud communication channels to keep new client onboarding on track. Frictionless AI Workflows: Real-world use cases for Microsoft Copilot, Claude CoWork, and Notion for automated call summaries, data cleanup, and IRS notice response templates. Gamifying Firm Improvements: How Dillon Business Advisors uses the "Optimus Pessimus" game to get team buy-in on process changes and achieve an 80% on-time financial delivery rate. The "Start When Ready" Onboarding Rule: Why slowing down the onboarding process to ensure complete data collection actually speeds up firm delivery and protects staff sanity. Setting Up Your First Ops Hire: How to delegate authority, clean up baseline data, and "let your operations team cook" so firm leaders can focus on strategy. Key Takeaways & Operational Frameworks: Financial Delivery Incentives: Rewarding teams for delivering monthly client reports by the 15th with clear open-item disclosure rules. Office Hours for Feedback: Holding bi-weekly 30-minute open office hours to uncover hidden software friction points and train staff on quick efficiency wins. Data-First AI Readiness: Why clean, centralized client data is mandatory before deploying automated agents. Featured Guests:  Amy McCarty AJ Zapata Melanie
How This Solo CPA Built a $500k Firm | Angel Zhen
2026/09/13
Can you run a half-million-dollar accounting practice completely solo without burning out? Most accounting firm owners and CPAs starting firms assume that scaling past $200k or $300k requires hiring a team of employees. But adding headcount often leads to higher overhead, management headaches, and less personal freedom. In this episode of Growing Your Firm, host David Cristello sits down with Angel Zhen, CPA—founder of Angel Zhen CPA and winner of the 2025 Digital CPA Innovative Practitioner Award. Angel shares how he built a single-person practice generating over $500,000 annually while taking 12 weeks of vacation every single year! Whether you're a bookkeeping firm owner, an operations manager, or a firm manager responsible for workflow, this episode offers a masterclass in pricing, positioning, tech selection, and firm design. In this episode, we explore: The Solo Firm Operating Model: How Angel scales past $500k without employees or managing a full-time staff. 12 Weeks of Sabbatical: How Angel designs his firm schedule around long-term travel (including 6-week trips to Asia) without dropping the ball for clients. The "Trusted Advisor" Positioning: Why building a strong online brand and website presence allows you to charge premium prices instead of competing on cost. Value-Based Tax Pricing: Shifting away from hourly billing and "tax prep" to position yourself as an essential tax planner and advisor. The Power of "Doing Less": Why focusing on client outcomes rather than information overload builds stronger client trust. Angel's Practical AI & Tech Stack: How he leverages TaxDome alongside LLMs like ChatGPT, Perplexity, Claude, and Blue J for research and workflow efficiency. Key Metrics & Firm Benchmarks: Firm Structure: 1-person firm with a lean, flexible contractor model. Revenue Benchmark: $500,000+ gross revenue. Client Count: ~300 nationwide clients managed through hyper-efficient software systems. Time Off: 12 weeks of vacation per year. Featured Guest: Angel Zhen
How AI Will Kill the Billable Hour in CPA Firms | Ron Baker
2026/09/06
Is the billable hour finally dead? While many in the accounting profession expected the competition for talent to end timesheets, the rise of artificial intelligence (AI) is delivering the final blow. If your firm is still pricing based on time and effort rather than value and outcomes, you are risking your margins in an AI-driven world. In this exclusive fireside chat from the Growing Your Firm Summit, host David Cristello sits down with Ron Baker, founder of the VeraSage Institute, author of 8 best-selling books, and co-host of The Soul of Enterprise podcast. Ron breaks down the core psychology of value pricing, why firms must transition from selling "services" to guiding "transformations," and how subscription models create predictable recurring revenue. In this episode, we explore: The Death of the Billable Hour: Why AI makes pricing by the hour obsolete—and what firms must do to adapt. Value is a Feeling, Not a Number: The psychological factors behind pricing and why nobody should price themselves. Fixed Pricing vs. Value Pricing: Understanding the key differences and why fixed pricing