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In this episode of Business Side of Music, host Sarah Fleshner breaks down 5 moves artists should make to start the year strong from a business-first perspective. This episode kicks off a new monthly series focused on clarity, strategy, and momentum for independent artists and music professionals. Sarah shares practical insights on defining your business identity, owning your data, understanding where your income really comes from, and learning how to think like a CEO. You’ll also walk away with 5 actionable steps you can take right now to clean up your digital presence, strengthen one revenue stream, and set focused goals for the year ahead. To stay in the loop, follow Business Side of Music on social media and subscribe to our newsletter for updates, resources, and new episodes. Follow us:Facebook: @tbsompodcastInstagram: @bsompodcastTikTok: @bsompodcast Visit www.businesssideofmusicpodcast.com © 362 Entertainment 2025. All rights reserved.

In this episode of The Business Side of Music, host Sarah Fleshner sits down with legendary artist manager and music tech investor Scott Welch — the man behind careers for Paula Abdul, Alanis Morissette, Collective Soul, and more. Together, they pull back the curtain on what it really takes to build artists and careers in today's algorithm-driven music industry. Scott shares brutally honest insights on artist development, music management, and the harsh realities of streaming economics — from why artists are spending more time chasing content than mastering their craft, to how social media should be used as bait to draw fans into a world the artist owns and controls. They also dive into how to convert followers into loyal fans, the importance of live performance, and how new music tech startups like Single and Giggs are reshaping the direct-to-fan business model. For managers, indie artists, and anyone serious about the music business, this episode is a masterclass in longevity, authenticity, and surviving the algorithm.   Facebook: @tbsompodcast Instagram: @bsompodcast Tiktok: @bsompodcast www.businesssideofmusicpodcast.com   © 362 Entertainment 2025. All rights reserved.

In this episode, we sit down with Shelia Shipley Biddy, CFO and Certified Senior Advisor at Music Health Alliance, to explore how this remarkable organization is helping protect, heal, and support the people behind the music. Shelia shares how Music Health Alliance serves as a vital resource for musicians and industry professionals seeking healthcare — offering free advocacy, access to doctors, insurance guidance, mental health support, and financial assistance when it's needed most. We talk about how anyone can get involved, ways to donate, and the impact of Heal The Music Day on October 17th, a movement that unites artists, managers, and fans to raise funds and awareness for MHA's life-changing work. Whether you're an artist, a music professional, or simply a fan who cares, this conversation is a must-listen. We hope you'll tune in — and share this episode with a friend — as we all do our part to heal the music.   Learn more: https://www.musichealthalliance.com/ © 2025 362 Entertainment. All rights reserved. 

In this episode of The Business Side of Music Podcast, NAMM President & CEO John Mlynczak shares what it takes to put on the world's largest music trade show. We cover NAMM's year-round opportunities, music industry innovations, and the impact of AI on the future of music. Perfect for artists, managers, and music business professionals looking to stay ahead. Register for NAMM 2026: www.namm.org   Keywords: NAMM Show 2025, National Association of Music Merchants, music business podcast, John Mlynczak interview, NAMM CEO, music industry insights, music trade show, AI in music, music innovation, music industry networking, forward-thinking leadership in music, NAMM opportunities year-round, music managers and artists, music business strategies © 2025 362 Entertainment. All rights reserved.

In this episode of The Business Side of Music, host Sarah Fleshner sits down with Nikki Sanz, founder and CEO of Giggs, the platform revolutionizing how talent gets hired in the live event industry. Nikki shares her journey from an aspiring tour manager to a tech entrepreneur, opening up about the challenges facing today's live music world — from the hidden costs of touring to the constant demand for staffing. They dig into the myths and misconceptions about music industry roles, the importance of networking and community, and how Giggs is streamlining the hiring process for both artists and crews. Nikki also speaks candidly about the mental health challenges of entrepreneurship, why rest is essential, and how support systems make all the difference in a high-pressure business. Whether you're dreaming of a career on the road or already living life behind the stage, this conversation pulls back the curtain on what it really takes to make live music happen.   Keywords: Nikki Sanz, Giggs, live event industry, entrepreneurship, music business, staffing, community, challenges, technology, hiring   Copywrite © 2025 362 Entertainment, All rights reserved.

