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The Tim Castle Show

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Rating
★★★★★
5
from
1 reviews
This podcast has
147 episodes
Language
English
Publisher
Tim Castle
Explicit
No
Date created
2020/07/04
Latest episode
2026/11/02
Average duration
34 min.
Release period
13 days

Description

Hi I'm Tim Castle, Author, Coach and Entrepreneur, this is my podcast where I sit down with courageous people doing inspirational things around the world. There is so much good in the world, so many amazing stories, each with their own valuable lessons and I want to use this platform as a vehicle for change so help you find your true voice and live life to its fullest. Whether you are facing challenges right now, going through a tough time or on top of the world we can all improve by sharing our story. My mission is to help others go after their really BIG goals and become their fullest potential. It takes persistence, willingness to learn and an open mind but together we will make it happen. I live by my motto "believe it is possible". Course https://believeitispossible.thinkific.com/ Website: www.timjscastle.com Email: [email protected] Social: @timjscastle Amazon https://amzn.to/3eoLEn4 Audible https://adbl.co/34edPmT

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Episode 159: You Have 2 Months Left in 2026. Make Them Count | The Tim Castle Show
2026/11/02
It’s the 1st of November. Two months left in 2026. What are you going to do with them? You can achieve a lot in two months. But you have to stop treating January as the starting line. Write the chapter. Make the call. Pitch the client. Start the training. Have the conversation you’ve been avoiding. You don’t need to transform everything overnight. You need to choose what matters and take action consistently. Here’s your challenge: 🔥 CHOOSE YOUR GOAL What would make you proud to look back on these final two months? Get specific. Give yourself something to aim at. 🔥 FIND YOUR FIRST DOMINO What’s the first action that could unlock the next opportunity? Take it today. 🔥 WIN YOUR MORNINGS Use my 9 Before 9am strategy to create momentum before the day takes over. Plant the seeds before you expect the results. 🔥 KEEP THE PROMISE Put time in your calendar. Track your actions. Follow through when the initial excitement wears off. Don’t write this year off because it hasn’t gone to plan. There is still time to change how it ends. Believe it is possible. Then give that belief something to work with. 👇 Comment with ONE goal you’re committing to before the end of 2026. 📚 THE FIRST DOMINO Explore the book and take your first step: https://www.timjscastle.com/book 🦁 BE THE LION Build the courage to pursue what matters: https://www.timjscastle.com/book 🚀 THE MOMENTUM SALES MODEL Explore my approach to building sales momentum: https://www.timjscastle.com/book 🌍 WORK WITH ME Books, speaking and training: https://www.timjscastle.com/ Subscribe for more on mindset, negotiation, influence and turning ambition into action. Two months. Make them count. #MakeItCount #TimCastle #FinishStrong #TheFirstDomino #GoalSetting 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 158: How To Create A Millionaire Mindset & Play The Game Of Life | The Tim Castle Show
2026/10/31
You may have lost your job. You haven’t lost your value. Whether you’re out of work, facing a challenge or ready to show up differently in life, you get a say in what this chapter means. You can see it as a transition. You can take action to shape what comes next. In this video, I explore how to build a “Believe It Is Possible” mindset, put my 9 Before 9am strategy into practice and create momentum through daily action. We also talk about why you should build your personal brand while you’re employed. Develop your expertise. Share what you know. Make the value you deliver visible. Start today with what you’ve got. Share one useful lesson. Make an introduction. Follow up. Meet someone outside your usual circle. Plant the seeds. Keep showing up. Give momentum a chance to grow. 📚 TAKE THE NEXT STEP 🦁 Be the Lion — overcome big challenges and make it happen: https://www.timjscastle.com/books 🚀 The Momentum Sales Model — build momentum in sales and business: https://www.timjscastle.com/themomentumsalesmodel 🎯 Negotiation training, workshops and coaching — The Negotiator’s Edge: https://www.thenegotiatorsedge.ai/ 🌐 Explore my books, work and resources: https://www.timjscastle.com/ 👇 What’s one action you’ll take today to move forward? Tell me in the comments. Subscribe for more on mindset, negotiation, influence and creating momentum. Believe it is possible. Then act like you believe it. #TimCastle #BelieveItIsPossible #Mindset #PersonalBranding #BeTheLion 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 157 3 Things I’m Teaching My Kids to Thrive in the Modern World | The Tim Castle Show
2026/10/22
