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For the past five years, most agents didn’t have to think about whether a listing would sell. If you priced it reasonably, it moved, and you got paid fast.  That era is over. In 2026, listings that would’ve flown off the shelf a year ago are sitting.  Sellers are hesitating, and buyers are negotiating harder or walking away altogether. And agents are pouring time, money, and energy into listings that never close. That’s a dangerous place to be.  But there’s still a way to do more deals in 2026, and it’s through a strategy most agents completely overlook: using investor tools to guarantee outcomes in a market that no longer guarantees commissions.  How do you stop gambling on every listing and start building a business that works in any market?  In this episode, I break down a strategy that works in this tough market and why agents who adopt this mindset will outperform those still operating like it’s 2023.  Things You’ll Learn In This Episode  Expired listings are about strategy, not pricing Most agents blame the price when listings don’t sell. What if the real problem is that sellers have no psychological “exit ramp” when the market stalls? A guaranteed sale increases trust and closes more deals Offering a cash-backed safety net doesn’t scare sellers into taking less. Why does it often make them more confident to list and stay listed? Cash offers are one of the strongest appointment magnets Agents assume their sphere will always call them first. What happens when sellers quietly shop for certainty before they ever pick an agent? About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.   Join the Agent Investor Facebook Group here. I'd love it if you subscribed to the show on Apple Podcasts. It helps feed the algorithm and reach more agents!

In today’s market, where inventory is tight and listings don’t always guarantee a sale, relying only on commissions leads to unstable income. Building up a portfolio of income-producing properties isn’t just a way to build wealth; it’s how you protect yourself from the ups and downs of selling real estate. Fixing and flipping houses is the gateway to rental income, but most agents don’t know where to begin. How do you start generating flip opportunities without adding more hours, chasing sketchy deals, or completely reinventing your business? Agents ask me this all the time, but what they don’t realize is how close they already are to these opportunities. Most agents are doing the right activities every single day…they’re just aiming them at one outcome instead of three. When you shift your mindset to see every seller conversation as a potential listing, flip, or long-term hold, you stop chasing transactions and start building leverage into your business. If you want 2026 to be the year you kick off building real estate wealth, there are a few strategies that seem simple on the surface, but unlock far more income, flexibility, and long-term control than most agents ever experience. Why do so many agents work harder every year but feel more financially stuck? What changes when you stop building your business for commissions and start building it for ownership? In this episode, I break down how agents can start generating flip opportunities using the same activities they’re already doing, and how those flips become the bridge to long-term, passive income.   Things You’ll Learn In This Episode  Why flips aren’t the goal Flipping is a means to an end, not the outcome. How do flop profits become long-term passive income? The “triple-threat” mindset most agents never adopt Every seller appointment can lead to a listing, a flip, or a buy-and-hold. How do you prospect for transactions and start prospecting for assets? Why social media is the most underutilized income tool agents have Most agents post sporadically, or not at all, and wonder why opportunities don’t show up. How does consistent visibility quietly create deal flow without adding hours to your day? About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.

Every few years, the real estate world gets hit with a headline so dramatic that it sends agents into a panic. This year’s version is a big one: an economist publicly predicted that U.S. housing prices could fall 50% in 2026. If you’ve been around long enough, you know these bold predictions always make a splash, but they rarely unfold the way people expect.  Markets don’t respond to headlines; they respond to a complex mix of forces that rarely move in a straight line. The real risk isn’t whether the prediction comes true or not; it’s having your business and income be reliant on a specific market condition. I’ve been in this business since 2005. I’ve lived through market highs, lows, calm, chaos, and fear.  I can tell you with total confidence that what feels scary today is actually just another version of something we’ve seen before: an unpredictable mix of rising rates, buyer hesitation, seller stubbornness, and economic uncertainty.  But here’s the thing most agents miss: uncertainty doesn’t kill opportunity. It just punishes people who only make money one way. Because while buyers and sellers are locked in a standoff, while predictions fly around, while everyone waits for someone else to blink…agent investors are the ones who stay in control.  So do I believe housing prices will plummet? What’s driving the current “frozen market” we’re in?  In this episode, I break down what would truly need to happen for a 50% crash, why that scenario isn’t realistic, and what is likely as we head into 2026. More importantly, we’ll talk about how you stay in control no matter what.   Things You’ll Learn In This Episode    Why splashy market predictions never come true Markets don’t collapse without forced selling, and we’re nowhere near the foreclosure levels required for that. So what’s the real risk agents should be preparing for instead?   What’s really freezing the market (it’s not economics) Inventory is still low, buyers are still showing up, and yet deals are stalling. What’s driving this psychological standoff, and who is most likely to crack first?   The safest business in 2026 is a diversified one Uncertainty isn't the problem; single-source income is. How can agents use flips, passive income, and partnerships to stay profitable regardless of what the market does?   About Your Host   Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.  Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