On this episode of Business Side of Music, we sit down with Hamilton Byrd, Senior Talent Buyer for Venue in Colorado Springs, CO. Hamilton dives into what makes a show successful from the venue's perspective, how artists can catch a talent buyer's attention, and why routing, budgeting, and building real industry relationships are key to getting booked. If you're an artist, manager, or industry pro, this is your backstage pass to the business of booking.   Key words: music business, live music industry, talent buying, concert promotion, tour routing, music venue operations, artist booking strategy, show budgeting, live event production, booking agents, artist development, venue management, live music strategy, music industry insights, getting booked as an artist, independent artist tips. music, career advice, industry networking, music touring, music marketing   Copyright © 2025 362 Entertainment, LLC, All rights reserved. 

In this episode of The Business Side of Music, we sit down with country music royalty Pam Tillis. Grammy winner, Grand Ole Opry member, and business-savvy artist who's done it all with grace and grit. Pam pulls back the curtain on what it's really like navigating the music industry as the daughter of a legend, carving out her own path in a family full of star power. We dive into how she built a long-lasting career, set up her business behind the scenes, and kept her sense of humor every step of the way. From tour budgets to publishing deals, legacy-building to LLCs, this is a rare glimpse into the business side of an artist who's both a hitmaker and a boss. Whether you're an aspiring musician or just love a good story with laughs along the way, this episode hits all the right notes. Listen now and get inspired by the wisdom, wit, and work ethic of Pam Tillis.

In this special episode of The Business Side of Music, we sit down with Dan Rogers, the Executive Producer of the Grand Ole Opry, to celebrate the Opry's 100-year anniversary — a century of shaping country music history. Dan takes us behind the scenes of what it really takes to put on the Opry's iconic shows night after night, sharing the intricate production work, team dynamics, and legacy-building decisions that keep the Opry running strong. We also dive into the future of the Grand Ole Opry, how it continues to evolve with the times, and what artists need to know if they dream of stepping into the sacred circle. Whether you're an aspiring artist, music industry professional, or country music fan, this episode is packed with insights into the business, culture, and community behind "the show that made country music famous." Keywords: Grand Ole Opry, Dan Rogers, Opry 100th anniversary, country music history, music business podcast, behind the scenes Grand Ole Opry, how to play the Opry, country music industry, Nashville music scene, music industry insights, live music production, artist development, Opry future, country music careers   Copyright © 2025 362 Entertainment, LLC, All rights reserved. 

In this heartfelt farewell episode of The Business Side of Music Podcast, we say goodbye to our host, mentor, and friend, Bob Bender. As we close this chapter, we reflect on the incredible journey, invaluable lessons, and unforgettable moments shared with our listeners. Thank you for being part of this community and for supporting the podcast through the years. Join us as we celebrate Bob's legacy and bid a fond farewell to the show.   Bob Bender:  With over 45 years experience in the music entertainment industry, Bob Bender has produced over 300 Tours, Festivals, and concerts throughout the United States, Canada, Europe, Mexico, and Japan.  Bender worked in the capacity of Tour Manager for such artists including Ringo Starr and his All-Starr Band, Billy Preston, Dwight Twilley, Lisa Lisa & the Cult Jam, Rick Derringer, Edgar Winter, A Flock of Seagulls, Mark Lindsay (of Paul Revere & The Raiders fame), New Kids on The Block, and Gene Pitney, just to name a few. He also held the position of Manager of Artist Development for Curb Records, representing such label acts as Tim McGraw, LeAnn Rimes, Jo Dee Messina, and Hank Williams Jr. In addition, Bob oversaw the Christian retail division for the label, and helped develop it into a million-dollar division for the company, eventually becoming the Director of Sales for Curb Records. Bender went on to manage the legendary Michael Martin Murphey's record label "WestFest Records". Under Bob's direction, Murphey re-released his 1970's hit single "Wildfire" as a new mix with the popular country group "Lonestar", appearing on mainstream radio after an absence of over 20 years, with over 400 country stations playing his hit song, along with appearances on television, including CBS's "Late Night with David Letterman". Bob has also overseen television promotion and infomercial marketing campaigns for various country, pop, and Christian artists. He has produced, co-produced, and marketed numerous concert DVD projects, including Tommy Cash's "Fade to Black" concert and Eric Durrance's "Turn It Off" video (which climbed to #17 on GAC's "Country Countdown" charts). Other various television credits include the "Celebration for Young Americans" television concert special for George H. Bush's 1989 presidential inauguration, the "Billy Preston Live in Atlanta" concert, and the USO's "Operation Homecoming" television concert special filmed aboard the USS Ranger aircraft carrier during Desert Storm.  In 2015, Bender entered a new direction by beginning production on a television series titled "Songs in the Spotlight," the first season of which was picked up by Hulu.  In addition to his television credits, Bob has produced multiple album projects, including a live-in concert CD for Grammy-award-winning artist Billy Preston, Gospel recording artist Joanne Cash (Johnny Cash's sister), Americana act Steven L. Smith Band (earning a first-round Grammy nomination for Americana Album of the Year), Country music singer Whitney Wattenbarger, pop group Grant My Wishes, and heavy metal band Se7en Dead. Other accomplishments include Serving on the CMTA Board of Directors for the Gospel Music Association, being a guest lecturer at Belmont University in Nashville, hosting panels at MTSU, and speaking on the business aspects of the music industry.  Currently, Bender is producing and hosting a podcast series called "The Business Side of Music," recorded in Nashville, TN. This series consistently ranks in the Top 15 of Music Interview shows on Apple Music, has over 250,000 downloads, is listened to in 120 countries around the world, and was recently ranked in the Top 20 music industry podcasts to listen to.   Creator and Executive Producer Emeritus: Tom Sabella Showrunner and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Noshville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson   Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy.   The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2024 Lotta Dogs Productions, LLC, All rights reserved.

