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In this episode of the Learning from Smart People Podcast, Rob Oliver talks with Jessica Eastman Stewart, founder of the Joyfully Managed Team. A former nonprofit executive turned systems strategist, Jessica shares how leaders can create joyful, productive teams and more ease in their own leadership. From implementing a “Polish Week” to embracing authentic appreciation practices, this conversation is packed with insightful, practical advice to help your work life run smoother and feel better. Here are some of the key points Rob and Jessica discuss: Why joy might actually be the whole point of life—and leadershipThe importance of diversity in team-building and decision-makingWhy self-awareness matters when assembling or managing a teamHow executive coaching can reveal hidden leadership blind spotsWhat a “Polish Week” is—and how it helps clean up cluttered systemsExamples of tasks you can tackle during a Polish Week (like decluttering tabs!)How systems and structure can create space for more joy and easeThe myth of constant productivity and why “cleanup time” is essentialStrategies for managing tabs, bookmarks, inboxes, and brain clutterThe power of declaring “inbox bankruptcy” to reset your workflowWhy appreciation is one of the most effective joy-generators for teamsDifferent languages of appreciation and how to tailor them to your peopleHow leaders can use reminders and planning to make appreciation routineWhy symbolic gestures can be just as meaningful as tangible rewardsHow Jessica uses email, Instagram, and freebies to spread joyful leadership tipsJessica offers a free editable "Polish Week Checklist" to help you get started with tidying up your systems: https://bit.ly/Polish-Up-My-Systems You can learn more about Jessica and connect with her through these links: Website: www.jessicaeastmanstewart.comInstagram: @joyfullymanagedteamTwitter: @jessicaestewartLinkedIn: Jessica Eastman StewartThanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the "Learning from Smart People" website: https://www.learningfromsmartpeople.com/contact/

In this episode of the Learning from Smart People Podcast, Rob Oliver talks with Nikki Bradley about how to build a powerful personal brand. Nikki is a brand strategist and authentic messaging expert who helps her clients show up as the boldest, truest versions of themselves. Drawing from both her corporate background and her own entrepreneurial journey, she shares practical insights and a powerful framework for creating a brand that resonates. Here are some key takeaways from Rob Oliver and Nikki Bradley’s conversation: Your brand starts with your identity: you must see yourself clearly to be seen by others. Authenticity is magnetic—your audience connects when you show up as the real you. Saying “no” is a form of self-care and a boundary-setting skill worth mastering. Avoid the trap of imitating others online; your uniqueness is your superpower. Personal branding involves a balance of purpose, passion, blind spots, and your innate gifts. Feedback from close connections can reveal unseen strengths and clarify your personal brand. Branding is more than a logo or website—it’s about clarity on your values and messaging. Ideal clients share your values; think psychographics, not just demographics. Nikki’s “airplane test” helps identify clients you’d genuinely enjoy working with. Success is more likely when you stop trying to do it alone and seek the right support. Branding requires knowing the exact problem you solve and articulating it simply. Your name should be associated with a key problem your clients face. Tools for branding include social media, clarity on your “why,” and consistent visibility. Your operating system—how you run your business—can support or sabotage your branding. Building a business aligned with your purpose leads to more joy and less hustle. Faith, values, and personal alignment play a central role in Nikki’s brand philosophy. You can connect with Nikki Bradley and access her free resources here: Website: nikkibradley.net Free Masterclass: $100K in 90 Days Masterclass Facebook: NikkiFBradley Instagram: @thenikkibradley LinkedIn: Nikki F. Bradley Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the "Learning from Smart People" website: Contact Us

