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Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified

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Rating
★★★★★
4.9
from
337 reviews
This podcast has
99 episodes
Language
English
Date created
2014/10/01
Latest episode
2026/10/08
Average duration
36 min.
Release period
14 days

Description

Kickstarter and crowdfunding advice from successful campaigns. Salvador Briggman is the founder of CrowdCrux, the most popular blog in the niche with over 20,000 subscribers. He has been cited as an expert by the New York Times, the Wallstreet Journal, and more.

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Check latest episodes from Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified podcast


EP #561 The System To Raise $600K+ with Equity Crowdfunding | Surge
2026/10/08
Technical product. Big vision. Real investors. How do you turn a complicated infrastructure startup into a crowdfunding story that everyday investors can understand? In this episode of Crowdfunding Demystified, Miguel Jaramillo and Brandon Richman of Surge break down the lessons behind their $600K+ WeFunder campaign and share: How to simplify a highly technical crowdfunding pitch Why founders should DO THIS before launching How to match your fundraising strategy to investor risk Why this one thing can make a major difference How these two key elements fuel a startup If you're considering equity crowdfunding, this episode is packed with practical lessons on simplifying your message, building investor trust, and creating momentum before and during your campaign.  Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Free Equity Crowdfunding Course  Equity Crowdfunding Explained  Surge on WeFunder Surge Website Take Care of your People: The Enlightened CEO'S Guide To Business Success Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect (The Unreasonable Hospitality Collection)
EP #560 This Crowdfunding Strategy Attracted 2,000+ Donors | Long Way Home
2026/09/24
Funding a mission is hard. Getting people to believe in it is harder. In this episode of Crowdfunding Demystified, Salvador Briggman sits down with Matthew Paneitz of Long Way Home, a nonprofit that has transformed discarded materials into schools and community infrastructure in Guatemala. You'll hear how Matthew went from a Peace Corps experience to building a global fundraising operation—and why persistence, storytelling, volunteer programs, and measurable impact can completely change your fundraising results. In this episode, you'll learn: How to get people behind your mission when you're starting with limited resources. Why telling your story enthusiastically can make fundraising more effective. How volunteer programs can create both impact and revenue. Why documenting your work can become a powerful marketing tool. How platforms like GlobalGiving can help build donor trust. Why testing, failing, and adapting are essential to successful fundraising. How measuring your impact can make your fundraising message stronger. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist The Nonprofit Funding Fast Lane Nonprofit Fundraising Hacks Book Nonprofit Crowdfunding Explained Long Way Home Website Long Way Home on Facebook Long Way Home on YouTube
EP #559 The Exact Strategy Behind a $340K Kickstarter Success | SmoqeX
2026/09/10
Ideas are easy. Execution is hard. In this episode, Salvador Briggman talks with Dori Topaz of Livwell Brands about the crowdfunding strategy behind SmoqeX, an all-in-one indoor smoker, air fryer, and grill. Dori shares how he spent two years developing the product, built a community before launch, collected early commitments, communicated directly with backers, and raised roughly $340,000 plus from more than 500 supporters. In this episode, you'll learn about: How to build a crowdfunding community before launch Why product validation matters before Kickstarter How to create trust with backers Why high-priced rewards can benefit from this key thing How PR helped SmoqeX gain additional media attention Why resilience matters when bringing an invention to market Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook SmoqeX on Kickstarter SmoqeX Website
EP #558 How to Easily Raise Over $315K on Kickstarter | Airmaan
2026/08/27
Launching on Kickstarter? Wondering what separates successful creators from everyone else? In this episode of Crowdfunding Demystified, Salvador Briggman talks with Johannes Faure-Brac, founder of Airmaan, about how his latest Kickstarter campaign raised over $315K by focusing on trust, product validation, and customer relationships instead of aggressive marketing. In this episode, you'll learn: Why this new approach can outperform old methods How extensive product testing reduced launch risk. Why this one thing helped turn backers into loyal brand advocates. How Kickstarter validated an entirely new product category. If you're planning a crowdfunding campaign or launching a physical product, this episode is full of practical advice you can immediately apply.  Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook M Sofa on Kickstarter Airmaan Website
EP #557 This Technique Raised $12M With Equity Crowdfunding | Atombeam's StartEngine Strategy
2026/08/13
Crowdfunding isn't just about raising money. It's about earning trust. In this episode of Crowdfunding Demystified, Salvador Briggman sits down with Charles Yeomans, CEO of Atombeam, to break down how his company has raised more than $12 million through equity crowdfunding while building one of the largest investor communities on StartEngine.  You'll discover: How transparent communication builds long-term investor trust Why Atombeam raised $5 million in just over one week What founders should do between fundraising rounds How to grow an audience before asking for investment Why persistence is one of an entrepreneur's greatest assets If you're planning an equity crowdfunding campaign, this episode is packed with practical fundraising lessons you can apply immediately.  Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist Free Equity Crowdfunding Course  Equity Crowdfunding Explained  Atombeam on StartEngine Atombeam Tech Website Gambling Man: The Secret Story of the World's Greatest Disruptor, Masayoshi Son
EP #556 Unique Strategy to Raise $268,547 on Kickstarter | Memento Mori Skull Bowl
2026/07/30
This unique strategy is a game-changer. If you're ready to unlock crowdfunding success, listen up.  In this episode of Crowdfunding Demystified, Salvador Briggman speaks with ceramic artist Trevor Foster about how he raised more than $228,000 from over 1,500 backers on Kickstarter after spending a decade refining his craft and crowdfunding strategy. In this episode, you'll discover: How Trevor turned a ceramic art career into a thriving Kickstarter business Why THIS #1 THING is critical for crowdfunding success How a simple method generated thousands of followers The valuable insights from ten years of Kickstarter experience Why this approach always beats the typical launch framework Tune in to hear the lessons behind one of Kickstarter's most successful ceramic art campaigns.  Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook FREE Crowdfunding PR Course Emission Free Generators on WeFunder The Lean Startup by Eric Ries
EP #555 The Formula to Go From $0 to $153,273 on Kickstarter | Razor Rinser 2.0
2026/07/16
