The New Music Business with Ari Herstand

Advertise on podcast: The New Music Business with Ari Herstand

Rating
4.9
from
174 reviews
This podcast has
145 episodes
Language
Publisher
Explicit
No
Date created
2020/02/20
Average duration
60 min.
Release period
12 days

Description

**WEBBY AWARD FOR BEST MUSIC PODCAST** “#1 music industry podcast to help keep you in the loop” -Spotify “The 10 Best Music Business Podcasts of 2022" – Variety Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it. To learn more follow @aristake_ and @ariherstand Visit aristake.com to join the newsletter. -- Hosted on Acast. See acast.com/privacy for more information.

Podcast episodes

Check latest episodes from The New Music Business with Ari Herstand podcast


How Booking Agents Negotiate
2024/02/01
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com JJ Cassiere is the co-founder of 33 & West, an independent talent agency that specializes in the representation of established and emerging musicians, comedians, and film & television entertainment professionals. Utilizing his 20+ years of experience, Cassiere oversees the diverse Music Touring Department alongside his partners, and leads the agency’s Comedy Department, where he has worked closely with well-known, established headliners, while also nurturing emerging talent from the screen to the stage, transforming them into headlining sensations with robust ticket sales, selling out all types of venues around the globe. 00:00 - Welcome 04:44 - JJ Cassiere and how he started 33 & West 12:16 - The roots of 33 & West from the Florida punk metal scene 17:14 - When it comes to representation, what do you look for in a new artist? 21:15 - How important is ticket history when finding representation, and what is your approach with developing a new artist? 29:22 - Support tours and tour buy-ons 39:28 - JJ’s philosophy of picking up the phone 45:46 - How do you set up tours for guarantees vs door splits? 55:04 - Merch splits at venues Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with JJ Cassiere: Website: https://www.33andwest.com/ Instagram: https://www.instagram.com/jjcassiere/ X: https://twitter.com/JJCassiere LinkedIn: https://www.linkedin.com/in/jj-cassiere-230036a9/ Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Is AI Music Taking Royalties From Musicians and Composers?
2024/01/17
Oleg Stavitsky is co-founder and CEO of Endel, a sound wellness company that utilizes generative AI and science-backed research. 00:00 - Welcome 05:40 - Using AI soundscapes for wellness 11:36 - AI-generated music and its impact on the industry 20:57 - AI-generated music and royalties 30:05 - Universal and Warner embracing functional music  35:08 - How are royalty deals structured with collaborations? 41:30 - AI as a tool in music creation 46:18 - Does AI-generated music deserve royalties? 53:40 - The new frontier of AI-generated music Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Oleg Stavitsky: Website: https://endel.io/ X: https://twitter.com/stvtsk?lang=en LinkedIn: https://www.linkedin.com/in/oleg-stavitsky-a6159775/ Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Is Music Marketing With TikTok Still Viable
2024/01/10
Order the THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Named one of Business Insider's "Power Players Using TikTok to Shape Music", Suzy Yoder launched YO SUZY in 2022 after serving as Head of Digital Marketing at Elektra Music Group. While leading a major label team, Suzy watched the social media landscape shift to reward artists and brands for compelling short-form vertical content. However, many teams are unable to keep up with the demand for consistent content, and cannot keep up with how quickly trends shift. Her company, YO SUZY, stands apart in its deep understanding of the power of short-form video platforms, the mechanics of how they work, and the reason music & brand teams have been hesitant to embrace them. 00:00 - Welcome 07:43 - What has shifted in the music marketing landscape recently? 12:22 - TikTok music marketing for emerging artists 24:44 - Choosing the right parts of your song 31:26 - Where do you put your energy into marketing a new song? 40:57 - The burnout factor in a TikTok-driven music industry 50:11 - How do you determine success on the platform? Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Suzy: Website: https://www.yosuzy.com/ Instagram: https://www.instagram.com/yosuzy/?hl=en LinkedIn: https://www.linkedin.com/in/suzanneyoder TikTok: https://www.tiktok.com/@suzyyoder?lang=en Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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How TikTok Music Videos Go Viral
2023/12/20