based on hourly estimates is just the starting point. The Concierge Firm Model: How to eliminate "scope creep" by staying in your lane and offering white-glove, subscription-based packages. AI Beyond Efficiency: Why treating AI like a co-collaborator to create value—rather than just a tool to save time—is the key to future firm growth. Ditching Timesheets: What to measure instead of hours to track performance, accountability, and project success. Bonus Segment: Jetpack Workflow Capacity Management Demo Starting at 33:40, David Cristello gives an exclusive first look at Jetpack Workflow Version 2's Capacity Management View. Learn how operations managers and firm managers responsible for workflow can: Gain full visibility into future team workloads across weeks and years. Prevent staff burnout by identifying over-capacity team members instantly. Filter capacity by role, industry expertise, and client packages. Make one-off or recurring project reassignments with drag-and-drop ease.   Featured Guest: Ron Baker
How to Safely Implement AI in a CPA Firm | Jan Haugo
2026/08/30
Is your accounting firm stuck between AI enthusiasts who move too fast and skeptical team members who refuse to adopt new technology? Bridging the gap between enthusiastic leadership and hesitant team members is one of the biggest challenges facing modern firms today. In this episode of Growing Your Firm, host David Cristello sits down with Jan Haugo, founder and AI researcher at smartaccountant.ai and co-author of Intuit's official AI certification curriculum. Jan researches and validates 50+ emerging AI tools annually for controllership, Record-to-Report (R2R), AP/AR, and advisory workflows. Jan breaks down how to bring your entire firm onboard with AI safely, navigate critical security and redaction requirements, and use AI to transform sales, onboarding, and advisory workflows. In this episode, we explore: Bridging the Team Divide: How to align AI enthusiasts and detractors to move the entire firm forward together. The Enterprise Security Advantage: Why staying within Microsoft Copilot or Google Gemini ecosystems solves the PII (Personally Identifiable Information) and redaction hurdles. The Danger of Adobe Redaction: Why blacking out text in PDFs isn't enough to hide underlying metadata from AI models. Mapping Workflows Backward: Why defining the desired outcome before selecting software leads to better automation. Building a Custom AI "Sales Agent": How to train AI on your unique brand voice to research prospects, analyze websites, and guide discovery calls in real time. The Bleeding Edge: How unified AI awareness layers (like Town.io) aggregate transcripts, email, and task managers into an automated personal assistant. Key AI Tools & Solutions Mentioned: Smart Accountant AI: smartaccountant.ai Enterprise AI: Microsoft Copilot, Google Gemini, and NotebookLM Workflow & Data Aggregation: Town.io, Notion, Asana, and SharePoint Custom AI Prompting: Claude and ChatGPT About Jan Haugo Jan Haugo is a leading AI researcher, trainer, and founder of smartaccountant.ai. She specializes in testing, validating, and deploying practical AI tools for controllership, financial close, and firm operations.   Featured Guest: Jan Haugo
How Firms Are Reaching 7x EBITDA
2026/08/16
Is your accounting practice built to scale—or positioned for a high-multiple exit? In this episode of Growing Your Firm, host David Cristello welcomes back Geoff Bruskin, founder and CEO of White Tiger Connections. Geoff pulls back the curtain on the current "white-hot" public accounting M&A market in 2026. From the rise of Fractional COO engagements to 7x+ EBITDA multiples, Jeff breaks down what buyers are looking for and why private equity (PE) plays fail 40% of the time when they ignore the human element of change management. Whether you're an Operations Manager looking to optimize workflow, a Managing Partner eyeing a future exit, or a CPA starting a firm, this episode is packed with real-world deal structures, go-to-market strategies, and tech implementation blueprints. In this episode, we explore: The Fractional COO Model: Why $1M to $20M accounting firms are hiring fractional executive leaders to build infrastructure for scale rather than overpaying for full-time roles. Inside a 7.4x EBITDA Deal: A deep dive into a $2.7M remote, subscription-based micro-platform firm asking $8M. The PE Spectrum (Successes vs. Failures): Why 30–40% of private equity acquisitions fail due to aggressive