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We're kicking off Season 12 with a powerful introduction to our new coachee, Molly! In this intro episode, you'll get to know who Molly is, both in her business and in her life, and why she said yes to this experience of coaching publicly. She shares what's been working in her business, the challenges she's navigating right now, and the goals she's holding as she steps into this container. Most importantly, you'll hear her excitement (and fears) about what's to come. I have a feeling you're going to fall in love with Molly and be inspired by her willingness to go deep from the very beginning.  In this episode, you'll hear: Molly's background and what drives her in business and life What life looks like right now as a business owner and mother Why she wanted to work together and what made her say yes to the podcast The challenges she's navigating that don't have a neat resolution yet The goals she's working toward as she steps into this season What she's most excited for — and most nervous about — in the journey ahead   Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results  

I'm going to be honest, this is a unique session to start a season. And as you get to know the joy and vulnerability that Molly brings to everything, you'll see why it couldn't have been any other way! Molly and I pick up "mid conversation" (i.e. we had done an intensive together prior to starting) to celebrate and dissect a huge win and dive incredibly deep on an in-process sales page. This episode exemplifies how simple it can be to see results, and much strategy and detail still go into it. You'll walk away with energetic shifts to apply to your next launch, detailed shifts to make on your sales page, and an example of what it really means to go deep into the details as a coach and client.  In this episode, you'll hear: • How Molly sold out her offer before she even launched it • The way she actually got results from our intensive (that every coach and client needs to hear) • The thing that truly changes how your offer sells (that is so simple we often hate to acknowledge it) • The massive advantage of running your funnel live first • Why going deep on your sales page matters more than most people realize (and how to make it feel like a YES for your people) • The tiny copy details that build trust and authority in big ways • The "mom life meets business" moment that we need to normalize   Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing check out my Ultimate Mini Course to Maximizing Results in 1:1 coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This is an episode that is equal parts validating and practical. We go deep into the patterns that so many high-achieving women carry like hypervigilance, over-responsibility, and the constant sense that we should be able to "just handle it all". Sound familiar? Plus, we talk about what happens when we stop making ourselves the problem and actually diagnose what's really going on in our businesses. This session is ultimately about reclaiming your capacity and sanity by building systems that neutralize emotional triggers, leaning on your team more, and designing a business that works with your brain instead of against it. You'll hear the shifts Molly makes as we name what's been draining her and start creating the structures that will free her up to focus on what she does best.  In this episode, you'll hear: • Molly's "oh I'm normal" moment (and why naming it matters) • Hypervigilance and its impact on high achievers • Seeing the upside of challenges like ADHD (and the insane results Molly had last year) • What it looks like to diagnose the real problem in business  • How systems can and should create emotional neutrality • The hill I'll die on around team support & to do's  • The first step to creating systems that actually work for your brain Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website  If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that get your clients real results

This session is about the moments where it feels like things have hit a wall... whether that's with team, with sales, or launches, and what happens when you keep solving instead of stopping there. Molly and I dive into what brings feelings of true relief in your business (and why those can tell us what needs to shift), how to match your strategy to the way your audience actually buys, and the patience required to run a "light launch" in a way that sets you up for long-term success. We also get specific about ads, conversions, and the exact questions you need to be asking to make sure you're solving the right problem in your business.  In this episode, you'll hear: • Why hitting a wall in problem-solving can't be the stopping point and what to do next • The surprising sign that something needs to shift with your team (even if things seem "fine") • How knowing your audience's buying behavior shapes your sales strategy • What your sales page and email language need to feel seamless • The truth about "light launches" and why they still require strategy and patience • How to know whether you should be focused on leads or conversions right now • The critical ads questions every business owner needs to ask Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

