Advertise on podcast: Book Marketing Simplified

You're posting consistently, showing up on social media, doing "all the things"... but your book still isn't selling. Here's why: you're missing the marketing foundation that every successful author has. In this video, I'm breaking down the 3 essential pieces you need BEFORE you post another thing, and showing you exactly how to build them so your marketing actually converts to book sales. LINKS Book Marketing Blueprint FREE download NEW RESOURCE: The 90-Day Book Sales System

If the idea of marketing your book makes you want to crawl under your desk (because showing up online, doing videos, or constantly “engaging” just feels exhausting) you’re going to breathe a sigh of relief. In this episode, I’m pulling back the curtain on how introverted authors can market their books without draining their energy or faking an extroverted persona. You'll walk away from this episode: Feeling relieved that there’s nothing wrong with you (just the advice you’ve been given).Clear on how to build real connections with readers, without showing your face or being “on” all the time.Empowered to use your strengths as a writer to grow your platform in a way that feels natural.Equipped with simple, low-pressure strategies that actually work for you.Confident that yes, you can sell books and stay true to who you are. This isn’t about learning more. It’s about unlearning what doesn’t work and finally feeling good about how you show up. If you’ve ever whispered, “I hate marketing,” this one’s for you. LinksFREE Book Marketing Blueprint Book Marketing Starter Kit

You're posting about your book on social media, but nothing's happening. A few likes from friends. No real engagement. No significant growth. Here's what most authors don't realize: the problem isn't just your content. It's that you skipped the three essential steps that make social media actually work. In this video, I'm showing you exactly what successful authors do BEFORE they start posting - the foundation that transforms random posts into strategic marketing that actually gives you results. Stop guessing. Start building the foundation that makes your social media work. LINKSFREE Book Marketing Blueprint Book Marketing Starter Kit

You're showing up on social media. You're posting about your book. But when you check your sales... nothing is happening. If you've been creating content but seeing zero momentum, this episode will show you exactly what's keeping you stuck and the three specific things that need to change. Spoiler: It's not about posting more or being on more platforms. In this episode, I break down: The exact symptoms that tell you your marketing isn't working (and why)What successful authors are doing differently that you're notThe foundation you need before any social media strategy will actually work Stop posting and praying. Start being strategic. LINKS FREE Book Marketing Blueprint Book Marketing Starter Kit Newsletter Starter Kit

If you're watching other authors' books take off while yours feels invisible, this one's for you. Those "overnight successes" you're seeing? Most aren't real, and they're definitely not sustainable. What you need isn't another viral moment or gimmicky tactic - you need a marketing strategy that builds a real audience who actually wants to read your books. In this episode, I'm sharing: Why speed isn't the metric that mattersThe "Sustainable Authority Approach" to building long-term readershipA real client story of tripling book sales without going viralThe three parts of sustainable marketing: depth over speed, systems over scrambling, and relationships over reach Remember: you're not behind. Your timeline doesn't have to look like anyone else's. LINKS The Book Marketing Starter Kit Newsletter Starter Kit for Authors

If you’ve been stuck in the cycle of “do more to sell more,” this episode is going to feel like a breath of fresh air. The truth? You don’t need to be everywhere or do everything to grow your platform and actually sell books. In fact, trying to do all the things is probably why you're feeling burned out and seeing inconsistent results. In this episode, I’m breaking down exactly how to sell more books without sacrificing your writing time, your energy, or your sanity. You’ll learn the three key pillars that consistently successful authors focus on. And spoiler alert: none of them involve chasing trends or showing up on five social platforms at once. Whether you're launching your first book or you're deep into your backlist with flatlined sales, this episode will help you shift your marketing mindset and give you a clear, doable strategy to connect with readers in a way that feels authentic (and actually works). We’ll talk about: How to stop treating marketing like a one-size-fits-all checklistWhy knowing your reader on a deeper level changes everythingWhat it really means to create a visibility plan that works for youHow to build trust and connection beyond social mediaAnd why less marketing (done right) leads to more book sales If you’re ready to stop spinning your wheels and start marketing smarter, not harder, this episode is your starting point. Ready to get serious about your book marketing? Build your author platform without the stress by downloading my FREE No-stress Guide: https://jenndepaula.com/author-platform-guide Download my FREE Book Marketing Blueprint to start building a foundation that actually works: https://jenndepaula.com/book-marketing-blueprint Want the complete system for building a thriving author platform? Learn more about The Author Circle membership: https://jenndepaula.com/the-author-circle

Are you exhausted from posting content that gets likes but zero book sales? You're not alone. Most authors are stuck in what I call "pebble marketing" - scattering their efforts everywhere and wondering why nothing's working. Here's the truth: you don't have a follower problem, you have a targeting problem. In this episode, I'm breaking down the exact strategy to find readers who are already looking for books like yours and are ready to buy. No more throwing content at the wall and hoping something sticks. What you'll learn:Why targeting "all romance readers" is killing your salesThe difference between browsers and buyers (and why you've been focusing on the wrong one)The 3-layer system to identify your ideal buyersWhere your readers actually hang out (hint: it's probably not where other authors are)My 5-step action plan to start attracting buyers today Stop wasting time on vanity metrics and start building an audience that actually supports your books. Your ideal readers are out there. You just need to know how to find them. Ready to get serious about your book marketing? Download my FREE Book Marketing Blueprint to start building a foundation that actually works: https://jenndepaula.com/book-marketing-blueprint Want the complete system for building a thriving author platform? Learn more about The Author Circle membership: https://jenndepaula.com/the-author-circle

