Welcome to Scale Your Sales Podcast, a show for enterprising CEOs, CROs, Sales Leaders and revenue-generators.
Janice B Gordon interviews successful CEOs and Revenue generating executives who are accelerating their sales revenue and helping to grow customer revenues.
In each episode, we delve into the personality and expertise and diour guests' proven strategies to scale sales. Our experts discuss the challenges and success of sales team and operational productivity, of scaling a sales organization, sharing their insights on customer expansion and experience.
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#303 Simon Sharp - The Power of Revenue Architecture for SaaS Growth
2026/01/26
In this weeks' Scale Your Sales Podcast episode, my guest is Simon Sharp.
I'm CEO of Verto, a UK SaaS platform, the no 1 solution powering portfolio, programme and project management (P3M) across the UK public sector. An entrepreneur and GTM leader, I've co-founded RiskXchange, founded RockSec360 and held global revenue leadership roles scaling SaaS, cybersecurity, and fraud prevention companies from £1M to £100M+ worldwide.
In today's episode of Scale Your Sales podcast, Simon examine how science-led, data-driven approaches—enhanced by AI—are reshaping revenue architecture and modern sales leadership. Explore what differentiates organizations that achieve predictable ARR growth from those that plateau, with a strong focus on customer-centric growth systems, meaningful client relationships, and the evolving role of technology in sales. Drawing on his experience scaling multiple PE-backed SaaS businesses and his work with Winning by Design methodologies, Simon shares practical insights into how AI is improving efficiency and customer focus.
Welcome to Scale Your Sales Podcast, Simon Sharp.
Timestamps:
06:04 Retention: The Key to SaaS
06:58 Customer-Centric Growth Strategy
10:31 AI Tools Streamline Sales Processes
14:00 Prioritizing Sales Team Coaching
17:48 Coaching Individuals Over Deals
23:22 Strong Investor Relationships Drive Growth
24:53 Business Strategy and Time Management
28:57 Building Habits Gradually Yields Results
https://www.linkedin.com/in/simonsharp360/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#302 Lynn Heidi - The Secrets to Coaching and Motivating Middle Performers in Sales Teams
2026/01/12
In this weeks' Scale Your Sales Podcast episode, my guest is Lynn Heidi.
Lynn Hidy is the founder of UpYourTeleSales.com known for her clarity, candor, and actionable strategies. With decades in the trenches, she helps sales leaders ditch the chaos and build confident, high-performing sales teams who sell virtual get results without losing their minds (or their humor).
In today's episode of Scale Your Sales podcast, Lynn Heidi shares practical strategies for building confident, high-performing teams that consistently achieve results, while maintaining clarity and balance. She introduces her "bell curve manifesto," explaining why investing in the middle 68% of performers can drive meaningful organizational impact. The discussion also explores coachability, alignment, moving beyond generic KPIs, and highlights Lynn's new book, Mastering Inside Sales Leadership, a timely guide for today's emerging sales leaders.
Welcome to Scale Your Sales Podcast, Lynn Heidi.
Timestamps:
06:07 Coaching and Organizational Solutions
08:01 Leadership vs. Management Misalignment
12:12 Aligning Vision with Revenue Goals
17:21 Inside Sales Compensation Insights
19:51 Inside Sales Leadership Playbook
22:42 Understanding Stakeholder Priorities
25:44 Coaching That Connects Goals Personally
Published book: http://masteringinsidesalesleadership.com/
https://www.linkedin.com/in/lynnhidy/
https://www.instagram.com/dorianlynnhidy/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#301 Janice B Gordon - End of Year Reflections: Heroes, Sheroes, and Values That Shape Leaders
2025/12/22
Welcome to another inspiring episode of Scale Your Sales!
In this special Hero Shero edition, Janice B Gordon invites us to slow down, reflect, and reconnect with what truly matters as the year comes to a close. Through heartfelt stories from her guests, Janice explores the power of authentic leadership, the influence of personal values, and the quiet impact of those who support us—both in our professional and personal lives.
You'll hear memorable moments about finding role models in unexpected places, building feedback cultures rooted in kindness, and leading with integrity, empathy, and humility. Whether it's celebrating the relentless resilience of trailblazers, learning the value of community over going it alone, or recognizing the confidence to show up as your authentic self, this episode is packed with insights and practical wisdom to carry into the new year.