Too often we're told there's a "right" way to build a business, or a "right" version of ourselves we have to become in order to succeed. But the truth is, the most successful CEOs don't force themselves to fit into their business… they build a business that bends around them. In this solo episode, I share the five strategic shifts that allow you to design your business around your strengths, your life, and your season. We'll talk about what this looks like for Molly, why so many women already know what they need but don't give themselves permission to claim it, and how you can start creating a business, systems, and structures that scale with you and support you instead of drain you.  In this episode, you'll hear: Why the goal isn't to "fix yourself" (and what it actually is if you want to grow) The difference between a team that drains you and one that makes everything feel lighter The lie about systems that's keeping most entrepreneurs (especially women) stuck The thing you have to decide or your business will decide for you The hack for getting what you want now AND long-term  Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This session takes us into the complexities of running a business while holding everything else life throws at us. From needing an income runway, to online pressure, to the weight of social and political news (and the pressure to talk about it online), we talk about the duality that CEOs carry daily. This is an honest, grounding conversation about permission, perspective, and creating a business that supports you (without taking too much from you).  In this episode, you'll hear: • When to break the "focus on one thing" rule in business • The magic of running a beta cohort live (and what to keep in mind to get the best results from it) • The non-negotiable skill all business owners (especially mothers) need for sustainable success • The thing Molly asks me that I truly believe there is no easy solution to • Navigating the growing pressure of online business and speaking to everything happening in our world • How hypervigilance shows up in these online conversations and how to manage that • Why social media isn't "light" anymore and how to protect your capacity while still showing up Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results  

This session is such a great reminder that business is rarely black and white, but is actually full of nuance and "both/and" moments. From politics to freebies to frameworks that actually work, Molly & I dig into what it means to hold space for multiple truths at once. We also talk about the tendency women have to question our expertise, the power of problem awareness, and how to navigate seasons of business when you're shifting from coasting to pursuing more specific goals. We even get into the practical realities of leaning into best practices/strategy while still prioritizing your well-being.  In this episode, you'll hear: • The "both/and" moments that come up in coaching conversations • Why women are so quick to question our own expertise (and what to do about it) • The #1 most valuable takeaway you can give someone • A webinar framework I recommend • How to use best practice strategy while still listening to yourself • How to make more challenging moments in business still feel good and sustainable • How to recalibrate from coasting to chasing bigger goals Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This session with Molly starts with processing all of the change she's feeling and what it looks like to intentionally coach someone through the question of "Am I just handling more or is it actually too much?" From there, we get into the renewal pricing shift I'm recommending, how to confidently go for more after burnout, and where ManyChat fits into her upcoming launch. It's a conversation about making the right shifts at the right time so you can find real clarity and consistent momentum again.  In this episode, you'll hear: • The actual work of coaching that we should be leaning into the most • The thing that I think is making a *very* big impact on Molly that we need to name • The most important question you can ask yourself after healing from burnout • The hack that makes strategy more neutral and easier to run with • How to handle renewal pricing so it works for you, not against you • The way I'm recommending Molly strategically leverages ManyChat during her launch  Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

Business isn't black and white no matter how much we want it to be. It's full of nuance, paradox, and both/and moments. In this solo episode, I dig into the foundation of what makes coaching and strategy effective: the ability to hold multiple truths at once. From the realities of data and best practices, to the messy context of being human, leading, and navigating real external circumstances, and why the answers are rarely "all mindset" or "all strategy." This episode is about how to lean into nuance, use it to your advantage, and build a business that actually reflects your life, values, and vision.  In this episode, you'll hear: • Why nuance is the most underrated (and most necessary) business skill • The traps of "all mindset" vs. "all strategy" approaches and how to avoid both extremes • What the real work of great coaching looks like when you hold multiple truths at once • How to use data and best practices without losing individuality or self-trust • Why sustainable success requires balancing both permission and responsibility (and how to do it) • Strategic ways to embrace "both/and" thinking in your business decisions Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

