
Advertise on podcast: My Amazon Guy
Rating
5from
This podcast has
2000 episodes
Language
EnglishPublisher
Steven PopeExplicit
No
Date created
2020/03/07
Latest episode
2026/10/26
Average duration
11 min.
Release period
2 days
Description
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy
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Check latest episodes from My Amazon Guy podcast
How to Setup Agency Contracts that Don't Get you Fired
2026/10/26
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What if your agency's biggest success becomes the reason a client fires you?
Steven Pope shares how he lost a client after growing his agency fees to around $21,000 a month. In this coaching call with Jasim, he explains why certain agency pricing models can backfire, how to structure contracts that make sense for both sides, and what agency owners should consider before scaling.
The conversation also covers building systems that run without constant founder involvement, finding clients through cold outreach, and deciding when to outsource versus building an in-house team.
Get expert advice on agency pricing, contracts, and growth. Book a call: https://bit.ly/43TKHis
#BusinessAutomation #AgencyGrowth #BusinessSystems #Entrepreneurship #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
FREE Omnichannel Holiday Email Calendar: https://hubs.ly/Q04BzsKm0
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Automating business systems and operations
01:00 - Founder branding and long-term business growth
01:19 - Retainer vs. percentage-based agency pricing
02:29 - Outsourcing link building vs. content strategy
03:00 - Cold calling vs. cold email marketing
03:56 - Why in-house marketing systems beat outsourcing
04:30 - Email marketing platforms and deliverability issues
05:04 - How to check domain health and email blacklists
05:42 - Improving BDR outreach and testing sales processes
06:10 - When to outsource vs. build an in-house team
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Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Amazon is Testing AI Main Images Without Telling Anyone
2026/10/23
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Amazon is testing AI-generated main image backgrounds, and sellers may not even know their images are changing. For years, Amazon has pushed sellers to use clean white backgrounds for their main product photos. Now, Amazon appears to be testing its own AI-generated backgrounds on beauty listings from brands like Olay, Bliss, L'Oréal, and St. Ives. From gray backgrounds to completely different product images, these changes raise questions about Amazon's image rules and how they could affect click-through rates. Watch real examples from Amazon search results and see what these AI image tests could mean for sellers and their product listings.
Get expert help growing your Amazon sales. Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
#AmazonSeller #AmazonFBA #AmazonAI #AmazonListing #AmazonNews
Want free resources? Dowload our Free Amazon guides here:
FREE Omnichannel Holiday Email Calendar: https://hubs.ly/Q04BzsKm0
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 – Amazon’s Unannounced AI Main Image Test
0:17 – The Irony: Breaking the Stark White Background Rule
0:43 – Live Search Examples (Olay, Bliss & L'Oréal)
1:22 – Amazon Replacing Main Images Without Permission
1:46 – Gray Gradients vs. Full Lifestyle Backdrops
2:11 – Testing Click-Through Rates (CTR) Across Beauty
2:48 – Will Gray Backgrounds Become the New Standard?
3:15 – What Sellers Need to Watch Next
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Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Building in the Open: Can MAG Turn This Amazon Brand Into $100M?
2026/10/22
Send us Fan Mail
My Amazon Guy is putting its brand-building strategy to the test. Can MAG turn a growing supplement brand into a $100M business?
In this video, Steven Pope and Noah Wickham meet with Scott, who runs a $250 million company outside his supplement business, to discuss an electrolyte brand already selling over 4,000 units per month.
The discussion covers product positioning, manufacturing challenges, inventory management, and scaling in a competitive Amazon category. Scott also proposes a potential partnership with MAG, opening the door to a new opportunity.
As part of MAG's Building in the Open series, the team shares how it evaluates real business opportunities, makes strategic decisions, and approaches building an Amazon brand from the ground up.
Ready to grow your Amazon brand? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
#AmazonFBA #AmazonSeller #Ecommerce #BrandBuilding #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
FREE Omnichannel Holiday Email Calendar: https://hubs.ly/Q04BzsKm0
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Building in the Open: MAG's Amazon Brand Launch
00:46 - Meeting Scott and His Supplement Business
01:46 - Selling 4,000 Units a Month and Running Out of Stock
02:20 - Manufacturing Problems and Supply Chain Decisions
03:08 - Growing an Electrolyte Brand Through College Sports
04:32 - MAG's Decision to Buy or Build an Amazon Brand
05:05 - Why Product Positioning Matters in a Competitive Market
06:35 - The Potential to Build a $100M Supplement Brand
07:11 - Evaluating the Mushroom Coffee Opportunity
08:37 - A Potential Brand Partnership With MAG
10:38 - Building in the Open and Business Transparency
11:32 - Partnership Expectations and Next Steps
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
How to Design Amazon Images That Convert (Main Image & A+ Guide)
2026/10/21
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Amazon product images can improve CTR and conversion rates when they answer shoppers' questions.