In this episode of the Learning from Smart People Podcast, Rob Oliver talks with Chris Castanes—an award-winning insurance agent, speaker, and author of You Are Going to Be Great at This. Chris brings decades of sales wisdom with a refreshing blend of humor and authenticity. Whether you're a reluctant entrepreneur or a seasoned salesperson, you'll appreciate Chris’s real-world insights on what it really takes to succeed in sales—without the sleaze. Here are some of the key takeaways from Chris Castanes’ conversation with Rob Oliver: Sales success starts with learning how to find people to talk to. A full pipeline and consistent networking are essential to growth. Rejection is part of the process—develop “Teflon coating” and keep moving. Toastmasters and public speaking can help introverts build communication confidence. Sales isn’t just about product—people buy from people they trust. Building rapport and demonstrating integrity beat pushy tactics every time. Relationship selling means showing up sincerely, not just closing a deal. You're always selling yourself—in business and in life. Humor and resilience can defuse rejection and create memorable moments. “Selling on the approval of others” taps into a powerful psychological motivator. Real-life examples (like Popeye and spinach!) make sales techniques relatable. Listening is more powerful than talking—find the client’s real pain point. Be genuinely curious about your client’s needs, not just your pitch. Follow up consistently; a client’s circumstances can change unexpectedly. Keep multiple solutions “in your quiver” to serve evolving needs. Transitioning to virtual and social media-based sales requires creativity and adaptability. The barrier to entry on social media is low—standing out requires strategy. Your name is your brand—keep it consistent and focused. Avoid diluting your identity with conflicting side hustles. Chris’s humor-infused book was a passion project turned powerful teaching tool. You can learn more about Chris Castanes and connect with him through the links below: Website: www.chriscastanes.com Twitter: @ccastanes Instagram: @chriscastanes Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the "Learning from Smart People" website: https://www.learningfromsmartpeople.com/contact

Rich Ermlick: How to Build Scalable Business Systems Rich Ermlick joins Rob Oliver on this episode of the Learning from Smart People Podcast to talk about how to build “boring excellence” (a.k.a. Scalable Business Systems.) As the founder of Boring Excellence, Rich helps leaders develop simple, stable, and scalable systems that reduce chaos and produce consistent, sustainable results—in business and in life. Here are some of the main points as Rob Oliver and Rich Ermlick talk about how to build boring excellence: Rich’s journey from factory work to corporate consulting through Lean Six SigmaThe principles of operational excellence can apply to your personal life, tooTrue improvement isn’t about fixing problems—it’s about building on stabilityThe difference between recovery and real innovationRoot cause thinking: how to dig past surface issues to find what’s really in the wayWhy excellence is often invisible—and how that’s actually a good thing“Make the process boring so you can live fabulously”Every persistent business problem is a personal issue at scaleThe three personality traps that keep leaders stuckThe six-phase improvement cycle Rich teaches: from clarity to reflectionRich is offering two free 30-minute “bullet sessions” to the first people who comment on this episode on LinkedIn. He’s also providing a downloadable one-page framework outlining his improvement process—see below for the link! You can learn more about Rich Ermlick and Boring Excellence by connecting through the website or accessing the download below. Download: https://drive.google.com/file/d/1szUCPVt9P6wzva5zCGlB7suRwzuzESVW Connect:http://BoringExcellence.com Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the Learning from Smart People website: https://www.learningfromsmartpeople.com/contact/

John Louizes talks about how to scale your business on this episode of the Learning from Smart People Podcast with Rob Oliver. John is the owner and proprietor of Zeno’s taffy and ice cream shop. It is the world’s most famous taffy. He has expanded from a single store with 3 employees to 9 stores with over 50 employees. A super interesting guy, you will enjoy this interview and learn from it. Here are some of the main points as John Louizes and Rob Oliver talk about how to scale your business: · Zeno’s is a family operated business that started in Daytona Beach in 1948 · Having a family run business creates interesting management power dynamics · Fear is a powerful motivator · Growth can be a powerful and enjoyable experience · Lower profit margins from multiple locations can be more profitable than higher profit margins from a single location · Different generations have different skill sets and visions · Reactive decisions are generally not good for business · Identify your constituency and serve them · Put your website on everything! · There is no saltwater in saltwater taffy · Be as creative as possible within your marketplace You can connect with John Louizes and Zeno’s Taffy through the links below. When you order from the website, be sure to use the code “smart20” to receive your 20% discount. Website: https://worldsmostfamoustaffy.com/ Twitter: https://twitter.com/FamousTaffy Facebook: https://www.facebook.com/famoustaffy/ Instagram: https://www.instagram.com/zenoscandy/ LinkedIn: https://www.linkedin.com/in/johnlouizes/ Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the "Learning from Smart People" website: https://www.learningfromsmartpeople.com/contact/

