Advertise on podcast: RE EXEC TL | Commercial Real Estate Executive Growth & Marketing Insights

In this episode of RE EXEC TL, we chat with Anthony Scavo, Senior Managing Partner at Basis Industrial, one of the largest small-bay industrial operators in the country. Anthony built Basis from a three-person team into a 54-person firm in four years, acquiring more than 7 million square feet of small-bay industrial across Florida, Texas, and Atlanta. We talk about why small-bay industrial has become one of the most competitive asset classes in commercial real estate, how Basis creates value for investors by executing disciplined business plans rather than holding assets for fee generation, and how Anthony thinks about market selection, deal underwriting, and the risk calculus behind aggressive growth. Let's get started! https://creativerealestatecopy.com/scaling-an-industrial-platform-without-losing-investor-money/

In this episode of RE EXEC TL, we chat with Mark Leverette, Advisory Partner and CPA at BPM LLP, one of the top 30 CPA firms in the country. Mark leads BPM's Real Estate Industry Group. We talk about why solid financial infrastructure is the foundation of sustainable growth in commercial real estate, how AI and automation are reshaping back-office operations, and what today's regulatory environment means for investors and operators. We also get into Mark's leadership philosophy, how BPM builds client relationships that stick, and the marketing strategies driving growth for one of the most respected names in CRE accounting. Let’s get started! https://creativerealestatecopy.com/cre-accounting-mark-leverette-bpm/

In this episode of RE EXEC TL, we chat with Robert Bruce Withers, Founder of RBW Consulting and M1 Capital, to talk about why commercial real estate revenue teams stall andwhat high-performing firms are doing differently. We explore the difference between management and true sales leadership, why promoting top producers into management often creates revenue gaps, and how elite firms build disciplined revenue systems that perform through market volatility. Let’s get started! Learn more at RobertBruceWithers.com

In this episode of RE EXEC TL, we chat with Eddie Speed, President and Founder of NoteSchool. We talk about how he got into note investing and why he created NoteSchool, why it’s better to be the bank than the landlord, and the costs and risks associated with traditional real estate investing vs notes. We also look at how Eddie’s team combines experience, creativity, and financial modeling to create an unbeatable value proposition, making sure everything you do reflects your core values, and listening to your audience and providing solutions to their pain. Let's get started!   #CommercialRealEstate #BrandMessaging #NoteInvesting Register for Eddie’s Masterclass here: https://noteschool.com/creativerealestatecopy https://creativerealestatecopy.com/address-what-your-audience-is-feeling

In this episode of RE EXEC TL, we chat with Charlie Hardage, Co-founder of H&K Investment Group. Charlie discusses transitioning from military and IT sales to real estate, embracing risks, and investing in multifamily properties. He highlights tailoring strategies to investor needs, the significance of communication, and navigating challenges in a volatile market. Join us as we uncover insights on adaptability, taking risks, and investor relations. Let's get started! #CommercialRealEstate #Mindset #Multifamily https://creativerealestatecopy.com/breaking-middle-class-mindset/

In this episode of RE EXEC TL, we talk with Jake Ammon, CCIM, Vice President of Addison Commercial Real Estate in Jacksonville, FL. In the interview, we learn about his background in the military and the transition to a career in CRE investment sales, the importance of relationships and personal contact, and why it’s crucial to go above and beyond what competitors are willing to do. We also look at why Jacksonville is an ideal market for operators and investors, how to have fun despite economic challenges, and why communicating results is imperative in brand building. Let’s get started! #CommercialRealEstate #CREbrokerage #Networking #Results https://creativerealestatecopy.com/brand-growth-through-relationships-results-jake-ammon-ccim-acrei/

In this episode of RE EXEC TL, we speak with Arthur Zankowicz, the CEO and Founder of Daylun, a sustainable materials and construction startup. In the conversation, we'll talk about his background in film and fashion and how it brought him to sustainable materials development and net-zero construction. We'll also dig into the advantages of utilizing net-gen construction materials and methodologies, as well as how innovation powers business growth. Let's get started! Learn about Arthur's latest build here #SustainableDesign #NetZero #Innovation https://creativerealestatecopy.com/innovation-through-sustainable-design/

In this episode of RE EXEC TL, we speak with Kevin Bull, Co-Founder of InvesTechs, a digital marketing firm serving commercial real estate sponsors that leverages the power of social media to attract investors. In the conversation, we address how he evolved his company alongside the rise of online fundraising, driving accredited investors through your funnel, and building lifelong relationships. We’ll also look at the need to educate investors, how financial and technology partners add transparency, ensuring regulatory compliance, what type of content works best in attracting investors, and the importance of a unique offering to differentiate in a way that appeals to accredited investors. Let’s get started! Find links to the podcast on your favorite channel: https://creativerealestatecopy.com/attracting-investors-via-social/

