Advertise on podcast: Cubicle to CEO

Run a business that takes appointments? Use code 'CEO' at ⁠⁠https://glossgenius.com/cubicletoceo⁠⁠ for 50% off your first two months of a premium plan. This is a free preview of a paid episode (48 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo Most emerging CPG brands start and stay in e-commerce for years, but Madison Vrbnjak—founder of wellness brand JUSTYOU—is running a controlled experiment to ease her way into a new distribution channel early. After just 1.5 years on the market, she used Meta data to find her top three markets and is now debuting in New York City at Pop Up Grocer and The Shelf. Wrapping up our launch & business expansion series, Madison shares her playbook for turning online fans into in-store buyers. Her collab model averages 300+ new followers per campaign, and now it sends local creators into the store on camera. She’s supplying free product and merch to Manhattan gyms, Pilates studios, and women’s groups, all pointing new brand fans back to shop the shelves in-person. And because the stores JUSTYOU is selling in don’t allow discounts, she had to get creative with an incentive to drive urgency to buy during their pop-up window. Madison details that strategy in today’s case study, along with proving that shelf space alone doesn’t create demand—it rewards the brands that bring their own. Connect with Madison: https://justyouco.com IG: ⁠@justyouco IG: @madisonspaige_ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Run a business that takes appointments? Use code 'CEO' at ⁠https://glossgenius.com/cubicletoceo⁠ for 50% off your first two months of a premium plan. This is a free preview of a paid episode (45 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo ⁠ For six years, Hamilton Schmid grew Virtual Cornerstone as a one-stop-shop virtual assistant business. Then her bookkeeper’s cost analysis showed the company was running at a -8.2% net profit. Today, Hamilton has (profitably) relaunched Virtual Cornerstone as a strategic marketing microagency for multi-six-figure, woman-owned businesses. Continuing our launch & business expansion series, Hamilton walks through the six weeks between her decision and the relaunch, including letting go of 9 of her 11 clients and restructuring her team. She breaks down the pricing calculator behind her new 80% gross margin, why her average contract jumped from $1,200 to $3,500 a month, and how the business hit 20.1% net profit in its first month on the new model. Connect with Hamilton: Revive your dead email list: www.virtualcornerstone.com/deadlist IG: @virtualcornerstone LinkedIn: https://www.linkedin.com/company/virtual-cornerstone/ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Joyce Hamilton (founder of Only Boldly) and Kinsey Soderberg (founder of Authentic AI) each already had an established AI business when they decided to join forces in April 2026. They co-founded Her AI Club—a membership where women online business owners build AI systems that run and grow their businesses—and launched to 200 founding members in the first two weeks. Joyce owns the monetization side, while Kinsey owns systems and automation. In this bonus episode, Kinsey and Joyce walk through their first joint launch, how they set founding member pricing across monthly and annual plans, and what they discovered people will actually commit to for a brand-new membership. They also share how two previously solo-founders divided ownership without stepping on each other’s toes, and how they decide what belongs in their membership while navigating the ever-evolving landscape of AI. Connect with Joyce & Kinsey: Her AI Club: ⁠https://heraiclub.co/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: @heraiclub & ai.joycechristine & @ai.kinsey Only Boldly: https://www.onlyboldly.com/ Authentic AI: https://authenticai.co/ Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Run a business that takes appointments? Use code 'CEO' at https://glossgenius.com/cubicletoceo for 50% off your first two months of a premium plan. This is a free preview of a paid episode (44 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo Most entrepreneurs spread their ad budget evenly across their launch window, but Ashley Brock spends half of hers in the final 24 hours. Founder of The Paid Ads Academy and author of the #1 Amazon bestseller How to Win with Paid Ads, Ashley has managed more than $200 million in ad spend and built an eight-figure business in under three years. Kicking off our launch & business expansion series, Ashley unpacks the challenge launch that turned $150K in ads into $1.1M in revenue, including the $75K she spent in a single day to drive 193 of 409 purchases. She explains how she sets Meta budgets up