Advertise on podcast: That Makes Cents: A consumer podcast

On this episode, we're diving into six key forces reshaping the future of the freight industry. Hear how companies can navigate these trends to lay a foundation for lasting success.

On this episode of "That Makes Cents" we dive into the strategies and capabilities that set MVP (More Value for the Price) brands apart in today's competitive consumer landscape. Our host, Bobby Stephens is joined by Mike Daher, Deloitte's US consumer industry leader, and Ed Johnson, principal in Deloitte's US consumer industry practice, to explore how brands can consistently exceed consumer expectations through supply chain resilience, data-driven insights, and innovative use of AI. The discussion highlights the financial advantages of MVP brands, shares personal perspectives on value, and offers actionable advice for organizations aiming to strengthen their market position by delivering exceptional value. Explore the Value-Seeking Consumer paper today: https://www.deloitte.com/us/en/insights/industry/retail-distribution/consumer-behavior-trends-state-of-the-consumer-tracker/understanding-value-seeking-consumer.html

On this episode of That Makes Cents, we are speaking with Rob Pace, the founder and CEO of HundredX, on the future of customer loyalty and how brands can drive it and not just hope for it.

From self-driving cars to smart mirrors, our team explored the trends and technologies shaping the future of the consumer industry at the Consumer Electronics Show (CES) and NRF's Big Show. Tune in to learn more about how these trends will likely impact businesses in the consumer industry.

From optimizing fleet management to dramatically reducing customer inquiry response time, generative artificial intelligence (GenAI) promises to offer key benefits to the transportation industry. In our latest episode of That Makes Cents, we dive into the impact GenAI is having on the industry. Are companies making significant progress in AI adoption? Listen today.

Consumers have become more willing to give up traditional car ownership as they continue to feel the pinch of expensive monthly car payments. What else is driving investment in this area? And what do we expect the future of car subscriptions to look like? Matt Murphy, COO of Avva, and Rodolfo Dominguez, Deloitte's auto tech practice leader, join us to explore this shift in vehicle ownership and how auto companies can elevate the customer experience.

Consumers aren't just comparing you to other companies in your industry anymore. They're stacking you up against any great experience they've ever had. So how can companies tap into data to better understand their customers and curate a better experience? Tune in to this episode of That Makes Cents to hear more.

2023 Holiday spending trends: Tune in to our podcast to hear what, where, and how consumers are filling their carts this season.

Tune in to this episode of That Makes Cents as we discuss how sustainability, convenience, and affordability could shape the future of the automotive industry—and how subscriptions will pave the way toward a completely different car ownership model.

Like today's consumer, the grocery industry is increasingly diverse and complex. In a spinoff of our miniseries on the future of the consumer industry, we explore the future of grocery retail and how exponential tech such as AI and Gen AI could play a key role in increasing grocery personalization. Kirk Ball, EVP and CIO at Giant Eagle joins Daniel Edsall, Deloitte's grocery sector leader and host Bobby Stephens to discuss how grocery retailers can deliver unique customer experiences at every touchpoint, whether in-store or online.   For more info. on the Future of the Grocery Retail industry, visit: https://www2.deloitte.com/us/en/insights/industry/retail-distribution/future-of-grocery-retail.html

As today's consumers become more diverse in terms of their wants and needs, we're seeing a more demand-driven market that's empowering consumers. What do brands need to know about this shift in consumer behavior? And how will data, AI and Gen AI play a larger role as we move from mass to micro? Learn more in this episode of That Makes Cents, featuring a guest speaker from Google Cloud.

In this third installment of our miniseries on the future of the consumer industry, we're taking a closer look at how the emergence and growth of capability-as-a-service are causing a major convergence and reconfiguration in the consumer industry. Milen Mahadevan, president of 84.51, Kroger's very own capability as a service, and Kasey Lobaugh, chief futurist for Deloitte's consumer industry, join us to dive into the evolution of the consumer industry, the lower barriers to entry for consumer companies today, and the role they can play in the larger consumer ecosystem. As a bonus, hear what these industry leaders have to say on the evolution of generative AI in the next few years. For more info. on the Future of the Consumer industry, visit: https://www2.deloitte.com/us/en/pages/consumer-business/articles/future-of-consumer-industry.html

From streaming platforms to health and fitness apps that personalize to their users, consumers today have access to a wide array of digital offerings. And, with the increasing adoption of AI, cloud convergence, and other technologies, digital goods and services are witnessing exponential growth. How should companies capitalize on this rising trend? Tune in to this episode as Jen Brace, chief futurist, at Ford Motor Company, and Alisa Locricchio, senior manager with Deloitte Consulting, discuss the opportunities that lie ahead for consumer companies. For more info. on the Future of the Consumer industry, visit: https://www2.deloitte.com/us/en/pages/consumer-business/articles/future-of-consumer-industry.html

As stated in Deloitte's Future of Consumer study, "Change is a staple of humanity, and nowhere is the velocity of change more evident than in the consumer industry." How should consumer companies perceive this change? What should consumer industry executives consider beyond their shareholder value while addressing this change? In this episode, Anthony Waelter, Deloitte's US Consumer Industry leader, and Alisa Locricchio, senior manager with Deloitte Consulting, provide a preview into the six forces to understand the next decade of change including the implications of exponential tech, changing consumer, and more.

Digital marketplaces help retailers meet their customers where they are by improving visibility, expanding assortment, reinforcing the omnichannel experience, and diversifying the supplier base to keep up with changing trends. This integration also allows retailers to extend visibility to brands that otherwise may not have garnered a similar platform in a short time span. In this episode, we speak with Matt Baer, chief customer and digital officer for Macy's, Inc., and Oliver Siodmak, Global Marketplace Service Offering lead at Deloitte Digital, about Macy's impactful digital marketplace integration in just under nine months.