price hikes, poor software adoption, and staff turnover. The "Solutions Architect" Role: Why every growing practice needs an internal champion to bridge systems like CCH, TaxDome, Carbon, and CRM tools. Offensive vs. Defensive Strategy: How cross-selling Client Advisory Services (CAS) and wealth management can multiply your firm's enterprise value. Agentic AI & Claude CoWork: How modern leaders use AI agents to automate IT mapping, proposal scoping, and client deliverables. Key Deal Benchmarks Mentioned: Average Deal Multiple: 4x to 6x Adjusted EBITDA for traditional practices. Micro-Platform Multiples: Up to 7.4x+ for firms with 100% subscription models and balanced CAS/Tax integration. Solutions Architect Compensation: $60k to $150k annually (domestic or offshore) to eliminate technology friction. Featured Guest: Geoff Bruskin   Take control of your practice: Optimize your workflow with Jetpack Workflow: https://bit.ly/4bj4a0H 🚀 Sign up for a 14-day free trial to Jetpack Workflow! https://app2.jetpackworkflow.com/auth/login 🚀   Stay Connected: Subscribe for bi-weekly stories from firm owners and modern accounting strategies.   👋 Say hi on social   Facebook: https://www.facebook.com/jetpackworkflow  LinkedIn: https://www.linkedin.com/company/jetpackworkflow  Twitter: https://x.com/jetpackworkflow  Instagram: https://www.instagram.com/jetpack_workflow/#    🎙 Listen to Growing Your Firm Podcast   Apple Podcasts: https://podcasts.apple.com/us/podcast/growing-your-firm-strategies-for-accountants-cpas-bookkeepers/id923004172 Spotify: https://open.spotify.com/show/6MauXYaHFyS0rlb6L3Qb1U Stitcher: https://www.stitcher.com/podcast/jetpack-workflow/growing-your-firm   #accounting #accountingfirm #firmgrowth #accountingworkflow
Firing Clients & Making $100K/mo
2026/08/02
Can you run a thriving, hyper-local accounting practice while living in Mexico for four months of the year? Most accounting firm owners and managing partners assume that running a local firm requires being chained to a brick-and-mortar office—especially during busy seasons. In this episode of Growing Your Firm, host David Cristello sits down with Nancy McClelland, CPA (widely known as The Dancing Accountant). Nancy shares how she built a highly profitable, 100% remote, hyper-local firm in Chicago that allows her to spend every tax season working from Mexico. If you are a bookkeeping firm owner, a CPA starting a firm, or an operations manager trying to fix a broken tax season, this episode provides a masterclass in firm boundaries, client selection, and bookkeeper-to-tax-pro collaboration. In this episode, we unpack: The Hyper-Local Strategy: How Nancy built a 25-year-old firm serving only small businesses within a few specific Chicago neighborhoods. The "No Bookkeeping, No Tax" Rule: Why Nancy refuses to prepare tax returns for clients unless her team handles their monthly bookkeeping and advisory. Fixing the Bookkeeper-to-Tax Pro Handoff: Eliminating duplication of effort, preventing missed reconciliations, and creating a standardized "tax-ready" handoff checklist. Voting Clients Off the Island: How Nancy's team uses quarterly "paid happy hours" to identify and offboard clients who disrespect team members or drag down morale. Shunning "Growth for Growth's Sake": Why turning down new clients and focusing on deep advisory for a capped client base creates a more profitable, stress-free practice. Key Metrics & Workflow Takeaways: 100% Remote Flexibility: How Nancy transitioned her entire team to remote work over a decade ago using simple tools like Zoom, AirTable, and QBO. The Tax-Ready Bookkeeping Standard: Shifting year-end cleanups into recurring, junior-staff-driven monthly processes.   Featured Guest: Nancy McClelland
CPA Firm Succession and Profitability Blueprint | Ira Rosenbloom
2026/07/19
Are you running an accounting practice that can survive independent of your personal production, or are your key successors already looking for the nearest exit? In this episode of Growing Your Firm, host David Cristello sits down with Ira Rosenbloom, CEO of Optimum Strategies, known across the industry as the "Merger and Profitability Optimizer." With over 25 years of hands-on experience as a practicing CPA and managing partner, Ira pulls back the curtain on how to navigate the complex crossroads of generational change, standardizing client management, and securing maximum value for your firm. Whether you are a managing partner trying to transition equity, a CPAs