In this episode of RE EXEC TL, we interview Ron Rock. He’s the CEO and Co-Founder of Microshare, a data management and IoT platform serving commercial real estate. In our conversation, we’ll get into the importance of technology for ESG and sustainability, the emergence of the digital ‘twinning’ of everything in our lives, and how tech can improve the efficient utilization of resources in the management and maintenance of our properties. We’ll also touch on the value of high-quality thought leadership content supported by a concerted marketing effort, how choreographed PR is well worth the expense, and the importance of a team that can deliver when you’re not there. Let’s get started. #CREtech #CommercialRealEstate #IoT Find links to the podcast on your favorite channel: https://creativerealestatecopy.com/enhancing-roi-with-iot-in-cre/

In this episode of RE EXEC TL, we’ll chat with Stacey Cohen. She’s the CEO and Founder of CoCommunications, a New York-based PR firm. In our conversation, we’ll uncover why PR is the most powerful branding tool for CRE firms, how strategic partnerships between competitors — or ‘Co-opetition’ — create value for everyone, and why personal branding and digital citizenship are crucial for young adults as they enter the professional environment. We’ll also get into why we can’t let Google shape our brands, the value of an integrative approach, the benefits of newswire distribution, and how to create compelling pitches that get the attention of journalists. Let’s get started! #PR #publicrelations #commercialrealestate Find links to the podcast on your favorite channel: https://creativerealestatecopy.com/building-your-cre-brand-with-pr-stacey-cohen/

In this episode of RE EXEC TL, we interview Shannon Robnett, Founder of Shannon Robnett Industries, a Boise, Idaho-based commercial and residential construction and development firm. We’ll touch on creating balance in your personal and professional life, the advantages of new construction over value-add, why focusing on one geographic market may be all you need, and the current viability of the work and school from home trend. Shannon will also share his insights on why teams function best when everyone has an equal voice, the value of happy employees, why thought leadership is about open sharing and being a teacher and student, and why building trust is the most crucial element in positioning your brand. Let’s get started! #CommercialRealEstate #NewConstruction #ThoughtLeadership Find links to the podcast on your favorite channel and read the transcript at:   https://creativerealestatecopy.com/new-construction-development/

For this episode of RE EXEC TL, we interview Robert Hultslander. He’s the VP of Sales, North America, at DealSumm, a Silicon Valley-based software-as-a-service provider of AI-powered automated lease abstraction services to the commercial real estate industry. In our conversation, we’ll talk about the increasing adoption of technology in CRE and the efficiencies and synergies it creates for the industry. We’ll also touch on the best strategies to connect with CRE prospects and why a good website is the most effective tool for lead generation. Let’s get started! https://creativerealestatecopy.com/automated-lease-abstraction-efficiency/ #CommercialRealEstate #LeaseAbstraction #TechAdoption

In episode 13, we interview James Prendamano, CEO of Casandra Properties, a Staten Island-based commercial and residential real estate firm that leads the local market in volume and technological innovation. James is also the host of the Casandra Properties Podcast. In our conversation, we’ll get into the disruption and opportunities created by green technology, the decentralization of real estate and the workforce, how retailers and other companies are utilizing tech to reach consumers in a direct and cost-efficient way, and creating, cultivating, and deploying new technologies. We’ll also touch on leading by example, environmentally conscious operations, the most effective digital strategies to reach CRE prospects, and harmonizing deal-making, digital assets, tech, consulting, and cost-confinement. Let’s get started! https://creativerealestatecopy.com/disruption-innovation-green-tech/ #CommercialRealEstate #TechDisruption #Sustainability #DigitalMarketing

In Episode 12, we interview Matt Foliart. He’s the founder of Atrium Visual, a San Francisco-based augmented reality and virtual reality design firm serving the Commercial Real Estate Industry. We’ll touch on how to create an engaging experience and tell visual stories remotely, how to streamline the process of buyer and tenant touring and decision making, and why AR/VR is opening new creative horizons in Architecture and Design.  He’ll also share insights about marketing that works for startups and the importance of networking and personal relationships in commercial real estate. Let’s get started! https://creativerealestatecopy.com/improve-client-experience-with-tech/

For Episode 11, we speak with Sean Dalfen. He's the President and Chief Investment Officer of Dalfen Industrial, a leading Dallas-based last-mile industrial development and investment firm. Sean will share with us why infill industrial developments are a critical component of the supply chain and an asset class with universal demand drivers. We'll talk about his special love for growth markets and belief in their long-term story. We'll also consider why it's important to own outcomes, how the job of a leader is also that of a problem solver, marketing strategies to generate deals and capital, and how it can take 20 years to build your name, but only one deal to screw it up. Let's get started.