
Advertise on podcast: Scaling Your Health Practice
This podcast has
222 episodes
Language
EnglishPublisher
True North ConsultingExplicit
No
Date created
2019/12/04
Latest episode
2026/09/14
Average duration
6 min.
Release period
63 days
Description
Welcome to Scaling Your Health Practice, the go-to show for chiropractors, doctors, and therapists looking to grow their practices, increase patient retention, and boost revenue—without burnout. Hosted by Dr. Cary Yurkiw, chiropractor, coach, and entrepreneur, this podcast dives into marketing, patient experience, business strategy, and leadership to help you build a thriving, profitable, and purpose-driven practice.
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Check latest episodes from Scaling Your Health Practice podcast
The 3 Numbers Every Practice Runs On
2026/09/14
They trained you to treat. The rest you were left to work out on your own.
Regulators exist to protect the public, not to protect your income — so nobody tested you on the first forty seconds of a phone call, or on whether you can say a fee out loud without apologising, or on how many of the people who enquire actually start.
Twelve minutes on the three numbers that describe how a practice behaves, why small changes compound rather than add, and a twenty-minute exercise you can do on one sheet of paper this week.
For chiropractors, physiotherapists, massage therapists and allied health practitioners — whether or not your name is on the lease.
00:00 What this is
00:19 Thirty years, and what school left out
02:12 Why I'm the one telling you this
03:07 Sunday night, and the numbers you fuss about
04:06 Your training succeeded — it's the systems, not your technique
04:46 What nobody ever tested you on
06:00 Conversion: three things a first-time caller is deciding
07:25 Retention: won or lost in three minutes
08:22 Why 100 becomes 121
09:14 Nadia
10:02 Twenty minutes and one sheet of paper
11:16 Where to go from here
The book: The Missing Semester — paperback $9.99, Kindle $4.99, on Amazon.
Everything else: truenorthexperts.com
Nothing here is clinical or legal advice. Rules on patient contact, consent and advertising differ by discipline and jurisdiction — check yours.
7 Questions Every Practitioner Should Ask | Associate Agreements, Incorporation & Practice Growth
2026/08/24
Real questions. Real answers. No theory.
When you're a new graduate or early-career practitioner, the business decisions feel overwhelming. Should you take locum work or pursue an associate position? What does an associate agreement really protect? When should you incorporate? Who should you hire first?
In this episode, I'm answering seven questions I hear constantly from doctors, therapists, and healthcare professionals building their practices.
Drawing on 30 years of clinical and business experience, I break down:
✓ Locum vs. associate work for new graduates✓ Associate agreements—restrictive covenants, notice periods & employee status✓ Incorporation timing and tax strategy✓ Hiring your first staff member✓ Social media conversions and the missing CTA✓ Navigating platform changes (and resilience when they happen)✓ Writing and webinars as credibility tools—even if you don't feel like a "writer"
This is The Missing Semester—the practical framework they don't teach in graduate school but wish you'd learned on day one.
READY TO TAKE THE NEXT STEP?
Free webinar September 12th | 8 AM PT / 11 AM ETRegister: https://linktr.ee/truenorthpm
VIP Q&A Ticket: $49 USD (extended 30-min Q&A after webinar)Monthly Mastermind Group: Join fellow practitioners building on their own termsOne-on-One Coaching: 13-week intensive coaching program
ABOUT DR. CARY YURKIW:30+ years as a chiropractor | Practice owner | Author | Coach
Founded Tutt Street Family Chiropractic in Kelowna, BC and now coaching healthcare professionals globally through True North Health Coaching.
Author of: "Why Moms Are So Tired," "Let Them Heal," "How to Build a Thriving Practice"
Featured in industry publications on practice management, authentic marketing, and healthcare entrepreneurship.
CONTACT:Phone: 778-215-9310 (True North Health Coaching)Phone: 250-486-0062 (Tutt Street Family Chiropractic—Kelowna, BC)
NEW HERE? SUBSCRIBE and enable notifications so you don't miss episodes on practice-building, healthcare entrepreneurship, and professional development.
Questions for the next episode? Drop them in the reviews or reach out via the links above.
The Missing Semester | Building Thriving Practices on Your Own Terms
The The Class School Never Taught You
2026/08/21
Nobody teaches you how to run a practice.
Gabby asks Dr. Cary Yurkiw about the four ways into private practice, the contract clauses that trap new grads, when incorporating starts to make sense, who to hire first, and which marketing actually works.
