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Every dental team has heard, “I need to think about it.” But what is the patient really trying to tell you? In this episode of Growing Your Dental Business, Jacquelyn Hurley sits down with Dee Dee Reid, Founder and CEO of Amplified Dynamics, to talk about the psychology behind patient decisions, how trust is built, and why better communication can impact everything from case acceptance to practice growth. Dee Dee believes patients don't just buy dentistry, they buy confidence, clarity, and hope. In this episode:What “I need to think about it” may really meanThe conversation happening beneath the conversationWhy listening matters more than the perfect scriptHelping patients make confident decisions without feeling pressuredHow communication impacts case acceptance, patient experience, and growthConnect with Dee DeeLearn more about Dee Dee Reid!  Her main site is Amplified Dynamics, and listeners can also connect with Dee Dee on LinkedIn, Instagram, or Facebook.

In this powerful episode of the Growing Your Dental Business podcast, host Jacquelyn Hurley is joined by Danielle Brown, founder of My Smile Insured and a passionate advocate for patients with complex medical conditions. With over 15 years of experience in dental operations, training, and consulting—including her time as a top education and sales consultant with ClearChoice—Danielle has a unique perspective on the intersection of clinical care, financial strategy, and patient advocacy. Together, they explore how medical billing for medically necessary dental treatment can: Boost case acceptance and create new revenue streamsHelp patients access life-changing care they might not otherwise afford Bridge the gap between dental and medical insurance through education, documentation, and collaborationDanielle shares her personal story of why this work is so meaningful to her, real patient success stories, and practical ways dental teams can begin integrating medical billing into their workflows — whether in-house or through partnership. Ready to boost case acceptance, serve patients more deeply, and tap into new revenue streams? Visit MySmileInsured.com to learn how Danielle and her team can help your practice incorporate medical billing with compassion and strategy. And of course, a special thank you to our sponsor eAssist Dental Solutions, supporting practices nationwide with comprehensive revenue cycle management. To learn more, visit dentalbilling.com

Everyone is talking about AI. Marni Blythe wants to talk about the part no algorithm can replace: the humans. In this episode of Growing Your Dental Business, host Jacquelyn Hurley sits down with keynote speaker, bestselling author, and Fractional COO Marni Blythe for a conversation about human intelligence, or HI, in the age of AI. Marni makes the case that as software takes over verification, diagnostics, and pattern-finding, the practices that pull ahead will be the ones that invest in self-awareness, communication, and culture. You'll hear why the skills that make someone an exceptional clinician are not the same skills that make them an exceptional leader, how a growth mindset separates practices that transform from ones that stay stuck, and Marni's practical framework for building a business like a house, starting with the foundation of core values, mission, and niche. It's a warm, honest, and genuinely useful conversation about leading from within, because people feel your presence before they feel your dentistry. In this episode, you'll discover: ✔️ What "human intelligence" means, and dentistry's next blue ocean ✔️ Why AI brings data, but only humans bring discernment and connection ✔️ The gap between being a great clinician and being a great leader ✔️ Marni's house-building framework: values, mission, and niche as the foundation ✔️ Becoming the "minister of culture" in your practice, and where to start: self-awareness Ready to elevate your leadership and your team? Visit FullPocketCoaching.com to learn more about Marni's keynotes, workshops, and leadership development programs. Thanks for listening, and until next time, keep growing your practice, building meaningful relationships, and making a difference for every patient you serve.