the day before to force the spend, her current advertising budget split between Meta and platforms like Google and Spotify, and the strategic ticket tiers behind the success of her million dollar campaign. An evenly spread ad budget assumes that buyer demand is even across the launch window. Ashley proves why this isn’t usually the case. Connect with Ashley: Join the next Paid Ads Academy 5-day challenge: https://paidadscoaching.com/challenge IG: @ads.with.ashley If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Lisa Hansen built the Thriving Women’s Conference from zero, and it was profitable from its very first event. Lisa is a confidence expert, speaker, and creator of the UNSTOPPABLE Mastermind. Her award-winning conference brings women to Raleigh, North Carolina every October, and this year she’s working to scale it 10X. In this bonus episode, Lisa gives us her playbook for bootstrapping and launching an event from scratch. She covers the non-negotiables she had in place before her first event and the expert advice she ignored that worked in her favor. She also explains how to tell a good-fit sponsor from one who just writes a check, and the mistakes that almost shut the whole thing down. Connect with Lisa: Thriving Women's Conference Website: https://thelisahansen.com/thriving-womens-conference-2026/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: @ThrivingWomensConference & @TheLisaHansen LinkedIn: https://www.linkedin.com/in/lisanhansen/ Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

This is a free preview of a paid episode (49 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo With just 1,300 Substack subscribers and 2,300 Instagram followers, Tish Dignam may technically be a “micro-creator” — but her offers consistently sell out. A founder, brand strategist, and coach with 12+ years of experience, Tish is strategically using Substack as a monetized lead generator while growing Shapes, her education community and newsletter helping entrepreneurs turn who they are into businesses people want to buy from. Continuing our audience growth series, Tish traces her four years on the platform, from launching with 300 subscribers to ranking #59 in Education on Substack’s Rising List. She breaks down the Notes and creative output cadence driving her growth, the voice notes pulling 800 downloads each, the audience poll that inspired her most viral post, and why her $12/month paid tier centers on live community calls rather than paywalled articles. When AI can replicate your frameworks, the best differentiator worth charging for is access to you. Connect with Tish: Website: www.tishdiggs.com Substack: https://shapesbytish.substack.com/ IG: @tishdiggs_ TikTok: @tishdiggs_ Tish's Emergent Growth TikTok: https://www.tiktok.com/@tishdiggs_/video/7511469660508884254 Steve Job's Commencement Speech: https://www.youtube.com/watch?v=UF8uR6Z6KLc If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Most women start a business for freedom, then end up the last person paid. CFO Erica Ash says not paying yourself enough is the fastest track to burnout, and is determined to change this pattern with financial fluency. One of her clients went from random $1,200 owner draws to a regularly scheduled $7,500 payday without adding a dollar of new revenue. What changed was building the business backward from her take-home number, which Erica calls your Peace Number. Erica is the founder of FundHER and author of Talk Numbers to Me. In this bonus episode, she breaks down "owner pay first" (not just profit first), how to price your offers on facts not feelings, and why a $500 offer can beat a $2,000 one once you identify your Effective Hourly Rate. Connect with Erica: Instagram: https://www.instagram.com/fundher_capital/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book: www.amazon.com/dp/B0HCXLXFS3 https://www.barnesandnoble.com/w/talk-numbers-to-me-erica-ash/1151057627?ean=9798994218617 Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Stay til the end for bonus premium episode content! This is a free preview of a paid episode (49 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo After a year and a half of stagnant growth on Instagram, Mya Nichol had to decide whether to start a new account or revive the one she had. Mya teaches online business owners to build lean, profitable businesses using Instagram, email, and AI, so she put her own account to the test. Continuing our audience growth series, Mya shares how two Instagram content series did far more than bring her 250K follower account back to life. Her ‘Bought Back by AI’ series grew her email list, fueled a $17,000 launch, and landed her biggest brand deal to date. She breaks down how she tied each series to an