Rob Kessler talks about how to find your niche in business on this episode of the Learning from Smart People Podcast with Rob Oliver. Kessler is the inventor of the Million Dollar Collar. In this episode, he talks about why he invented the collar and shares his entrepreneurial journey. As an entrepreneur, you will relate to some of his experiences and learn from others. Here are some of the topics covered as Rob Oliver and Rob Kessler talk about how to find your niche in business: · Necessity is the mother of invention. Kessler loves to wear a dress shirt but not a tie, how can you keep your shirt from crumbling if you don’t wear a tie? · You can only go so far googling stuff, sometimes you need to consult a professional. · Even though his Kickstarter did not get funded, he learned from the feedback · Consumers will tell you what they want to buy, you just need to listen · There’s a difference between feedback and criticism · Don’t focus on problems, focus on solutions! · Do tons of research on your concept · Your patent can be a source of revenue · Your passion is what will carry you through · A great support network is invaluable · You might need to take a partner whose strengths match your weaknesses · The innovator and the implementer · Never underestimate the power of good customer service · Customer first, team second, company third · Integrity is a huge part of life · Part of integrity is putting out a super quality product · You can harness the power of influencers · Kessler thinks that NDAs can be fairly useless · It’s hard to get investors when you just have a concept You can learn more about Rob Kessler and Million Dollar Collar through the links below: Website: http://MillionDollarCollar.com Facebook: http://www.facebook.com/milliondollarcollar Instagram: http://www.instagram.com/milliondollarcollar LinkedIn: http://www.linkedin.com/in/robkessleriii Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the "Learning from Smart People" website: https://www.learningfromsmartpeople.com/contact/

You will learn how to become more strategic in your marketing from Drew Donaldson during this episode of the Learning from Smart People Podcast with Rob Oliver. Drew is a strategist, coach and consultant. His company, GroHaus, helps businesses become competent, strategic, and efficient in their marketing. He is also part of an organization that protects children from online threats. If you are looking for insights into how to improve your marketing, this is the episode for you. Here are some of the topics covered as Rob Oliver interviews Drew Donaldson about how to become more strategic in your marketing: · Rob gets some high praise about the name of the podcast · Watching his parents who were small business owners, he saw the struggles of growing your business · Being a problem fixer involves showing people what they are doing wrong (in a nice and kind way!) · Being in a greenhouse doesn’t guarantee growth, there are many other variables to consider · Nurturing a business in the same way you nurture a plant promotes growth · It’s important to be prepared for the difficulties you know are coming · The first step to success is “idea validation” · Avoid some common mistakes when validating ideas · The biggest influence in Drew’s business life was his mentor · There are good “mind games” to play that will give you clarity · There is a fine line between a dream crusher and a realist · Lacking an open-minded attitude is one key to failure · It pays to play the “What About…” Game · Your ability to take criticism is directly related to your success · All criticism is not equal! You can learn more about Drew Donaldson and GroHaus through the links below: Website: http://grohaus.org Facebook: https://www.facebook.com/GroHausPA/ Instagram: https://www.instagram.com/gro.haus/ LinkedIn: https://www.linkedin.com/in/drewrdonaldson Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the "Contact" page on the "Learning from Smart People" website: https://www.learningfromsmartpeople.com/contact/

