Advertise on podcast: Empire Builders with Nick James

In this raw and revealing conversation with Eddie Abbew, Nick James uncovers the controversial strategies behind building 7.5 million followers across social media. Eddie shares his unconventional approach to personal branding - deliberately polarising his audience, creating debate, and why trying to get everyone to like you is killing your growth. From eating raw meat on camera to screaming in supermarkets about ultra-processed foods, Eddie reveals how authenticity, controversy, and education combine to create viral content that gets massive engagement - even from people who fundamentally disagree with him. His daughter Selena convinced him to take his message online, and the results speak for themselves: millions of followers, life-changing transformations for his audience, and a platform that's disrupting the entire nutrition industry. Whether you're building a personal brand, trying to cut through the noise, or looking to scale your expert business through social media, Eddie's direct approach to content creation, handling criticism, and staying authentic whilst being polarising will transform how you think about building an audience. This is essential listening for anyone who wants to stand out in 2026. VALUABLE RESOURCES https://www.expertempires2026.com/jan-2026-ee https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/ ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job. Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal. He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this conversation with Matt Harmsworth, Nick James explores the AI revolution that's already transforming businesses - and why most business owners are getting it completely wrong. Matt, a former Hollywood film drone pilot turned AI consultant, recently blew away Nick's Top Level Mastermind with his presentation. In this episode, he reveals the uncomfortable truth: most business owners are throwing money at fancy AI tools but getting zero results because they're focusing on tactics instead of strategy. From ChatGPT becoming the new Google to creating AI avatars and automating low-level tasks, Matt breaks down exactly how to approach AI strategically. Nick shares the three specific ways he's using AI in Expert Empires right now - including creating copy, building video avatars, and automating calls - and Matt explains why you need to stop dipping your toes in and take this seriously before your competition leaves you behind. Whether you're just starting to explore AI or you're already using it in some areas, this episode will help you identify where the real opportunities are in your business. Matt's mantra says it all: "Don't dip your toes in this. Take it seriously." VALUABLE RESOURCES Take Matt's Free AI Assessment (30 questions): https://ai-or-die.co.uk https://ai-or-die.scoreapp.com/ Expert Empires Event (Matt will be speaking): https://www.expertempires2026.com/jan-2026-ee ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job. Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal. He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

Online business strategist Matt Hall reveals why AI has made personal brand absolutely essential, the truth about why most memberships fail, and how to build recurring revenue that doesn't feel like a hamster wheel. Plus: The "Spotlight Strategy" for getting visible in the right places and why health is your ultimate business leverage. VALUABLE RESOURCES ⁠⁠ ⁠https://www.expertempires2026.com/jan-2026-ee https://www.instagram.com/matthallofficial/ ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this episode of Empire Builders, I sit down with Dennis Richards - a psychotherapist, coach, and retreat leader who specialises in helping business owners identify and transform the limiting beliefs that are holding them back. Dennis has run over 30 retreats in the last 10 years and works with experts, coaches, and entrepreneurs to uncover the deep-rooted wounds that prevent them from charging what they're worth, stepping up to bigger opportunities, and creating the life they truly want. This conversation gets personal... We dive into beliefs around money, worthiness, and the three core wounds that affect almost every business owner: "I'm not good enough", "I'm not perfect", and "I'm not worthy". In this episode, you'll discover: The simple exercise to reveal your hidden money beliefs (think about doubling your prices and notice what comes up) How to use your body as a tool to identify where limiting beliefs are stored The quantum regression technique Dennis uses to help people overcome phobias in 30 minutes Why beliefs in your personal life directly impact your business success (and vice versa) The balance between intention and attention - why therapy alone isn't enough How to run successful retreats (from someone who's done 30+) Where to download Dennis's free Belief Blueprint workbook with 10 steps to transform your beliefs Whether you're struggling with pricing, stepping up in your business, or just feel like something's holding you back, this episode will give you practical tools to identify and change those beliefs. Perfect for coaches, consultants, therapists, and expert business owners who know there's another level available to them. VALUABLE RESOURCES ⁠⁠ https://awakenyourinnerpower.com/belief-blueprint-nj https://www.youtube.com/@LightenUpCoaching https://awakenyourinnerpower.com/retreat ⁠https://www.expertempires.com⁠ ⁠https://bit.ly/7figcoachgroup⁠   ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this inspiring episode of Expert Empires, Nick James sits down with Vishen Lakhiani, founder of Mindvalley and headline speaker for Expert Empires 2025. Vishen shares the surprising story of how Mindvalley began as a side project selling meditation CDs and grew into a global personal development platform. Learn how a Jim Carrey-inspired vision exercise in 1995 set Vishen on a path to deliver "a billion dollars worth of value to the world," why his first three business ideas failed, and his counterintuitive approach to entrepreneurship: prioritising personal growth over profits. Vishen reveals the secret behind Mindvalley's successful membership model and offers powerful insights for experts and entrepreneurs on building a business that becomes a vehicle for massive personal development and global impact. Grab Your Ticket To Expert Empires To Learn From Vishen In Person -> https://www.expertempires.com/ee2025 VALUABLE RESOURCES  https://www.expertempires.com/ee2025 https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/     ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this