In this episode:
- Locum, associate, partner, owner — and the real trade-offs
- Five-year terms and non-competes: what to walk away from
- The $100,000 line where incorporating starts to pay
- Hiring order, from family to office manager
- Why healthcare ads get flagged — and the account he never got back
- Books and audiobooks as evergreen assets
FREE LIVE WEBINAR — THE MISSING SEMESTER
Saturday, September 12, 2026 at 8:00 AM PT / 11:00 AM ET
Register free: https://linktr.ee/truenorthpm
Dr. Cary Yurkiw, DC has practiced for thirty years and owned clinics for over twenty-five. True North Experts provides practice growth coaching for doctors, therapists, and health professionals.
For general business education. Not legal, tax, or financial advice.
The Missing Semester What School Never Taught You About Practice
2026/08/13
You graduated an expert in your profession. Nobody taught you how to run the business around it.
Dr. Cary Yurkiw and Gabby talk through the part of private practice that school leaves out — and why 30 years, 50 locums, and a lot of notes taught him more about running a clinic than any classroom did.
FREE WEBINAR — The Missing Semester
Saturday, September 12
8:00 AM Pacific / 11:00 AM Eastern
Register free: https://tr.ee/tX5Nt2Vf9X
Inside: the one number to track before you spend a dollar on marketing, how much to actually reinvest per new patient, why care plans hold a practice together, and why more new patients won't fix a reputation problem.
For doctors, dentists, chiropractors, physiotherapists and therapists in private practice — especially new grads, associates, and anyone thinking about opening their own doors.
CHAPTERS
0:00 Welcome
0:25 What "the missing semester" actually means
0:56 Why it isn't a business course
1:13 Who this is for
1:56 What he got wrong early on
2:56 What he'd tell himself in year one
4:16 Why ordinary business advice doesn't fit a practice
5:25 The one number: collections per new patient
6:13 How long before it works
7:00 Where care plans break down
7:52 "Isn't the answer just more marketing?"
9:10 What you can do this week
10:03 Who should come to the webinar
Dr. Cary Yurkiw, DC — 30+ years in practice, clinic owner for 25 of them.
truenorthexperts.com
To get your free ticket: https://tr.ee/tX5Nt2Vf9X
Take Charge of Your Financial Future | Practice Finance Mastery for Health Professionals
2025/09/24
Are you a doctor or therapist feeling weighed down by debt and stress in your practice? You’re not alone. Most of us were trained to treat patients—but not trained to run a business.
In this webinar, Dr. Cary shares lessons from 30+ years in professional practice and mentorship, including:✅ How to pay down debt strategically✅ Ways to improve clinic efficiency and cash flow✅ Avoiding costly business mistakes✅ Building long-term savings and net worth
🎟 Reserve your spot: Practice Finance Mastery Webinar💡 Join the Mastermind Coaching Group for a deeper dive after the webinar🤝 Get personalized 1-on-1 Coaching with Dr. Cary
Don’t let financial stress hold back your career. Take charge of your future today.
📞 Call 778-215-9310 for details.
Practice Finance Mastery Webinar | Pay Down Debt, Boost Cash Flow & Transform Your Clinic
2025/09/23
Struggling with debt, cash flow, or the stress of running a clinic? In this Practice Finance Mastery webinar, Dr. Cary shares 30+ years of experience to help health professionals take control of their practice and finances.
Here’s what you’ll learn:
✅ Proven strategies to pay down debt faster and relieve financial stress
✅ How to make your practice more efficient with systems and delegation
✅ Simple ways to increase cash flow and keep it consistent
✅ Smart choices for using extra cash—whether it’s buying a home, investing in your practice, or exploring real estate, crypto, and stocks
✅ Insights from Dr. Cary’s own career, including lessons from mentors, trusted advisors, and the school of hard knocks
🎟️ Get your webinar ticket here: https://tr.ee/gTdjyDFQGw
Free tickets available (limited supply)
Upgrade to VIP for replay access, spreadsheets, Q&A priority, and a 30-minute post-event coaching session
📦 Optional Add-Ons:
Implementation Toolkit: interview scorecards, hiring worksheets, clinic efficiency audit tools
4-Week Practice Finance Mastermind Group: Saturdays at 8am PT / 11am ET — interactive sessions with deeper insights and tools
One-on-One Coaching: First 60-minute session available now. Full packages include 13 weekly/bi-weekly sessions for accountability and growth
👉 Join the mastermind group or book your first coaching session here: https://square.link/u/jqKZJX8M
This is your chance to finally create a profitable, less stressful practice and start building the financial freedom you deserve.
True North Practice Growth with Dr. Cary
2025/02/04
Welcome to True North Practice Growth with Dr. Cary, the podcast designed to help chiropractors and health professionals attract more patients, boost revenue, and streamline operations for long-term success.
