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Description: Creativity isn't reserved for geniuses—it's a skill you can learn, practice, and compound over time. In this episode of The Innovation Show, Aidan McCullen sits down with Jeff and Staney DeGraff to explore their practical framework for everyday creativity: the C.R.E.A.T.E. method. Based on decades of research and real-world application, they break down how innovation actually happens—not through lightning bolts, but through small, iterative wins. From clarifying the real problem to evaluating ideas effectively, this conversation reframes creativity as a disciplined, learnable process. Sponsored by Kyndryl, this episode also includes a giveaway for subscribers. What You'll Learn: Why creativity is a learnable skill (not a talent) The power of small wins and iterative thinking How to identify the real problem before solving it Techniques like SCAMPER, analogies, and storyboarding Why evaluation—not ideation—often determines success How constraints and failure fuel innovation The C.R.E.A.T.E. Framework: Clarify – Define the real problem through iteration Replicate – Reapply ideas across domains Elaborate – Generate ideas using creative techniques Associate – Connect ideas through analogy and systems thinking Translate – Turn ideas into compelling stories Evaluate – Select the best ideas using structured methods Timestamps: 00:00 Sponsor and Giveaway 00:45 Creativity as Learnable Skill 04:59 Find Your Creative Rhythm 11:11 Constraints and Small Wins 20:57 Clarify the Real Problem 25:25 Replicate and Reapply Ideas 29:01 Elaborate With Wordplay 36:43 Associate Through Analogies 40:43 Translate Into Story 46:09 Evaluate Ideas Wisely Featured Book: The Creative Mindset by Jeff & Staney DeGraff Find the DeGraffs: https://jeffdegraff.com Aidan McCullen is a Thinkers50 Innovation Award winner, keynote speaker Ireland, and host of The Innovation Show—the only podcast ever to receive a Thinkers50 award.  

What if the real driver of innovation isn't alignment—but conflict? In this episode of The Innovation Show, Aidan McCullen is joined by Jeff and Staney DeGraff, co-authors of The Innovation Code, to explore a powerful idea: innovation emerges from the tension between opposing perspectives—not from consensus. Drawing on decades of research and real-world application, they introduce four archetypes that shape how individuals and organisations innovate: The Artist (creation & ideas) The Engineer (process & execution) The Athlete (performance & results) The Sage (values & culture) Each brings strengths—and blind spots. The key? Not eliminating conflict—but orchestrating it.  In this episode: Why alignment can actually kill innovation The role of constructive conflict in high-performing teams How different mindsets clash—and why that's essential The lifecycle of innovation and who leads at each stage Why organisations fail when they can't change their worldview How to build cultures of adaptability and reinvention Featured Book: The Innovation Code by Jeff & Staney DeGraff Find the DeGraffs: https://jeffdegraff.com Aidan McCullen is a Thinkers50 Innovation Award winner, keynote speaker Ireland, and host of The Innovation Show—the only podcast ever to receive a Thinkers50 award.

AI is triggering a "big bang" in how organizations operate—and those that adapt fastest will win. In this episode, Stephen Wunker and Jonathan Brill explore the concept of the Octopus Organization, where intelligence is distributed, decisions happen at the edge, and workflows—not jobs—are automated. Drawing on biology, they explain how autonomy, governance, and visibility can coexist to unlock speed, resilience, and innovation. The discussion dives into overcoming organizational debt, avoiding groupthink and analysis paralysis, and shifting from rigid hierarchies to adaptive "kill web" structures. Real-world examples—from L'Oréal's rapid product cycles to AI-powered patent creation at Deep Invent—highlight how companies are already transforming. This episode is essential listening for leaders looking to redesign their organizations for the AI era.