Timestamps:
00:00 Reflection, Tradition, and Influence
04:03 Redefining Inspiration and Leadership
07:53 Authenticity's Quiet Leadership Impact
11:04 Leadership Rooted in Humanity
15:21 Reflecting on Values and Growth
17:46 Purpose Over Perfection
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#300 Janice B Gordon - Celebrating 300 Episodes: Reflections, Client Wins, and Growth Strategies for 2026
2025/12/16
🎉 300 Episodes of Scale Your Sales — and the journey continues 🎉
Reaching the 300th episode of the Scale Your Sales podcast is a powerful moment of reflection, gratitude, and renewed focus. What began in 2019 as a platform to amplify fresh voices in B2B sales has grown into a global community committed to learning, customer excellence, and meaningful growth.
In this milestone episode, Janice B Gordon looks back on the lessons, conversations, and transformations that shaped the show — and the leaders who made it possible. From courageous teams willing to rethink how they sell, to clients who achieved measurable improvements by shifting mindset and behavior, one message remains clear: sustainable growth starts with customer excellence.
This episode revisits why customer lifetime value is built through trust, collaboration, and data-informed decisions — not shortcuts. Janice shares real client wins, reflections on leadership resilience, and why aligning teams around a clear North Star matters more than ever in challenging markets shaped by AI, uncertainty, and rising expectations.
As a thank-you to the community, Janice is also offering a limited Northstar Leadership Scale Growth diagnostic for CEOs, founders, and CROs looking to set a strong direction for the year ahead.
This isn't just a celebration of a number — it's a reminder that when leaders lead with conviction, curiosity, and care for customers, growth follows.
Here's to the next chapter and scaling sales with purpose into 2026.
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#ScaleYourSales #SalesLeadership #SalesTransformation #CustomerExcellence #PodcastMilestone
#299 Frank Sondors - Transforming Sales with AI Agents: How to Blend Automation & Human Touch
2025/12/01
In this weeks' Scale Your Sales Podcast episode, my guest is Frank Sondors.
Frank comes with over a decade of experience in B2B Sales, working for companies like Google, SimilarWeb, Black Crow and Whatagraph whether as an individual contributor and all the way leading large sales teams. Currently, he's building Salesforge.ai to give companies the ability to blend their current sales efforts with AI agents to maximize pipeline and drive down cost. In less than a year they've scaled up from $0 to $3M ARR.
In today's episode of Scale Your Sales podcast, Frank shares how Salesforge scaled to $30M ARR in under a year by using AI agents to increase productivity and reduce operational costs. The discussion highlights the practical realities of AI adoption, from enabling small businesses to compete at a higher level to addressing the challenges of empathy, nuance, and system integration within larger organizations. This episode offers actionable guidance and real-world examples for sales leaders and executives shaping their digital transformation strategies.
Welcome to Scale Your Sales Podcast, Frank Sondors.
Timestamps:
00:00 AI-Driven Sales Scaling
04:32 Tech Transforming Speed and Context
09:45 Human vs. AI in Business
11:41 AI Follow-Up for Sales Insights
16:45 AI Agents and User Curiosity
20:20 Enterprise vs. SMB Pricing Comparison
23:00 Technology Adoption in Enterprise
26:13 Embrace Autonomous Systems Now
28:08 Side Project for Legacy Systems
32:21 Optimizing Costs Through Efficiency
34:36 Elon Musk: Controversial Tech Visionary
published book: https://www.amazon.com/AI-SDR-Your-Edge-100M-ebook/dp/B0FTYKF39H/ref=sr_1_1?crid=1XJ4K6HRAF7ZZ&dib=eyJ2IjoiMSJ9.emcVRBDHC8e7fpXgNYI7sA.WU6gyafRCVrv8NuVAzOb1Gp6-bhEULZgLJSHEzz5eNA&dib_tag=se&keywords=frank+sondors&qid=1760378361&sprefix=frank+sondors%2Caps%2C146&sr=8-1
https://www.linkedin.com/in/franksondors/
https://x.com/franksondors
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#298 Paul Fuller - Elevating Sales Teams Through Human Intelligence and AI
2025/11/17
In this weeks' Scale Your Sales Podcast episode, my guest is Paul Fuller.