We hear about how to take care of yourself and the planet from Cathy Nesbitt on this episode of the Learning from Smart People Podcast with Rob Oliver. Cathy practices laughter yoga and is an expert in vermiculture. What is vermiculture? You will have to listen to the episode to find out! Cathy is an award-winning environmental innovator who encourages people to live a more sustainable life. Here are some of the topics that Cathy Nesbitt and Rob Oliver covered in their discussion of how to take care of yourself and the planet: · When Toronto closed their landfill, they had to start exporting their garbage to Michigan · Cathy’s solution was to reduce the amount of garbage by composting, indoors no less! · Composting is turning garbage into gold · Fear is just the unknown… · It utilizes the scraps from food preparation, not from plate scrapings · Worms eat half of their weight in food scraps daily · Her journey to entrepreneurship started by taking a business course · The next step was a booth at fairs where she started educating the public · Her business grew from being completely local to having a web presence and serving people internationally · The key to staying positive was our introduction to laughter yoga · Dopamine, oxytocin, serotonin, and endorphins are all released when we laugh, have you had your DOSE? · Laughter yoga is a form of laughter exercise, like sit ups · Laughter is a full body experience · To take care of the planet you need to take care of yourself You can learn more about Cathy Nesbitt and Cathy’s Composters through the links below: Website: https://www.cathyscomposters.com/ Website: https://www.cathysclub.com/ Twitter: https://twitter.com/Squirm Facebook: https://www.facebook.com/CathysCrawlyComposters LinkedIn: https://www.linkedin.com/in/cathynesbitt/ Thanks for listening to the Learning from Smart People Podcast! Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com/contact/

Today’s topic is how to increase your emotional competency from Doug Noll on the Learning from Smart People Podcast with Rob Oliver. Doug was born with multiple disabilities and learned to overcome those. Today, he is a world-class mediator and peacemaker. His story is fascinating and I’m sure you are going to learn from what he has to say. Here are several key points as Doug Noll and Rob Oliver discuss how to increase your emotional competency: · Doug has a background as a lawyer where he learned about negotiation · His understanding was shaken while studying martial arts · Doug’s list of disabilities at birth was extensive · The physical disabilities were painful, but the emotional issues were more difficult · His own experiences in teaching himself gave him insights into how to teach others · It’s about breaking things down into small, discrete pieces · What is impossible today is difficult tomorrow but in three weeks we can be asking why did it take so long to get here? · You can find deep meaning in life by serving other people · There is a balance between emotionality and rationality · We are 98% emotional and 2% rational · The rational mind cannot see problems · We teach people to be rational instead of emotional but that needs to change · Emotional competency is about three things: emotional self-awareness, emotional self-regulation and empathy · You can’t increase your emotional intelligence, just emotional competency · Cognitive empathy is about emotional reflection · Doug’s favorite laboratory is Starbucks · You can listen another person into existence · Most people are emotionally self unaware · The majority of people stop maturing emotionally at 6 years old · Emotional incompetency is passed from generation to generation · Our emotions are often invalidated You can learn more about Doug Noll through the links below. Especially check out the offer on his website. Website: http://DougNoll.co/smart-people Website: https://dougnoll.com Twitter: https://twitter.com/dougnoll Facebook: https://www.facebook.com/DouglasNoll Instagram: https://www.instagram.com/douglasenoll/ LinkedIn: https://www.linkedin.com/in/dougnoll/ Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com Code: pIeacCy3txLv17moCDUG

We learn how to start or grow a business with Lindsey Lerner on this episode of the Learning from Smart People Podcast with Rob Oliver. Lindsey is a business development expert. She has a passion for community building and social entrepreneurship. During the conversation you will hear about how she started her first company while she was in college. She is all about developing partnerships, brand alliances and collaborative efforts. Here are some of the main points as Rob Oliver and Lindsey Lerner talk about how to start or grow a business: · Lindsey’s struggle to find the right place for her after high school · How she became a fake rock star’s manager · The power of matchmaking between local businesses and musicians · Art is a business and business is an art · The arts and science students had to minor in business and the business students had to have a minor in arts and science · There are only solutions, no problems · Everything is interconnected, people, problems, everything… · When you don’t know what you don’t know, it’s easier to put yourself out there · Utilizing music as a tool for economic development · Do well financially but also do good for your community · Diversity provides richness to your work but also can increase stress · Stigma and bias exist but they exist in other people The easiest way to connect with Lindsey Lerner is through the links below: Website: http://www.lindseylerner.com Instagram: https://www.instagram.com/lindseylerner/ LinkedIn: https://www.linkedin.com/in/llerner/ Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com