How do you negotiate firmly, fairly, and effectively — without becoming a jerk?   In this episode of The Innovation Show, Aidan McCullen speaks with Barry Nalebuff — Yale professor, entrepreneur, and author of Split the Pie — about a principled approach to negotiation built around one simple idea: identify the pie, the extra value created only when both sides reach agreement, and split it equally.   Rather than relying on pressure, posturing, or arbitrary bargaining, Barry shows how negotiation can become a logical, ethical, and data-driven process. Drawing on cooperative game theory and real-world business experience, he explains why most people misunderstand what is actually being negotiated — and how that confusion leads to bad deals and bad relationships.   The conversation includes examples from: Barry's mother buying her rented home, Coca-Cola's acquisition of Honest Tea, a negotiation with a domain-name squatter, grant funding and workload-sharing examples, lease-breaking, tax-loss mergers, and everyday fairness disputes.   This is a practical episode for founders, executives, investors, academics, negotiators, and anyone who wants to create better outcomes through principle instead of power plays.   What you'll learn in this episode:   What Barry Nalebuff means by "the pie" Why fairness starts with understanding the real source of value How to negotiate without aggression or manipulation Why principles beat arbitrary numbers How game theory can improve business and life decisions How to avoid accepting less than your fair share     Timestamps 00:00 Sponsor Message 00:28 Negotiation Without Jerk 01:50 Split The Pie Idea 03:29 Dollar Bill Example 05:15 Mom House Deal 11:49 Talmud Cloth Principle 14:22 Honest Tea Coke Bottles 17:16 Coke Buyout Terms 22:02 Domain Troll Negotiation 27:33 Holding Firm on Fairness 28:36 Principles Over Arbitrary Numbers 31:17 Anju and Bharat Interest Puzzle 35:35 Power and Hidden Pie Ethics 37:23 Game Theory and Spock Logic 42:09 Sisyphus Grant Split Example 48:46 Breaking the Lease Loss Pie 52:01 Mergers Tax Losses and Equality 53:12 Fairness Equity and Negotiation Ethics 56:28 Where to Find Barry 57:29 Sponsor and Sign Off

What if Nokia saw the iPhone coming and still couldn't stop it? In this episode, strategy professor Timo Partanen, former Nokia market intelligence leader (2001–2009), reveals what was really inside Nokia's internal iPhone threat briefing presented to senior leadership. Nokia had tracked Apple for years. They saw the signals like touchscreen innovation, strategic hires, and shifting user expectations. The iPhone's hardware wasn't the surprise. The real shock was Apple's ecosystem. From its exclusive partnership with Cingular (AT&T) to alliances with Google and Yahoo, Apple didn't just launch a product, it launched a new business model. One that exposed Nokia's blind spot: a hardware-first culture in a platform-driven world. We explore why clear warnings didn't lead to action, how strategy broke down between leadership and execution, and what today's companies can learn about disruption, partnerships, and transformation. This is a story about missed shifts, internal friction, and the difficulty of turning insight into impact.

How did Nokia survive one of the most dramatic collapses in business history? In this episode, we explore the hidden driver of strategy under pressure: emotion. Drawing on research based on 100+ interviews inside Nokia between 2007 and 2013 , INSEAD's Quy Huy and Aalto University's Timo Vuori join Aidan McCullen to explain how large organizations can execute radical pivots—not just through analysis, but through structured emotion regulation. We unpack how Nokia moved from denial, fear, and rigid thinking to a disciplined, data-driven, and emotionally aware strategy process that enabled it to exit mobile phones and rebuild around networks and 5G. You'll learn: Why strategy fails when emotions go unmanaged How boards can shape better decisions by regulating—not suppressing—emotion The role of consultants, teams, and partners in expanding strategic thinking Why discussing failure systematically leads to better outcomes How to design strategy processes that work under uncertainty This is not just a story about Nokia—it's a blueprint for any organization navigating disruption, uncertainty, and high-stakes decisions. Sponsored by Kyndryl – helping the world's leading organizations modernize and run mission-critical systems for smarter decisions and lasting competitive advantage.

Most people believe the iPhone killed Nokia. But the real story behind Nokia's collapse is far more complex — and much more human. At its peak Nokia controlled nearly 50% of the global mobile phone market and had over one billion customers. Yet within a few years the company lost the smartphone war as Apple and Google reshaped the industry. In this episode we continue our deep dive into the research of Quy Huy and Timo Vuori, whose study reveals how fear inside Nokia distorted communication and decision-making. Senior leaders felt intense pressure from competitors and investors, while middle managers feared delivering bad news. The result was silence, denial, and what the researchers call "collective lies." We explore how Nokia became trapped by its Symbian platform, how short-term financial pressures undermined long-term innovation, and why leadership dynamics and organizational culture can determine the fate of even the most dominant companies. The lesson: strategy often fails not because of technology — but because leaders stop hearing the truth.