episode of Empire Builders, Nick James sits down with WhatsApp marketing specialist Paul Green to reveal the strategies that are transforming how experts connect with prospects. Discover why WhatsApp has become the essential communication tool for coaches, consultants and course creators who want faster response rates and higher conversions. Paul shares his remarkable journey from commercial airline pilot to marketing innovator, and reveals his simple yet powerful techniques for re-engaging cold leads – including the "90-second selfie method" that's generating £10K sales from a single message. You'll learn why traditional email follow-up is failing and how to leverage the personal nature of WhatsApp to build deeper connections with prospects. Don't miss the live demonstration where Nick implements one of Paul's strategies in real-time, plus access to Paul's complete WhatsApp Playbook featuring 12 proven campaigns that have generated over seven figures for his clients. Whether you're struggling with ghosted leads, slow sales cycles, or simply want to maximise your conversion rates, this episode delivers immediately actionable tactics to revolutionise your follow-up process.   VALUABLE RESOURCES www.clientfunnels.co.uk/ee https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/ https://www.expertempires.com/ee2025   ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this special episode of Empire Builders, the tables are turned as Nick James shares his in-depth interview with Peter Daly-Dickson from the "Not A Straight Line" podcast. Listen in as Peter skillfully guides Nick through the highs and lows of his entrepreneurial journey, drawing out candid stories and valuable insights rarely shared elsewhere. From Nick's early influences at Tony Robbins events as a 12-year-old to rebuilding from zero after losing everything in 2015, this conversation reveals the unpredictable path to success. Nick opens up about his relationship with his business partner Matt, his "Three F's" philosophy (Family, Fitness, Finance), and the critical lesson of separating your identity from your business. This exclusive interview dives deep into turning setbacks into opportunities, creating multiple income streams for financial resilience, and knowing when your leadership approach needs to evolve for continued growth. Whether you're starting your first venture, rebuilding after a setback, or scaling your existing business, Nick's honest reflections offer a roadmap for navigating entrepreneurship's inevitable "zags" while maintaining both business success and personal fulfilment. Don't miss this revealing conversation between two experienced entrepreneurs that will transform how you view challenges and opportunities on your own business journey.   VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/ https://podcasts.apple.com/gb/podcast/not-a-straight-line/id1749064980 ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this no-holds-barred conversation with Paul Mort, Nick James dives deep into how Paul built his 7-figure coaching business serving 350+ clients while maintaining his sanity. Paul reveals his unconventional approach to scaling through group coaching, how he's developed systems to track client engagement using AI, and why sobriety has been his secret weapon for peak performance. From publishing bestselling books to building a personal brand that connects with married businessmen "who need to get their shit together," Paul shares the uncomfortable truth about what it really takes to succeed: relentless consistency, omnipresence in your marketing, and never-ending content creation. Whether you're just starting your expert business or looking to scale beyond the time-for-money trap, Paul's direct, honest insights on client retention, delivery systems, and goal-setting will challenge you to level up. VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/ ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this candid conversation at Expert Empires, broadcasting legend Fearne Cotton reveals how personal struggles led her to build the Happy Place empire, which now attracts 7,000+ people to its festivals. She shares intimate insights about transitioning from traditional media to entrepreneurship, building a successful business partnership with her management company, and creating authentic content in the wellness space. Fearne opens up about managing mental health while scaling a business, the power of honest storytelling, and why being real rather than perfect has been key to her success. Whether you're building a personal brand, scaling events, or navigating the creator economy, this episode offers valuable lessons on turning personal challenges into business opportunities while maintaining authenticity.   VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/   ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this compelling episode of Empire Builders, Nick James sits down with Steven Bartlett, creator of the massively successful Diary of a CEO podcast. From growing up as the only black kid in a poor family in Devon to building multiple successful ventures, Bartlett shares his fascinating journey and insights. He reveals how his podcast grew from 120 downloads to 10 million monthly listeners through an obsessive focus on 1% improvements. He discusses why breaking free from societal labels led to his greatest successes. Bartlett also opens up about the importance of expectation management in happiness, his innovative approach to content creation, and why sleep and health have become his non-negotiables. Whether you're building a content empire or seeking to understand the psychology of success, this episode offers valuable lessons on perseverance, innovation, and authentic growth.   VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup https://www.expertempires.com/podcast/   ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this episode, Nick James sits down with Kevin Whelan, founder of Wealth Builders and host of the Wealth Talk podcast, to unpack the complete framework for building lasting wealth. With over 30 years of experience, Kevin reveals the seven fundamental pillars of wealth building, including four often-overlooked ways to create recurring income within your existing business. Learn why 95% of people never achieve financial independence, discover little-known tax strategies like Employee Ownership Trusts, and understand how to structure your wealth to minimise inheritance tax. Whether you're looking to maximize your business's recurring revenue, protect your wealth, or create a lasting legacy, this episode provides actionable insights for entrepreneurs at any stage of their wealth-building journey. VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup https://membership.wealthbuilders.co.uk/empire-builders   ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this episode, Nick James sits down with Tyler Garns, former VP of Marketing at Infusionsoft (now Keap) and successful agency founder. Tyler breaks down the four fundamental levers any business can pull to double their revenue, shares his journey from employee to multi-million dollar agency owner, and explains why business growth is simpler than most people think. Plus, learn why automation is crucial for scaling your business without burning out, and get actionable insights on where to start with systematising your operations. Don't miss their upcoming one-day workshop in Birmingham on December 7th, where Tyler will work directly with attendees to implement these strategies. This exclusive event is available to Empire Builders community members for just a £1 booking fee, but seats are limited to 40 attendees. Book your spot at expertempires.com/automation. VALUABLE RESOURCES https://www.expertempires.com/automation https://bit.ly/7figcoachgroup ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this no-holds-barred Ask Me Anything session, Nick James opens up about the reality of building a 7-figure expert empire - from setbacks to breakthrough success. Going beyond the usual business talk, Nick shares raw insights about losing everything in 2015 and rebuilding from scratch, the delicate balance of friendship and leadership in business, and why separating your identity from your business is crucial for long-term success. Nick delivers hard truths about scaling businesses, building resilient leadership, and creating sustainable success. Whether you're wrestling with business partnerships, questioning your entrepreneurial identity, or seeking to break through revenue plateaus, this episode offers unfiltered wisdom from someone who's navigated the entrepreneurial rollercoaster. Get ready for real talk about: Overcoming business crisis points and rebuilding stronger Managing the transition from friend to boss Creating multiple income streams without losing focus Building a business that serves your life (not the other way around) The mindset shifts required for scaling beyond 6-figures No sugar coating, no fluff - just honest conversations about what it really takes to build an empire. VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this episode of Empire Builders, Nick James delivers a compelling keynote from Expert Empires, revealing the five unconscious decisions that shape your business and how to leverage them for success. Nick draws from his experience in building multiple seven-figure businesses to provide actionable insights on transforming your entrepreneurial mindset and decision-making process. Discover Nick's expert strategies for business growth, including: The DISC personality framework and how it influences your business choices How to balance going bigger with getting better in your business Techniques for combining logic and intuition in decision-making Strategies for serving clients while effectively selling your products or services The formula for success: structure plus discipline, and how to apply it How to focus on core business while benefiting from diversification Nick's engaging presentation includes interactive exercises, personal anecdotes, and real-world examples, offering valuable lessons for entrepreneurs at any stage. Whether you're struggling with growth plateaus or looking to optimize your business approach, this episode provides actionable insights on improving your decision-making, adapting your leadership style, and creating a more balanced and successful business. Don't miss this opportunity to learn from one of the UK's leading business mentors as he shares his strategies for transforming unconscious limitations into conscious opportunities for growth and success. VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.

In this episode of Empire Builders, Nick James delivers a powerful talk from the Sales & Closing Super Conference, revealing the hidden reasons why businesses lose sales and how to overcome them. Nick draws from his extensive experience in building multiple seven-figure businesses to provide actionable insights on improving your sales process. Discover Nick's expert strategies for sales success, including: The five critical reasons why businesses lose sales and how to address them Techniques for consistent and effective follow-up that don't rely on willpower alone How to create compelling offers that drive urgency and increase conversions Understanding and adapting to different customer decision-making styles The "golden questions" for closing sales more effectively The crucial importance of collecting payment at the point of sale Nick's candid discussion includes personal anecdotes and real-world examples, offering valuable lessons for entrepreneurs and sales professionals at any stage. Whether you're just starting out or looking to optimize your existing sales process, this episode provides actionable insights on improving your close rate, adapting to different customer types, and creating a world-class sales experience for your clients. Don't miss this opportunity to learn from one of the UK's leading business mentors and sales experts as he shares his strategies for transforming missed opportunities into closed deals. VALUABLE RESOURCES https://www.expertempires.com https://bit.ly/7figcoachgroup ABOUT THE HOST Nick James Nick dropped out of university at the age of 21 and failed spectacularly with his first coaching business, which forced him to take a £16k/yr telesales job.  Within 12 months he was the top performer and left to start his second business at 24. This time he discovered a winning formula and before long had a multi-six-figure company. He then made a huge mistake which nearly put him out of business and cost him £50,000 in personal cash! Fortunately, Nick kept it afloat, turned it around, and sold that business 2 years later in a seven-figure deal.  He then co-founded a multi-million-pound marketing company, which he exited in 2015, and created Expert Empires. Today, Expert Empires is known as the UK's number one business event for Experts, with world-renowned celebrity speakers like Gary Vaynerchuk, Grant Cardone, Chalene Johnson, David Goggins, and Lewis Howes gracing the stage. Nick also specialises in helping Coaches, Consultants, Speakers, Trainers, and Authors take their businesses from zero to six figures and beyond through his Expert Empires Mastermind programme.