Learn how main images, product keywords, pack sizes, infographics, and lifestyle photos can help Amazon sellers get more clicks and sales. See how negative reviews can guide image design, why mobile-friendly text matters, and how A+ Content can address buyer concerns. The video also covers how to test listing images and track conversion rates using Amazon's Manage Your Experiments.
Get expert help improving your Amazon listings and conversions. Book a call: https://bit.ly/4jMZtxu
#AmazonSeller #AmazonListingOptimization #AmazonCTR #AmazonProductImages #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
FREE Omnichannel Holiday Email Calendar: https://hubs.ly/Q04BzsKm0
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Main Image CTR Hacks and Keyword Placement
01:00 - Using Product Badges and Pack Counts to Get More Clicks
02:26 - Using Negative Reviews to Improve Listing Images
03:42 - Product Infographics and Installation Instructions
04:41 - Designing Amazon Images for Mobile Shoppers
05:51 - Addressing Customer Concerns Through Product Images
07:11 - Lifestyle Images and Eye Contact for Better Conversions
09:20 - Using A+ Content to Convert More Shoppers
11:57 - Measuring Conversion Rates and A/B Testing Amazon Images
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Amazon PPC Mistakes: Why You Need Broader Search Terms
2026/10/20
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Amazon PPC budget tips cover $500 monthly ad spend, daily budgets, and long-tail keyword targeting. Auto campaigns, broad match campaigns, and product-specific searches shape an Amazon product launch strategy for sellers with limited ad spend. Campaign data, sales, and profitability guide Amazon PPC bid changes and budget increases instead of a fixed monthly spending cap.
Turn a $500 PPC guess into a focused launch plan, book a strategy call to review campaign targeting, bids, and where the next advertising dollar should go: https://bit.ly/4jMZtxu
#AmazonPPC #AmazonAdvertising #AmazonProductLaunch #AmazonPPCStrategy
Want free resources? Dowload our Free Amazon guides here:
FREE Omnichannel Holiday Email Calendar: https://hubs.ly/Q04BzsKm0
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 Amazon PPC Broad Match vs. Exact Match
00:37 Is a $500 Amazon PPC Budget Enough?
01:07 When to Increase Amazon PPC Daily Budgets
01:39 Starting Amazon PPC Auto and Broad Match Campaigns
02:10 Long-Tail Amazon PPC Keywords for More Relevant Clicks
02:59 Why Broad Match Can Find Winning Search Terms
03:29 Adjusting Amazon PPC Targeting, Bids, and Budgets
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Steven Pope is Launching a New Amazon Brand - Find Out What
2026/10/19
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Launching an Amazon brand from scratch in 2026 sounds risky. Doing it in one of the most competitive categories makes it even more interesting.
Steven Pope and the My Amazon Guy team are taking on that challenge with a new supplement brand. From choosing the right products to questioning what it takes to compete, the team shares the decisions, debates, and challenges behind the launch.
But with so many established competitors, does starting from zero still make sense?
Ready to launch or grow an Amazon brand? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Selling Products You Believe In Matters
00:56 - Can You Still Launch an Amazon Brand in 2026?
02:10 - Declining Amazon Sellers and the New Brand Challenge
03:52 - Buying vs. Building an Amazon Brand From Scratch
05:35 - Amazon Profit Margins, Fees, and Customer Lifetime Value
08:12 - Relaunching Brands and Building Authenticity
10:31 - Finding the Right Audience for a Supplement Brand
11:53 - Why Product Knowledge Beats Chasing Trends
13:04 - Amazon Native vs. DTC: Building Brand Demand
15:03 - Branding Supplements for Everyday Consumers
17:17 - Electrolyte Powder vs. Ready-to-Drink Products
19:15 - Amazon Launch Strategy and Supplier Testing
20:54 - The Decision to Launch a New Brand From Scratch
21:05 - Packaging Design, AI, and Customer Feedback
23:16 - The $100K Amazon Brand Launch Goal
24:09 - Amazon PPC Strategy: From Sales Growth to Profit
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Why Your Agency Keeps Losing Deals (And How to Fix It)
2026/10/19
Send us Fan Mail
Doing everything right in sales and still losing deals? The problem might be what happens when an agency tries too hard to win a client.