offer, the editing structure that keeps viewers coming back for the next part, and what she changed in her strategy for her second content series. A good series isn't just a reach play. Built right, it's a sales funnel your audience binges. Connect with Mya: Sell on your stories with Plug and Get Paid: https://plugandgetpaid.com/ https://myanichol.com Instagram: ⁠@myanichol If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Course completion rates sit around 2% for self-paced programs and 20% for guided cohorts. Since 2019, Vix Meldrew has taught over 20,000 coaches, creators and experts to scale with group programs and memberships. When she decided her clients needed something other than more curriculum to keep them engaged, she didn't hire an engineer. She vibe-coded an app. Built in Replit, the Get Volume Content Studio plans and writes content for her clients. Vix beta tested the platform with roughly 230 existing members, and about 70% of those who logged in have come back. In this bonus episode, Vix gives us the intel on the future of memberships and group programs based on her findings. Connect with Vix: ⁠⁠⁠⁠⁠⁠⁠⁠Follow her on IG: ⁠https://www.instagram.com/vixmeldrew/⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free workshop: ⁠https://vixmeldrew.com/launch⁠ Listen to her podcast: https://vixmeldrew.com/podcast Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Special Xero offer: Get 90% off for 6 months using this link: ⁠⁠⁠https://referrals.xero.com/cubicle⁠⁠⁠  Terms & Conditions apply. This is a free preview of a paid episode (40 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo Can a first-time candidate unseat a well-known incumbent without spending a dime on ads? Fractional CMO Madelyn Victoria got that call three months before election day. Her client had no social media strategy, and the incumbent had just decided to run again. Within 30 days, his content went from zero to 100,000 organic views in a tiny town, and on election day, he took 69% of the vote. In this next installment of our audience growth series, Madelyn breaks down the superfan strategy, the community events she turned into weeks of content, and when to film content in first person versus third person. When you're the underdog, your best marketing channel isn't a bigger budget. It's the handful of people already willing to vouch for you. Connect with Madelyn: Website: https://madelynvictoriaco.com Instagram: @madelynvictoriaco LinkedIn: https://www.linkedin.com/in/madelyn-furlong-51b30b231/ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

You built the business you dreamed of, hit the milestone you were working toward, and yet somehow, it all feels strangely flat. Dr. Nicole Villegas calls this the “second half of entrepreneurship.” Rather than treating it like a crisis to fix, they see it as a chapter of your career you need to become properly resourced for. A doctor of occupational therapy and founder of the Sensory Conscious® Institute, Nicole blends clinical expertise, somatic trauma work, and sensory-conscious coaching to mentor established founders. Their insights have been featured in Forbes, BBC Worklife, TEDx, Real Simple, and Verywell Health. In this bonus episode, Nicole breaks down what often wakes founders up to the second half, whether it’s a loss, an illness, aging parents, or simply reaching a milestone that doesn’t feel the way they expected. From there comes a choice: keep doubling down on pressure and urgency, or build the steadiness your next chapter requires. Nicole shows you how to choose the latter, because success isn’t worth much if you’re too busy to be present enough to enjoy it. Connect with Nicole: ⁠⁠⁠⁠⁠⁠Website: https://SensoryConscious.com/ Private Podcast: https://www.SensoryConscious.com/RESOURCED @DrNicoleOTD on all socials: https://www.instagram.com/drnicoleotd/ & https://www.linkedin.com/in/drnicoleotd/ Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Special Xero offer: Get 90% off for 6 months using this link: ⁠⁠https://referrals.xero.com/cubicle⁠⁠  Terms & Conditions apply. This is a free preview of a paid episode (52 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo Can you actually predict virality? Website copywriter and Dirty Copy founder Marisa Twentyman believes she’s cracked the code on viral Instagram carousels. In just one year, she grew her audience from 4,290 to 36,900 followers using this single content format. It started with a 30-day carousel challenge and one post that unexpectedly climbed to 100K views. Instead of chalking it up to luck, Marisa reverse-engineered why it worked using engagement psychology. Since then, she’s publicly called out which carousels are going to take off before they do, including one that reached 