Each episode dives into proven strategies for growing your practice, including:✅ Patient acquisition & referral growth 📈✅ Smart marketing techniques 💡✅ Revenue-boosting strategies 💰✅ Operational efficiency for better patient care 🏥
🎧 Latest Episode:📢 "Five Proven Strategies to Grow Your Chiropractic Practice in 2025"📅 Live Webinar on February 25 at 7 PM PST🎟️ Reserve your free spot here: https://tr.ee/HDZQk_U0w9
📲 For more resources & offers:🌟 Linktree: https://linktr.ee/truenorthpm
Join me as we explore real-world business growth tactics that you can apply immediately. Subscribe now and take your practice to the next level! 🚀
#ChiropracticSuccess #GrowYourPractice #TrueNorth #ChiropracticMarketing #ChiropracticBusiness #HealthcareGrowth
Transform Your Healthcare Practice: Digital Marketing Insights with Dr. Cary Yurkiw
2024/05/15
In this episode, Dr. Cary Yurkiw, a seasoned business coach, health professional, and author, shares insights into mastering digital marketing for healthcare professionals. Learn how to create a robust online presence, engage with patients, and grow your practice. Don’t miss out on this valuable session! Register for the free webinar here.
Dr. Cary Yurkiw's Webinar: Master Digital Marketing for Healthcare Professionals
2024/05/13
In this episode, Dr. Cary Yurkiw invites you to join his upcoming webinar on May 21, 2024, focused on digital marketing for healthcare professionals. Discover how to create a robust online presence, attract your ideal patients, and use social media to grow your practice. Dr. Yurkiw, a professional business coach and health professional, brings 30 years of experience to this informative session. Register for free tickets here.
Digital Marketing Insights for Healthcare with Dr. Cary Yurkiw
2024/05/10
Explore the intersection of healthcare and digital marketing in this podcast featuring Dr. Cary Yurkiw. Learn how to leverage digital tools to connect with patients and grow your practice effectively. Dr. Yurkiw shares his 30 years of experience and successful strategies that have transformed healthcare marketing. Tune in and visit https://www.truexpert.pro/ to learn more about our coaching services.
True North Tales: Vancouver Marathon Triumph with Dr. Cary Yurkiw
2024/05/06
Tune in to True North Tales as Dr. Cary Yurkiw, professional business coach, health professional, and author, shares their inspiring journey through the Vancouver Marathon. From overcoming obstacles to discovering personal growth, this episode is filled with valuable insights. Ready to navigate your own path to success? Connect with Dr. Cary Yurkiw at True North Coaching: www.truexpert.pro | Phone: 778-215-9310
Episode: Enhancing Patient Retention – Insights from Dr. Cary Yurkiw
2024/05/03
This episode features Dr. Cary Yurkiw, health coach and business consultant, discussing the nuances of patient retention and satisfaction. As the founder of TrueNorth Practice Management, Dr. Yurkiw brings over three decades of healthcare experience to the table, offering invaluable advice on maintaining and exceeding patient expectations. Tune in as we explore tailored patient care, the impact of feedback, and innovative engagement strategies that adapt to evolving technology. Don’t forget to join our next webinar on May 8! Register at Eventbrite or call 778-215-9310 for more details.
The Dr. Cary Yurkiw Show: Mastering Practice Leadership
2024/05/03
Dive deep into the challenges and solutions in healthcare with Dr. Cary Yurkiw, a professional business coach, health professional, and author. This episode focuses on effective leadership, engaging your team, and optimizing operations to advance your private practice. Ideal for healthcare professionals seeking practical advice and growth strategies.
🎙️ Book your free consultation: www.truexpert.pro or call 778-215-9310. Tune in to transform your practice!
Health & Wealth: Dr. Yurkiw’s Strategies for a Profitable Practice
2024/04/26
Tune in with Dr. Cary Yurkiw, a seasoned business coach and health professional, as he unpacks the formula for intertwining superior patient care with enhanced profitability. Learn from a leader who not only writes the book on success but also practices it. For consultations, visit www.truexpert.pro or contact 778-215-9310.
Dr. Cary Yurkiw: Enhancing Patient Experience for Financial Growth
2024/04/25
Step into the world of profitable healthcare with Dr. Cary Yurkiw, health coach and author. In this episode, uncover how focusing on patient experience can drive financial success for your practice. Dr. Yurkiw shares his 30 years of wisdom and proven strategies for patient retention and practice growth. Need expert guidance? Call 778-215-9310 or head to www.truexpert.pro to join the ranks of thriving practices with True North Coaching.
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