Steven Pope and Noah Wickham discuss a real sales opportunity My Amazon Guy lost, the decision that may have hurt their chances, and why giving potential clients everything they ask for can backfire. This conversation reveals why sticking to a proven sales process matters, even when it means walking away from a deal.
Ready to grow your Amazon sales? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
#AgencySales #SalesProcess #BusinessGrowth #AmazonAgency #SalesStrategy
Want free resources? Dowload our Free Amazon guides here:
FREE Omnichannel Holiday Email Calendar: https://hubs.ly/Q04BzsKm0
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 – Why Agencies Lose Sales
00:30 – Why My Amazon Guy Lost a Potential Client
01:22 – Why Brand Managers Shouldn't Join Sales Calls
02:07 – The Cost of Making Exceptions for Clients
02:45 – Giving Customers What They Need vs. What They Ask For
03:31 – Why Brand Managers Aren't Salespeople
04:14 – The Risks of a Bad Agency Deal
05:09 – What Clients Keep When They Hire an Agency
06:02 – Why Sticking to Your Sales Process Matters
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
The Real Strategy to Rank Higher on Amazon ft. Harshank Vyes
2026/10/15
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Amazon PPC wasted ad spend is costing sellers sales. See how a 90-day Amazon PPC audit finds keywords with zero conversions. Learn how Amazon search term reports help identify wasted ad spend and why campaign ACoS alone misses costly problems. Mad Growth Podcast covers Amazon DSP retargeting, new-to-brand customers, and ways to improve Amazon advertising performance.
Get more Amazon PPC tips and expert insights from Sellers Umbrella: https://sellersumbrella.com/
Stop wasting money on Amazon ads that don't convert. Book a call with My Amazon Guy to find out where ad spend is going wrong: https://bit.ly/4jMZtxu
#AmazonFBA #AmazonSellerCentral #AmazonShipping #AmazonSellers #FBAShipping
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Amazon PPC Ads Spend Money Without Sales
00:44 - Mad Growth Podcast With Sellers Umbrella
01:19 - Why 34% of Amazon PPC Ad Spend Gets Wasted
02:31 - How Amazon Search Term Reports Reveal Wasted Spend
03:39 - How to Audit Amazon PPC Spend and Conversions
04:19 - New-to-Brand ACoS and Customer Lifetime Value
05:39 - Using Amazon New-to-Brand Data for Repeat Sales
06:43 - When Should Amazon Brands Start Using DSP?
07:17 - Amazon DSP Retargeting, Audience Size, and Budget
08:38 - How Amazon DSP Works With Sponsored Ads
09:46 - Amazon Marketplace Expansion for Growing Brands
10:24 - Selling on Amazon Canada, Europe, and Other Markets
11:36 - Sellers Umbrella Website and Amazon PPC Resources
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
How to Launch a New Product on Amazon (2026 Strategy)
2026/10/14
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How to launch a product on Amazon in 2026 with a smart Amazon FBA product launch strategy, PPC campaigns, pricing tips, and first sales. Learn Amazon PPC launch strategy using auto, broad, phrase, and exact match campaigns, competitor targeting, launch discounts, and Buy Box pricing. See how Amazon FBA fees, advertising costs, profit margins, and the Amazon revenue calculator affect new product sales and long-term growth.
A product launch can burn through cash before the first sale. Get an Amazon launch plan built around pricing, PPC, and real profit margins before spending another dollar: https://bit.ly/43N1bZD
#AmazonProductLaunch #AmazonFBA #AmazonPPC #AmazonSellingTips #AmazonSellers
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
Timestamp Search-focused chapter
00:00 How to Launch a New Product on Amazon
00:44 Amazon Product Launch Pricing Strategy
01:29 Why New Amazon Sellers Get No Sales
02:36 Amazon FBA Product Pricing and Profit Margins
03:13 How to Calculate Amazon FBA Fees and PPC Costs
04:05 Amazon New Seller Incentives and Launching in 2026
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
What is the difference between case packs and individual units on Amazon?