We learn how to successfully transition leadership in family businesses and other businesses from Stephen Shortt on this episode of the Learning from Smart People Podcast with Rob Oliver. As someone who has spent his entire life working in 2 family businesses, he knows the ups and downs of successfully transitioning between generations. What he learned applies to businesses beyond family businesses but that’s where he started and learned. Here are some key points as Stephen Shortt and Rob Oliver talk about how to successfully transition leadership in family businesses: · It is important that your family does not destroy your business and that your business does not destroy your family! · It pays to sit down and think about your “Why?” · The family business can become seen as a member of the family · Deciding to sell a family business can be difficult, especially getting everyone to agree that it’s a good idea · Even if you own the business, you need to work together with other members of the family · You need to know your own purpose, the purpose of your business and how those factors relate · There are lots of ways to make money, why are we doing it this way? · Once you establish the purpose of the business, it guides everything you do · The five P’s of Succession: Purpose, Pick, Preparation, Promote, Patience · Figuring out where you want to go starts with figuring out where you are · The best leader for the business may be different depending what phase of business you are in · Develop an inside hustle for helping younger family members “earn their chops” · Transition can happen gradually You can learn more about Stephen Shortt through the links below: Website: https://successfulsuccession.com All the Social Links: https://successfulsuccession.com/social Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com

Eric Williams shares how to improve your marketing and leadership in this episode of the Learning from Smart People Podcast with Rob Oliver. Eric Williams is a certified business coach and marketing expert. He understands that many entrepreneurs and small business owners go into business to pursue something they are passionate about, not many go into business because they have the desire to RUN a business. Using a variety of tools, he helps his clients to better engage their target audience and grow their businesses. On a side note, welcome back to the podcast! I took the summer off but I am back and look forward to spending some quality time together. New episodes will be released every Thursday (and I’ve got a great lineup for you.) Here are several of the discussion points that Eric Williams shared as he talked about how to improve your marketing and leadership: • Eric grew up in a family where his parents owned their own business. • He saw the gaps that occurred because people didn’t have the expertise to run their own businesses • If your business is not successful, it as an exponential impact on the people around you • These statistics are not good for business is being handed from one generation to the next • It takes different skills to start a business, to grow a business, to scale a business • The best coaches were not the best players • Leadership is a stewardship of people • If you confuse you lose, clarity is the key, confusion is the enemy • The clearer you can be with your people, the better • There’s a difference between knowledge and practical application • People make choices based on what they understand fastest • When you stop talking about problems, people stop listening • Know the difference between features and benefits • Always play the guide, never the hero • Heroes are the weakest characters because they need something • They need someone outside of themselves to help them grow and solve their issue • When you talk about what you do, people understand how you can help them or someone they know • The “Will you marry me?” Factor as it relates to your Call to Action To learn more about Eric Williams, check them out through the links below. (Especially look for him on Tik-Tok.) Be sure to take advantage of his free offer to evaluate your website. Website: http://212consultingservices.com Tik-Tok: http://tiktok.com/@BusinessCoachEric Instagram: http://instagram.com/212Consulting Linkedin: https://www.linkedin.com/in/ericw712/  Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com

Ron Swauger is the General Sales Manager at Riverview Chevrolet. He joined us today on “Learning from Smart People” to talk about the difference between Price and Value. His insights were on point and are relevant for anyone involved in sales, marketing or customer service. Price is what you pay – Value is what you receive Selling Value builds strong customer relationships Value and Customer Service are virtually synonymous If you are looking to get a car with great value and a low price, you can contact Ron at Riverview Chevrolet. 412-751-2900 http://www.RiverviewChevy.com The restaurant Ron mentioned is Arlechinno’s in McMurray. Check them out at: http://arlecchinopgh.com/

