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Sports Business Update

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Categories
Country
United States
This podcast has
91 episodes
Language
English
Explicit
No
Date created
2020/05/10
Latest episode
2025/07/07
Average duration
6 min.
Release period
53 days

Description

Sports Business Update with George McNeilly takes you behind the curtain for a deeper understanding when sports and business intersect. George is managing partner of McNeilly Communications, a trusted advisor devoted to the unique public relations and alliance development needs of each brand we represent. We provide innovative solutions that generate the media coverage, awareness and partnerships that businesses need to differentiate themselves in today’s crowded marketplace.McNeilly's career includes more than a decade as a award-winning national sportscaster covering four Olympics and eleven Super Bowls and another ten years as a senior executive with ESPN/The Walt Disney Company. Since 2012 he has served as a Professor of Sports Business to the next generation of leaders in both the Sports Marketing and Media and Dan Patrick School of Sportscasting Bachelor’s Degree Programs.

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The Winning Moments with Brian Campbell, 2025 John Deere Classic Champion
2025/07/07
Brian Campbell won for the second time this season on the PGA TOUR, and in both instances had to work overtime for it.  On Sunday at the John Deere Classic, he held off Emiliano Grillo with a two-putt par on the first sudden death playoff hole..  Campbell’s performance this week is proof of several things. His maiden victory was no fluke; he’s a master at winning in sudden-death, and magic continues to happen when the pros compete on TPC Deere Run  Each would finish regulation play at 18-under, and on the first extra hole, a two-putt par putt was all the former University of Illinois standout would need. Grillo hit his approach over the green, his chip from the rough came up short, and he two-putted for bogey.  “I played well. That's all I can do,” Grillo said. “Yeah, it is what it is. I got myself there. I gave myself a chance. You know, I made some good putts. Hit a good putt on the 72nd and that's all I can do,” Grillo said.  Five months ago, Campbell captured the Mexico Open in a playoff over long-hitting Aldrich Potgieter, a winner last week in Detroit. Campbell is the shortest driver on TOUR, averaging 276 yards from the tee box.  “It just goes to show that there’s so many different games out here and so many different ways to play the game,” Campbell said. “There is not one way to get it done, and that was something that I proved to myself earlier this season, and it's paid off.”  Campbell’s ten-year career began with a sponsor exemption in this event and has been a testament to perseverance. He lost his playing status in 2017, regaining his card in 2023, and battled injuries and illness along the way.  “It means everything. This is what we -- I've worked my entire life to be in this position, and unfortunately, we had a couple years there where it wasn't looking so good,” said Campbell, who graduated from the Korn Ferry Tour. “You have to start thinking about am I going do something else. Maybe pro golf or this route is not going to work out.”  He becomes the sixth multiple winner on TOUR this season joining Rory McIlroy, who has won three times, while Scottie Scheffler, Ryan Fox, Ben Griffin, and 2023 John Deere champion Sepp Straka have each won twice.  Campbell’s performance this week is proof of several things. His maiden victory was no fluke; he’s a master at winning in sudden-death, and magic continues to happen when the pros compete on TPC Deere Run.  A premise Campbell fully agreed with.  “Magic does happen at the John Deere. Man, I just can't think of all the shots. I mean, Spieth's hole-out from the bunker (2013), Stricker's impossible 4-iron from the bunker to win for his third time (2009-2011). I played with Zach Johnson Thursday and Friday, and it was awesome to talk about some of his shots he's had here. What a great guy,” Campbell said. “So thrilled to be here. They put on such an amazing tournament.”  With the victory, the California native and South Carolina resident moved up from 59th to 28th in the FedEx Cup standings and is a lock for the playoffs, which begin in five weeks.  He also cashes a first-place check of $1.5 million.  Kevin Roy and David Lipsky finished tied for third at 17-under, while a stacked final round leaderboard saw a six-way tie for 5th at 16-under, including Max Homa, 47-year-old Matt Kuchar, and 2021 John Deere Classic winner Lucas Glover.    
Yet another first time PGA TOUR winner at the John Deere Classic
2024/07/08
George McNeilly with winner Davis Thomspson, and co-runner ups CT Pan, Michael Thorbjornsen and amateur Luke Clayton from TPC Deere Run in Silvia, IL
Scottie Scheffler Becomes The First To Defend The Players Championship
2024/03/18
Live from The Players on Fox Sports Radio
2024/03/16
More than midway through professional golf's 5th Major.  Here from leader Wyndham Clark and so much more.
Getting Some Clarity from Rory McIlroy here at The Players Championship
2024/03/16
Sports Business Update Host and Golf One Media Sr. Writer George McNeilly asked some probing questions related to World No. 2’s recent comments that did not sit will with some of his peers who play on the PGA TOUR.
Scottie Scheffler Wins Again at Bay Hill
2024/03/11
For the second time in three years, Scottie Scheffler has won the Arnold Palmer Invitational.  Hear it here!
The Arnold Palmer Invitational Presented By Mastercard is Underway
2024/03/07
Round One of this week's stop on the PGA TOUR begins Thursday with a "mini Major-like" atmosphere.   George McNeilly reports from Orlando and the Bay Hill Club and Lodge for the 2024 Arnold Palmer Invitational Presented by Mastercard.
Live from The Cognizant Classic in the Palm Beaches on Backspin, The Golf Show
2024/03/02
The Florida Swing of the PGA TOUR is underway.  Here's the segment we did on Fox Sports Radio, Arizona this morning as the top of the leaderboard was about to tee off at PGA National.
It's been 29 years since the San Francisco 49ers Won a Super Bowl
2024/02/07
The sounds from Miami and Super Bowl XXiX, January 29th, 1995 with NBC's George McNeilly
30th Anniversary of the Lillehammer Olympics
2024/01/05
Mutual Radio Network's Coverage from Lillehammer 1994 with George McNeilly
Coach Prime In His Prime - A Look Back
2023/10/12
Watching Deion Sanders coach football has been a treat, and to an entirely new generation, his playing days might seem like ancient history. As someone who covered him in college and in his Super Bowl appearances for both San Francisco and Dallas, it's been amazing to see his evolution. I later worked closely with him when he hosted The New American Sportsman on ESPN and he was always a pro's pro. Recently, I came across a gem of a show featuring the marvelous play-by-play game calling of one of my mentors, Tony Roberts, who recently passed away. We worked together for Mutual and later Westwood One Networks. The show also includes some 'Prime Time' comments from an interview I did with Deion from Miami before the Big Game. It's incredible how much life has changed since then, but it's always great to look back and remember the legends. 
Sepp Straka Proved Unbeatable in the 52nd John Deere Classic as George McNeilly Reports
2023/07/10
12 Players are Within 3 shots of the Leader Heading Into the Sold Out Final Round of the John Deere Classic
2023/07/08
Moving day was just that at TPC Deere Run.  George McNeilly provides the sounds from an exciting day at the John Deere Classic 
All the excitement from TPC Deere Run and the John Deere Classic was a hot topic of conversation on Fox Sports Radio Arizona this morning.
2023/07/08
Caitlin Clark, Zach Johnson, Jonas Blixt, Cameron Young and more were all part of the conversation  as the PGA TOUR is in the Quad Cities for the 52nd John Deere Classic. Here's a feature interview with George McNeilly reporting from TPC Deere Run.
Jonas Blixt Drains a 43-foot Eagle on the Par-4, 14th and capped his round (pictured here) with a birdie on 18 for the opening round lead at the John Deere Classic
2023/07/06
Host George McNeilly talked to him about his journey back to health a championship form in this report

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