2026/10/13
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Choosing the wrong packing method for Amazon FBA inventory can cause confusion when creating shipments in Seller Central. This step-by-step tutorial explains the difference between case packs and individual units, showing how to ship 2,000 units in eight boxes of 250. Follow the Send to Amazon workflow to enter box quantities, weights, and dimensions correctly and complete the packing information for multiple boxes.
Need help with your Amazon FBA shipments? Book a call with us: https://bit.ly/4jMZtxu
#AmazonFBA #AmazonSellerCentral #AmazonShipping #AmazonSellers #FBAShipping
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon FBA Case Packs vs Individual Units
00:46 - How to Set Up Case Packs in Seller Central
01:53 - When to Use Individual Units Instead of Case Packs
02:18 - How to Pack 2,000 Units into 8 Boxes
03:05 - Entering Box Weights and Dimensions
03:48 - Case Packs vs Individual Units Explained
04:10 - How to Ask an Amazon FBA Shipping Question
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Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Amazon Q4 Masterclass: How to Prepare for Black Friday & Cyber Monday
2026/10/12
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Black Friday can bring record Amazon sales, but one inventory mistake or unexpected FBA fee can eat into profits fast.
This Amazon Q4 prep checklist covers inventory planning, listing health, holiday keywords, Black Friday deals, and PPC strategies to help sellers prepare for peak shopping traffic.
Learn how My Amazon Guy uses quality checks, audits, and checklists to manage Q4 preparation, reduce costly mistakes, and use Amazon Marketing Cloud retargeting to reach shoppers who showed interest but didn't buy.
Get your Amazon store ready for Black Friday and Q4 sales. Book a call today: https://bit.ly/4jMZtxu
#AmazonFBA #AmazonSeller #BlackFriday2026 #AmazonPPC #CyberMonday
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Q4 Mistakes That Can Cost Sales
00:37 - Amazon Q4 Preparation Checklist
01:56 - FBA Inventory Planning and Restock Deadlines
05:34 - Amazon FBA Fees and Profit Margins
07:47 - Listing Health and Suppressed Products
08:57 - Holiday Keywords and Listing Optimization
11:39 - A+ Content and Amazon Brand Store Updates
12:49 - Black Friday Deals and Pricing Strategy
16:25 - Amazon PPC and Advertising Strategy
18:32 - Amazon Marketing Cloud Retargeting
19:57 - Tracking Sales, Conversion Rates, and Inventory
21:53 - Final Amazon Q4 Checklist
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Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
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Why Profit Doesn't Matter When Scaling on Amazon ft. Abir Syed
2026/10/09
Send us Fan Mail
Amazon profit margin depends on more than fees—it comes down to ad spend, CAC, pricing, and how the brand is built to grow across channels. Growing an ecommerce brand means knowing when to invest, when to break even, and how Amazon costs compare with customer acquisition on other platforms. This video covers Amazon profit margins, growth strategy, ROI, ad spend targets, and the financial decisions that can help a brand scale without losing control of cash flow.
Connect with Abir Syed for ecommerce finance, profit margin, and CFO support: https://upcounting.com/
Fix the margin, CAC, and ad spend math behind your growth: https://bit.ly/4jMZtxu
#AmazonVsShopify #EcommerceStrategy #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon vs Shopify Costs, Margins, and ROI
01:26 - Ecommerce CFO Strategy for Growing Brands
03:57 - How to Set CAC and Ad Spend Targets
05:49 - How Far Meta Ads Can Scale
07:31 - Creative Testing for Ecommerce Ad Growth
09:59 - Branded Search Strategy for Amazon and Google
11:29 - Amazon vs Shopify Fees and Profit Margins
14:10 - Why Early Profit Is Not the Only Goal
15:58 - Break-Even Goals for New Ecommerce Brands
18:16 - Why Comparing Brand Growth Can Mislead Founders
20:11 - When Paid Coaching Can Speed Up Learning
22:12 - Where to Find UpCounting CFO Support
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Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Amazon Seller Central UI Change Doesn't Make Any Sense
2026/10/08
Send us Fan Mail
Amazon Seller Central changed its interface and moved familiar tools into new menu sections. Business Reports, Brand Analytics, inventory settings, and other daily seller tools are now harder to find. This video breaks down the new Seller Central navigation, shows where important tools moved, and explains how to use the Site Map and Custom Analytics to find what you need faster.