Over the last few years, most real estate markets have slowed down significantly. Listings that used to fly off the MLS are suddenly sitting and deals are stalling.  Everyone’s wondering the same thing: how can inventory be piling up if we’re still in a supply shortage? After twenty years in this business, I’ve seen this movie before. The same emotions, the same confusion, the same moment where the rules change…but most agents keep playing the old game.  What’s happening now isn’t complicated, but it’s easy to miss: demand has dropped, not supply. And behind that drop is a massive shift in sentiment.  It’s definitely a tougher market to close transactions swiftly, but it’s not all bad news - especially for agent investors. With the right strategy, this market can be the perfect opportunity to start building wealth.  So why are listings sitting on the market a lot longer? How do you shift with the market instead of doing the same thing you’ve always done?  In this episode, I’m breaking down what’s really happening beneath the headlines, why listings are sitting even in a low-supply environment, and how to reposition your business so you’re not just reacting to the shift but profiting from it.   Things You’ll Learn In This Episode  Why demand, not supply, is the real story Inventory isn’t flooding the market, but buyers’ psychology has completely flipped. What’s behind the sudden patience, and what does that mean for pricing strategy? How to reprice in a falling market Sellers still want yesterday’s numbers. How do you educate them without losing the listing? What pricing strategy actually gets results right now? The new role of investor partnerships Retail buyers are cautious, inspections are back, and “cash buyers” are in demand again. How can you leverage this shift to close faster and stand out as a value-driven agent? Why agent investors thrive in downturns Commissions alone won’t cut it when deals slow down. How can you build long-term, diversified income that protects you no matter where the market goes?   About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth through real estate investing.    Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

Most people get into real estate because they want freedom. But for a lot of agents, that dream turns into a trap. Long hours, constant pressure, and a business that depends entirely on how much you can personally grind. When I look back at my own career, I realize that most of my biggest mistakes didn’t come from a lack of effort. They came from how I was spending my time. I was thinking too big when I should’ve been mastering the basics. I was juggling too many projects instead of doubling down on what I could be great at. And I was mistaking motion for progress. The truth is, most of us learn these lessons the hard way. It’s easy to get caught up in the hype of “10X thinking,” shiny new business ideas, and endless hustle. But sustainable success in real estate, especially as an agent investor, doesn’t come from doing everything. It comes from doing the right things, repeatedly, over a long period of time. In this episode, I share the 8 biggest mistakes I’ve made in my real estate career, and how you can avoid them. Things You'll Learn Think smaller to win bigger Everyone tells you to 10X your goals, but what if the key to exponential growth is mastering the small, boring stuff first? Focus beats diversification Chasing too many opportunities might feel productive, but what happens when “doing more” actually costs you time and money? Invest early, not perfectly Waiting until you “feel ready” to invest could cost you years of growth. How do you get started even when you don’t have everything figured out? Choose your mentors wisely Everyone has advice — but how do you filter it so you’re not building your business on someone else’s version of success?   About the Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.   Join the Agent Investor Facebook Group here. I'd love it if you subscribed to the show on Apple Podcasts. It helps feed the algorithm and reach more agents! Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm, so our show reaches more people. Thank you!  