What happens to the patients who walk through your door without dental insurance? For many practices, they come in once, hear the cost of coming back, and quietly disappear. In this episode of Growing Your Dental Business, host Jacquelyn Hurley sits down with Josh Rich, Head of Partnerships at Clerri, the dental industry's leading membership platform, to talk about the more than 70 million Americans without dental insurance and what it takes to actually serve them. Drawing on 15 years in health tech and a personal story that turned him into a believer, Josh explains why membership plans have moved from a nice-to-have to a real growth strategy, and what separates a platform like Clerri from a practice trying to run a plan on its own. Together they explore why more patients are choosing membership over traditional insurance, how the right plan keeps patients coming back and saying yes to care, and the three things that set Clerri apart: compliance, case acceptance, and people. Whether a practice is fully fee-for-service or just looking to better serve its uninsured patients, this conversation is a practical look at meeting patients where they are. SHOW NOTES In this episode: Why the patients without insurance are so often the ones practices lose, and how membership plans change that mathWhat's driving the shift: insurance complexity, more practices going out of network, and patients growing comfortable with subscription-based careThe difference between running a membership plan yourself and using a platform, told through Josh's own five-month-waiting-period storyHow Clerri automatically identifies uninsured patients and educates them on their options, so the whole conversation doesn't fall on the front deskThe three buckets where Clerri stands apart: state-by-state compliance and licensing, case acceptance (including native Cherry patient financing), and a support team that becomes an extension of the practiceWhy educating every patient about the plan, insured or not, drives the most success, since an insured patient today may be uninsured tomorrowThe bigger picture: over 70 million Americans without dental coverage, and what expanded access means for patient health and practice growthAbout the guest Josh Rich is Head of Partnerships at Clerri, the dental industry's leading membership platform, with 15 years of experience in health tech. He lives in Utah with his wife and kids. Connect with Josh and Clerri Website: clerri.com (book a consultation there)Email: [email protected] offer For the month of August 2026, Clerri is offering 50% off the setup fee for any practice that wants to give it a try. No long-term commitment, just a chance to see if it's the right fit.

When referrals begin to slow down, most specialty practices assume they have a marketing problem. But what if the real opportunity isn't finding more referrals, it's strengthening the relationships you already have? In this episode of the Growing Your Dental Business Podcast, Jacquelyn sits down with Manuella "Mani" Felix, Founder of LIVV Dental Consultants, to discuss how specialty practices can create sustainable growth through stronger referral relationships, exceptional patient experiences, and seamless continuity of care. As both a consultant and co-owner of a successful specialty practice, Mani shares practical strategies that practices can implement immediately to improve communication, reduce referral leakage, and build lasting trust with both patients and referring doctors. In this episode, you'll learn: ✔️ Why slow referrals aren't always a marketing problem. ✔️ What "continuity of care" really means and why it's essential for specialty practices. ✔️ How referral leakage impacts patient care and practice growth. ✔️ The importance of creating strong relationships with referring doctors and their teams. ✔️ Why every specialty practice should have a Referral Champion. ✔️ How communication, trust, and timely follow-up create loyal referral partners. ✔️ Simple ways to improve the patient experience from the moment a referral is received. If you're a specialist, practice owner, office manager, or anyone responsible for growing a dental practice, this conversation is filled with practical ideas you can start using right away. To learn more about referral development, specialty practice growth, consulting services, speaking engagements, and upcoming study clubs, connect with Mani: Website: https://livvconsultants.com  Email: [email protected] Follow LIVV Dental Consultants on social media for educational content and upcoming events. Thanks for listening, and until next time, keep growing your practice, building meaningful relationships, and making a difference for every patient you serve.

In this inspiring episode of Growing Your Dental Business, host Jacquelyn Hurley sits down with Miranda Beeson, MS, BSDH, Director of Education and Lead Practice Coach at ACT Dental. With over two decades of experience in clinical care, administration, and leadership coaching, Miranda shares how dental practices can create true alignment, develop smart habits, and foster a culture that leads to both profitability and joy. Miranda draws powerful parallels between life on the volleyball court and success in the dental office, reminding us that when every player knows their role, trusts their team, and stays aligned with shared goals, the results are unstoppable. Together, Jacquelyn and Miranda unpack: What alignment really looks like inside a thriving practice, and how a lack of it holds teams backSmart, simple habits dental teams can implement right away to reduce stress and increase performanceHow education, data, and coaching help transform practices from surviving to truly thriving This conversation is full of encouragement, practical wisdom, and tangible steps to help your team move forward with confidence and purpose. About the Guest:  Miranda Beeson, MS, BSDH, is a respected dental industry leader, educator, and coach who helps dentists and their teams create aligned, profitable, and fulfilling practices. She’s certified in DISC, Driving Forces, and Emotional Intelligence, and currently serves as Director of Education and Lead Practice Coach at ACT Dental. Miranda lives in Virginia with her husband, Chuck, and their three children, Trent, Mallory, and Cassidy, where they can often be found playing volleyball or enjoying life by the water. Ready to develop aligned, smart, and healthy habits in your own practice? Join the Best Practices Association, a thriving community of growth-minded dental professionals, through the app or online at join.actdental.com. And if your practice could use expert support with dental billing and insurance collections, let the team at eAssist Dental Solutions help you collect 100% of what’s rightfully owed. Visit dentalbilling.com to learn more.