In this episode of The Business Side of Music Podcast, host Bob Bender sits down with Jeff Delia to discuss the intricacies of artist management and the evolving music industry. From building artist careers to navigating industry challenges, they share valuable insights and real-world experiences. Don't miss this deep dive into the business side of making music. Creator and Executive Producer Emeritus: Tom Sabella Showrunner and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Nashville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson   Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy.   The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2024 Lotta Dogs Productions, LLC, All rights reserved.

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Join host Bob Bender on The Business Side of Music Podcast as he dives into the world of rock and roll and the modern music industry with special guest Donovan White. Together, they explore the evolution of the industry, share behind-the-scenes stories, and discuss the challenges and opportunities facing artists today. Whether you're a music enthusiast or an industry insider, this episode offers unique insights and a fresh perspective on the ever-changing business of music.   Creator and Executive Producer Emeritus: Tom Sabella Showrunner and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Noshville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson   Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy.   The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2024 Lotta Dogs Productions, LLC, All rights reserved.

In this episode of The Business Side of Music Podcast, host Bob Bender sits down with Nick Allegro and the team from Mastering.com to explore the art and business of music production and mastering. From the intricacies of creating the perfect sound to learning mastering in today's music industry, they share valuable insights and practical advice for artists and producers. Tune in for an engaging discussion that bridges creativity and technology in the world of music. Creator and Executive Producer Emeritus: Tom Sabella Showrunner and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Nashville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson   Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy.   The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2024 Lotta Dogs Productions, LLC, All rights reserved.