Nokia didn't lose the smartphone battle because it lacked smart people or a strategy deck. It lost because fear and shared emotions quietly reshaped attention, filtered information, and weakened truth-telling. Quy Huy (INSEAD) and Timo Vuori (Aalto University)—authors of the 2016 research on Nokia's collapse—explain how leaders hid emotions behind "technology and finance talk," how dissent was punished, and how misaligned fearformed: executives feared competitors and shareholders while middle managers feared their bosses. We connect the dots to psychological safety, power traps, poker-face leadership, burnout, and what this teaches leaders facing AI disruption today. Find Quy https://www.insead.edu/faculty-personal-site/quy-huy https://knowledge.insead.edu/strategy/nokias-reinvention-was-emotionally-driven Find Timo https://research.aalto.fi/en/persons/timo-vuori/ https://adaptivevolcano.com/about  

BlackBerry once ruled the business world. Presidents, CEOs, and Wall Street relied on its encrypted devices. Then the iPhone arrived — and everything changed. In this episode, Jacquie McNish, co-author of Losing the Signal, unpacks the untold story behind: • The improbable rise of Research In Motion • The 2011 global outage crisis • The NTP patent war • 9/11 and encrypted messaging dominance • The internal fracture between Mike Lazaridis and Jim Balsillie • The Storm failure • The QNX pivot and BlackBerry's second act A fascinating case study in leadership psychology, technological disruption, and strategic inflection points.   This is a masterclass in: Innovation Leadership Disruption Scaling culture Strategic blindness Corporate inflection points 📘 Book: Losing the Signal by Jacquie McNish & Sean Silcoff https://amzn.to/4tVBHWk 🎙 Hosted by Aidan McCullen Aidan McCullen is a Thinkers50 Innovation Award winner, recognised for his contribution to global innovation practice through The Innovation Show. Aidan is a Global and Irish Keynote speaker recognized for his engaging storytelling style and his bestselling book Undisruptable: A Mindset of Permanent Reinvention. The Innovation Show remains the only podcast ever to receive a Thinkers50 award, and Aidan is only the second Irish person—after Charles Handy—to be honoured.  #BlackBerry #Innovation #BusinessStrategy #TechHistory #Leadership #StartupLessons #iPhone #Apple #Entrepreneurship #Disruption

Why does corporate innovation fail so often — even with talented teams and strong ideas? In this episode of The Innovation Show with Aidan McCullen, intrapreneur and innovation veteran Chuck House returns to explain why innovation dies when projects, programs, and strategy aren't clearly connected — and why executives often misjudge innovation timelines because they're optimizing established businesses. Chuck breaks down the 4 intrapreneur traits (curiosity, perspective, resilience, and comfort with data) and the overlooked career skill that makes or breaks intrapreneurs: managing down AND managing up. Learn how to build team trust, navigate organizational politics, make "invisible work" visible, and persuade decision-makers to keep the right bets alive. He also challenges traditional project review approaches (IRR, cost/schedule targets, early sales projections) and introduces his practical alignment tool: the Return Map — a living, cross-functional view that integrates investment, revenue, and profit over time, assigns accountability across functions, and forces iterative re-forecasting as reality changes (slips, market windows, manufacturing costs, and sales forecasts). In this episode Why innovation feels like "snakes and ladders" inside large organisations Steve Jobs as a blueprint: iPod → iTunes → iPhone as a strategic cycle Managing up: credibility, trust, and navigating corporate politics Why HQ metrics can kill risky projects too early Brunnergrams vs strategy: what engineering tracking misses How Return Maps improve alignment, accountability, and forecasting Teaser: a future conversation with Kodak digital camera inventor Steve Sasson Sponsor: Kyndryl

This week's guest is David Rogers, Columbia Business School professor and author of Digital Transformation Playbook. We discuss digital transformation strategy, AI in business, disruptive innovation, platform business models, network effects, and leadership in the age of AI. If you're navigating digital transformation or AI strategy, this episode is essential listening. 00:00 Introduction and Sponsor Message 00:35 Meet the Digital Transformation Expert 01:38 Impact of the Digital Transformation Playbook 05:40 Evolution of Digital Transformation 07:24 The Role of AI in Digital Transformation 09:21 Frameworks and Theories of Disruption 09:38 The Story of Encyclopedia Britannica 16:59 Understanding Business Disruption 24:44 Disruptive Business Model Map 33:12 Understanding Network Effects 34:41 Same Side vs. Cross Side Network Effects 38:01 The Challenge of Competition in Platform Businesses 42:21 The Importance of Platform Business Models 46:13 Four Types of Platform Businesses 49:19 Platform Business Model Map 54:28 Value Train Analysis 01:02:22 The Evolution of Digital Transformation   Find David: https://davidrogers.digital/about/  