Paul's mission is to help others shine bright with the gifts they have been given. He is the CRO of Membrain, a CRM company focused on elevating the sales profession.
In today's episode of Scale Your Sales podcast, Paul shares why intuitive judgment, emotional connection, and authentic leadership remain essential—even as organizations increase their investment in AI. Offering practical guidance for CEOs and sales leaders, the conversation examines how to build high-performing teams through strong culture, people development, and thoughtful use of technology. They also discuss balancing financial goals with human fulfillment and establishing a clear roadmap for sales success through 2026.
Welcome to Scale Your Sales Podcast, Paul Fuller.
Timestamps:
00:00 AI and Human Foundations
04:25 AI Adoption: Focus Amid Uncertainty
08:28 Leadership in Evolving Organizations
11:37 Balancing Leadership and Performance Goals
15:16 Alignment Drives Success
18:44 Empowering Teams for Strategic Growth
21:43 Retrench, Focus, and Grow
25:17 Shine Bright Through Darkness
27:23 Transforming Sales, Transforming Lives
https://www.linkedin.com/in/psfuller/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#297 Tue Sottrup - How Technology and Empathy Transform Customer Experience
2025/11/04
In this weeks' Scale Your Sales Podcast episode, my guest is Tue Sottrup.
With over 20 years of experience in customer service, I am driven by my passion for providing exceptional customer experiences. My expertise lies in the intersection of technology and customer-centricity, and I am proud to hold the Certified Customer Experience Professional (CCXP) credential from the Customer Experience Professionals Association (CXPA).
In today's episode of Scale Your Sales podcast, Tue shares about balancing AI and automation with genuine human connection in customer service. He told his insights from over 20 years in the field, discussing how organizations can enhance efficiency without losing empathy, the evolving role of service teams, and where chatbots support—or hinder—the customer journey. This conversation offers practical guidance for leaders committed to building trust, improving service performance, and delivering truly customer-centric experiences.
Welcome to Scale Your Sales Podcast, Tue Sottrup.
Timestamps:
00:00 Human Connection in Sales Tech
05:10 AI Empowering Smarter Customer Service
07:46 AI Enhances Performance Evaluation
12:19 Evolving Customer Support Expectations
15:49 Customer Service Efficiency Insights
17:47 AI Bots vs Human Empathy
21:07 Leadership Listening to Customers
24:54 Focus on Retaining Customers
https://www.linkedin.com/in/tuesottrup/
https://x.com/tuesottrup
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#296 Michelle Kim - Leading with Curiosity: Flexible Sales Strategy in the Age of AI
2025/10/20
In this weeks' Scale Your Sales Podcast episode, my guest is Michelle Kim.
She is a marketing leader with 20+ years scaling growth at FlutterFlow, Pantastic, Amplitude, and Okta (through IPO). She excel at building high-performance teams, driving demand, and shaping categories also to advisor for startups across stages. Board Member at Women in Revenue and leader at GTM Leader Society, fostering connection and thought leadership among executives.
In today's episode of Scale Your Sales podcast, Michelle shares her expertise in scaling organizations through rapid change and the evolving world of AI. She discusses why curiosity and strategic questioning are essential for modern leaders and how adaptability, customer focus, and seamless buyer experiences drive success. This insightful conversation offers practical guidance for leaders looking to inspire growth and thrive through change.
Welcome to Scale Your Sales Podcast, Michelle Kim.
Timestamps:
00:00 The Superpower of Good Questions
04:13 Custom Strategies Over Playbooks
06:45 Curiosity: Key to Success
10:16 Customer Understanding Drives Success
12:56 Informed Buyers Shape First Calls
18:32 Metrics-Driven Funnel Optimization
22:33 Change Brings Discomfort, Opportunity
24:26 Amplifying Teams and Outcomes
27:15 Ask Better Questions for Answers
https://www.linkedin.com/in/michellejeankim/
https://x.com/michellejeank
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#295 Kelley Hippler - People Centered Leadership Driving Sales Success
2025/10/06
In this weeks' Scale Your Sales Podcast episode, my guest is Kelly Hippler.
Kelley is a seasoned Chief Revenue Officer who served global CSO at Forrester Research and is currently CRO at Briefly Legal. She specializes in driving sustainable revenue growth and transforming organizations. She is a strategic, data-driven, people-first leader committed to achieving challenging goals through thoughtful planning, relentless execution, and clear communication.