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com 00:00 - Welcome 04:28 - Dr. Clips’ story in vertical content 13:45 - Actionable steps for creating vertical content 20:45 - Artists starting from square zero in vertical content 27:02 - Content shoots vs. video shoots 32:52 - What is working on TikTok for musicians  40:21 - Dance trends, using fan feedback for fresh creative 44:45 - Advice for artists who don’t want to create video content Evan Blum is a director specializing in creating large batches of short form vertical content for musicians. He has worked with Demi Lovato, Flyana Boss, Tori Kelly, The Chainsmokers, Lay Bankz, Neoni, Bry , Sadie Jean, Lawrence, Braden Bales and more. Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Evan Blum: Instagram: https://www.instagram.com/evanblummadeit/ TikTok: https://www.tiktok.com/@evanblummadeit Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Why Spotify's New Payment Model Falls Short For Emerging Artists
2023/12/14
Read the full article on Variety: https://aristake.io/spotify-variety This week, Ari Herstand discusses his recent article on Variety entitled Why Spotify’s New Payment Model Falls Short For Emerging Artists. Articles mentioned: Spotify’s article (Modernizing Our Royalty System to Drive an Additional $1 Billion toward Emerging and Professional Artists): https://artists.spotify.com/blog/modernizing-our-royalty-system Streaming Fraud is More Serious (and Inventive) than you Think, with Andrew Batey and Morgan Hayduk of Beatdapp: https://aristake.com/andrew-batey-morgan-hayduk/ Building a Fan Economy with Fan Powered Royalties from MiDiA Research: https://aristake.io/MiDiA-fan-powered-royalties -- Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Subscribe to The New Music Business: https://aristake.com/nmb Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Nashville Venue Defends Merch Fees
2023/12/07
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Learn more about Brooklyn Bowl Nashville: https://www.brooklynbowl.com/nashville Sara Barnett serves as General Manager of Brooklyn Bowl Nashville. A Nashville native who has been soaking up the local music scene since she was sixteen, Sara has a passion for hospitality and music. She brings her prior experience as the General Manager at Butchertown Hall and as the Assistant General Manager at ACME Feed & Seed for four years to her work at Brooklyn Bowl Nashville. Since opening its doors, the venue has hosted shows from top artists including Elvis Costello & Billy Gibbons, Phil Lesh, Leon Bridges, Lainey Wilson, Baby Keem and more, has been praised by the New York Times and was named “Best New Concert Venue” at the 2022 Pollstar Awards. With shows of all genres from country to rock to rap and more, as well as special events and benefit concerts, Brooklyn Bowl has one of the most eclectic lineups across Nashville’s saturated live music scene. 00:00 - Welcome 03:51 - Welcome Sara Barnett, Sara’s experience in Nashville, Brooklyn Bowl’s place in Nashville’s scene 13:20 - LiveNation’s involvement with Brooklyn Bowl 17:50 - Taking fees from artists’ merch sales, revenue sharing, more on ticketing fees 25:50 - The venue itself and its many activities 29:20 - Talent buying at the Brooklyn Bowl 31:00 - Showcases, how Brooklyn Bowl serves artists in the local Nashville scene Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Sara Barnett: Website: https://www.brooklynbowl.com/nashville Instagram: https://www.instagram.com/bbowlnashville/ X: https://twitter.com/bbowlnashville Facebook: https://www.facebook.com/BrooklynBowlNashville LinkedIn: https://www.linkedin.com/in/sara-barnett-1129b729b/ Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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How This Record Label Sells More Vinyl Than Streams
2023/11/29
Learn more about Colemine Records: https://coleminerecords.com/ With a passion for everything related to records, Terry Cole operates a recording studio, a label (Colemine Records) and record store (Plaid Room Records). Terry started selling records at the age of 12, started his record label while attending college studying biology on the road to being a public school teacher, and then eventually quit teaching to open a record shop, Plaid Room Records, with his brother Bob Cole in 2015. Since then, Colemine Records has expanded and become a well respected label in the independent music industry launching artists such as Black Pumas, Say She She, Durand Jones & The Indications, Kelly Finnigan, Delvon Lamarr Organ Trio and many more. 00:00 - Welcome, the importance of retail 04:49 - Microphone talk 08:06 - The story and inspiration behind Colemine Records 15:48 - Independent record label marketing strategies 21:34 - Music label management and artist development 26:58 - How Colemine works with Secretly and partnering with other labels 36:30 - How Colemine sold more physical music than digital music 43:40 - Promoting music in record stores 48:03 - Music industry’s reliance on algorithms vs physical record stores 52:51 - Music distribution and marketing strategies for independent labels 58:56 - Distribution deals and commission-based structure 01:02:40 - Distribution in physical stores Subscribe to The New Music Business: https://aristake.com/nmb Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Colemine Records : Website: https://coleminerecords.com/ Instagram: https://www.instagram.com/coleminerecords X: https://twitter.com/ColemineRecords TikTok: https://www.tiktok.com/@coleminerecords Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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BMG A&R on Pub Deals, Artist Development and Signing Frank Ocean