You'll never believe this story.  Get ready to be blown away by some of these valuable crowdfunding tactics.  In this episode of Crowdfunding Demystified, Salvador Briggman talks with Matthew Semple and Anderson Camp, the founders of Razor Rinser 2.0. You'll discover: Why THIS percentage of Kickstarter followers became paying backers How this easy tactic guided every major product upgrade What changed between their first and second Kickstarter campaigns Why simpler launch systems outperformed complicated funnels How this key marketing asset reduced launch-day risk What they learned about fulfillment, shipping, and customer trust Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Razor Rinser 2.0: Making Shaving Easier and Cleaner on Kickstarter  The Clean Shave Website
EP #554 The Exact Kickstarter Strategy Behind a $374,980 Launch | Adventure Mate V3
2026/07/02
Crowdfunding is filled with potential.  You can even go from $30k to $300k! And, that's exactly what today's guest did.  In this episode of Crowdfunding Demystified, Salvador Briggman speaks with Conrad Sayer, founder of Adventuremate, about how he transformed a small Kickstarter campaign into a $374,980 crowdfunding success with Adventuremate V3. In this episode, you'll discover: How a simple launch trick dramatically increased conversions Why this one thing matters more than just having a "great idea" Why this type of live campaign content kept backers engaged What Conrad learned after redesigning his product three different times The sneaky way that Kickstarter backers can help with your marketing If you want to build a real product brand through crowdfunding, this episode is loaded with practical insights.  Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Adventure Mate V3 Adventure Mate
EP #553 THIS Kickstarter Strategy Raised $198,239 for OnePedal
2026/06/18
Crowdfunding starts before Kickstarter. Long before launch. In this episode, Max Engle of Groundhog Audio reveals how he raised over $192,000 by validating his idea with rough prototypes, $500 in ads, and viral Instagram videos. You'll discover: How to test demand before manufacturing Why ugly prototypes generate better feedback How social media comments improved the product What it takes to fund in five minutes Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook OnePedal™: The Tone-Matching Guitar Pedal on Kickstarter Groundhog Audio Website Groundhog Audio on Instagram
EP #552 The Kickstarter Strategy That Raised $171,155 | Thaan Grill
2026/06/04
You've got an idea. But will it fund? In this episode of Crowdfunding Demystified Podcast, host Salvador Briggman breaks down how one creator raised $171,155 on Kickstarter with over 300 backers—without guessing what would work. Toby Roberts from Thaan Grill shares the exact crowdfunding strategies that built momentum before day one. You'll discover: How one audience-building move can make or break your Kickstarter How this ad testing approach saves thousands before you launch What key signals reveal if your campaign will actually succeed Why the biggest shift turns your product into something people care about If you're planning a crowdfunding campaign, this is essential listening. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Thaan Grill - World's Most Beautiful Tabletop Charcoal Grill on Kickstarter Thaan Charcoal
EP #551 The Crowdfunding Tactics Behind This $1.06 Million Kickstarter | Brick Boy
2026/05/21
How do you turn a nostalgic idea into a $1,058,593 crowdfunding success? In this episode of Crowdfunding Demystified, Salvador Briggman interviews Thomas Bertani from Substance Labs, creator of BrickBoy — a kit that transforms a LEGO Game Boy into a playable console.  In this episode, you'll learn: How THIS method confirmed demand before launch Why this marketing channel became the campaign's biggest growth driver How understanding one KEY group shaped the entire marketing strategy And much more! Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook BrickBoy — The kit that makes the LEGO® Game Boy come alive on Kickstarter BrickBoy
EP #550 How Fathom Turned AI Meetings Into a Startup Growth Engine
2026/05/07
Wondering how AI can actually make startups more productive? In this episode of Crowdfunding Demystified, Salvador Briggman speaks with Richard White, founder of Fathom, about building an AI-powered meeting assistant that has evolved into a company "second brain". Richard shares lessons on productivity, fundraising, and scaling efficiently using AI instead of growing large teams. In this episode, you'll learn: Why startups should prioritize high-leverage work over long-term planning How AI enables companies to scale without dramatically increasing headcount The productivity philosophy behind building a lean, high-performing team Why complexity often signals the wrong solution And much more! Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist. Free Equity Crowdfunding Course  Equity Crowdfunding Explained  Fathom  EP #514 Wow! The System to Raise $17.3 Million With Crowdfunding | Fathom
EP #549 How this New Inventor Launched a $188,763 Kickstarter | Luggical
2026/04/23
In this episode, Salvador Briggman interviews Luggical founder Samy Khodr about building a first-of-its-kind luggage trolley and raising $188,763 on Kickstarter.  You'll learn: Why this marketing phase matters more than launch day The best type of content that builds trust with backers  The biggest manufacturing mistake new founders make  The differences between Kickstarter and traditional eCommerce And much more! A must-listen for creators, founders, and anyone preparing to launch a physical product. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Luggical's Instagram Luggical | Turn Your Luggage Into A Trolley In Seconds  The Lean Startup: How Constant Innovation Creates Radically Successful Businesses by Eric Ries  Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel
EP #548 The Step-by-Step Strategy Behind a $311,000+ Kickstarter | Nimbus: The Smartest Amp Ever Made
2026/04/09
How does a college engineering project turn into a six-figure crowdfunding success?  In this episode, Chaos Audio founder Landon McCoy shares the story behind Nimbus, the smartest amp ever, and the lessons learned from failed launches, manufacturing delays, and scaling a hardware startup.  In this episode, you'll discover:  Why their first campaign failed (and how you can avoid that mistake) The secret behind their six-figure re-launch.  The one technique that wins backers over, even through product delays.  The step-by-step strategy used to hit the $311k milestone And more! Crowdfunding isn't just about raising money — it's about building sustainable systems, learning from failure, and surrounding yourself with experienced mentors.  Chaos Audio's story shows how experimentation and transparency can turn an idea into a successful hardware business. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Chaos Audio  Nimbus: The Smartest Amp Ever Made
EP #547 This Creator Raised $77,255 on Kickstarter After Years of Struggle | Trexo Wheels Go
2026/03/26
Failure. Debt. Years without profit. Before raising $77,255 on Kickstarter, Serdar spent years struggling to build his first product. In this episode of Crowdfunding Demystified, we break down his incredible founder journey—from working 16-hour days to launching multiple successful crowdfunding campaigns. You'll learn: Why THIS marketing asset is everything (and will fund you fast) How to build hype so you can smash your goal quickly The simple framework to WIN before you even launch.  And much more! If you want real-world crowdfunding lessons, this episode is packed with them. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist FREE Kickstarter Course Kickstarter Launch Formula Audiobook Trexo Wheels Go: Content Creator's Toolbox on Kickstarter Trexo Innovation Website

