Advertise on podcast: Own Your Genius with LaConya Murray

Start the year with clarity and confidence. In this episode, Brand Attorney LaConya Murray walks you through The Legal Audit Every Business Should Do This Year—a practical review of your business structure, intellectual property, and contracts. If you want stronger protection, reduced risk, and a legal foundation that supports the expert you’ve become—not the business you started—this episode will show you exactly where to begin.  You’ll learn how to evaluate your LLC or business structure, identify IP that needs protection, and update your contracts so they safeguard your time, boundaries, and revenue. This episode gives you the questions, clarity, and confidence every expert needs at the start of the year.  What we cover:  ​How to audit your business structure (LLC, S‑Corp, filings, compliance) ​How to review your intellectual property (trademarks, processes, content) ​How to evaluate your contracts (scope, payment terms, IP protection) ​Why a strong legal foundation frees you to grow and scale If you're ready to protect your business and let your expertise work for you, start your free 7‑day trial of MARKEDlegal — the legal‑first membership that helps you safeguard your ideas and build a legally sound business you can scale with confidence.  #legalauditforbusiness #businesslegalchecklist #LLCvsS‑Corp #trademarkbasics2026 #contracttemplatesforbusinessowners #intellectualpropertyforexperts #legalprotectionforsmallbusiness #MARKEDlegal #LaConyaMurray #businessstructureaudit

Still stuck in the “new year, new me” cycle—and burning out by March?   Ready to break free from the annual reset and finally accomplish your goals—without the overwhelm? In this episode, Brand Attorney LaConya Murray reveals why traditional goal-setting keeps you stuck and how to use your highest intention to create real, lasting momentum.   Discover how to set aligned goals, avoid burnout, and leverage your expertise for profit.  Special Invitation: Ready to put these strategies into action? Try MARKEDlegal free for 7 days and experience legal resources, mindset support, and IP profit strategies—risk free. Start your trial now.   Tune in for practical mindset shifts, actionable strategies, and the support you need to make this your year of clarity, confidence, and freedom.

Stop guessing. Start profiting. If you’ve ever launched an offer that flopped and thought, “What am I missing?”—this episode is your wake-up call. Guessing who your audience is? That’s costing you time, money, and momentum.  In this episode of Own Your Genius Podcast, we’re breaking down three simple, data-driven moves that help experts like you stop playing “Guess Who?” with your audience and start creating offers that convert. You’ll learn:  ✔ How to use quick, actionable research to uncover what your audience really wants ✔ Why small tests beat big launches—and how to run them without stress ✔ The easiest way to keep your Ideal Customer Profile fresh so your messaging always hits  No jargon. No fluff. Just practical steps to help you protect your ideas, position your expertise, and profit from the work you’ve already done—without working overtime.  Ready to reclaim your time and let your IP do the heavy lifting? Hit play now.

Is your message falling flat? You’re posting, emailing, creating content—but no one’s engaging. The problem isn’t your offer. It’s your positioning.  In this episode, Attorney Murray shows you how to position your expertise—the ideas and experience that make you unique—so the right audience leans in, listens, and buys. You’ll learn: ✔ How to craft an audience-specific value proposition with concrete outcomes ✔ How to use language mirrors to speak your audience’s exact words ✔ How to create decision filters that attract perfect-fit clients  If you’re ready to stop feeling invisible and start attracting the right people, this episode is for you.  🎧 Subscribe to the podcast for more tips on building your business, growing your brand, and owning your genius. 💬 Share this episode with a friend who’s ready to reclaim their time and let their expertise work for them.

Turn Your Creativity into Cash—Without Losing Control  You’ve poured your heart into creating content that educates, inspires, and transforms. But before you license that genius to other coaches or brands, you need to make sure it’s protected. In this episode of the Own Your Genius Podcast, Brand Attorney LaConya Murray breaks down the three essential steps to safeguard your intellectual property so you can negotiate licensing deals with confidence.  Here’s what you’ll learn:  Why copyright registration is your first line of defense in licensing negotiations  How to bundle your intellectual property for maximum value  The importance of documenting ownership and updating records to avoid costly mistakes  Licensing isn’t just about making money—it’s about securing your creative legacy. When you protect your content, you position yourself for bigger deals, stronger partnerships, and long-term success.  Listen now and discover how to protect your genius, profit from your ideas, and build a brand that lasts.  #intellectualpropertyprotection #licensingstrategies #copyrightregistrationtips #monetizeyourcontent #legaltipsforentrepreneurs #howtolicenseyourcontent #protectyourcreativework #brandattorneyadvice #OwnYourGeniusPodcast #licensingdealsforcoaches