In today's episode of Scale Your Sales podcast, Kelley shares how prioritizing employee well-being and development fosters trust, loyalty, and stronger customer relationships. She underscores the importance of understanding team dynamics and customer experience before shaping strategy, and how often-overlooked practices—such as coaching front-line managers and gathering qualitative feedback—can drive lasting success. Janice and Kelley also challenge the "growth at all costs" mindset, exploring how data and AI can empower productivity when applied thoughtfully.
Welcome to Scale Your Sales Podcast, Kelly Hippler.
Timestamps:
00:00 People-Centric Sales Leadership
03:07 Sales Leaders Face Tenure Pressure
09:14 Sales Strategy: Data-Driven Planning
11:26 Boosting Sales Productivity with Strategic Planning
14:06 Importance of Training Sales Managers
16:58 Revamping Sales Promotion Culture
21:07 AI: Enhancing, Not Replacing, Teams
23:30 AI: Enabler, Not Threat
29:40 Employee Feedback Fuels Sustainable Growth
30:57 Inspiring Leadership at Forrester
https://www.linkedin.com/in/kelley-hippler/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#294 Janice B Gordon - 6 Years Anniversary: Impactful Journey with Scale Your Sales
2025/09/22
🎉 Welcome to a special anniversary edition of the Scale Your Sales Podcast! 🎙️
I'm Janice B. Gordon, your Customer Growth Expert, and today we're celebrating 6 years of thought-provoking conversations, powerful lessons, and amplifying underrepresented voices in sales. ✨
Since 2019, our mission has been to create visibility for diverse leaders—especially women and people of color—while sharing strategies that drive real, sustainable B2B growth. 🌍
In this episode, I reflect on our journey, revisit standout guest moments, and explore the future of the podcast. 💡
👉 Now, I'd love to hear from YOU:
💬 Which episode has been the most brilliant or impactful for you?
🤔 Should I continue this journey, or is it time to shift the podcast into something new?
Your feedback will help shape what's next. 🚀 So drop a comment, share this episode, and let's continue scaling your sales—together!
Timestamps:
00:00 Scaling Sales with Leadership Excellence
05:42 Revenue Growth and Strategy Insights
09:19 Rethinking Sales Culture
13:37 Podcast Future: Continue or Evolve?
14:44 Podcast Direction: Seeking Your Input
18:31 Scale Your Sales Podcast Access
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#293 Nwamaka Udenigwe - Building Competitive Edge with Community-Led Growth and AI in Modern Sales
2025/09/08
In this weeks' Scale Your Sales Podcast episode, my guest is Nwamaka Udenigwe.
Nwamaka Udenigwe is a Commercial Strategist and Sales Architect helping organizations lead grassroots-to-scale sales transformation. I build sustainable revenue systems, optimize sales structures, and design go-to-market strategies that deliver results. I don't just create strategy — I help implement what it takes to grow.
In today's episode of Scale Your Sales podcast, Nwamaka examines how customer-led and community-driven models give sales organizations a competitive edge by embedding the customer's voice into processes, strengthening trust, and enabling scale. Nwamaka shares insights from leading sales across Sub-Saharan Africa, alongside the growing role of AI in personalization, decision-making, and adaptability.
Welcome to Scale Your Sales Podcast, Nwamaka Udenigwe.
Timestamps:
00:00 AI's Impact on Sales Dynamics
04:04 Strengthening Communities Through Digital Platforms
08:57 Balancing Customer Experience and Platform Goals
11:37 Turning Customers into Advocates
14:29 Building Diverse Community Ecosystems
19:53 AI Revolutionizing Sales Industry
22:10 AI Enhancing Customer Experience Insights
25:40 Africa's Rapid AI Adoption
28:47 Enhancing Sales Through Training Tools
32:12 Share Your iTunes Review
https://www.linkedin.com/in/nwamakaudenigwe/
https://x.com/udenigwenwamaka?s=21
https://www.instagram.com/nwamakaudenigwe
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#292 Nwamaka Udenigwe - How Community, Digital Tools, and Systems Fuel Woman-Led Sales Growth in Sub-Saharan Africa
2025/08/26
In this weeks' Scale Your Sales Podcast episode, my guest is Nwamaka Udenigwe.