2023/11/22
Get 25% off any Ari's Take Academy course with code ARISTAKE. Sale and enrollment both end on November 30th at 6pm PST. If you're ready to make 2024 the year for your music career, we're ready to give you the tools. Enroll today: https://aristakeacademy.com/ Over the last twenty years, Tab Nkhereanye, SVP of A&R (Artists & Repertoire) at BMG has been one of the driving forces behind hitmakers and top charting songs alike. Nkheranye’s success in the music industry is unlike many, providing him one of the most unique perspectives in the field and a resume that is hard to top. His path to BMG, was not a traditional one at all, as a songwriter in the first decade of his career, he was responsible for multiple #1 hits, writing with Justin Bieber, Madonna, Mary J. Blige and Brittany Spears. On the A&R side, during more than seven years at Island/Def Jam Records, Tab was responsible for the discovery and development of Frank Ocean, Alessia Cara and many others - showing that songwriters have a place in the corner office and paving a way for others like him. Tab’s mission is to be a voice and mentor for black songwriters and young executives who are looking to carve out their own path in the industry. 00:00 - Welcome 04:25 - Tab Nkhereanye and his story in music 12:05 - Publishing deal structures, ownership, royalties 16:23 - Co-publishing deals, what it looks like for a new songwriter 26:03 - What are you looking for when you are signing new songwriters? 30:05 - How involved are you in the creative process? 32:01 - Tab’s time at Def Jam Records and signing Alessia Cara, Frank Ocean 43:40 - Developing artists and major labels 47:05 - What are steps a songwriter should take when seeking a publishing deal? Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Tab Nkhereanye: LinkedIn: https://www.linkedin.com/in/tab-nkhereanye-a02b5625/ Instagram: https://www.instagram.com/defjam_tab/ Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Sync Agent Breaks Down TV, Film, Advertising Music Licensing
2023/11/15
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Learn more about Jen and Low Profile: https://www.lowprofilenyc.com/ Jen Pearce is the Founder of Low Profile, a music licensing & consulting agency based in Brooklyn, NY. After working in the music industry for years at companies like Warner Bros. Records & Downtown Records, Jen decided to open up her own shop after being fed up with the status quo. Low Profile was born out of a need for radical transparency in the music industry and a dedication to helping musicians build sustainable careers. Since launching in May of 2017, Low Profile has become the go-to source for innovative brands and content creators looking to partner with the most cutting-edge artists from all over the world. With their unparalleled access to artists, global reach, and early detection of new currents and trends, Low Profile is able to facilitate meaningful collaborations that are mutually beneficial for everyone involved. Some of the artists on Low Profile’s roster includes Solange, FKJ, Boy Harsher, Nation of Language, Empress Of, JR JR, YACHT and more.  Subscribe to The New Music Business: https://aristake.com/nmb Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Jen Pearce: Website: https://www.lowprofilenyc.com/ Instagram: https://www.instagram.com/lowprofilenyc/ Facebook: https://www.facebook.com/lowprofilenyc X: https://twitter.com/lowprofilenyc Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Roc Nation Is Actually Developing Artists
2023/11/08
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Learn more about Shari Bryant and Omar Grant: https://www.rocnation.com/about/ Shari Bryant is Co-President of Roc Nation Label at Roc Nation. A fearless music industry veteran, Shari began her career as an intern at Roc-A-Fella Records at 16 years old. She would go to work with Def Jam, Atlantic Records, Warner Bros, Alamo Records, until she was appointed by Shawn “Jay-Z” Carter to become Co-President of the Roc Nation Label. In her long and tenured career, she has worked with artists such as Jay-Z, Meek Mill, Nas, Rick Ross, Cam’ron, Dipset, and more. Omar Grant is currently the Co-President of Roc Nation Records. After graduating from Adelphi University, he took his first job as assistant tour manager working for Destiny’s Child, and then as tour manager for each of the three members individually including Kelly Rowland, Michelle Williams, and Beyonce. He would go on to with as an A&R for EMI Group Limited and Epic Records, before joining Roc Nation in 2011. Grant served as A&R on Rihanna’s first #1 debut album, Unapologetic, and would work with Rihanna on future releases. Grant has also worked with and/or introduced many other notable artists like Jay-Z, Big Sean, Shakira, David Guetta, Snoh Aalegra, Willow, Jaden Smith, Jay Electronica, Vic Mensa, and Buju Banton. 04:38 - Welcome 06:21 - Roc Nation - Shari and Omar’s roles at Roc Nation Label 15:12 - Strategies for developing artists in a crowded space 22:01 - Roc Nation’s legacy and long term vision for artists 28:00 - What does Roc Nation look for when they sign a new artist? 37:18 - Marketing strategies rollout for artists like Maeta 45:58 - Roc Nation’s track record with signing artists and philosophy 58:23 - What does it mean to you to make it in the new music business? Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Roc Nation: Website: https://rocnation.com Instagram: https://www.instagram.com/rocnation/ X: https://twitter.com/RocNation TikTok: https://www.tiktok.com/@rocnation  Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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How Lawrence Got Live Nation To End Merch Fees