Nashville-based musician Nick Hickman epitomizes the dedication and artistry required to leave an indelible mark on country music. Originating from Harriman TN, Nick embarked on his journey to Nashville in 2016, driven by his passion for songwriting and performance. Since then, he has graced the stage alongside notable influences such as Blake Shelton, Lee Brice, Jason Aldean, and more, solidifying his reputation for electrifying performances and engaging with audiences. His talent has garnered praise from venue owners and talent bookers, who commend his stage presence and musical prowess. Nick Hickman's energy and heartfelt songwriting have resonated with his audience, earning him recognition in esteemed competitions including Nash Next. He secured a Top 20 placement in a highly competitive field, a testament to his talent and hard work. Radio programmers have praised his work and compared his talent to established headliners. His debut single "Rain" from the 2016 EP Tailgate Dancefloor significantly impacted the Music Row Breakout chart, a notable achievement for a newcomer. His subsequent releases, including the EP "Let Em Speak" and singles like "Tipsy" and "Live For Tonight (featuring singer Amber Hayes)," have further solidified his position in the industry, with "Live For Tonight" earning placement on the Billboard indicator chart—a remarkable feat without major label support. Refusing to settle for mediocrity, Nick invests considerable time honing his craft in the writing room, studio, and on stage. He remains true to himself, embracing authenticity and transparency in his artistry—a quality that resonates deeply with his growing fan base. His EP, Feels Like Home, is a testament to his unwavering dedication and creativity, showcasing his artistic evolution. In 2023 Nick released his first full-length album, Junior Year, which culminates Nick's musical evolution and personal growth, reflecting on his experiences and showcasing Nick's versatility as a songwriter and performer. Despite the challenges posed by the COVID-19 pandemic, Nick seized the opportunity to establish his record label, Whiskey Neat Records, and construct a personal studio. With each release, Nick strives to elevate his music, delivering tracks ranging from introspective to upbeat, infused with his signature humor and charm. As he looks toward the future, Nick Hickman's trajectory promises even greater success, fueled by his relentless passion and commitment to his craft. www.thenickhickman.com Creator and Executive Producer Emeritus: Tom Sabella Showrunner and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Noshville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy. Website: If you would like to be a guest on the show, please submit a request to: [email protected] If you're interested in becoming a sponsor for the show, let us know and we'll send you a media / sponsorship kit to you. Contact us at [email protected] The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2024 Lotta Dogs Productions, LLC, All rights reserved.  

You see it all the time. Someone out on social media has hundreds of thousands, if not millions of followers on their Tik Tok, YouTube, Instagram, or Facebook accounts. But how do they get there, and how difficult can it be? Enter social media influencer Nicole de la Cruz. Nicole de la Cruz is a Puerto Rican singer-songwriter, filmmaker, actress and TikTok Content Creator with over 460K Followers and 350 Million Views. Nicole spent her childhood in Southern Florida where she discovered her passion for music and the arts. In 2015, she moved to Los Angeles to further her artistic career. Her style of music is pop/rock similar to an early Kelly Clarkson. Nicole is best known for her TikTok account (@nicolemariedlc), in which she posts creative acting skits and her music. She is also known for her music video Moonstruck (2021), produced by Reign Productions in partnership with New Atlantis Media, which has garnered over half a million views to date on Youtube. Nicole is currently working on her debut music album and debut feature film. Her music can be found on Spotify, Apple Music, Youtube, and more. www.nicoledelacruz.com Creator and Executive Producer Emeritus: Tom Sabella Showrunner and Host (the guy who has a face for podcasting): Bob Bender Management Representation: Chuck Thompson for Thompson Entertainment Group, LLC Co-Producer - Audio/Video Editor (the man behind the curtain): Mark Sabella Director of Video and Continuity (the brains of the entire operation): Deborah Halle Marketing and Social Media (all knowing): Sarah Fleshner for 362 Entertainment All Around Problem Solver (and Mental Health Therapist for us): Connie Ribas Recorded inside what could be an old beat up Airstream Trailer located somewhere on what's left of Music Row in Nashville TN (Man we sure do miss Noshville, and the Longhorn Steakhouse) Mixed and Mastered at Music Dog Studios in Nashville, TN Editing and Post at Midnight Express Studio located in Olian, NY Production Sound Design: Keith Stark Voice Over and Promo: Lisa Fuson Special Thanks to the creator and founder of the podcast, Tom Sabella, along with Traci Snow for producing and hosting over 100 episodes of the original "Business Side of Music" podcast and trusting us to carry on their legacy. Website: If you would like to be a guest on the show, please submit a request to: [email protected] If you're interested in becoming a sponsor for the show, let us know and we'll send you a media / sponsorship kit to you. Contact us at [email protected] The views, thoughts, and opinions expressed on this show provided by the guest(s), are those of the guest(s) own, and do not necessarily represent the views, thoughts, and opinions of the host or producers of this podcast. The material and information presented here is for general information purposes only. The Business Side of Music's name and all forms and abbreviations are the property of its owner (Lotta Dogs Productions LLC), and its use does not imply endorsement of or opposition to any specific organization, product, or service. Copyright © 2024 Lotta Dogs Productions, LLC, All rights reserved.