2.8 million views and generated $7,600 in sales. In this kickoff to our case study series on audience growth, Marisa breaks down the hooks, structure, and strategic hot takes behind her most viral carousels. This is your crash course in how to create content that doesn’t just rack up views, but actually converts that attention into reliable follower growth and sales. Connect with Marisa: Get Results like Marisa with her Viral Carousel course: https://dirtycopy.co/viral-carousels-course https://dirtycopy.co/ Dirty Chats Podcast: https://podcasts.apple.com/us/podcast/dirty-chats/id1826883045 IG: @dirty.copy If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Ambitious founders often cling to the promise of: push hard now, so you can enjoy the payoff once “made it”. The problem is, the finish line keeps sliding forward, so the reward never actually arrives. Heather Sager—an executive high performance coach for visible, visionary leaders— is calling this out. As a former corporate executive turned entrepreneur with two decades of leadership experience and more than 1,500 stages under her belt, Heather works with founders on the self-leadership, communication, and presence that scaling actually demands. In this interview, Heather digs into why hitting the number, hiring the team, and reaching the milestone so often produces a shrug instead of a celebration, and why the real cost hits the founder's health, relationships, and energy long before it ever touches their P&L. Connect with Heather: ⁠⁠⁠⁠⁠https://heathersager.com/ Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Special Xero offer: Get 90% off for 6 months using this link: ⁠https://referrals.xero.com/cubicle⁠  Terms & Conditions apply. Run a business that takes appointments? Use code 'CEO' at ⁠https://glossgenius.com/cubicletoceo⁠ for 50% off your first two months of a premium plan. This is a free preview of a paid episode (58 min), exclusively available on our subscriber-only premium feed. Become a premium subscriber to tune into the full episode: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Questions about our premium podcast subscription? Send us a DM ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo In the truest example of a win-win, today’s case study highlights a seller and the buyer both convinced they got the better end of the deal. Pat Flynn spent 18 years building Smart Passive Income and turned down two separate eight-figure offers before selling SPI in a mid-seven-figure deal earlier this year to email strategist Liz Wilcox, the Fresh Princess of Email Marketing. This dual POV conversation gives you an honest look at the emotional side of M&A, as well as the juicy transaction details: the financing structure, Liz's down payment, and why she switched the terms just weeks before signing. Pat weighs in on why offers from venture capital were an easy no, Liz reveals how she grew community activity 400% in the six months between closing and this public announcement. This is a lesson in how the right successor wins over the highest bid when the founder truly cares about protecting what they’ve spent 18 years building. Connect with Pat: http://www.patflynn.com/ https://deeppocketmonster.com/ https://www.youtube.com/@deeppocketmonster Connect with Liz: http://www.smartpassiveincome.com/ https://lizwilcox.com If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Is it good timing luck or strategy? If you’ve ever wondered why the same tactics land some months and stall in others, Sheri Moise reveals there's an entire data layer you’re missing in making strategic decisions.  After 25 years in CPG sales and marketing, Sheri now works as a Marketing and Planning Strategist certified in Business Astrology, using what she calls AstroStrategic data to help founders spot when conditions actually favor getting noticed, connecting with buyers, and selling.  In this bonus episode, Sheri breaks down what AstroStrategic data actually is, walks through her three-part Discover, Decide, Deliver framework, and explains what her monthly market intelligence report gives founders that a standard content calendar can't. Strategy tells you what to do. Sheri’s monthly market intelligence report tells you when it's most likely to work. Connect with Sheri: ⁠⁠⁠Website: https://sherimoise.com Substack: https://sherimoise.substack.com LinkedIn: https://www.linkedin.com/in/sherimoise/ Instagram: https://www.instagram.com/sherimoise/ Freebie Fest (Sheri's "Buyer Intel Month Ahead 'Horoscope' for Marketing"): https://www.cubicletoceo.co/freebiefest Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠cubicletoceo.co/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our premium feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices