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In the World with Rick Robinson

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Rating
★★★★★
5
from
2 reviews
This podcast has
10 episodes
Language
English
Publisher
Rick Robinson
Explicit
No
Date created
2020/05/19
Latest episode
2021/02/09
Average duration
26 min.
Release period
50 days

Description

A podcast hosted by Rick Robinson about the role and responsibilities of brands and agencies as they occupy public space. Brought to you by Billups.

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Check latest episodes from In the World with Rick Robinson podcast


Why Our Lazy Brain Prefers OOH
2021/02/09
On this episode of In the World, Dr. Michael Roth helps us understand why our “lazy” brains prefer visuals and the history and science of why imagery has a deeper, more pervasive impact on the brain and by extension, the neuroscience behind out-of-home advertising.
How Out-of-Home Continues to Change the Urban Landscape
2020/09/30
On this episode of In the World, we sat down with Bryan Eck, from the city of West Hollywood to take an in-depth look at how the city has big plans to change the look of the Sunset Strip and set an example for how OOH can become part of the urban landscape everywhere.
Reclaiming the People’s Space with Chaucer Barnes
2020/07/09
On this episode of In the World, we're taking a deep dive with Chaucer Barnes to find out just how powerful it can be when people reclaim public space amidst a national uprising.
How OOH Will Help Recharge the Recovery with Anna Bager of OAAA
2020/05/04
On this episode of In The World, we sat down with OAAA's Anna Bager to talk about how out-of-home will be a crucial part in helping fuel the recovery from COVID-19 when audiences start becoming active out of their homes.
How Audience Movement has Changed Amidst the Coronavirus Crisis
2020/04/07
On this episode of In the World, we sat down with our very own Chief Scientist Shawn Spooner to talk about how audience patterns have changed in the face of this global crisis.
How OOH Media Helps Unite Communities
2020/03/18
On this episode of In The World, we sat down with neighborhood hub Nextdoor to talk about how they used OOH to help nurture the supportive fabric of local communities.
Can a Billboard Save a Life? A Conversation with AHF
2020/02/18
On this episode of In the World, we spoke with Jason Farmer from AIDS Healthcare Foundation about how they're using bold, sometimes controversial messages in the hopes of saving lives and raising awareness.
Not the Usual Suspect for Out-of-Home with Pendo
2020/02/04
On this episode of In the World we spoke with the Chief Marketing Officer of Pendo, Jake Sorofman, about the role of technology brands in the public space.
Outdoor Advertising as a Force for Good with Brad Gleeson
2019/12/04
On this episode of In the World, we're talking with Brad Gleeson about the potential for out-of-home and digital out-of-home media to not only be the voice of our cities, but also a force for good.
What is "In the World" & Why Should Anyone Care with Chaucer Barnes
2019/11/21
On this episode of In the World, we're with Chaucer Barnes, who coincidentally, came up with the term "In the World" as a better name for out-of-home media.

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