2023/10/11
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com New York-born siblings, Clyde and Gracie Lawrence, founded Lawrence, an eight-piece soul-pop band. Their album "Hotel TV," released under Jon Bellion's label, achieved significant success with multiple viral moments and top chart positions. Lawrence has undergone extensive touring, including a Jonas Brothers tour, a 53-city tour across North America, and a headline tour across Europe, which has substantially boosted their popularity. In addition to their musical journey, Clyde Lawrence and Jordan Cohen have played a prominent role in advocating for artists, testifying against unfair practices in the live music industry before the U.S Senate Judiciary and influencing meaningful changes. 00:00 - Welcome 07:29 - Tour experience, setlists, and logistics 11:22 - Operating as an independent band, partnering with John Bellion, touring with a team 21:16 - The dynamic within the band, Lawrence, and maintaining a tight group of people 33:08 - The early years of the band 38:20 - On Live Nation eliminating merch fees for certain venues, the economics of the live music industry, and representing independent artists at a Congressional hearing 48:22 - Lawrence advocating for artists to Live Nation 01:01:50 - Songwriting and Lawrence’s new single coming out soon 01:11:13 - What does it mean to you to make it in the new music business? Subscribe to The New Music Business: https://aristake.com/nmb Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Lawrence: Website: https://lawrencetheband.com/ Instagram: https://www.instagram.com/lawrencetheband/ TikTok: https://www.tiktok.com/@lawrencetheband YouTube: https://www.youtube.com/channel/UCr5v6l4EIKiImmJU-COJ0Sg X: https://twitter.com/lawrencetheband Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Building an Artist Management Empire and Breaking Country Artists
2023/09/27
Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com Bruce Kalmick, CEO of WHY&HOW, specializes in developing country music artists. Emphasizing the important role of marketing and a dedicated team, he seeks to ensure these artists can penetrate a genre he believes is often stuck in old trends. His work primarily involves artist management, but he has also launched a record label, Hazel Street Records; a joint venture with Sony/Orchard. Bruce was a Billboard Power Player in 2018 and 2019 and has been featured in Billboard’s “40 Under 40.” Pollstar nominated Bruce for “Manager of the Year” in 2014. In addition to his music industry ventures, his company, WHY&HOW manages 15 clients and has a robust team situated in various US cities. Learn more about Bruce and WHY&HOW here: https://whyandhow.com/ 00:00 - Welcome 08:02 - WHY&HOW’s partnership with Red Light Management, Operations of WHY&HOW 14:17 - The current state of the country music industry according to Bruce, and thoughts about breaking country music artists 19:30 - Breaking a country artist, being where your audience is 29:30 - Why having an in-house marketing staff makes a difference vs. hiring an agency 34:10 - How artist management works within WHY&HOW 39:00 - The importance of mental health for artists and those in the industry 47:27 - Starting his own record label, Hazel Street Records, post Triple-8 54:00 - Working with independent labels vs working with major labels Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/ Ari's Take Academy: https://aristakeacademy.com Watch more discussions like this: https://bit.ly/3LavMpa Connect with Ari’s Take: Website: https://aristake.com Instagram: https://www.instagram.com/aristake_ TikTok: https://www.tiktok.com/@aris.take X: https://twitter.com/ArisTake Threads: https://www.threads.net/@aristake_ YouTube: https://www.youtube.com/user/aristake1 Connect with Ari Herstand: Website: https://ariherstand.com Instagram: https://instagram.com/ariherstand X: https://twitter.com/ariherstand YouTube: https://youtube.com/ariherstand Connect with Bruce Kalmick : Website: https://whyandhow.com/ Instagram: https://www.instagram.com/whyandhowmgmt/ X: https://twitter.com/B_Kalmick LinkedIn: https://www.linkedin.com/in/bruce-kalmick-b876963/ Edited and mixed by Mikey Evans Music by Brassroots District Produced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.
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Podcast reviews