In the fourth quarter of the year, most agents start to relax. They convince themselves that business slows down, buyers and sellers go quiet, and it's time to "coast" into the holidays. But everything you do (or don't do) right now determines the results you'll get next year. The calls you make, the listings you prep, and the systems you refine in Q4 directly shape your 2026 income. That's why this is the most important time of the year to reflect, reset, and re-commit. Because the truth is, next year's momentum doesn't start in January; it starts now. The habits you form in the final stretch of this year are the same ones you'll carry into the next. And if you're not reviewing your goals weekly, tracking your numbers, and eliminating low-ROI work, you're already falling behind. How do you consistently track your activities and numbers? Why is this the perfect time to commit to being an Agent Investor? In this episode, I walk through how to turn your 2025 review into a blueprint for 2026. You'll learn how to identify the 20% of activities that actually move the needle, eliminate the ones that don't, and create a weekly scorecard that keeps you on track all year. Things You’ll Learn In This Episode Turn your year-end reflection into a growth plan Most agents end the year with regrets. How do you transform reflection into a repeatable process that fuels next year's goals? Audit your time and revenue like an investor Where did your best deals actually come from, and what can you eliminate that doesn't create real ROI? Build a weekly scorecard If you can't measure it weekly, you can't improve it. What should you be tracking to make sure you're always on pace for your yearly goals? Commit to becoming an agent investor Passive income doesn't happen by accident. Is 2026 the year you finally combine selling and investing to build wealth that compounds every month?   Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.   Check out this episode on Apple Podcasts or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm, so our show reaches more people. Thank you!

Most agents and investors treat social media like a distraction, not a deal source. But if you’re serious about finding flips, buying rentals, or even generating seller leads, social media might just be your most underused asset.   You don’t need to be famous, pour money into ads, spend hours on your phone, or post fancy videos to attract deals. You just need consistency and the right strategy. Just 15 minutes a day of adding the right people, sending a few targeted messages, and posting content that builds credibility. It can generate more off-market deals, listings, and JV opportunities than any mailer or cold call ever could.   This is exactly how I’ve built a steady pipeline of motivated sellers, agents, and partners reaching out to me daily, without spending a dollar on ads.   How do you start getting leads from social media? Why is social media the new follow-up system?   In this episode, you’ll learn how to turn your Facebook profile into a lead magnet, use Messenger for warm deal conversations, and turn your personal posts into silent follow-up that keeps money coming in.   Things You’ll Learn in This Episode  Your feed is the new follow-up system Your content can nurture relationships better than any call list. How do you post in a way that keeps you top-of-mind automatically? Stop chasing outdated training Old-school “call your database” advice doesn’t work anymore. What should you be doing instead to build real connection and credibility? Build trust through visibility Authentic posts build more loyalty than scripts ever could. How do you show up online so people want to work with you before you even reach out?     About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.    Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

Some business lessons come from books, mentors, or seminars. Others come from watching someone quietly live them out every day. When my dad passed away a few months ago, I found myself thinking about how much of my real estate success actually traces back to him. Not the strategies, not the spreadsheets, but the mindset.  Because the truth is, success in real estate isn’t really about knowing the right formula. It’s about who you are when no one’s watching, your work ethic, your generosity, your ability to delay gratification, and keep believing when the results aren’t immediate. In fifteen years, I’ve gone from zero money to a few hundred rentals, a 400-agent brokerage, and a thriving fix-and-flip business.  But every ounce of that growth started with principles my dad modeled: work hard, keep learning, stay humble, be generous, believe in yourself, and treat people right, no matter who they are. Those mindsets built everything else. In this episode, I’m stepping away from tactics to discuss the ten lessons my dad taught me that have shaped how I lead, invest, and live.   Things You’ll Learn  Hard work means sacrifice Everyone says “work hard,” but few talk about what it costs. What does it really take to build something from scratch when you don’t yet have time or money on your side? Generosity scales faster than greed Giving 51% instead of 49% can make your business explode. Why does generosity always compound over time?  Believe first, results later How do you keep putting in effort with no guarantees? What separates those who win from those who quit?   About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.    Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