starting a firm, or an operations manager driving software adoption, this masterclass changes how you view structural firm health. Inside This Episode, We Unpack: The Valuation Multiplier Trap: Why the fastest way to explosive growth isn't just jacking up client fees—it's analyzing fee tiers to identify where leakage actually occurs. Preventing Scope Creep: How to eliminate standard-to-actual time gaps by aligning your team with automated tracking and project margin thresholds. The "Gen-Z" Partnership Disconnect: Why your "locked-in" junior leaders are turning down partnership tracks—and how to redesign firm culture around outcomes instead of clock-punching. The Real Cost of Private Equity: A look at the 50-50 staff retention reality after a roll-up and what a boardroom buyout means for your long-term team autonomy. The Alternative Practice Model: How boutique independent firms can replicate private equity structures by integrating non-CPA advisory services to remain fiercely competitive. Ira's Golden Rule Checklist: The explicit strategic milestones every owner needs to implement between ages 55 and 65 to protect firm lineage. Key Metrics & Operational Takeaways For Firm Managers: Shed Equity Early: Why passing down fractional client liaison-ships ahead of retirement protects your client stickiness from a sudden talent walk-out. Client Tier Consolidation: Shifting bandwidth away from low-margin $3,500 compliance accounts to high-value strategic advisory. Featured Guest: Ira Rosenbloom
How to Build and Sell a 2M CPA and Law Firm | Mike Payne
2026/07/05
Whether you're a CPA starting a firm, an operations manager, or a managing partner looking at succession options, understanding what actually drives firm valuation in today's intense M&A market is critical. In this episode of Growing Your Firm, host David Cristello sits down with Mike Payne, a veteran M&A consultant who has spent nearly two decades facilitating accounting firm mergers, acquisitions, and private equity investments. Mike pulls back the curtain on transactions ranging from $1M to over $100M to explain exactly how buyers evaluate practices and why the traditional metrics you read about are often just hearsay. In this episode, we explore: The Revenue vs. EBITDA Shift: Why the accounting world has fundamentally shifted from gross revenue multiples to Adjusted EBITDA valuations. The Private Equity (PE) Reality: How the massive influx of outside capital is reshaping deal structures, increasing cash at the table, and forcing traditional firms to change. The CAS and Tax Premium: Why a strong Client Accounting Services (CAS) department and recurring, sticky tax revenue can instantly add multiples to your firm's value. The "Airport Test" for Culture: Why early-stage deal-making fails without alignment on culture, leadership, and operational tech stacks. Stress-Testing Internal Succession: Real-world tactical advice for firm owners who want to successfully pass the baton to the next generation of junior partners. The Fiercely Independent Path: Why selling isn't your only choice, and how to build a highly profitable, independent firm by playing defense against consolidation. Key Benchmarks Mentioned: Healthy Profitability: Why 30% to 35% bottom-line profit (pre-owner compensation) is the gold standard benchmark for an attractive firm. Partner Billable Hours: The hidden red flag of high partner-level billable hours that can tank your valuation during due diligence. Featured Guest: Mike Payne
Solo CPA to $290k Revenue | Yuri Kapilovich
2026/06/21
Can you run a hyper-profitable tax and advisory firm while heavily restricting your personal work hours? Most accounting firm owners and managing partners assume that scaling past six figures requires sacrificing their personal life to the grind.   In this episode of Growing Your Firm, host David Cristello sits down with Yuri Kapilovich, Managing Partner of Kapilovich and Associates—known across social media as "The Fun CPA." After spending over a decade handling high-net-worth clients at giant tax firms, Yuri stepped out on his own to build an ultra-lean, highly optimized practice.   Yuri pulls back the curtain on how he structure-built his firm to generate nearly $290k in gross revenue while working only 15 to 25 hours a week! If you're a bookkeeping firm owner, a CPA starting a firm, or an operations manager, this step-by-step masterclass reveals how pricing alignment directly builds lifestyle freedom.   