Advertise on podcast: The Future Report

Explore the massive societal shifts shaping our future, starting with the incredible population growth and cultural infrastructure investments putting Western Sydney on the global stage. Alongside these major urban advancements, we thoroughly analyse the growing cultural pushback against information overload, highlighting why consumers are increasingly choosing presence over high-tech complexity in their personal lives. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

We unpack exactly what a social research company does on a daily basis. Discover how gathering human insights helps leaders future-proof their organisations and solve complex challenges. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

In an era defined by an accelerating pace of change and information overload, it is incredibly easy to feel overwhelmed by what lies ahead. In this episode, Geoff Brailey and Mark McCrindle explore how we can shift our mindset to proactively shape the future rather than simply waiting for it to arrive. We unpack the latest social research on how everyday Australians view the road ahead, exploring the fascinating split between those who feel helpless to change and those who step up as everyday futurists. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

Australia's demographic landscape is shifting, marked by record-low fertility rates and a rapidly aging population. With projections indicating that deaths will exceed births by the 2060s, future population growth will rely almost entirely on migration. Currently, economic barriers—most notably housing affordability and the rising cost of living—remain the primary hurdles for aspiring parents who desire larger families. In this episode, we explore innovative policy solutions, such as tax exemptions, income splitting, and flexible working models. By addressing these systemic pressures, we can restore financial confidence, empower the next generation to build families, and foster a culture of hope for Australia's future. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

From the latest intergenerational report to the realities of housing, financial stress is a growing part of the modern Australian story. Join us as we unpack the data behind our life choices. We look at the future of our aging population and share historical financial wisdom for uncertain times.Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

Public sentiment around social media is experiencing a massive global shift. From Australia's proposed "digital duty of care" laws to the landmark Meta lawsuit in the US, leaders are taking vital steps to protect youth wellbeing. In this episode, we unpack fresh data revealing a generation with a love-hate relationship with screens—including the startling fact that nearly half of high school students wish social media was never created. Join us as we explore the power of raising the digital age limit, the beauty of "incidental connection," and how we can all build more authentic, physical communities in a hyper-connected world. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

We live in an era of rapid change, and it goes far beyond new technology. While artificial intelligence often grabs the headlines, demographics act as a powerful tide quietly reshaping our society. In this episode, Geoff Brailey and Grant Dusting explore the real trends transforming our everyday lives. From Australia's growing cultural diversity to the unique dynamics of a five-generation workforce, we unpack what these shifts mean for you. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

Join Mark McCrindle and Geoff Brailey as they unpack the shifts transforming our homes and workplaces. This episode explores the rise of Australian homeschooling, driven by digital options and the need for adaptable learning environments. They also dive into the latest 'Shaping a Human-Centered AI Future' report. Tune in to discover why distinctly human skills remain our greatest asset. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

Society is undergoing a significant shift from active community contribution to transactional consumption, driven by modern expectations of instant gratification. This consumer-first mindset frequently manifests as entitled behavior toward educators and service staff, forcing institutions to implement strict codes of conduct to safeguard their teams. To navigate this changing landscape, organisations must move beyond merely managing grievances and prioritise proactive communication to rebuild trust. By establishing clear boundaries and championing mutual respect, leaders can transform combative interactions into collaborative partnerships that benefit the broader community. Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

As AI computing power becomes a tradable commodity and company valuations reach astronomical heights, society faces a growing tension between economic momentum and the preservation of it's humanness. In this episode of the podcast we unpack insights from our new report ahead of our virtual event on shaping an AI centered future. Register for the event here: AI’s Impact on Consumers and the Workforce Access McCrindle Plus here: McCrindle Plus

The landscape of education is undergoing a fundamental shift as Gen Y and Gen Z become the primary cohort of school age parents. These generations are characterised by a digital first lifestyle yet they are increasingly burdened by cognitive overload and notification fatigue. Unlike previous eras where schools operated on a broadcast model of one way information, modern parents view education through the lens of identity consumerism. In this episode of the podcast we unpack our new report for education leaders "Communicating with today's parents" Download the new report here: Communicating with today's parents - McCrindle Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

The Australian Census is far more than a routine government requirement; it serves as the backbone of infrastructure planning, business decisions and more. In this episode of the podcast we explore what demographers will be looking for in the data as well as the new questions and other fun facts about the Census. Access McCrindle Plus here: McCrindle Plus

Global events like the World Cup highlight a deep-seated human need for shared experience and physical connection in an increasingly digital and isolated age. Sport creates a collective identity that transcends borders. By observing these moments of national and cultural pride, we gain insights into people can foster a sense of belonging. Access McCrindle Plus here: McCrindle Plus

The traditional Great Australian Dream is undergoing a transformation as the gap between average earnings and property prices continues to widen. Younger generations, particularly Gen Z, are navigating an increasingly complex path to adulthood characterised by delayed life markers such as marriage and home ownership. This shift is not merely a financial necessity but a cultural movement where the focus is transitioning from individual property ownership to a lifestyle-centric approach, resulting in adult children staying in the family home longer to balance the competing desires for financial freedom and global mobility. Access the new report on McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/

Despite the ongoing cost of living pressures, the Australian giving spirit remains remarkably resilient. As our event on the NFP landscape approaches we unpack new research on how people are engaging with charities. Register for the event here: https://mccrindle.com.au/resource/event/2026-nfp-insights/ Wealth & Income infographic: https://mccrindle.com.au/resource/infographic/wealth-and-income-infographic/ Access McCrindle Plus here: https://mccrindle.com.au/mccrindle-plus/