I am Nwamaka Udenigwe, a Commercial Strategist and Sales Architect helping organizations lead grassroots-to-scale sales transformation. I build sustainable revenue systems, optimize sales structures, and design go-to-market strategies that deliver results. I don't just create strategy — I help implement what it takes to grow.
In today's episode of Scale Your Sales podcast, Nwamaka shares her journey from selling bead jewelry and cakes to building a successful sales career across insurance, pharmaceuticals, and direct selling in Nigeria and sub-Saharan Africa. She discusses blending Nordic operational systems with Nigeria's entrepreneurial energy to empower women through digital D2C models. Nwamaka outlines how AI chatbots and innovative onboarding systems are transforming engagement and solving major sales challenges, while emphasizing the power of community, trust, and personal development. This insightful conversation with Janice highlights practical strategies for scalable success and the vital role of intentional systems in driving growth.
Welcome to Scale Your Sales Podcast, Nwamaka Udenigwe.
Timestamps:
00:00 Microbiologist's Journey into Sales
05:53 Career Journey in Sales Leadership
08:34 Nordic Approach in Nigerian Entrepreneurship
13:33 Empowering Women Through Community Building
15:15 Transformative Community-Led Growth
20:45 Empowering Women for Wider Impact
22:56 AI Chatbots Revolutionize Bar Communication
24:50 Streamlined Self-Paced Onboarding Process
27:56 90-Day Onboarding Success Framework
32:54 Essential Structures for Success
35:01 Sales Assessment and Roadmap Creation
https://www.linkedin.com/in/nwamakaudenigwe/
https://x.com/udenigwenwamaka?s=21
https://www.instagram.com/nwamakaudenigwe
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#291 Monica Stewart - Scaling from 1 million to 10 million ARR is So Much Harder
2025/08/11
In this weeks' Scale Your Sales Podcast episode, my guest is Monica Stewart.
Monica is a transformational GTM Consultant with 15+ years of experience, empowers B2B startup founders to achieve sustainable success on the journey from $1-$10M ARR.
In today's episode of Scale Your Sales podcast, Monica shares valuable insights on why the jump from $1M to $10M in annual recurring revenue is more challenging than many anticipate. She outlines the critical stages of growth, the risks of scaling too soon, and the importance of staying focused on proven strategies. Monica also emphasizes the need for strong alignment between product, marketing, and sales, while offering practical advice on benchmarking, system scalability, and making the right hiring decisions—particularly when considering candidates from larger organizations.
Welcome to Scale Your Sales Podcast, Monica Stewart.
Timestamps:
00:00 Startup Growth Challenges
05:20 Understanding Go-to-Market Strategy Components
07:22 Optimizing Sales Funnel Efficiency
09:33 Optimizing Team Performance & Growth
15:23 Adaptive Startup Development Strategy
18:34 Adapting Strategies for Modern Success
22:32 Prioritize Customer Success for Growth
23:54 Optimizing Customer Retention Cycle
26:57 Prioritize Buyer Experience
32:25 Crucial: Benchmark Job Requirements
https://www.linkedin.com/in/monica-stewart/
https://www.instagram.com/monicastewartsales/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#290 Leeron Yahalomi - Transforming Customer Success Leadership with AI and Data-Driven Decisions
2025/07/28
In this weeks' Scale Your Sales Podcast episode, my guest is Leeron Yahalomi.
Previously, she was a Head of Customer Success at Regie.ai. LeeRon Yahalomi is a GTM leader passionate about blending AI innovation with human insight. With deep experience in building teams and scaling post-sale operations, she's known for turning customer value into business growth.
In today's episode of Scale Your Sales podcast, Janice speaks with Leeron, they explore how AI is transforming post-sales operations, why customer success must evolve into a revenue-driving function, and how leaders can build trust, inclusion, and data-driven strategies in today's hybrid world. Leeron also shares why curiosity, authenticity, and asking the right questions are key to leading high-performing, empowered teams.
Welcome to Scale Your Sales Podcast, Leeron Yahalomi.