In this episode, we explore: The "Fun CPA" Blueprint: How leaning into raw, honest, and unconventional branding on LinkedIn unlocked massive organic growth. The $2,000 Minimum Baseline: Why establishing rigid price floors protects your team's capacity and eliminates low-margin, high-volume compliance traps. The Three-Tier Revenue Split: Breaking down Yuri's $290k engine—from seasonal tax preparation to core quarterly advisory and monthly recurring client accounting services (CAS). The Ultimate Solo Leverage Strategy: Managing 80 high-value business clients by hyper-utilizing part-time specialized contractor support. Social Media vs. Firm Reality: An honest discussion on managing the mental toll of online comparison and how to strategically filter out vanity metrics.   Key Metrics and Firm Benchmarks Mentioned: Average Relationship Value: $3,500 to $3,600 per client. The "3x" Capacity Rule: Ensuring your fractional team or software tools produce three times their compensation footprint to maintain an elite profit margin.   Featured Guest: Yuri Kapilovich
How This CPA Built and Sold a $2M Accounting Firm with Adam Shay
2026/06/07
Are you a firm owner trying to break past that next big growth plateau? Many managing partners and bookkeeping firm owners find themselves stuck in the daily grind, struggling to build a practice that can survive independent of their personal production.   In this episode of Growing Your Firm, host Dave Cristello sits down with Adam Shay, CPA, a dad, entrepreneur, and high-performance firm coach. Adam pulls back the curtain on his own journey of building, scaling, and ultimately selling a multimillion-dollar accounting firm. Today, through Share the Knowledge LLC, he helps fellow owners design companies built with intention—and positioned perfectly for a future exit.   Whether you are an operations manager trying to optimize workflow or a CPA starting a firm from scratch, this episode offers practical, data-driven strategies to maximize structural efficiency.   In this episode, we unpack: The Firm Snapshot: What Adam's firm looked like two years prior to a successful sale (10 team members and nearly $2M in revenue). Ditching the Compliance Trap: Moving clients to a mandatory high-value advisory package that features proactive tax planning. The "Broken Process Document": Adam's highly practical, low-friction Google Sheets strategy that empowers teams to log workflow bottlenecks as they happen. Capacity & Staff Ownership: How to encourage senior team members to bring proposed solutions rather than just dumping problems on management. The Multiplier Mindset: Key metrics to track weekly, including labor efficiency ratios and technical rework percentages. A Candid Look at M&A: The real-world nuances of working with specialized brokers and navigating post-merger transition periods.   Featured Guest: Adam Shay
How This Accounting Firm From 0 to $10M in 7 Years with Joe Manganelli
2026/05/23
Are you running an accounting practice that relies entirely on your own personal production, or have you built a scalable business that can exist independently of you? For accounting firm owners, managing partners, and CPAs starting firms, understanding how to shift from manual operations to an acquirable business model is the ultimate goal. In this episode of Growing Your Firm, host David Cristello sits down with Joe Manganelli, the former founder and CEO of Calculate. Joe shares his incredible journey of launching, scaling, and successfully selling his outsourced CFO and accounting firm in under seven years. He pulls back the curtain on his aggressive top-line growth strategies, pricing models, and how he scaled his team to nearly 45 headcounts with zero outside funding. In this episode, we explore: - The Bootstrapped Blueprint: How Joe scaled Calculate to a $10M run rate without taking on venture capital or outside investment. - Top-Line Growth vs. Profitability: The strategic decisions behind running a high-growth firm (averaging 75%+ year-over-year) with modest margins. - Frictionless Client Acquisition: Transitioning from exhausting networking events to building a highly efficient, inbound B2B referral network. - The "Experienced" Hiring Strategy: Why your first operations managers and team members should have more experience than you do to truly offload workflow responsibilities. - The Reality of M&A: What the modern sale structure looks like for accounting firms, from equity rollovers to earnouts and transition periods.