In this episode of the Growing Your Dental Business Podcast, host Jacquelyn Hurley talks with Andrés Romero, ChFC®, CFP®, founder of E2E Financial, about what it really means for your net worth to reflect your hard work. Andrés shares how he helps dentists escape the financial malaise, that feeling of working harder but not getting ahead, by aligning personal financial goals with practice performance. Together, they explore practical steps to build clarity, efficiency, and long-term financial confidence. You’ll also hear how eAssist Dental Solutions supports that mission by saving practices both time and money through expert billing and A/R management, helping dental teams focus on what truly matters: patient care and growth. Key Takeaways Spot the early warning signs of “financial malaise.”Align your practice systems with your financial goals.Learn how ROI isn’t just about money - it’s also about time. Resources & Links Schedule a free initial consultation with E2E Financial. Read more on the Dental Insights blog. (new articles every other Wednesday & Thursday) Learn more about eAssist: https://dentalbilling.com.

Even the best systems can crumble if the team behind them isn’t functioning at its best. In this episode, host Jacquelyn Hurley talks with Jonathan Bonanno, organizational psychologist and CEO of ZIA, about how to fix the people problems that hold practices back, including communication breakdowns, unclear roles, and high turnover. Jonathan shares how psychology-driven leadership and emotionally intelligent systems can help teams work better, feel more confident, and create thriving, human-centered cultures. You’ll learn: How to uncover what’s really holding your team back Why psychology is key to stronger leadership and team performance What makes lasting change stick beyond training day Your people are your most significant investment. To strengthen your team systems, visit talentbyzia.com. To strengthen your financial systems, partner with eAssist Dental Solutions, the nation’s leading dental billing company and proud sponsor of this episode. Learn more at dentalbilling.com.

Running a dental practice today comes with more challenges than ever—staffing shortages, regulatory compliance, patient expectations, and the pressure to maintain financial stability. But what if efficiency could be the key to reducing stress and building stronger teams? In this episode of the Growing Your Dental Business Podcast, host Jacquelyn Hurley sits down with Mary Govoni, an internationally recognized speaker, consultant, and co-host of The Compliance Divas Podcast. With over 50 years of experience as a Certified Dental Assistant, Registered Dental Hygienist, educator, and staffing service owner, Mary has dedicated her career to helping dental teams improve compliance, ergonomics, and efficiency. Together, Jacquelyn and Mary unpack: The real impacts of staffing shortages on morale, patient care, and complianceHow specialized services in revenue cycle management can lift the burden from dental teams and allow them to focus on what matters most - patientsWhy outsourcing isn't a weakness, but a smart strategy for long-term success and sustainability Practical steps dental practices can take today to work smarter, no harder Mary reminds us that great systems make great teams even better, and that efficiency isn’t just about productivity - it’s about protecting teams, enhancing patient experiences, and helping the practice's health. Connect with Mary Govoni Stay up to date on the latest compliance insights by subscribing to The Compliance Divas Podcast, where Mary and her colleagues share weekly updates on infection control, OSHA, HIPAA, and regulatory trends. You can also reach Mary directly at [email protected]. Resources to Reduce Stress & Increase Efficiency If today’s conversation resonated with you, here are three powerful partners that can help you strengthen your practice systems: eAssist Dental Solutions -The nation’s leading dental billing company, providing revenue cycle management so your team can focus on patient care. Practice Booster – Coding and compliance expertise at your fingertips, helping you maximize reimbursement and reduce costly errors. Unitas PPO Solutions – PPO contract negotiation and credentialing experts who can simplify insurance participation and increase reimbursement. These specialized services are designed to help practices thrive with less stress and greater success.