How do we prepare our kids for the modern world? In this video, I share three things I’m teaching my children to help them face the future—and the advice I want them to carry through life. As a dad, I often ask myself: what can I teach my kids today that will still matter when they’re adults? The world they’re growing up in will look different from ours. These are three lessons I’m choosing to focus on as I help them find their own way. Whether you’re a parent, teacher or someone thinking about the example you set, I hope this gives you something useful to bring into your next conversation. What’s one lesson you want your children to learn? Tell me in the comments. I’m Tim Castle, a father, negotiation and influence expert, and bestselling author of The Art of Negotiation and Magnetic Influence. Subscribe for practical advice on communication, confidence, mindset and negotiation. WORK WITH TIM ► Negotiation training, corporate workshops and keynote speaking: https://www.thenegotiatorsedge.ai/ READ THE BOOKS ► The Art of Negotiation: https://www.theartofnegotiation.com/ ► Magnetic Influence: https://www.magneticinfluencebook.com/ ► Explore all my books: https://www.timjscastle.com/books ► Training and speaking enquiries: [email protected] Believe it is possible. #Parenting #LifeLessons #TimCastle 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 156: How to Respond When You’re FURIOUS (5 Tips to Stay in Control) | The Tim Castle Show
2026/10/20
Have you ever been so angry that you know the next thing you say could make everything worse? In this video, Tim Castle shares five practical tips for handling a difficult conversation when you’re angry—so you can communicate clearly and avoid saying something you regret. Whether you’re dealing with disrespect, conflict at work or someone testing your patience, how you respond matters. Learn how to pause before reacting, stay focused on what matters and express yourself with confidence. Staying calm doesn’t mean accepting poor behaviour. You can set boundaries and stand up for yourself while keeping control of your response. I’m Tim Castle, bestselling author of The Art of Negotiation and Magnetic Influence, and founder of The Negotiator’s Edge. I help people build confidence, navigate difficult conversations and negotiate better outcomes. Subscribe for practical negotiation tips, communication skills and ways to strengthen your influence. What helps you stay calm when someone pushes your buttons? Share it in the comments. WORK WITH TIM ► Negotiation training, corporate workshops and keynote speaking: https://www.thenegotiatorsedge.ai/ READ THE BOOKS ► The Art of Negotiation: https://www.theartofnegotiation.com/ ► Magnetic Influence: https://www.magneticinfluencebook.com/ ► Explore all my books: https://www.timjscastle.com/books ► Training and speaking enquiries: [email protected] Believe it is possible. #AngerManagement #CommunicationSkills #TimCastle 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 155: I Nearly Died on a Mountain: 5 Lessons in Negotiation | The Tim Castle Show
2026/10/17
What does a near-death experience teach you about negotiation? At 19, I nearly died snowboarding in Verbier, Switzerland. That experience taught me lessons about staying calm under pressure that I still apply to difficult conversations and high-stakes negotiations. In this video, I share my mountain survival story and five negotiation lessons you can use when emotions run high, a deal feels stuck or you’re struggling to see a way forward: 1. The calmest person has an advantage — control your emotional state before responding. 2. Know what matters most — get clear on the outcome you need. 3. Don’t confuse an obstacle with a dead end — a setback doesn’t mean you’re out of options. 4. Observe before you act — pause, listen and understand what’s happening. 5. Believe there’s another way — stay open to a solution you haven’t considered. Whether you’re negotiating a salary, handling a difficult client or navigating conflict at work, these principles can help you think clearly and respond with greater confidence. When the pressure increases, don’t speed up. Slow down. I’m Tim Castle, negotiation and influence expert and bestselling author of The Art of Negotiation and Magnetic Influence. I help people build trust, communicate with confidence and negotiate better outcomes. Subscribe for practical negotiation skills, communication strategies, sales advice and ways to build your influence. Which of these five lessons do you need most right now? Tell me in the comments. Believe it is possible. #Negotiation #CommunicationSkills #TimCastle WORK WITH TIM CASTLE Build your team’s negotiation skills, influence and confidence under pressure. ► Negotiation training, corporate workshops and keynote speaking: https://www.thenegotiatorsedge.ai/ READ THE BOOKS ► The Art of Negotiation — How to Get What You Want Every Time: https://www.theartofnegotiation.com/ ► Magnetic Influence — How to Negotiate and Persuade in a Disrupted World: https://www.magneticinfluencebook.com/ ► Explore all my books, including The First Domino, The Momentum Sales Model and Be The Lion: https://www.timjscastle.com/books ► Training and speaking enquiries: [email protected] Believe it is possible. 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 154 Walter De Oude on Building Chocolate Finance to $1.6 billion AUM in 2 Years | Scaling with Perpetual Optimum | The Tim Castle Show