15 minutes to Complete a Month-End Close? Interview with Issac Perdomo
2026/05/08
In this episode of Growing Your Firm, host David Cristello sits down with Isaac Perdomo, founder of Opzer, to discuss the practical application of AI and low-code/no-code tools in modern accounting practices. Isaac shares real-world case studies of firms drastically reducing manual workloads and increasing their capacity for high-value advisory services.   In this episode, we explore: - The "Window of Opportunity": Why the next 12–24 months are critical for firms to adopt AI before the market settles. - Beyond the Hype: Moving from generic ChatGPT use to building bespoke internal tools with Claude, Replit, and Lovable. - The 15-Minute Close: How a case study firm reduced bookkeeping time from 2 hours to 15 minutes per client using automated workflows. - Quality Assurance (QA) with AI: Using LLMs as an additional layer of review for financial statements and deliverables. - Vibe Coding & Custom Apps: Why the era of the "30-app tech stack" is evolving into firms building their own specialized internal software. - Sentiment Analysis: How to use meeting transcripts from tools like Granola or Fireflies to detect client dissatisfaction before they churn.   Key Tools Discussed: - Automation Engines: Make.com, n8n, and Zapier. - AI Models: Claude and ChatGPT. - Prototyping: Lovable and Replit. - Meeting Intelligence: Granola, Fireflies, and Fathom.   Featured Guest: Isaac Perdomo

Podcast reviews

Read Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals podcast reviews


4.8 out of 5
74 reviews
★★★★★
Troypolo43 2025/03/22
Phenomenal podcast and host
David does an awesome job getting phenomenal advice out of his guests. This podcast is essential in learning best practices for accounting firms.
★★★★★
eshour 2022/02/02
My new favorite accounting podcast
Heard about this podcast from another firm owner and have been loving all the episodes I’ve listened to so far. Super helpful tips from firm owners wh...
★★★★★
mjpayne55 2021/11/02
This needs to be part of your weekly routine!
I can’t tell enough accountants about David’s podcast. If you are currently running or plan to open an accounting practice, this is a must. I just wis...
★★★★★
jordalani 2021/04/30
Great interview
My first listen was the interview with Hannah stricker. I imm sisterly subscribed after listening to it! I got so much information and i can’t wait to...
★★★★★
helmet40186 2020/12/31
Practical and worthwhile
Great podcast, good length of time, and very practical and actionable information especially for someone starting out like myself. Thank you!
★★★★★
NuventureTravels 2020/12/03
Always inspired by these stories!
I always learn something new every time I listen in- thank you for sharing all of these stories and ideas. My to do list always grows when I listen!
★★★★★
obacker19 2020/09/29
Empowering, insightful and actionable! 🙌
Whether you’re well established running your own accounting firm, or just getting started carving out a profitable niche that’s ready to grow - this i...
★★★★★
CNaq42 2020/08/12
My #1 Podcast
Dave, I love the show. It's packed with great, practical tips for firm owners and opens up doors to many great thought leaders. On a lighter note, p...
★★★★★
Jake Wisdom 2020/05/12
Long Time Listener
I started listening to the podcast when it first came out, a few years before I acquired a firm. I draw inspiration for this podcast regularly, and co...
★★☆☆☆
Xman2k2 2020/04/30
Good guest but interrupt them too often
Sound quality is ok but the main issue is that he cuts off his guests and starts to talk for too long himself
check all reviews on apple podcasts

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