Advertise on podcast: The Game with Alex Hormozi

Join Alex at the Live Scaling Workshop in Las Vegas: ⁠https://www.acquisition.com/o-vegas⁠ Many entrepreneurs think their market is too small, their customers are too broke, and their next best move is going national. They're probably wrong on all three. In this episode, Alex engages four educational business owners struggling to scale. The diagnosis and fix are the same across the industries. Fix internal issues and dominate the local market first before going countrywide. In this episode 00:00 A house flipper going national too fast 06:53 Motocross operator facing copycats and pricing wars 12:28 A real estate agent coach seeking to double revenue 15:48 Outsourcing vs hiring an in-house brand manager 17:51 Online coaching business dealing with a high churn rate More Value: Join The Live Scaling Workshop In Las Vegas: ⁠https://www.acquisition.com/o-vegas⁠ Download your free personalized $100M scaling roadmap in under 30 seconds: ⁠https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube⁠ Discover The Easiest Business I Can Help You Start (Free Trial): ⁠https://www.skool.com/hormozi⁠ Free Books and Video Courses: ⁠https://www.acquisition.com/training⁠ Get the $100M Book Bundle: ⁠https://shop.acquisition.com/pages/100m-book-bundle⁠ Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=yout AI is here, and businesses that don’t adapt will be left behind. In this episode, Alex explains why adopting AI should be the top priority for any entrepreneur, leader, or employee. He shares insights on how AI-first businesses are already outpacing their competitors and why leveraging AI for automation, workflow optimization, and growth is critical for long-term success. In this episode 00:00 The urgency to adopt AI in business 04:24 Shifting from role-based to workflow-based thinking 07:09 Future of business with AI: bring your own software/agent 08:46 How to train AI effectively 14:13 The impact of AI on the future of labor and industries 19:05 Practical advice to thrive in the AI-driven world More Value: Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=yout In this Q&A episode, Alex advises business owners on how to overcome growth bottlenecks by optimizing ad spend, testing new keywords, and building a defensible brand. He also tackles challenges around talent acquisition, outsourcing, and improving financial forecasting to scale e-commerce businesses effectively. In this episode 00:00 Lead generation for a luxury tables business 07:50 Hiring strategies to scale a direct-response business 12:20 Building a strong brand beyond media arbitrage 18:19 SaaS pivot advice for a salon business 27:56 Scaling a luxury resale business 33:03 Buying versus building talent to boost sales 38:33 How to get the $100M scaling roadmap More Value: Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Join Alex Hormozi at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas In this Q&A episode, Alex, who sold his e-commerce company for $46.2 million and set a Guinness World Record, answers key questions from business owners looking to scale. He advises them on how to overcome growth bottlenecks by optimizing ad spend, testing new keywords, and building a defensible brand. He also tackles challenges around talent acquisition, outsourcing, and improving financial forecasting to scale effectively. In this episode 00:00 Why caring and trying hard is perceived as cringe 03:10 The importance of documenting the struggle 04:46 Alex’s first ads and posts 06:08 The iterative process of getting better 06:44 Samples of Alex’s early (cringe) videos More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Joel built a $6.4M travel hedging company, but 85% of his customers come from one channel. If that channel dies, the business dies with it. In this episode, Alex Hormozi breaks down exactly how to fix this problem and turn a fragile business into a scalable business model. A good offer gets attention, but good systems scale the business. Focus on building efficient systems. In this episode 00:00 Introduction to Joel’s travel hedging business 04:53 Demand-constrained vs supply-constrained diagnosis 06:14 Creating better ads with UGC 09:02 The Kaleidoscope creative testing framework 17:19 How to boost sales and score leads 18:37 Handling potential objections proactively to improve sales 20:49 Dialer math and hiring a larger sales team More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Join Alex Hormozi At The Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Scaling any business requires a clear input-output equation that defines core actions to drive revenue growth. In this episode, Alex Hormozi (whose service companies generate over $30M annually) advises five entrepreneurs on how to scale their stagnant service businesses. To achieve success in entrepreneurship, you have to make consistent trade-offs between ambition, family time, distractions, and hiring top talent to run the business. In this episode 00:00 Scaling a chiropractor stuck at $2.4M revenue 06:41 Pricing strategies for SMB marketing to minimize churn 11:52 Handling AI threats to a website as a service (WaaS) business 17:14 Overcoming supply constraints to scale a CFO advisory company 25:39 Trade-offs to scale a roofing business from $6M to $100M More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠

Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas In the past 12 months, Alex Hormozi's social media exploded with 3 billion impressions and 4.5 million new subscribers, setting the stage for a record-breaking $105 million in sales for his books in one weekend. But how did he achieve this? Branding. In this episode, Alex breaks down his approach to creating an influential brand online, including leveraging emotional connections and associating a business with positive outcomes that resonate with the target customer. In this episode 00:00 What is branding and why does it matter? 06:30 The difference between advertising and branding 11:03 How good branding makes money 13:58 Pairing a brand with the ideal customers’ interests 20:53 Bouquet framework for growing your brand 26:19 Leveraging positive product experiences 28:24 Three measures for brand strength 32:43 Dealing with the risks of new brand pairings More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Free Books and Video Courses: https://www.acquisition.com/training Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Are you selling what your clients value or what you think they need? In this Q&A, Alex Hormozi helps two very different businesses break through their growth barriers. From scaling a membership model to creating high-ticket offers for ultra-wealthy clients, Alex offers the strategies necessary to increase revenue, streamline pricing, and boost customer loyalty. In this episode 00:00 The sticker membership cashflow problem 04:39 Solution: selling the annual offer upfront 06:08 Adding physical products as bonuses 09:34 Pricing services for the ultra-wealthy families 12:54 Why the undifferentiated pricing ladder fails 14:00 Solution: adding an annual continuity to the offer More Value: Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠ DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “Change here usually just creates inefficiency and operational drag, costing you money, no bueno.” In this episode, Alex (@AlexHormozi) discusses the importance of naming your product or service and how it can attract the right customers and repel the wrong ones. He also shares a formula for creating compelling names and offers tips on how to keep your offers fresh to prevent them from becoming fatigued in the market. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠⁠https://shop.acquisition.com/pages/100m-book-bundle⁠⁠ Timestamps: (0:29) - Naming (15:29) - Execution (18:51) - Summary & Closing Credits Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “The only way you can make a fully informed decision is on the inside, not the outside.” In this episode, Alex (@AlexHormozi) discusses the power of bonuses and guarantees in increasing sales and reducing risk. He shares tips on how to present bonuses effectively and how to structure guarantees for maximum impact. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠⁠https://shop.acquisition.com/pages/100m-book-bundle⁠⁠ Timestamps: (0:45) - Bonuses (9:47) - Price-To-Value Discrepancy (12:51) - Guarantees (23:07) - Unconditional vs. Conditional Guarantees Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “The person who needs the exchange less always has the upper hand.” In this episode, Alex (@AlexHormozi) discusses the use of scarcity and urgency as offer enhancers in business. He highlights the importance of using these tools ethically and the potential for increased profits by creating a sense of exclusivity and perceived value. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠⁠https://shop.acquisition.com/pages/100m-book-bundle⁠⁠ Timestamps: (0:49) - Enhancing Your Offer (11:56) - Scarcity (24:25) - Urgency Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “Most things that are hard to sell are typically easy to fulfill.” In this episode, Alex (@AlexHormozi) discusses the thought process behind creating a Grand Slam Offer, and shares tips on turning problems into solutions. Listeners will learn how to identify dream outcomes, list problems, and create solutions that provide tremendous value to prospects. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠⁠https://shop.acquisition.com/pages/100m-book-bundle⁠⁠ Timestamps: (0:29) - Thought Process (4:24) - Value Offer Part 1: Problems and Solutions (14:28) - Value Offer Part 2: Trim and Stack (19:12) - Enhancing the Value They’d Be Stupid To Say No Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠⁠https://www.acquisition.com/roadmap ⁠⁠ “You can either be right or you can be rich.” In this episode, Alex (@AlexHormozi) discusses the Value Equation, a concept that can help businesses charge heinous amounts of money for their products or services. The episode includes tips on increasing the perceived likelihood of achievement, decreasing time delay, and decreasing effort and sacrifice to create more value for the customer. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠⁠https://shop.acquisition.com/pages/100m-book-bundle⁠⁠ Timestamps: (0:40) - Value Equation & Free Goodies (9:59) - Dream Outcome (13:20) - Perceived Likelihood of Achievement (14:47) - Time Delay (18:13) - Effort and Sacrifice (20:18) - How the Value Equation is Used Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “I hope what you're giving them is worth it.” In this episode, Alex (@AlexHormozi) the pricing and commodity problem that most businesses face, along with the importance of having a Grand Slam offer to differentiate your product based on value, not price. He also emphasizes the three ways to grow a business: get more customers, increase their average purchase value, and get them to buy more times. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠⁠https://shop.acquisition.com/pages/100m-book-bundle⁠⁠ Timestamps: (0:47) - Pricing The Commodity Problem (16:37) - Finding the Right Market (42:18) - Charge What It’s Worth Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: ⁠https://www.acquisition.com/roadmap ⁠ “The world needs more entrepreneurs.” In this episode, Alex (@AlexHormozi) discusses on how to make profitable offers using a combination of pricing, value, guarantees, and naming strategies. He also shares his personal journey from financial ruin to achieving enormous profits and success, emphasizing the importance of being bold and taking risks in business. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. For the first time ever - get the $100M book bundle and just pay shipping: ⁠https://shop.acquisition.com/pages/100m-book-bundle⁠ Timestamps: (0:00) - Opening Credits and Dedication (2:04) - Start Here (7:24) - How We Got Here (18:40) - Grand Slam Offers (26:10) - What’s In It For You? Follow Alex Hormozi’s Socials: ⁠⁠LinkedIn⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.