Success in real estate isn’t just about hustle, it’s about direction and having a clear path to success (preferably one that others have walked on). That’s where getting a mentor comes in. It helps you achieve the right results faster. In the real estate world, there are thousands of people claiming to be mentors…some charging thousands for a bit of their time. The problem is, the wrong mentor can do more harm than not having a mentor at all, so how do you pick the right one? Many people make the mistake of going with the first mentor they meet, picking someone whose personality they like, or paying for the priciest mentor out there.  This can be detrimental to your goals. The most important part of picking a mentor? Making sure they’ve actually done what you want to do. What should we avoid when choosing a mentor? How does a mentor transform our businesses? In this episode, I break down how to find the right mentor, the one who doesn’t just hype you up or sell you a course, but actually helps you do the real work. I share how mentorship helped me go from CPA to flipping over 1,500 homes, building a 400-agent brokerage, and earning $115K on a single deal.   Things You’ll Learn in This Episode From confusion to clarity I spent 5 years on self-education, and it didn’t move the needle. What finally did? $115K on one deal How did one conversation with a real mentor change everything for me?  The Mentorship Mistakes That Cost You Years Why is it dangerous to choose a mentor just because they’re close, familiar, or cheap? About Your Host Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.    Podcast CTA Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

How does a real estate agent or investor go from dominating the market to down and out? By failing to adapt to inevitable market shifts. Real estate isn't static. The market changes, and to succeed, our strategies have to change too. If you’re struggling to get seller appointments, fix-and-flip opportunities, or investment deals, you’re likely using an outdated strategy and playing by yesterday’s playbook. The biggest mistake you can make is to keep trying to do what you’ve always done when the market has clearly shifted. How do we adapt and pivot with the market? How do we know where the cheese is moving to? In this episode, I share how to get ahead of market shifts, why some agents thrive while others disappear, and what it really takes to succeed in 2025’s market.    Things You’ll Learn Follow the cheese How do you find seller appointments and fix-and-flip deals in today's market, not the one from five years ago? From feast to famine and back again What key market shifts have happened since 2005, and how can you avoid being the agent who gets left behind when the market changes again? From $0 to $115K on one appointment How did one listing appointment turn into six figures, and how can you replicate that success without risking your own capital? Why direct mail isn’t working (and what is) The strategies that worked in 2013 aren’t cutting it in 2025. What’s changed—and how do you stand out in a saturated seller market? About Your Host Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.      Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

One big deal. One six-figure check. One path off the real estate roller coaster. Sounds like a dream, but it’s real. What if building real wealth as an agent didn’t require more hustle, just a few key lifestyle shifts? If you’re stuck on the real estate roller coaster, constantly chasing closings and juggling busywork, it might feel like true financial freedom is out of reach. But it’s not that you’re not working hard enough. It’s that you’re focused on the wrong things. Wealth doesn’t come from grinding harder. It comes from decisions, like how you spend your first two hours of the day, who you surround yourself with, and how you structure your time. These tweaks may seem simple, but they’ll completely transform your results if you commit. How do you avoid time traps that keep you from building wealth? How do you buy back your time? In today’s episode, I’m sharing how to stop trading hours for commission checks and start making small but powerful changes that add up to real, lasting wealth.   Things You’ll Learn  -How One Referral Turned Into $100K+ How did an agent make more than he expected (without doing the flip himself)? -The $500 contract clause that buys your time back Most agents don’t think they can afford admin help. How can you hire a virtual assistant and get hours back each week to focus on what really builds wealth?  -Why Most Agents Waste Time on the Wrong People Got-a-minute meetings, cold coffee chats, and training sessions that go nowhere threaten your ability to build wealth. How do you eliminate time-wasters for good?   About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.     Podcast CTA Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

One of the most common ways to generate seller appointments is going after targeted lists of homeowners. Whether it’s pre-foreclosures, divorce, probate, high-equity owners, or driving for dollars, marketing to an already-motivated seller base seems like a no-brainer. After all, these aren’t random cold leads. These are potential sellers already in transition who would be interested in talking to an agent-investor. They seem like the easiest leads to generate and convert, right? Wrong. While motivated seller lists are a good source of leads, they aren’t a magic bullet. Each list comes with its challenges: from sellers in denial to timelines that stretch for months or even years. To succeed, you need more than a list. You need a follow-up system, a communication plan, and the patience to become an expert. What do you need to know before you go after these leads? In today’s episode, I talk about using motivated seller lists the right way, and the differences between each list and the sellers you’ll be talking to. You’ll learn what it actually takes to convert these leads and get a deal.    Things You’ll Learn -Why pre-foreclosures sound great (but often flop) Are pre-foreclosures the goldmine everyone says they are, or do they come with hidden downsides that waste your time? -The list strategy that gets you in the door From probate to high-equity homeowners, what do we need to know about all these lists before we go after them? -The real reason agents quit too early What actions turn a list into appointments, and why do 99% of agent investors give up before the magic happens?     About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.        Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