Timestamps:
00:00 Embracing AI: The Next Wave
06:09 AI Call Notes for Workforce Efficiency
08:01 Reframing Work: Start Where They Are
12:25 Strategic Planning and Resource Request
14:56 Sales as Discovery Art
17:25 Customer Success Drives Future Sales
22:07 Customer Engagement Defines Company Perception
23:32 Data-Driven Customer Insight Process
27:22 Empowered Women's Presence
https://www.linkedin.com/in/leeron-yahalomi-1b066819/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
#289 Leore Spira - Aligning People, Process, and Technology for Scalable B2B Sales Success
2025/07/14
In this weeks' Scale Your Sales Podcast episode, my guest is Leore Spira.
Leore Spira is a Revenue Operations executive and advisor, and GTM strategy leader with over 15 years of experience in B2B SaaS. She specializes in scaling startups, aligning cross-functional teams, and transforming insights into execution. Known for her strategic vision, operational rigor, and data-driven leadership across marketing, sales, and customer success.
In today's episode of Scale Your Sales podcast, Leore emphasizes the importance of aligning people, processes, and technology, and shares why understanding both the business ecosystem and internal stakeholders is key to sustainable growth. They also discuss the evolving role of AI, the value of empathy and transparency, and how to balance automation with a human-first approach to customer relationships.
Welcome to Scale Your Sales Podcast, Leore Spira.
Timestamps:
00:00 Adapting Business Practices for Growth
07:09 Proactive Pre-sale and Marketing Strategy
10:09 Collaborative Pipeline Focus
13:56 AI for Streamlining Dashboards
17:24 Enhancing Team Support with AI
21:00 AI: Efficiency Over Expansion
26:19 Customer Journey and Success Focus
28:35 Mutual Evaluation in Sales Strategy
33:00 Leadership's Role in Organizational Impact
34:58 Data-Driven Survival Strategies
https://www.linkedin.com/in/leorespira/
Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.
Book Janice to speak virtually at your next event: https://janicebgordon.com
LinkedIn: https://www.linkedin.com/janice-b-gordon/
Twitter: https://twitter.com/JaniceBGordon
Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast
More on the blog: https://scaleyoursales.co.uk/blog
Instagram: https://www.instagram.com/janicebgordon
Facebook: https://www.facebook.com/ScaleYourSales
And more!
Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.
Podcast reviews
Read Scale Your Sales Podcast podcast reviews
5 out of 5
50 reviews
★★★★★
Kelley_A_Hip 2025/08/06
Chief Revenue Officer
Janice is a wonderful host who asks insightful questions of her guests across all functions in the revenue engine!
★★★★★
Julia*4562 2025/06/12
Inspirational Yet Actionable
Janice is a warm, insightful & genuine host who showcases diverse sales leaders across all industries. I really enjoyed our conversation & highly reco...
★★★★★
LeslieA3246 2025/04/09
Insightful, Fresh, and Authentically Human
Janice is a powerhouse. Scale Your Sales doesn’t just talk sales — it gets to the heart of what modern, customer-centric selling should be. Janice has...
★★★★★
K. McLaren 2025/03/15
Actionable tips
I really enjoy the conversations and learn a ton from the different perspectives that Janice and her guests bring. Whether you’re working with a start...
★★★★★
Joyful Closer 2024/05/20
Astute and Insightful Interviewer
Janice has a unique way of bringing out the best in her guests as she brings an insider’s perspective to the world of sales.
Great guests!
★★★★★
Angie TB 2024/02/20
Love the actionable strategies!
I so appreciate how Janice invites guests who can offer actionable strategies to her listeners. Her show is a wealth of knowledge for sales leaders.
★★★★★
Sandra G. Long 2024/02/06
Helpful podcast- 5 star show
Janice Gordon’s podcast is full of valuable insights and practical tips. I especially enjoyed the recent episode with Joe Marcoux who provided great t...
★★★★★
BaberA1 2023/10/31
Genuine and insightful
I met Janice last year at a Women in Sales conference and she brings people together in person, in real life. This podcast is the next best thing to t...
★★★★★
behehfbejfjrjrifjejrir 2023/04/24
CEO
This is such an insightful, impactful, podcast for increasing revenue and productivity!
★★★★★
Pablo [SOP] 2023/03/08
👍👍🔥🔥
The Scale Your Sales Podcast is an excellent resource for anyone interested in improving their sales strategy. Host Janice B Gordon does an outstandin...