Podcast reviews

Read Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified podcast reviews


4.9 out of 5
337 reviews
★★★★★
Portillo_Nutz 2025/02/25
Very Knowledgeable!
This is the place to go to get the best info on how to run a successful campaign! Amazing personality and full of knowledge.
★★★★★
Fbreezyx 2025/01/17
Great resource for new creators and pros alike.
Salvador provides great insight to the crowdfunding space with engaging discussion with a variety of creators, backers and industry professionals. His...
★★★★★
Hero0fNothing 2024/09/10
Knows his stuff
If you want to crowdfund, follow these strategies because like it or not they are effective 😀
★★★★★
The Eugene 2024/07/26
Very helpful!
I love this podcast. As much as I’m new to crowdfunding, this episodes helped me to knew a lot of things. Thank you!
★★★★★
Samtax 2024/07/17
Very helpful content
I learned a lot in a very short time. Very knowledge dense episodes. Highly recommend
★★★★★
The SEO Doctor 2024/06/15
Always great content
Always provide great content. I try never to miss an episode.
★★★★★
Jmenichole 2024/02/09
Super helpful
As always, a very good listen. Recommend it highly
★★★★★
Navis Star 2024/01/03
Felt so supported!
Thank you for introducing me to this podcast! I’m sure I’m gonna learn lots of great things on this journey!
★★★★★
Fanfareapp 2023/04/25
Thanks Sal!
This show introduced me to strategies to launch my own campaign and has paid off massively. I will always listen
★★★★★
StefanD73 2023/04/12
Amazing (Nathe’ s review)
I really learnt so much ! 5 stars
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