Advertise on podcast: Wedding Industry Insider

RIP to the marketing funnel, and welcome to the Marketing Theme Park. Becca Pountney tells us how to resonate through the noise and chaos.   Want more from Wedding Industry Insider? Check it out!

Everyone has to start somewhere. And for Annette Naif's first event, her starting pay was negative $57 per hour. Annette is our guest this week on Wedding Industry Insider, and this lively conversation is full of fun anecdotes, helpful advice, and thoughtful reflection. She's sharing excellent marketing advice and dishing out her secret sauce to networking. Here's what we've got in store for you in this week's episode: How Annette overcame the scariest parts of opening an event planning business The worker's comp incident that cost her tens of thousands of dollars The benefits of finding a great coach who can help your business grow How to network effectively and authentically And… Annette Naif's #1 advice for wedding planners Want more from Wedding Industry Insider? Check it out!

Broc shares the biggest keys to his success as an entrepreneur and offers easy-to-follow advice for anyone who wants to become a stronger leader for their business. This episode is perfect for wedding planners who want to start 2026 on the right foot - ready to make confident decisions and see big growth.    Want more from Wedding Industry Insider? Check it out!

Not a money person? Neither was Candice Coppola. But after some tough mistakes and hard-learned lessons, she dug herself out of her financial difficulties and became a thriving wedding planner and mentor.    Tune into this insightful rebroadcast to learn how to make the most out of your wedding planning business.    Want more from Wedding Industry Insider? Check it out!

Fallon shares reflections on poor contracts, chaotic hiring, and imposter syndrome. And best of all: she's sharing how she solved some of the biggest problems she faced as a wedding planner.    Want more from Wedding Industry Insider? Check it out!

Mycah Bain talks about how she overcame feelings of guilt and began making an income that supported her lifestyle and creativity.    Want more from Wedding Industry Insider? Check it out!

"As the venue, we really are the stadium that different teams come into every weekend to play." Kate Dear tells us how she can spot a great wedding planner, and what separates horrendous teams from the awesome ones.    Want more from Wedding Industry Insider? Check it out!

During this interview, Julian Leaver shares his system for collecting data through questionnaires and using that data to power his decisions.    Want more from Wedding Industry Insider? Check it out!

Wedding vendors can be your most vocal supporters, bringing you couples that are excited to work with you. Kayla Madden shows us how to earn referrals. Ready to learn from Kayla's creative authenticity? Tune in as we pick her brain on all kinds of topics: How vendor referrals look different in the digital age – and how you can use that to your advantage One booking form question that shows Kayla which clients to take on Kayla's genius-level Instagram strategies that ensure she's getting in front of her ideal clients One conversation that will help you impress vendors and level up your planning skills And… Kayla's #1 advice for wedding planners Want more from Wedding Industry Insider? Check it out!

Mark Allan Groleau has got the real deal on how to treat your vendor team as a true team – and what part you play as the planner. This was a fun episode, because we picked Mark's brain on so many aspects of his career. Here are some of our favorite topics this week: How ceremonies can elevate an entire wedding – and why so many officiants are failing couples with boring scripts.  Mark's unique advice for how to stand out as a great wedding planner  How AI can help and hurt weddings – and wedding pros Inspiration from Mark's journey as a wedding officiant and entrepreneur And… Mark's #1 advice for wedding planners! Want more from Wedding Industry Insider? Check it out!

Holly Gray (Anything But Gray Events) said goodbye to "milquetoast" weddings and made a bold, terrifying branding shift. Here's how she pulled it off.  Here are some of our favorite moments from Holly & Eddie's captivating conversation: How Holly's production background influences her work as a wedding planner Holly's unique views on failure, spirituality, and entrepreneurship The value of community, and how niching down can help you find a strong support system How Holly Gray created her wedding planning pricing And… Holly's #1 advice for wedding planners! Want more from Wedding Industry Insider? Check it out!

Couples are using AI in their wedding planning journey. If you can show up in their searches, you'll get a huge leg-up on the competition. Want more from Wedding Industry Insider? Check it out!  

Ariel Faulkner-O'Brien from Lovebird tells us how digital recommendations can elevate client experience and bring in extra income for wedding planners   Here's some of what you can look forward to in this awesome new episode: Tips for identifying & recommending tech in a way that feels natural and on-brand (not salesy) to clients How to increase revenue through affiliate and referral programs, and how to get started now with Lovebird's affiliate program.  Ariel's genius-level practice of "fundamental prioritization" and how it can launch you toward success Time-tested marketing advice from Ariel's incredible career.  And… Ariel's #1 advice for wedding planners!    Want more from Wedding Industry Insider? Check it out!

Tracey Jazmin helps us avoid burnout and find greater success through the power of mindset. Tune in for simple habits you can start now!   Here are some of our favorite highlights:  How Tracey gained control over her life through mindset (and how you can too!) When to ditch the surface-level solutions and go deep into mindset work A simple habit you can start now that will improve your mindset Tips for handling self-limiting beliefs Tracey's true meaning of self-care, and how it can impact your business And… Tracey's #1 advice for wedding pros Want more from Wedding Industry Insider? Check it out!

Logan Montague gives us no-nonsense social media advice that's going to really resonate with wedding pros who feel overwhelmed or burnt out with posts, shares, comments, and DMs.  Here's some of what you can look forward to in this week's episode: A fun way to reverse-engineer your marketing strategy so you can reach your unique goals. Logan tells us how much time you should plan to spend on social media for your business and breaks down what you should do during that time How to use AI as you market your business Logan's time-tested advice for in-person and traditional marketing.  And… Logan's #1 advice for wedding pros! Want more from Wedding Industry Insider? Check it out!