Running a dental practice means balancing patient care with the demands of business—and sometimes the systems and workflows behind the scenes just don’t keep up. In this episode of the Growing Your Dental Business Podcast, host Jacquelyn Hurley sits down with Sadie Stewart, President of Office Swell, to talk about how practices can overcome bottlenecks, adopt the right technology, and build confidence in their systems. With extensive experience in both clinical and business operations, Sadie helps dental teams identify their core values, streamline their workflows, and implement customized solutions that improve patient care and profitability. From automating insurance verification to embracing AI and digital tools, Sadie shares practical strategies to help teams simplify their processes and stay ahead of industry changes. What you'll learn in this episode: The most common workflow issues Sadies sees in dental practices - and how to fix them Why insurance verification is often the biggest bottleneck - and what to do about itHow practices can benefit from embracing automation and all-in-one platformsA real-world success story of a practice that transitioned from paper-based to fully digital systemsWhy continuing education and team training are critical for long-term successHow consultants like Sadie evaluate new technology and help practices make smart investments Connect with Sadie Stewart Want to learn more about how Sadie can help your practice or connect with her for consulting? You can find her at OfficeSwell.com, and @dexus.sadie.stewart on Instagram. Sadie is always happy to be a resource and share her insights on technology solutions, workflow efficiency, and team empowerment. Brought to You by eAssist Dental Solutions Even the best workflows can break down if billing and collections aren’t running smoothly. That’s where eAssist Dental Solutions comes in.  Ready to simplify your billing and strengthen your revenue cycle? Visit dentalbilling.com to learn how eAssist can partner with you. Confidence comes from having the right support - and the right solutions. Tune in to this episode and discover how to optimize your workflows, embrace technology, and guide your practice toward long-term success.

Running an oral and maxillofacial surgery (OMS) practice is no small feat. Between managing workflows, training staff, and ensuring consistent patient care, things can quickly shift from organized to overwhelming. In this episode of Growing Your Dental Business, host Jacquelyn Hurley sits down with Scott E. Graham, MHA, FACMPE, FAADOM, a nationally recognized OMS practice management expert and founder of SOMSA. Scott helps OMS practices across the country solve operational challenges through practice analysis, workflow improvements, checklists, and well-designed policies and procedures. You’ll learn: What a practice analysis is - and how it uncovers growth opportunities Why checklists aren't "too simple," but absolutely essential in busy practices How policies and procedures drive accountability, consistency, and scalabilityThe biggest operational mistakes OMS practices make (and how to fix them) Scott shares practical, real-world strategies that bring structure and clarity to OMS practices, helping them run more efficiently and profitably. If you’re ready to bring more clarity and structure into your own practice, don’t miss this conversation! Listen now and subscribe to Growing Your Dental Business wherever you get your podcasts. Learn more about Scott Graham and OMS practice management at https://www.omsconsultingfirm.com/.Or reach out to him directly at [email protected]. And a special thank you to our sponsor, eAssist Dental Solutions - the nation’s leader in dental billing and now offering medical billing support for dental practices. Discover how eAssist can help you streamline your revenue cycle at www.dentalbilling.com.

In this insightful episode of Growing Your Dental Business, host Jacquelyn Hurley welcomes Rusty Curtis, CEO of Lumn and author of The Book on Dental Marketing.  Rusty shares why so many practices fall short of their marketing goals, the difference between strategy and tactics, and how to avoid “whack-a-mole” marketing. He explains why culture, patient experience, and authentic branding form the true foundation of successful marketing, and why skipping these steps often leads to wasted dollars and missed opportunities. From competing with large corporate dental chains to making the most of a limited marketing budget, Rusty provides practical, real-world advice for both independent practices and multi-location groups.  Whether you’re a new practice owner or a seasoned dentist looking to refine your approach, this episode is packed with actionable takeaways to help you grow with purpose and attract the patients you most want to serve. If you’re ready to attract more of your ideal patients, Rusty Curtis is offering a free consultation to assess your goals and see how Lumn can help. Visit getlumn.com to schedule your consultation today. And remember, marketing is only part of the success equation. This podcast is proudly sponsored by eAssist Dental Solutions, the nation’s leading dental billing company. While Lumn takes care of your marketing, eAssist handles the busy work of dental billing, ensuring you collect 100% of what’s rightfully owed. Learn more at dentalbilling.com. Stronger marketing + stronger collections = a stronger practice.