Are you in a partnership… without even realizing it?   Pause that handshake! In this episode, Brand Attorney LaConya Murray breaks down how easy it is to become legally tied to someone in business—sometimes by accident. If you’ve ever teamed up for a pop-up shop, sold crafts with a friend, or launched a side hustle together, you might already be in a partnership according to the law.  We’ll interrupt the usual “just go for it!” advice and get real about the risks, responsibilities, and the must-have protections every entrepreneur needs. You’ll learn:  How partnerships can form without paperwork (and what that means for you)  The key questions to ask before joining forces  The essential clauses to include in your partnership agreement—no legalese, just practical tips  How to protect your intellectual property and your peace of mind  Listen in and walk away with the clarity and confidence to build smart, secure collaborations—so you can protect your genius and grow your business on your terms.

Confident your client agreement covers everything? It’s often what’s missing that exposes your business to risk.   Transitioning from corporate to entrepreneurship means every detail matters—especially your contracts. In this episode of Own Your Genius, Brand Attorney LaConya Murray addresses the critical elements professionals frequently overlook in their client agreements. Drawing on real-world scenarios, she explains how gaps in scope, payment terms, timelines, dispute resolution, and intellectual property can undermine your business relationships and financial security.  Key Takeaways:  How to define scope and boundaries to prevent misunderstandings and scope creep  Structuring payment terms to support healthy cash flow and minimize disputes  Setting delivery timelines that clarify mutual responsibilities  Establishing remedies and dispute resolution processes for unmet expectations  Protecting your intellectual property while meeting client needs   This episode provides actionable guidance for corporate escapees who want to ensure their agreements are robust, enforceable, and aligned with their business goals. Strengthen your contracts to safeguard your time, revenue, and creative assets—and build client relationships on a foundation of clarity and professionalism.  🎧 Listen now to elevate your agreements from vulnerable to strategic.

You’ve worked hard to create results for your clients—and you want to share those wins! But here’s the truth: the way you use testimonials could make or break your business. In this episode, Brand Attorney LaConya Murray pulls back the curtain on the legal side of marketing and shows you how to protect your genius while building trust with your audience.  We’re diving into:  Why the FTC cares about your testimonials (and what happens if you ignore the rules)  How to share client success stories without misleading your audience  The simple disclosures that keep you compliant and confident  This isn’t just about avoiding fines—it’s about creating marketing that feels good, builds credibility, and positions your brand for long-term success. If you’ve ever wondered, “Am I doing this right?”—this episode is your answer.  Tune in and transform the way you market your business. Because when you own your genius the smart way, you don’t just grow—you thrive.

Think your business structure is “just paperwork”? Think again—what you don’t know could be costing you growth, credibility, and even your peace of mind.  In this episode of the Own Your Genius podcast, Brand Attorney LaConya Murray pulls back the curtain on the hidden ways your business structure can either fuel your success or quietly sabotage your progress. Are you unknowingly paying too much in taxes, struggling to attract investors, or putting your personal assets at risk? LaConya breaks down the warning signs, common mistakes, and the real-world impact your structure has on funding, hiring, and partnerships.  You’ll walk away with:  The key questions every entrepreneur must ask before choosing or changing a business structure  Practical steps to shift your setup for more protection, credibility, and growth  A clear understanding of when—and how—to review and update your structure as your business evolves  Don’t let an outdated or ill-fitting structure hold you back. Tune in and discover how the right foundation can unlock your next level of business growth and peace of mind. Ready to own your genius? Hit play now

Hey Genius—let’s talk about something that’s been keeping too many brilliant minds up at night. You pour your heart into helping your clients. You give them your best strategies, your time, your energy. But what happens when they don’t get the results they expected? Are you on the hook?    In this episode, Brand Attorney LaConya Murray gets real about personal liability and what it means for coaches, consultants, and service providers. If you’ve ever felt that knot in your stomach wondering, “Could I be sued for this?”—this one’s for you.  We’re diving into:  The truth about personal liability (and the myths that trip us up)  How disclaimers and contracts can be your business’s armor  Communication strategies that build trust and protect your peace  Why professional liability insurance isn’t optional—it’s essential    This isn’t just legal talk—it’s about protecting your purpose. Because you deserve to show up fully, confidently, and without fear. So grab your favorite drink, settle in, and let’s make sure your business is as protected as your passion is powerful.    You’re not alone. You’re not powerless. And you’re definitely not unprotected—when you own your genius the smart way.