Stop spinning your wheels on social media! In this video, I break down the #1 mistake authors make when marketing their books and show you the complete 3-part system that actually sells books consistently. LinksThe Author Circle

Let’s be honest—most authors don’t have hours to pour into content every week. And yet, if you want to sell books, connect with readers, and stay visible… you need content. But creating it from scratch every single week? That’s the fast track to burnout. In this episode, Jenn walks you through a simple, strategic system that helps you create authentic, effective content in less than an hour a week. This is the exact method we teach inside the Author Marketing Assistant—and it’s designed to make your content not only easier to create, but also way more powerful. LINKS The Author Marketing Assistant

If legal stuff makes your head spin, you’re not alone. But here’s the truth: understanding a few key legal basics can save you major headaches later (and possibly even your bank account). That’s why I asked intellectual property and business attorney Olivia Mayness, to join me on Book Marketing Simplified. Olivia breaks it all down in a way that’s clear, smart, and actually doable. Olivia’s not just a legal expert, she’s also a creative herself, which means she gets what authors need. We talk about the most common legal blind spots authors face like: if authors can use lyrics or quotes in their bookshow to protect your book from AIif authors should trademark a book title and much more. Whether you're self-published, traditionally published, or somewhere in between, this episode will help you move forward with clarity and avoid some scary mistakes down the road. LINKSConnect with Olivia on LinkedIn Check out her law firm’s website and blog at thelawspot.com Your Next Steps: Free Downloads: https://jenndepaula.com/free-downloadsDIY Book Marketing Resources: https://jenndepaula.com/solutionsDone-With-You Services: https://jenndepaula.com/sessionsConnect on Social: https://www.instagram.com/jenndepaulabookmarketing/

Not sure what to do first when it comes to book marketing? You’re not behind—you just need a plan. In this episode of Book Marketing Simplified, Jenn shares a straightforward three-step strategy to help authors get unstuck and start marketing their book with clarity and confidence. Whether you’re staring at a blinking cursor or feeling scattered by too many options, this episode will help you find your footing and build a marketing rhythm you can actually stick with. Perfect for fiction and nonfiction authors who want to market their books—without losing their writing time or their minds. LinksBook Marketing Blueprint (free) Book Marketing Starter Kit Author Marketing Assistant

Feeling overwhelmed by scattered book marketing strategies that aren’t helping you sell books? In this episode, Jenn breaks down why most author marketing feels frustrating and what to do instead. You’ll learn how to create a simple system rooted in clarity, connection, and consistency to finally start seeing results. Perfect for fiction and non-fiction authors who want to market smarter, not harder. LinksMarketing in Minutes Author Marketing Assistant

Hate writing emails? Feel like you're just bothering people when you hit "send"? You're not alone and you're not doing it wrong. In this episode, we’re flipping the script on email marketing and showing you how to write simple, reader-friendly emails that build trust and sell books. By the end of this episode, you’ll have everything you need to write one email this week that actually works. LINKS The Ultimate Newsletter Checklist Newsletter Starter Kit

Publishing a book is an exciting time. But with so many options (traditional, hybrid, and self-publishing) and so much conflicting advice, it’s easy to feel confused about which path is right for you. In this special episode (and our first-ever interview!) I’m joined by bestselling author and publishing strategist Elizabeth Lyons. With decades of experience helping authors publish with clarity and confidence, Elizabeth is pulling back the curtain on the red flags every author should look out for. We dive into: The real differences between traditional, hybrid, and self-publishingThe most common (and costly) publishing mistakes authors makeWhy self-publishing is more empowering than you think If you're navigating your publishing journey or trying to decide which route to take, this conversation will help you move forward with clarity. Tune in and get the insight every author deserves before they publish. Links“Which Publishing Approach is Best for YOU?” by Elizabeth Lyons at publishaprofitablebook.com “7 Critical Questions to Ask Hybrid Publishers” by Elizabeth Lyons at publishaprofitablebook.com

If you feel like you’re constantly marketing but still not seeing book sales, you might be pouring your energy into the wrong strategies. In this episode, Jenn & Marcus discuss how you can stop spinning your wheels and start focusing on what actually moves the needle for you and your book. You’ll learn: Common marketing tactics that waste time and money (and how to avoid them).Which analytics and metrics matter the most when assessing marketing efforts.A simple framework to map out your reader’s journey through your marketing funnel. Grab the free Pick Your Platform guide to clarify where you should show up online: https://jenndepaula.com/platform Ready to create a book marketing plan that works for you? Check out the Book Marketing Starter Kit: https://jenndepaula.com/book-marketing-starter-kit