2026/09/05
What does it really take to disrupt an industry—and how do you know when you’re visionary rather than simply wrong? In this episode of The Tim Castle Show, Tim sits down with Walter de Oude, the entrepreneur who founded Singlife and grew it to a valuation of S$3.2 billion before launching Chocolate Finance, which now manages S$1.6 billion in assets. But this conversation goes far beyond business success. Walter reveals the experiences that shaped his relationship with money, risk and ambition—and why perpetual optimism has remained central to his journey. He shares how he challenged beliefs the insurance industry considered untouchable, handled the people who insisted his ideas would never work, and recognised the moment disruption became real. Together, Tim and Walter explore the decisions leaders must make when they don’t have all the answers: trusting your instincts, disappointing people, confronting underperformance and having the difficult conversations that define a CEO. Walter also reflects on the leadership lessons that cost him the most, the moments he came closest to giving up and how his definition of success has changed. You’ll also discover why Walter believes everybody has talent, why aligning people around a shared purpose matters more than simply fixing an organisation, and how emotional engagement can turn customers into genuine believers. This is an honest conversation about building remarkable companies, leading through uncertainty and creating teams that cannot wait to get to work. We discuss sales, mistakes founders make, how to align teams and get them rowing in the right direction and much much more. If you’re an entrepreneur, leader or ambitious professional who wants to make better decisions and build something people truly care about, this episode is for you. Follow Walter  Walter de Oude is the Founder of Chocolate Finance – a new way for you to save your spare cash. Forget fixed deposits, Chocolate Finance offers almost anyone, anywhere in the world great returns on their savings, without needing to jump through hoops to unlock them. It is built on the belief that people are looking for better returns on their cash, which in turn allows them to make their lives richer. LinkedIn https://www.linkedin.com/in/walterdeoude/ Sign up Chocolate Finance https://www.chocolatefinance.com/about-us 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 153 Make $1 Million by Graduation or Your Tuition Back | Nat Eliason on Founders School Reinventing Education
2026/08/16
What if the education system is preparing our children for a world that no longer exists?  In this episode of The Tim Castle Show, Tim sits down with entrepreneur, author and Growth Machine founder Nat Eliason, now helping build Founders School, the entrepreneurship track of Alpha School, to examine a radical new model for learning in the age of AI.  The idea is bold: compress academics into the morning, then give teenagers the rest of the day to build businesses, sell, experiment and learn through real-world consequences.  But what happens when education starts measuring success through customers, revenue and profit?  Can failure still feel safe when parents are paying $150,000 a year?  Are schools developing grit, leadership and persuasion, or simply selecting for ambitious families already positioned to win?  And in a world where AI can increasingly write, code, research and build, is the scarce skill now intelligence or the ability to communicate, influence, take intelligent risks and make people care?  This conversation is about much more than school. It is about who we want the next generation to become.  Subscribe, share the episode, and ask yourself: what should education prepare children for now? Follow Nat  Website https://www.nateliason.com/ Enroll Now at Founders School https://founders.school/ 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 152 Oli Budgen Impact and Influence in PR | Scaling a Service Business | The Tim Castle Show
2026/08/10
One of my favorites right here, Oli Budgen spills the beans on what he's been doing to make Bud Communications a rip roaring success.  With impact and influence as its core mission, brands are flocking to Bud Communications PR Agency. Whether no one knows about your business or you are in crisis management - Oli and the team have got you covered. We discuss how it is building a business and the tolerance with terror. How to invest in the team, when you don't have budget. How to challenge people and build a culture of curiosity. How to be compelling and attract the right talent to your business Oli felt the industry was broken and set out to fix it. He launched Bud in 2020, right into the pandemic, without an established network or a traditional founder playbook. Since then, he’s built one of APAC’s most respected communications agencies, working with ambitious challenger technology brands and deliberately putting culture, curiosity and authenticity at the heart of the business. But this conversation goes far beyond PR. We get into the reality of starting from scratch, the decisions that changed everything, the leadership mistakes that shaped Oliver, what scaling a service business really feels like, and the person you have to become when the company starts depending on you. We also explore one of the biggest questions facing communications today: If AI can create content in seconds, what becomes more valuable? Oli and I discuss why human connection, trust, originality and genuine influence may become more important — not less — as artificial intelligence changes the way businesses communicate. In this episode, we explore:  Building a company from nothing  Starting a business during the pandemic  Why Oli chose challenger brands  The hardest realities of scaling an agency  Building culture before scale  Hiring for curiosity and attitude  Leadership mistakes and changing your mind  What actually earns attention in a content-saturated world  Whether AI makes PR more or less valuable  Why authenticity matters more in the AI era  The beliefs that shape Oli as a founder  What success really means when you’re building something that matters#OliverBudgen #TimCastle #TheTimCastleShow #Leadership #Entrepreneurship #Influence #Impact Follow Oli LinkedIn: https://www.linkedin.com/in/oliverbudgen/ Bud Communications: https://www.budcomms.com/ Bud on LinkedIn: https://www.linkedin.com/company/bud-communications/  🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 152 Afia Sengupta Follow the Money: How Hidden Fortunes, Fake Identities and Crypto Trails Are Exposed
2026/08/03
Money can be moved, disguised and divided but can it ever truly disappear? In this gripping episode of The Tim Castle Show, I sit down with Afia Sengupta, licensed crime investigator, anti-money-laundering specialist and CEO of CAT Investigators, to explore the hidden world of financial crime, crypto scams and asset tracing. Afia explains how investigators follow money concealed through digital wallets, shell companies, overseas entities, family members and sophisticated financial networks. She reveals how seemingly insignificant clues can connect people, payments, businesses and assets that appear completely unrelated. You will discover what licensed investigators can uncover beyond Google searches, LinkedIn profiles and standard background checks—and why knowing where to look is often more important than dramatic surveillance. This conversation is about the multi-billion dollar scamming industry, it's about human psychology. We explore whether cryptocurrency is genuinely anonymous, why intelligent and financially experienced people still fall victim to sophisticated scams, and what victims must do during the critical first hours after discovering fraud. Tim and Afia examine the powerful connection between investigation and negotiation, revealing how one verified fact can transform leverage in a dispute, settlement, investment or commercial deal. How do investigators find assets that someone has deliberately tried to hide?  And what should you investigate before trusting someone with your money, business, information or heart? We talk about the role of compassion and empathy as an investigator.  Afia has worked on thousands of cases.  Listen before your next investment, partnership or negotiation, because the information you do not have may be the information that matters most. Follow Afia Sengupta CAT Investigators: https://www.catinvestigators.com/ Afia Sengupta on LinkedIn: https://www.linkedin.com/in/afia-sengupta CAT Investigators on LinkedIn: https://www.linkedin.com/company/cat-investigators Follow The Tim Castle Show Subscribe for powerful conversations about negotiation, influence, leadership, human psychology and succeeding in the age of AI. 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 151 Andrea Tortella CEO of thrad | Ads In ChatGPT - Context Is The New Cookie | The Tim Castle Show
2026/07/03