We learn how to grow your brand with podcast guesting from Anastasia Lipske on this episode of the Learning from Smart People Podcast with Rob Oliver. Anastasia founded a full-service speaking and podcast Guest booking company. Our organization helps clients find the right audience where they can share their expertise. Here are some of the major points that Anastasia Lipske shared about how to grow your brand with podcast guesting: · The concept of paying someone to find places where you can speak for free, it seems counterintuitive, but it has value! · The difference between using speaking as a marketing tool and being a speaker who earns their income from speaking engagement. · When you stumble upon something that is useful and it works, the referrals follow · The definition of a platform marketing speaker · If you can do something at “blesses the audience” it will resonate with some of them and they will want to do business with you · You can’t become a top earning speaker overnight, you need to “pay your dues” in the free speaking circuit · The “I’ve heard of you somewhere” phenomenon · COVID is one of the most powerful forces behind the advancement of podcasting · One of the best ways to get visibility for your podcast is to be a guest on other podcasts · Why Anastasia prefers podcast guesting over speaking · Tips for being a good podcast guest · Understanding the goal of a podcast host · Listen to a podcast before you asked to be on it · Apple Podcast can give you a quick overview of a podcast · Personalizing your pitch increases your chance of getting booked · The definition of a one sheet and how to prepare one · Don’t forget your contact information! · Promote yourself as a guest or speaker, not your business · Maximizing the value of each podcast appearance You can learn more about Anastasia Lipske and Access Speakers through the links below: Website: https://accessspeakers.biz/ Facebook: https://www.facebook.com/AnastasiaVioletLipske/ LinkedIn: https://www.linkedin.com/in/anastasialipske/ Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com

Today, we learn how to create a business that supports your lifestyle from Todd Randall. He joined Rob Oliver on this episode of the Learning from Smart People Podcast from his office in Florida. Todd knows what he’s talking about. He is the CEO of eight organizations and has annual revenue of $6 million plus. As a result, he travels extensively pursuing his hobby of playing polo. His businesses are all set up to allow for remote management. Here are some of the topics Rob Oliver and Todd Randall covered in their discussion of how to create a business that supports your lifestyle: · Todd started as a pharmacist but know he wanted to be a busine sperson · His failures provide the life experiences to make him an excellent coach · Sometimes superstars don’t make the best coaches, it’s the “B players” · Managing a team requires a different skill set than selling · Studying the people who are successful in your business will teach you what sets them apart · If you are going to succeed, it takes prep · We don’t all have multiple opportunities; we just need one! · Some people look down on franchising · You have to find the balance between confidence and rate of return · Making the decision to become an entrepreneur is one of the more difficult choices in life · There are experiences that show us exactly what we need in life · Some people are looking for the million dollar a year idea · Entrepreneurship requires both business acumen and creative passion · You may have more business acumen than you realize · Most companies are spinoffs of other companies · Several real-life examples of what he’s talking about · Relationships are an undervalued asset · Coaches help people find their authentic niches · Creating a bridge between your hobby and your business is another possibility You can find out more about Todd Randall and his company through the links below. Check out his Facebook group for all of the training videos. Facebook: https://www.facebook.com/BeachviewCoaching/ Linkedin: https://www.linkedin.com/in/todd-randall-2aa24/ Thanks for listening to the Learning from Smart People Podcast! Please Subscribe, leave a comment and follow us on social media: Twitter: http://twitter.com/LFSPPodcast Instagram: http://instagram.com/LFSPPodcast Facebook: http://facebook.com/LFSPPodcast LinkedIn: https://www.linkedin.com/company/lfsppodcast/ LinkedIn: https://www.linkedin.com/in/imroboliver/ YouTube: https://www.youtube.com/channel/UCbWV_LuUad7ZWuE9j5D9v-w You can also use the “Contact” page on the “Learning from Smart People” website: https://www.learningfromsmartpeople.com