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Brand Therapy

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Rating
★★★★★
5
from
76 reviews
This podcast has
209 episodes
Language
English
Publisher
Phil Pallen
Explicit
No
Date created
2018/02/04
Latest episode
2024/02/22
Average duration
26 min.
Release period
15 days

Description

Hi! We're Phil and Lauren, hosts of Brand Therapy. As brand strategists, we've helped hundreds of people and companies position, build, and promote their brands online. We think that a strong brand opens doors, and on Brand Therapy, we chat with the world's leading experts for the latest techniques to master social media, websites, business, and everything related to branding. If you're ready to turn your dreams into reality (or just plain curious about what it takes to succeed online), join us as we kick back for a weekly session of Brand Therapy.

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Podcast episodes

Check latest episodes from Brand Therapy podcast


209. What's the secret to harnessing AI for effective marketing strategies? (f. Kim Garst)
2024/02/22
Can AI transform overwhelm into opportunity for business growth? 📈 In this energetic episode, Phil invites digital marketing expert Kim Garst to delve into the practical side of AI for entrepreneurs. Discover how AI can streamline business processes and deepen human connections. From content creation to lead generation, Kim shares invaluable insights and tools to empower small businesses to harness AI for effective marketing.
208. How to train AI to sound like you?
2023/12/01
Wondering if you can actually train AI? 🤖 Hosts Phil and Lauren are always coming up with systems so that busy people can be active on social media. In this episode they share how you can use AI to crank out content in a fraction of the time in YOUR voice. Listen in to get what you need to go and test this out for yourself.
207. How do you develop a brand aesthetic? (f. Toren Reaves)
2023/11/24
Curious how to develop a unique aesthetic for your brand on social media? 💻 Our guest and friend Toren Reaves has some inspiring words that will leave you thinking about creativity in a whole new way. You will learn how to show up online with confidence, even if you aren't creative. Get ready to feel re-energized for your own content creation.
206. What are some surprising ways to get content ideas?
2023/11/16
​Struggling to come up with content ideas? 📝 Hosts Phil and Lauren recognize it's often easier to advise others on content than to generate ideas for their own brand. That prompted this episode where they share some of the surprisingly creative ways that you can get content ideas.
205. How do you create ROI from TikTok and short-form videos? (f. Dan Knowlton)
2023/11/09
Looking for success with short-form videos and TikTok? 📱This week’s guest Dan Knowlton shares how your focus needs to be on building trust and exposure, not just leads. Phil and Lauren discover consistency, data, and engagement matter most. Join us as the secret to audience growth is revealed!
204. How do you plan a retreat?
2023/11/02
Ever wonder how to organize a retreat? 🧳 This episode uncovers it all! Our co-host Lauren shares the ins and outs of organizing her first-ever reading retreat, including sales, venues, and creating an irresistible offering. Learn from Lauren’s insights in this can’t-miss episode!
203. How do you livestream? (f. Anika Aggarwal)
2023/10/26
Curious about live streaming? 🎥 Our guest today teaches you how! Hosts Phil and Lauren meet with Anika Aggarwal, a small business owner and livestreaming extraordinaire who has been livestreaming for two years. She shares her recommendations on getting started, buying tech, planning your show, being your authentic self, and what to do if something goes wrong.
202. How do you blog with AI? (f. Sue Pallen)
2023/10/19
Struggling with ChatGPT for your content? 😫 Phil and Lauren are joined by Phil's mom, Sue Pallen, to discover how she's mastered content creation with ChatGPT for her clients. They’ll take you through a live session, optimizing ChatGPT for blogging, from refining keywords to crafting the perfect tone. If ChatGPT's been a challenge, this episode is your content game-changer!
201. How do you track marketing funnels (f. David Bain)
2023/10/12
Feel like you’re spinning your wheels creating content? 🛞 This episode will help you get back on the road to success! Hosts Phil and Lauren meet with marketing expert David Bain, who’s spoken with over 1,000 marketers to fuel his expertise. David walks us through his proprietary marketing (pump and) funnel, which helps you determine the content types and volumes that can convert a user into a customer. (And, we even talk about AI near the end!)
200. How do you get started with AI?
2023/10/05
Feeling overwhelmed by AI's rapid growth? 🤖 Dive into this episode with Phil and Lauren as they demystify ChatGPT, explore AI's unparalleled processing power, and spotlight tools to supercharge your business strategy. Learn to blend AI's efficiency with the irreplaceable human touch. Tune in and navigate the AI landscape with clarity and confidence! 🚀
199. How do you build a lasting community? (f. Jessica Valant)
2023/09/28
Eager to master efficient content creation? 📝 Join Phil, Lauren, and their guest Jessica Valant, a pilates teacher and a physical therapist turned online sensation, as they delve into short-form content strategies and the power of platforms like YouTube. Learn how to harness audience feedback, align content with business aims, and stay persistent in your digital journey. Dive in for a concise guide to boosting your online game. Don’t miss this insight-packed episode! 🧐
198. 6 Lessons From Our Hiatus
2023/09/21
Eager for some real talk after a brief hiatus? 🌱 Phil and Lauren are back in the saddle to share the vital lessons they've learned over their 3-month break. From the art of delegation to the magic of consistent action, this episode is a treasure trove of insights. If you've been feeling like a hamster in a wheel or simply need a jolt of inspiration, this episode is your wake-up call. Tune in to find out why breaks can be blessings, how to fuel your curiosity through content, and why your community is still out there, waiting for you to lead. It's a comeback episode you won't want to miss! 🚀

Podcast reviews

Read Brand Therapy podcast reviews


5 out of 5
76 reviews
★★★★★
aplachter 2023/03/27
Super team and informative !
Aside from being a satisfied client, I have loved every episode on Brand Therapy! It’s informative, entertaining, and Phil and Lauren know how to stra...
★★★★★
Maxady Strengths 2023/03/09
Fantastic podcast for entrepreneurs
This has been so helpful in me figuring out how to market and grow my business!
★★★★★
Dan1777999877 2023/03/02
🔥
Brand Therapy has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable i...
★★★★★
Gjdirbxisnwn 2022/02/19
Hysterical, Entertaining and Educational!!!
I just love listening to Phil’s voice. He is such a personality and makes me laugh while educating me at the same time. Today he talked about that ann...
★★★★★
@dustymattison 2021/09/08
My go to podcast when I want to learn and be entertained!
Phil and Lauren have created something really special. I’ve listened to nearly all of the episodes and learned something from each of them. Not to men...
★★★★★
LVelo 2021/05/01
Value driven podcast on brand
Such a helpful podcast for learning more about the importance of brand and opportunities for growth, connection, and more!
★★★★★
JLDeputy 2020/11/30
Excellent Podcast and a delightful host
Phil is a delightful personality. It shows in his attitude and attention to details that he cares about his clients. He puts a lot of effort and thoug...
★★★★★
Michael Cl. 2020/06/15
My go-to resource for branding!
Thought provoking, inspiring and honest conversation that provides such incredible value. As someone who is at the very start of my own branding journ...
★★★★★
foodie454 2018/05/30
What a gift!
Great to hear the insights from Phil and Lauren and listen to them turn a career around in a few short segments Bravo!
★★★★★
Corbansmom1 2018/03/15
100% Relatable and Applicable!
Hi Phil! Hi Lauren! I’m only two episodes in and I’m learning so much! I just launched a startup with my husband and Listening to you two is teaching ...
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