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Rating

4.8

from

1316 reviews

Description

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars, and Lindsay Graham, the host of American History Tellers and American Scandal, comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme park in Orlando, to the colossal failure of New Coke, Business Movers will explore the triumphs, failures and ideas that transformed our lives. Wondery+ subscribers get 1-week early access to new episodes. Listen ad-free on Wondery+ or on Amazon Music with a Prime membership or Amazon Music Unlimited subscription.

Podcast episodes

Check latest episodes from Business Movers podcast

Pepsi: Doing Good Business | Special Markets

2024/02/15

In 1940, Pepsi President Walter Mack makes headlines by hiring a team of Black salesmen to target African American customers in a new “special markets” division. The pioneering sales team ventures into the Jim Crow south, where they build Pepsi’s brand loyalty among the Black community, despite the challenges of rampant segregation. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pepsi: Doing Good Business | Leaders in their Field

2024/02/22

Despite limited resources, Ed Boyd builds his special markets sales team at Pepsi and plots a revolutionary ad campaign. But tough times are coming for Pepsi. As the company struggles, Ed risks his job to stand up for his principles. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pepsi: Doing Good Business | Change for the Machine

2024/02/29

This episode comes out for free on 02/29 and is available early and ad-free for Wondery+ subscribers. Sign up on http://wondery.fm/applepodcasts and stay up-to-date on the latest new podcasts and more from Wondery. Pepsi special markets sales manager Ed Boyd is forced to lay off half of his sales team, as changes at the top of the company leave Ed questioning whether his division has any future at all, and a new front opens in the “Cola Wars” with arch-rivals Coca-Cola.

Hatching Penguin | Paperback Pioneer

2024/01/11

To save the publishing company he inherited from his uncle, British publisher Allen Lane launches a radical new line of paperback books – but finds it’s a tall order to get a resistant industry to embrace the new business. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hatching Penguin | Penguin at War

2024/01/18

Although Penguin’s new business model is popular among book buyers, it must expand quickly to become profitable – but one of the three Lane Brothers who co-founded the company will not survive World War Two to see the results. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hatching Penguin | Penguin's Millions

2024/01/25

As Penguin faces increased competition from new paperback publishers, Allen Lane seeks new ways to keep his books at the top of the best sellers charts – including a risky plan that might put him behind bars. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hatching Penguin | King Penguin

2024/02/01

As Allen Lane begins the last decade of his life, he’s just as determined as ever to dominate all aspects of the publishing industry – but his strong-willed nature sees him fall out with once-trusted allies and leaves Penguin facing an uncertain future. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hatching Penguin | Publishing Expert Dr. Jane Potter on the Challenges Faced by the Modern Publishing Industry

2024/02/08

Publishing expert Dr Jane Potter discusses the impact of internet shopping and self-publishing on the book industry, and what modern publishing can learn from the story of Allen Lane and Penguin. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Colonel Santa Claus | How KFC Conquered Japan

2023/12/28

Young businessman Takeshi “Shin” Okawara takes the gamble of a lifetime when he leaves a secure job to become the manager of one of the first KFCs in Japan. The bold step looks to be failing, until Shin has an idea to bring together fried chicken and Christmas. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Colonel Santa Claus | Professor Eric Rath on the Globalization of Fast-Food

2024/01/04

Professor Eric Rath, author of “Japan’s Cuisines: Food, Place and Identity”, discusses an unlikely-seeming story of globalization: how an American fast-food staple became a Japanese Christmas tradition. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Making Macy's | If at First You Don't Succeed

2023/11/23

After a series of failed enterprises in California and Massachusetts, Rowland Macy launches his latest retail store in New York – in the fast-growing metropolis he finds not only success at last, but also a new family to take his legacy forward. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Making Macy's | A Family Concern

2023/11/30

Following the deaths of Rowland Macy and his heirs, the Macy’s department store eventually passes into the ownership of the Straus family. Brothers Isidor and Nathan set about revitalizing the store, but Macy’s is soon threatened by a new rival in Manhattan and the Strauses are forced into a dramatic decision. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Read Business Movers podcast reviews

4.8 out of 5

1316 reviews

avawoodland 2024/02/17

Love this podcast

Very good podcast we listen while we’re cooking and on road trips

The truth about all apps 2024/01/30

Jaw dropping and suspenseful

This the only podcast I have found so far that really dives deep into the history of some of the world’s most well known businesses. Lindsey Graham go...

Mableleaf 2023/12/20

💕😯😂😀

I love 💕 this it

mark m 1966 2024/01/12

Interesting topics but very shallow

Good history but takes one side in crisis moments. Example is history of Cisco and not exploring how entitled founders were. Not for everyone.

kevinhasley 2023/11/17

Outstanding show

Outstanding show and delightfully entertaining. Peaks my interest every season. Please keep them coming.

ward no. 6 2023/07/19

A Luxurious Pod for Luxe folk

As a Non-Binary Trans Walrux adjacent pansexualy toned Base lover, this show has been very incluso for me

Heidi Sews 2023/10/30

Business movers

My only complaint is the music! Is there a way to tone it down a bit? At times, the swelling music overshadows the spoken word. Otherwise, love it!

Nick Drewes 2023/07/18

Great Podcast

Love hearing this. Great story line and content. Thank you for a wonderful listen.

._:D 2023/05/24

Wowed

Such a great podcast!

drop nicknames for post 2023/05/05

Rewriting history and science.

The story of the Exxon Valdez as presented here, shows Exxon in a far, far better light then they deserve. This is a subject I know professionally. A...

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