When most real estate agents think about getting more seller appointments, they chase cold leads or sink money into paid ads.  But what if the highest ROI strategy has been sitting in your phone contacts all along? Most agents overlook the easiest source of deals: the people they already know. Your sphere of influence already trusts you, already wants to see you win, and often just needs a reminder that you're the person to call when real estate comes up.  Unlike cold leads, there’s no need to prove yourself or compete against other agents.  When you show up consistently and offer real value, your network becomes a steady, reliable source of seller appointments and off-market opportunities. In today’s episode, I break down how to turn your sphere of influence into a consistent source of seller appointments and off-mrket deals, without being pushy, salesy, or spammy. I’ll share a low-cost, high-trust way to find more motivated sellers and how to work your network like a pro.   Things You’ll Learn  -The sphere strategy that actually works The last thing you want to do is blindly spam your friends and family. How do you come up with a smart, scheduled way to reach out (without being annoying)?  -The best hook to use with your network Why is a no-obligation cash offer better than every other CTA for generating appointments, even with your sphere?  -How to use social media without sounding like everyone else How do you post, message, and mail your SOI in a way that gets responses, builds credibility, and sparks real conversations?  -How agents can partner with you on deals Real estate agents come across flip opportunities and don’t know what to do with them. How can you work with them?     About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.      Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

When most real estate agents think about marketing, they picture spending money and crossing their fingers. But what if you could take the guesswork out of it and get in front of motivated sellers who want to talk to you? That’s exactly what paid advertising can do for your business, if you know how to use it right. Running Facebook or Google ads might seem intimidating (or even expensive), but here’s the truth: nothing grows your real estate or investing business faster than consistently booking seller appointments.  It’s the lifeblood of what we do. The agents and investors who get face time with sellers win more listings, do more deals, and build more freedom. In this episode, I break down why spending money on paid ads isn’t a risk, it’s a strategy. And when done right, it can unlock growth you never thought possible.  I’m also pulling back the curtain on what it really costs to get a seller appointment in today’s market.    Things You’ll Learn In This Episode  -The most powerful marketing hook  Instead of generic “free home valuation” ads, why do cash offer CTAs cut through the noise and eliminate competition? -What it actually costs to generate a seller appointment  In today’s market, one seller appointment can cost up to $1,000. Is it worth it? -Why most agents fail at seller marketing How do you build a consistent, repeatable seller lead gen system that actually works? -How to stretch your marketing budget  How do we squeeze more ROI out of every lead by combining listings and cash offer deals?   About Your Host Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.      Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

If you’re looking for an easy seller lead source, Facebook is one of the best places to be.  You might think it’s just a platform for old people sharing memes, but there’s a lot more to it than that.  Facebook is the most powerful marketing tool Agent-Investors have in our business, and the best part is, it’s free! I’ve heard people say they can’t get leads on social media.  The truth is: if you’re not getting leads, you’re just not doing the necessary activities to generate them.  By posting daily and getting eyeballs on your content, you can supply your business with a steady stream of seller leads that will become listings or investment deals.  Ultimately, Facebook is free advertising that keeps you top-of-mind with the people you’re looking for.  How do you grow your social media footprint and get your content in front of more people? What should you post?  In this episode, I dive into the second way to find seller leads and investing deals - and today, I’m talking about how to turn Facebook into a lead source.  Things You’ll Learn In This Episode  -How to reach more people on Facebook The whole point of social media is to get as many eyeballs on your content as possible. How do you grow your friend list/subscriber base? -The best place to find motivated sellers  Some younger agents might think Facebook is for old people. Why is it the perfect place to be if you’re looking for seller leads?   -How to create your Facebook strategy  What kind of content should we post to generate seller appointments on Facebook? How often should we post?     About Your Host Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.      Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!