Are you ready to take the mystery out of medical credentialing in your dental practice? In this episode of Growing Your Dental Business, host Jacquelyn Hurley welcomes Dondra Edwards, founder of Transition Acceleration Group, to break down the credentialing process and why it’s the key to unlocking successful medical billing. With over 15 years in the healthcare industry, Dondra has helped dental and medical providers nationwide navigate provider enrollment, payer applications, and compliance standards. She specializes in helping dentists get credentialed to bill medical insurance - a crucial step that too many practices overlook. In this episode, you’ll learn: The key differences between dental and medical credentialing - and why it matters. Which payors are most challenging, and how to navigate them The #1 factor that makes a dentist successful with medical billingWhy credentialing errors are a top reason for claim denials - and how to avoid them Dondra also shares actionable insights for dentists who want to expand patient care, reduce out-of-pocket costs for patients, and open the door to a new revenue stream through medical billing. Credentialing is the foundation of clean claims and successful medical billing. Without it, even the best billing team can’t get you paid. If you’re ready to simplify your medical credentialing and start submitting clean medical claims: Connect with Dondra at [email protected] to discuss your credentialing needs. Partner with eAssist Dental Solutions to ensure your dental and medical billing workflows are seamless, compliant, and revenue-focused.

In this episode, Kristie Boltz shares how dental practices can attract high-value patients by building a “first class cabin” - where marketing is something you do, not something you buy. She breaks down practical strategies to identify and cultivate your ideal patients, improve marketing ROI, and create a team culture that supports long-term growth. Kristie challenges the idea of marketing as a one-time spend, reframing it as a daily habit rooted in team engagement, systems, and accountability. Whether you're just starting or scaling your practice, this conversation will inspire you to think differently about marketing—and empower your team to play a winning role in it. To learn more about Kristie’s upcoming 3-hour course on “Your 1st Class Cabin” as well as her 6-week CMO Academy, where you can take your entire team and turn them into a Chief Marketing Officer. Visit mydentalcmo.com for more information. This episode is brought to you by eAssist Dental Solutions, the nation’s leading dental billing company. Just like marketing works best when your whole team is engaged, your collections thrive when your systems are strong and your team is supported. eAssist helps practices collect 100% of what’s rightfully owed, reduce insurance aging, and create the financial clarity needed to grow with confidence. And if you’re ready to strengthen your billing the way Kristie helps practices strengthen their marketing, visit dentalbilling.com to learn more about partnering with eAssist.

Welcome back to another episode of Growing Your Dental Business! In today’s episode, host Jacquelyn Hurley is joined by Sophia Dunkley, a trailblazer in dental practice coaching with over 25 years of experience. Sophia is known for her innovative strategies that transform dental office dynamics and increase profitability through improved case acceptance, leadership, and patient engagement. Sophia takes us through her journey into dentistry, sharing how she started from working in a dental office to becoming a certified leadership coach and trusted speaker in the industry. She also walks us through her approach to coaching dental practices, emphasizing the importance of people, processes, and profitability. Throughout the episode, Sophia covers key topics such as: How to create strong leadership and communication within a dental team Tips for improving patient scheduling and ensuring treatment plan commitment Strategies for boosting profitability by optimizing case acceptance and implementing effective revenue-cycle management Additionally, Sophia shares her expertise on leadership assessments and how they can help dental leaders improve their effectiveness and create a thriving, patient-first culture. Special Call-to-Action: Are you ready to improve your practice’s profitability and leadership? Visit The Practice Navigator to schedule a complimentary discovery call with Sophia Dunkley. Or text eAssistRCM to 3475779102 to get started! Sponsored by eAssist Dental Solutions: If you’re looking for a way to streamline your practice’s billing and optimize cash flow, eAssist Dental Solutions can help! Their team of experienced dental billers is here to support you by submitting clean claims, reducing denials, and ensuring your practice stays financially healthy. Visit DentalBilling.com to learn more. Join us for this insightful conversation and gain valuable tools to elevate your practice to new heights!