Advertise on podcast: The Everyday Vacation - MJ Gordon

What if your marketing isn't failing—it's just speaking to the wrong version of your client? In this episode, MJ sits down with Julie Solomon to unpack how your messaging and positioning determine the type of buyers your business attracts—and why over-explaining, over-educating, and constantly proving yourself can actually push your best clients away. Julie introduces the Buyer Identity Map and explains the difference between attracting people who resonate with your past struggles and attracting decisive, premium clients who are ready for the transformation you provide. Together, we break down: ✨ The three buyer identities: Former Self, Working Self, and Highest Self ✨ Why pain-point marketing can attract freebie-seekers and window shoppers ✨ How over-educating creates clients who need constant convincing ✨ How to speak directly to the identity and desires of your highest-level buyer ✨ The difference between messaging and positioning ✨ Why your goal should be to become the "only" solution—not simply the "best" option ✨ How to structure your offers around one ideal client instead of managing multiple disconnected audiences ✨ Why building a business around your own voice and values can help prevent burnout If your brand looks successful from the outside but feels exhausting behind the scenes, this conversation will help you rethink who your business is speaking to—and who you actually want to serve. ✨ TAKE YOUR MESSAGING TO THE NEXT LEVEL WITH JULIE Ready to put these ideas into practice? Join Julie's Growth Collective membership using MJ's special sign-up link and get started for just $1, followed by $97/month. Inside, you'll get access to Julie's messaging and content frameworks, an AI tool to help you apply what you're learning, and monthly group coaching calls to refine your strategy and attract the clients you actually want to work with. ✨ FOLLOW MJ Instagram – @‌marinjayden Website – www.mj-gordon.com

Unlock the hidden system that separates busy high achievers from those who actually follow through. In this episode, MJ sits down with Wendy Close, founder of Goals to Life, to talk about why so many driven professionals feel stuck, overwhelmed, and behind—despite having ambition, strategy, and endless to-do lists. You'll learn how to bridge the gap between vision and execution using Wendy's holistic framework: Create → Execute → Achieve → Sustain Together, we break down:  Why your personal goals keep dying on spreadsheets Why tracking + measuring increases success by up to 60% How calendar alignment boosts goal achievement by 80% The real reason you feel "out of time" How to reduce overwhelm and build momentum with tiny, realistic steps How to plan your life without burning out your brain or body Why high performers struggle with sustainability—and how to fix it Whether you're an entrepreneur, a busy parent, a leader, or someone who wants to balance ambition with wellbeing, this conversation will help you build a life system that actually works.  ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com 🔗 Guest Links Explore - Wendy's system - 30-Day Free Trial: http://goals2life.com

After coaching dozens of entrepreneurs, I've noticed clear patterns behind why so many get stuck — no matter their talent or drive. In this video, I share the top entrepreneur hang-ups I've seen repeatedly, and the lessons I've learned from helping my clients break through them. 👉 You'll learn: • The most common traps that block momentum • Real stories from high-performing entrepreneurs • What shifts create sustainable success and alignment • How to spot these hang-ups in yourself and grow faster Whether you're building your first 6-figure business or scaling to 7 and beyond, these lessons will help you simplify, refocus, and operate at your highest level. ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com

In this video, I share **10 Money Lessons I Wish I Learned Sooner** — what I *wish I did differently* with my money over the years. From budgeting to investing to avoiding debt, these are mistakes I learned from — and how you can avoid making them yourself. What you'll get: • Real talk on what I messed up (and how I fixed it)  • Actionable tips you can apply right now • A roadmap to stronger financial decisions  ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com

What happens when you've got everything—wealth, power, legacy—but still feel empty inside? In this deeply honest and inspiring conversation, I sit down with Wall Street Journal bestselling author and transformational coach Alex Peykoff, who shares how he went from chasing material success to living with emotional presence, impact, and meaning. We talk about: - Why traditional "success" left him feeling unfulfilled - The emotional cost of ignoring your truth - How to find peace and purpose beyond money - Why self-respect is the gateway to real joy - The power of being emotionally present with yourself and others 💬 This one's for the high-achievers who feel stuck, tired, or disconnected—and are ready to feel alive again. 📗 Get Alex's book: The Satisfaction Guarantee  📲 DM Alex on Instagram for a FREE 30-min session: @alexpeykoff ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com

What if everything you thought about scaling to 8-figures was wrong? 💰 After learning directly from multi-millionaire entrepreneurs, I discovered game-changing lessons that completely shifted how I approach business growth, money, and success—and they're NOT what you hear in typical advice. In this episode, I'm sharing the paradigm-shifting lessons that most entrepreneurs never learn—but once you do, everything changes. If you're scaling and feel stuck, these insights could be the missing key. 🔹 What You'll Learn: ✅ The mindset shifts that separate 7-figure & 8-figure earners ✅ Why working harder isn't the answer (and what actually works!) ✅ The most unexpected yet powerful wealth-building lessons If you're serious about scaling past 6 and 7 figures, don't skip this one! 🚀 ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com

In this inspiring podcast episode, I sit down with Jennifer Leavy, Pose by Pose yoga studio owner, entrepreneur, and mom, to uncover how she gracefully balances the demands of running a business with the joys and challenges of motherhood. We dive deep into: ✨ Practical tips for creating balance in life and business ✨ The role yoga plays in restoring and healing the body ✨ How to create space for yourself amidst the chaos ✨ Lessons learned from her journey as a business owner and mom Whether you're a parent, a yoga enthusiast, or someone seeking inspiration to harmonize your personal and professional life, this conversation is packed with insights and wisdom. ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com

If you're ready to shift your identity, radically transform and create your ideal dream life, and reinvent yourself before the end of 2025 then watch this video. This is the most practical process I know - it's a 5 step system to create the best version of you and your best life... for good. The best part is that it's simple and easy to automate. Let's level up and upgrade 2025! ✨FOLLOW ME Instagram - @marinjayden My Website: http://www.mj-gordon.com

If you're giving business and life you're best effort but feel like progress is slow, today's video is for you. Feeling stuck isn't a reflection of your efforts, it typically means there are unknown reasons you're being held back from achieving your next level. Become aware of and address these areas and you'll start seeing progress and your results improve! ► Apply for a Free Consultation - https://www.mj-gordon.com/free-call ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com

Who says minimalism has rules? These are some weird ways I use minimalism to create more value in my life. They're unconventional and outside of the box, but by the end of the video you'll learn how to make minimalism work specifically for you - so you can get the most out of your time, energy, and life! ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com

If your instincts and health tell you you're not okay, there's probably something wrong with your hormones! Hormone Health Coach, Jenny Swisher, dives deep into what plagues so many women entrepreneurs' energy and health, and what to do about it. Follow Jenny - https://jennyswisher.com/ ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com

Are you struggling to create your dream life? Here are 5 harsh truths about why you're not living your dream reality. ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com

Minimalism is more than just a fading trend or visual style. There are deep roots in the philosophy of minimalism that can greatly benefit your life. In this video, I'll explain the top benefits becoming a minimalist can offer! ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com

Dealing with exhausting clients is the #1 drain on my time and energy as a business owner... I'm going to talk about how to spot them long before the crappiness starts and what to do about them. Hopefully this will save you headache and stress! ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com

Life gets busy. I get it. Always being too busy can make you feel like you're missing out on life, as if you're barely keeping up. This creates stress and overwhelm with your schedule and also depletes you of energy. If you feel like you're always too busy... here's what you can do about it. ✨FOLLOW ME Social Media - @marinjayden My Website: http://www.mj-gordon.com