In this episode, we explore the strategic brilliance of Taylor Swift with Kevin Evers, author of There's Nothing Like This. From genre-shifting reinventions to billion-dollar tours, Taylor's evolution isn't just musical—it's a masterclass in brand, resilience, and audience engagement. 🎯 We cover: The pivot from country to global pop dominance How Taylor handled public backlash & the Kanye/Kardashian controversy Her savvy response to the streaming revolution Ownership battles over her masters and how it reshaped the industry Building the Eras Tour as a pinnacle of fan-first strategy What businesses can learn from Taylor's "anti-fragile" mindset Whether you're a fan, a founder, or fascinated by the music business, this is a powerful look at how strategy meets stardom. 🔗 Learn more about Kevin's book: nothinglikethisbook.com 🎧 Subscribe and leave a review to support the show! https://thethursdaythought.substack.com  

In this episode, Aidan McCullen welcomes Kevin Evers, editor at Harvard Business Review Press and author of There's Nothing Like This: The Strategic Genius of Taylor Swift. Together, they explore how Taylor Swift built not just a music career—but a global business empire. From fearless reinvention and blue ocean strategy to her mastery of fan engagement and brand evolution, Taylor Swift's rise is a masterclass in innovation, leadership, and vision. Learn how her career mirrors the strategic moves of top businesses, and what leaders, entrepreneurs, and creators can take away from her story. Tune in for: The psychology and strategy behind Swift's career decisions How she shaped fan culture and digital engagement Lessons in brand authenticity, creative growth, and leadership What businesses can learn from Swift's reinvention and market disruption Whether you're a Swiftie, strategist, or business leader, this episode offers sharp insights into how to turn art into lasting impact. Find Kevin: https://www.nothinglikethisbook.com  

📘 Guest: Joel Schwartzberg, author of Get to the Point & The Language of Leadership In this episode, we cut through the noise and get straight to the point—literally. Communication expert and author Joel Schwartzberg returns to discuss the art and science of clarity in communication. Whether you're a leader, innovator, speaker, or simply want to stop rambling and start resonating, this episode is packed with practical, game-changing advice. We explore: Why having a clear point is the cornerstone of influence How to sharpen your message with Joel's "I believe" and "XY" tests The power of pausing, volume, and emotional contagion in speech How to handle interruptions with grace and still deliver your message Real-life analysis of effective speeches (including a powerful moment from Demi Moore) The role of AI in crafting and questioning your communication Sticking the landing: how to end your message with lasting impact 💡 If you've ever struggled to communicate a big idea or felt your message wasn't landing—this episode is your ultimate toolkit. 🔗 Show Notes & Resources: Joel's website: joelschwartzberg.net Book: Get to the Point (Updated 10-Year Anniversary Edition) Sponsored by: Kyndryl.com Innovation Show https://thethursdaythought.substack.com

In this episode, we sit down with Gary Klein, author of Seeing What Others Don't, to explore the fascinating science behind insights and how organizations can foster smarter thinking and innovation. Klein dives deep into over 120 real-world stories he's collected—ranging from Daniel Boone to Napoleon—and explains the two powerful triggers behind most breakthroughs: connections and anomalies. Discover how organizations often suppress insights, and why a focus on predictability and perfection can kill innovation. Learn about his new concept of Insight Audits and how leaders can shift their environments to better capture the power of spontaneous insight. 00:00 Introduction and Sponsor Message 00:27 Guest Introduction: Gary Klein 00:59 Collecting Stories of Success 02:19 The Down Arrow vs. The Up Arrow 04:43 Investigating Insights 05:38 Themes of Insight: Connections and Discrepancies 07:10 Historical Models of Insight 09:16 Organizational Barriers to Insight 11:17 The Perfection and Predictability Traps 15:06 Case Studies: Missed Discoveries 25:14 The Garden Path Phenomenon 32:30 Insight Audits in Organizations 36:48 Ideas That Escape: Case Studies and Suppression 37:27 The Battle of Midway: Intelligence and Strategy 41:38 The 1973 Yom Kippur War: Ignored Warnings 47:23 Napoleon's Tactical Genius at Toulon 50:58 Creative Desperation: The Mann Gulch Fire 58:42 Yellow Fever: The Mosquito Hypothesis 01:06:46 Daniel Boone: Abandoning the Project Plan 01:10:47 Conclusion and Resources   Find Gary here: https://www.shadowboxtraining.com/our-team/people/gklein/   Find Seeing What Others Don't: The Remarkable Ways We Gain Insights here: https://amzn.to/4qNlekq   Don't forget to subscribe, share, and leave a review if you enjoy these deep dives into cognitive science, decision-making, and innovation.   More at theinnovationshow.io   Gary Klein, insight generation, organizational innovation, decision making, cognitive psychology, seeing what others don't, leadership, business strategy, Aidan McCullen, the innovation show