Context is the new cookie. Tim Castle is joined by Andrea Tortella, CEO of thrad, to explore the future of advertising in AI conversations. As consumers move from searching to asking, comparing and deciding through AI tools, brands face a defining opportunity: become useful at the exact moment intent is created. Andrea shares how thrad is approaching brand-safe conversational advertising, ad opportunity detection, AI guardrails, targeting in ChatGPT and LLM environments, and more meaningful brand interaction. They discuss why conversational ads could improve full-funnel marketing ROI, why speed matters in the new AI economy, and how the fastest-moving marketers may unlock one of the biggest economic-arbitrage opportunities in modern advertising. Interaction with the brand and the future of marketingHow Thrad and Conversational ads improve ROI and full funnel marketingWhy the companies that move the fastest will winAdvertising at the speed of culture and thoughtWhy Ads on LLMs is a massive opportunity for economic arbitrage for marketers who move fast For CMOs, founders, marketers, agency leaders and anyone shaping the future of AI marketing, this is an essential conversation. Key themes: AI advertising, ChatGPT targeting, LLM ads, conversational advertising, brand safety, ad tech, marketing ROI, contextual targeting, full-funnel marketing and the future of the CMO. If you're into AI and you want to understand how to negotiate and persuade in the modern world, get your copy of Magnetic Influence now. Also be sure to download the Magnetic Influence Framework for Claude SKILLS here https://magneticinfluencebook.com/ 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 150 Daniel Burns On Being The Best Version Of You | Expert Sales, Speaking & Coaching | The Tim Castle Show
2026/06/28
Today’s guest is someone who lives at the intersection of sales, performance, leadership, and personal transformation. Daniel burns shows up with Energy and Empathy.  He is the host of The Sales Problem Podcast, which I’ve had the good fortune of being on, and he brings a rare blend to the table: 22 years in sales and management, award-winning speaker, bestselling author, ICF-certified performance coach, personal trainer, and founder of BVME Coaching https://www.bvmecoaching.com/. Daniel shares how Jonny V walked into his sales room to do a training for his team and it changed EVERYTHING! He was a master communicator. Johnny V was funny, emotional, factual, asking questions that challenged your thinking.  If you every wanted to find out how to become the best version of yourself this episode is for you, we discuss what's holding you back, how to measure and track your pursuit of what you want. - Identity shift and self identity  - Destroying old patterns  - Expert speaking and communication - The power of reverse momentum - How to get unstuck  - Self awareness and how to create it - The difference between coaching and managing  - The signals of WINNING - The blindspots of high performers - The power of coaching - HPA's - Highest Payoff Activity  Follow Dan Check out BVME Coaching https://www.bvmecoaching.com/ Instagram https://www.instagram.com/bvmecoaching/ The Sales Problem Podcast https://open.spotify.com/show/4HgE9dxQM6OepTny68i1J4 #coaching #selfawareness #speaking  🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 149 AI Will Replace Average Salespeople (The Job Market Has Changed Forever)
2026/05/27
AI is changing sales faster than most people realise. But here’s the truth nobody is talking about: AI won’t replace great salespeople. It will replace average ones. In this episode, I break down: What’s REALLY happening in the job market Why traditional sales skills are dying The human skills AI still can’t replicate If you work in sales, recruitment, leadership, entrepreneurship or business development - this video will give you a serious advantage over the next 3–5 years. The game has changed. Most people just haven’t realised it yet. 👇 Comment below: What skill do you think AI will NEVER replace? Subscribe for weekly videos on: Negotiation • Sales • AI • Influence • Leadership • High Performance Get Magnetic Influence to learn how to negotiate and persuade in an AI centric world https://a.co/d/03gMjoCS #AI #Sales #ArtificialIntelligence #Negotiation #Leadership #SalesTraining #UKJobs #CareerAdvice #FutureOfWork #Influence #Business #SalesLeadership #Entrepreneur #PersonalDevelopment #TimCastle 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 148 Kevin Follonier When Shift Happens: Podcasts, Crypto, Billionaires and the Psychology of Risk
2026/05/25
What happens when one of the sharpest minds in Web3 and crypto sits down with one of the world’s leading negotiation and influence experts? In this episode, I’m joined by Kevin Follonier — founder and host of the wildly popular When Shift Happens Podcast, known for his raw, unfiltered conversations with some of the biggest names in crypto, AI, and the future of technology.   We dive deep into: Kevin’s Follonier story and where the idea for When Shift Happens came fromInterviewing billionaires like Michael SaylorThe exact formula to scale your podcastKevin’s First Domino clientHow to monetise your podcast effectively Crypto, investing and backing yourself when you’re up against itHow top performers think differently during periods of massive changeHow to deal with negative commentsThis is not a surface-level conversation. It’s a deep exploration of how to build and scale, gain momentum and win. Entrepreuners listen up. If you are starting a podcast, creating a new product, building a company and you want to learn how to stand out from the rest - this is the episode for you. 