Welcome back, Genius! In this episode, Brand Attorney LaConya Murray breaks down a question that hits close to home for educators, creators, and entrepreneurs: Can you legally teach what you learned in school?   Whether you're launching a course, writing a blog, or starting a YouTube channel, understanding the difference between copyright infringement and plagiarism is key to creating with confidence. Learn how to share your knowledge ethically and legally, why permission and attribution matter, and how originality can elevate your brand.   Tune in to discover how to turn your education into a powerful business asset—without crossing legal lines.

Ever had that gut-wrenching moment when you wonder, “What if someone copies my signature framework tomorrow?”    Hold up because this isn’t just a hypothetical. It’s a real fear for every entrepreneur, coach, and creative who’s poured their soul into building something original.  In this episode of Own Your Genius, Brand Attorney LaConya Murray gets real about the emotional rollercoaster of seeing your hard work on someone else’s website—and the logical steps you can take to protect your genius.  We’ll talk about:  Why your framework is more than just a business tool—it’s your intellectual property, and it deserves protection.  The emotional punch of being copied, and how to channel that energy into action.  The legal logic behind copyright registration and trademarking, so you can defend your brand with confidence.  Simple, practical steps to document, register, and safeguard your ideas—before someone else tries to claim them.  Ready to stop worrying and start owning your genius? Hit play, share with a friend, and let’s build a community where creators are empowered and protected.

Wait—You Thought Your LLC Protected Your Brand? Think Again.  Most entrepreneurs think forming an LLC is enough to protect their brand. It’s not. And by the time they find out, it’s often too late.  In this episode of the Own Your Genius podcast, brand attorney LaConya Murray shares a real-life story of a business owner who did everything “right”—formed the LLC, invested in branding, launched their business—only to discover they were infringing on someone else’s trademark.  This episode is your wake-up call. You’ll learn why skipping a trademark clearance search can cost you thousands, how to avoid cease and desist letters, and what steps you can take today to protect your brand and your peace of mind.    Have you ever assumed your business name was safe because it was approved by the state? Drop your story or question in the comments. Let’s start the conversation.  Hosted by LaConya Murray, Brand Attorney | Off the Mark IP Solutions | Founder of MARKEDlegal

You’ve got the expertise. You’ve built the brand. But if your intellectual property isn’t positioned correctly, you’re leaving visibility, credibility, and revenue on the table.  In this episode, Brand Attorney LaConya Murray breaks down the concept of IP positioning—what it is, why it matters, and how it transforms your business from overlooked to overbooked. Whether you're a coach, consultant, or creative, this episode will help you protect your brilliance and profit from it.  Tune in to learn:  The difference between branding and IP positioning  How IP positioning increases visibility, credibility, and income  The biggest mistakes experts make with their IP  How to start positioning your IP for profit—today  Listen, subscribe, and share this episode with a fellow expert who’s ready to turn their brilliance into bank.

AI, Fair Use, and the Fight for Creative Ownership | Own Your Genius Podcast EP. 167  What happens when your creative work is used to train AI—without your permission? In this episode, Brand Attorney LaConya Murray breaks down the landmark case Kadrey v. Meta, where thirteen authors sued Meta for allegedly using their copyrighted books to train its AI model, Llama.  We’ll explore:  Why copyright law exists and how it’s being tested by AI  What fair use really means—and why it’s the battleground for creators  The court’s ruling and what it means for your business  Practical steps you can take to protect your genius in the age of AI  Whether you’re a writer, coach, designer, or entrepreneur, this episode will help you understand your rights and take action to protect your content.  🎧 Listen now and learn how to own your genius—legally and confidently.  🔗 Register for our upcoming Brandjacked: How to Legally Protect Your Brand Identity from Copycats workshop on August 20: https://offthemarkipsolutions.com/op/brandjackedoptin/