Read The New Music Business with Ari Herstand podcast reviews


4.9 out of 5
174 reviews
Ev Name Taken Already 2024/01/21
One of the most informative shows
Ari is very professional as well as informative with regards to a variety of trends & necessary topics. I wish him the best & hope that he is able to...
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an employee 2022/10/18
The Best Podcast for Musicians
By far the most insightful and helpful podcast for musicians I’ve found. Thank you Ari!
ken dog 2 2022/10/07
So incredibly helpful
I take an hour every day to listen to advice from Ari on his podcasts/YouTube channel about how I can improve the business side of my music. I’ve paid...
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Bennylipp 2022/09/09
Incredible
This podcast is blowing my mind. As a songwriter who stepped away years ago and coming back to writing. This is the best music business podcast out th...
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Cousin Isaac 2022/08/24
Best Music Industry Podcast
This is the best podcast about the music industry- it has the most comprehensive info about all the various business aspects that no other podcast com...
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tehayttyh 2022/05/18
Love it
Bro is asking all the right questions and has beneficial and priceless advice to impart on to the community. Every morning without fail, I plug my $30...
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Smile4poptart 2022/04/09
Ari reads your mind
Ari does an excellent job interviewing each of his guests, asking them the pressure point questions that were humming in the back of your mind ~ but d...
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Skytinual 2022/04/08
*THE* Industry Podcast
Ari is today's top thought leader in this space, and whether you're a label artist or indie/DIY artist, keep listening. Keep this amazing content comi...
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BReed_16 2022/03/15
One of the best music business podcasts around!
Ari’s a great host, selecting great guests and topics to discuss in the music industry! I discover something new each episode to actually implement in...
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oakshere 2022/02/25
Get on it!
Read the book, catch up on the podcast, and get ready to take notes! Thank you Ari for all your work to help out musicians!
check all reviews on aple podcasts

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