🎙️ Featuring insights, stories, and practical lessons from two people obsessed with understanding how to generate momentum, take risks, and back yourself. #crypto #podcasting #timcastle #entrepreneurship #investing #billionaires  Follow Kevin Follonier and check out  When Shift Happens. Website https://www.kevinfollonier.com/YouTube https://www.youtube.com/@when-shift-happensSpotify https://open.spotify.com/show/7JqCB5tnRky7XS7NRFWQJtLead With AI - Get $200 off the Advanced AI Leader Short Course with code Tim-LeadWithAI register at https://www.leadwithai.co/course/ai-leader-advanced Over two weeks (~30 minutes a day for 10 days), you learn by doing: building 6+ AI assistants personalized to your role, your goals, and the workflows that currently drain your time. Get Magnetic Influence out 3rd June. The Modern Negotiation and Influence playbook for the AI centric world we live it. https://www.amazon.com/Magnetic-Influence-Negotiate-Persuade-Disrupted/dp/1398627860 Learn how to persuade in high stakes negotiations, deal with difficult people and use AI to help negotiate better.  🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Pre-order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & #1 in the US for Career Advancement → Read it: https://amzn.to/3LSA6zh 🧠 Courses & Training The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery Negotiator’s Edge Training Academy (AI + Negotiation) → https://www.thenegotiatorsedge.ai/ 🎥 Community YouTube → https://www.youtube.com/@TimCastle Website → https://www.timjscastle.com/ 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 147 Baptiste Graffin Sales Is A Lifestyle | How To Win In Sales | The Tim Castle Show
2026/05/17
In this episode, I sit down with my friend Baptiste Garffin, Vice President of Sales for Happydemics for a masterclass in how to handle the pressure in sales, create a sales flywheel and the importance of not taking life too seriously.  We discuss: - how to meditate and the ideal daily process to centre yourself each day - how to approach sales targets  - how to adjust your sales strategy to new markets like Southeast Asia - how to scale companies fast - why brand measurement is important to marketers - How to measure, growth and optimise your brand Baptiste is an expert in sales and scaling businesses, he offers a no nonsense look at what it takes, the commitment and the dicisipline that goes on behind the scenes  to make sales look effortless. PLENTY OF GOLD NUGGETS in this one. Follow Baptiste on LinkedIn for more insights. https://www.linkedin.com/in/baptistegraffin/ 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...
Episode 146 Why Magnetic influence Is The Most Valuable Skill In Modern Communication | The Tim Castle Show
2026/05/09
The world is changing, fast.  In this short, powerful episode of The Tim Castle Show, we explore why magnetic influence has become one of the most valuable skills in modern communication, leadership, sales, and personal growth. In a world shaped by AI, distraction, digital noise, and shallow connection, the people who win are not just the smartest in the room — they are the ones who can create trust, build emotional connection, and move others with clarity, confidence, and authenticity.  This episode breaks down why influence is no longer optional; it is a human advantage. Whether you are leading a team, building your personal brand in Singapore, negotiating high-stakes deals, or trying to communicate with more impact, magnetic influence helps you stand out and connect at a deeper level.  This conversation also introduces Tim Castle’s upcoming book, Magnetic Influence, releasing June 3rd — a modern playbook for human connection, persuasion, and influence in the age of AI. 🚀 Follow Tim Castle If you want to master negotiation, influence, and high-stakes decision-making in the age of AI—start here: 📚 Books Magnetic Influence – How to negotiate and persuade in a disrupted world → Order now: https://amzn.to/3M5HKq3 The First Domino – The complete playbook to go from $0 to $5M → Get it here: https://amzn.to/3Z0NrbJ The Art of Negotiation – #1 in the UK for Job Interviews & Career Advancement → Read it: https://amzn.to/3LSA6zh Claude SKILLS Magnetic Influence Negotiation Coach https://magneticinfluencebook.com/ Tim Castle's AI Negotiation Agent https://magneticnegotiator.com/ 🧠 Negotiation Training The Negotiator's Edge Training Academy → https://www.thenegotiatorsedge.ai/ Online - The Highly Skilled Negotiator (80+ Lessons) → https://www.timjscastle.com/the-highly-skilled-negotiator Job Interview Mastery → https://www.timjscastle.com/job-interview-mastery 🎥 Community Yo...

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