Get expert help with your Amazon account. Book a call with our team today. https://bit.ly/4jMZtxu
#AmazonSeller #SellerCentral #AmazonFBA #AmazonSellers #AmazonSelling
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why the New Seller Central UI Is Frustrating
00:43 - What Changed in the Main Navigation Menu
01:29 - Missing Sections: Products vs. Supply Chain
02:30 - Where Did Business Reports Go?
03:18 - Using the Sitemap to Locate Buried Tools
04:12 - Deprecated Bookmarks & Custom Analytics
04:52 - What Happened to Brand Analytics and Management?
06:13 - Upcoming Navigation Walkthrough Series
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LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Are These Two Amazon Seller Decisions Costing You Profit?
2026/10/07
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Growing on Amazon is not just about sales. It is also about protecting your margins. In this video covers two decisions that can affect profitability: how to make low-priced products work through pricing, bundling, or larger sizes, and when profitable PPC search terms should stay running instead of being negated.
Need help fixing profit leaks in your Amazon account? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
#AmazonSeller #AmazonPPC #AmazonFBA #AmazonAdvertising #AmazonSales
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 – Making Low-Price Products Profitable
0:49 – Bundles, Bigger Sizes, and Better Margins
1:20 – Should Profitable Search Terms Be Negated?
1:54 – Move Winning Terms Into Manual Campaigns
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Type "Steven Pope" + "Amazon problem" into Any AI to Solve Seller Central Woes
2026/10/06
Send us Fan Mail
How to use AI for Amazon selling starts with asking better questions about SEO, PPC, CTR, conversion, and sales growth. I’ve published thousands of Amazon seller resources, so tools like Perplexity, Grok, and Claude can pull from my content to help sellers find answers faster. I use AI to make Amazon knowledge easier to search, whether the problem is traffic, conversion, ads, listings, or figuring out what to do next.
Get a clear Amazon growth plan built for the problems holding sales back: https://bit.ly/4jMZtxu
#AmazonSeller #SellOnAmazon #AmazonFBA
------------------------------------------------------------------------------------------
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - How to Sell on Amazon With Free Seller Content
00:44 - How AI Finds Amazon Seller Answers Fast
01:17 - Amazon CTR, SEO, PPC, and Conversion Tips
02:06 - Comparing Grok, Perplexity, and Claude for Content
03:37 - Building 2,000 Amazon Seller Content Pages
04:48 - Starting to Sell on Amazon Again
05:03 - Selling Supplements on Amazon From Scratch
06:17 - Finding Amazon Seller Help With AI
06:35 - Requesting New Amazon Seller Content
-----------------------------------------------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Podcast reviews
Read My Amazon Guy podcast reviews
wheezyGee 2024/09/02
The only Amazon seller podcast you need
Whether you’re just starting out selling on Amazon or an established seller, Steven Pope’s My Amazon Guy podcast is a wealth of knowledge and consiste...
Carl J Cox - 40 Strategy 2024/07/15
Steven is THE expert with Amazon commerce
I am a big fan of Steven Pope’s work on My Amazon Guy. If you are looking to build your business on Amazon, this is the podcast for you! - Carl J Cox ...
Levi Oberlander, LMSW 2023/11/02
Great podcast!
It helps me a lot!
MissShawninFL 2022/05/26
5000 STARS
I’ve used this channel countless times to answer a question about selling on Amazon! My Amazon Guys gets it!
Mitchell McCauley 2022/05/26
Best in the business with e-commerce
👍
RickContreras 2022/05/26
Valuable Information, Amazing Podcast
The most useful podcast for Amazon sellers, you will gain valuable and insightful information
JohnLane86 2022/05/26
Best and most informative Amazon podcast
This is the best Amazon podcast you will find. Educational, informative and interesting to all who sell on Amazon.
BCSunshineAZ 2022/05/26
I Always Learn Something New
This is a great Podcast! I’ve been selling on Amazon since 2013 and with their ever changing landscape it’s nice to have a resource that keeps up wit...
Kevin Sanderson 2021/03/25
Very Knowledgeable and Passionate
Steven is very knowledgeable and passionate on the subject of selling on Amazon. I respect Steven's opinions and look to him as a reliable resource f...
Dave Applegate 2021/03/15
The Best Amazon Podcast Out There
No cusory fluff stuff -- only the best content!
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