Molly has had some very difficult personal circumstances occur since our last call and we start by naming and witnessing them and then deciding WTAF to do when life throws you some big curveballs that impact your business.  We dig into nervous system resilience, what it means to treat your funnels and webinars as "can't lose" experiments, and what doing things last minute means for your business. From webinar slides, to detailed messaging specifics, to when it's actually okay to redirect a call, this episode is a reminder that business isn't about perfection but about perspective, iteration, and emotional flexibility.  In this episode, you'll hear: • The "it doesn't make sense either way" moments every CEO faces • How to see webinars and funnels through a "can't lose" lens • The unlock to sustainable growth that isn't "just be chill all the time" • The truth about doing things 48 hours in advance • Detailed ways to keep people engaged during a webinar or training • Why it's okay to be picky as a coach (and how to model discernment for your clients) • When and how to pause or redirect a call without making it mean something's wrong Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This session is a little shorter, but very powerful. Molly and I start with some real conversation about family and the way life inevitably impacts business. Because this context matters, and it's part of why we coach the whole person, not just the business owner. We talk about celebrating progress in all its forms, the importance of data in making decisions, and how to stay intentional with engagement, surveys, and revenue planning. From handling objections to honoring what's working, this episode is a reminder that growth isn't just about taking the next right step, but it's also about not stopping.   In this episode, you'll hear: • How life and family hardships impact your business  • How to stop and celebrate the progress even when you're in it • Why any "reason" can make sense as an objection- and how to handle them • How to use data to drive your decisions (not emotions or assumptions) • How forced expectations around engagement can backfire in your programs • The strategy I'm recommending for membership engagement and retention • The #1 thing you need to know before you make your next business move Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This session starts with a big celebration, and also some big emotions. Molly and I also dig into capacity, safety, and scaling. We talk about the emotional and logistical realities of having more people in your world, needing new safety nets, and learning how to be both the CEO and the human at the center of your business. From hypervigilance to feedback management to redefining what "wanting it all" really means, this conversation is all about what it means to expand.  In this episode, you'll hear: • Why her launch results during a chaotic time are a BIG deal (and what drove them) • The reality of holding more people as you scale, and the questions to ask yourself immediately • The ways hypervigilance shows up when your audience and client base grows fast • How to build in safety nets for feedback and engagement • The reminder that changed Molly's whole perspective on when to get sh*t done and when to take time for herself • The tension between wanting it all and prioritizing what actually matters Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

Scaling isn't just about strategy, it's about capacity. Yet, I find our industry is often missing so much nuance when it comes to the conversation around capacity. In this solo episode, I dive deep into what it actually means to grow your capacity without burning out or over-functioning.  We'll talk about the two types of capacity that are required to expand and grow and what order you need to address them in. This is hard-won information from my own growth journey and working with so many clients that have scaled to seven figure years and beyond.  In this episode, you'll hear: • Why expanding your capacity is such a misunderstood topic IMO • The two types of support required to actually scale (in a way that won't leave you crispy) • The most important question to ask yourself to figure out where things need to shift for you  • The most common blocks that limit your ability to expand  • Why there actually is a *right* order to move in if you want to shift your capacity quickly • What it looks like to build capacity for both challenges and joy Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This session is such a grounded look at the realities of running and scaling a bigger business. Whether that's the team dynamics, the behind-the-scenes adjustments, or the ongoing work of catching up to the size and scale of what you've built.  We also dig into why "new energy" isn't always better, how to use what already works (even if it's not shiny or new), and what it looks like to assume ease instead of expecting struggle. This episode is about anchoring into what's proven, trusting your experience, and remembering that success can be simple.  In this episode, you'll hear: • The thing *every* bigger business faces (even if it's not talked about enough) • How to use what's already working (and why often the simplest strategies work the best) • Why new energy isn't always the answer, especially in a trust recession • How to close the gap between what you know and what your audience actually understands • What it looks like to catch up to the level of business you've actually built • The thing no one tells you about giving and generosity in your business Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results

This episode is a raw and honest look at what it means to run your business and lead your team during hard seasons. Molly and I talk about what happens when you experience real loss, how to let your business support you when you can't be fully in it, and why it's still okay (maybe even important) to name success and pursue goals in the middle of it all. We also dig into the difference between skill building and application, how small decisions can feel impossible when you're emotionally maxed, and why embodying your success is the exact path to achieving more of it.   In this episode, you'll hear: • The reality of grief and loss while running a business • How to let your business run without you and adjust to its size • Why small fixes can be the hardest and how to navigate them during tough seasons • The one thing you need to create more safety, satisfaction, and self-trust • The myth about selling that keeps so many from scaling • The difference between skill acquisition and skill application (and why it matters for your client results) Episode Links Join my Facebook group Connect with Molly on Instagram Learn more about Molly on her website If you're enjoying the coaching you're hearing, check out my Ultimate Mini Course to Maximizing Results in 1:1 Coaching to learn the proven strategies & foundational tools for creating an in-demand container that gets your clients real results