Advertise on podcast: The Education Biz Podcast

October is National Principals Month, and it’s a great opportunity to connect with school leaders—without turning every interaction into a sales pitch. In this episode, Jenn shares five practical ways education consultants can genuinely celebrate and serve principals while also building meaningful relationships. From personal outreach and a Nominate a Principal campaign to simple gifts and opportunities to share your expertise, you’ll walk away with ideas you can actually implement this month. Because sometimes the best way to start a business relationship is simply to say, “I see the work you’re doing. Thank you.” And if you’re working hard to grow your education consulting business but the revenue still isn’t where you want it to be, grab Jenn’s free 5 Revenue Leaks Guide to uncover where your business may be getting stuck—and what to focus on next. 5 Revenue Leaks Guide

When your education consulting business isn't bringing in the revenue you want, it's easy to assume you need more. In this episode, I'm walking you through my CEO Checklist: Traffic → Leads → Sales → Service and showing you how to use it to identify where your business is actually getting stuck—before you spend more time, money, and energy trying to fix the wrong thing. Join Me for the FREE Revenue Leak Workshop If you're working hard to grow your education consulting business but school and district contracts still aren't coming as consistently as you'd like, join me for my free live Revenue Leak Workshop. I'll help you identify where your business may be leaking opportunities and revenue so you can stop guessing about what to fix next. September 15 or September 17 at 10:00 AM CT I'm also giving away personalized Education Consultant Revenue Leak Diagnostics during the live workshops, including my review of your business and a private 20-minute debrief. You must attend live to win. Register here: Save Your Seat for the Revenue Leak Workshop Before you add another marketing strategy to your to-do list, find the leak. Then fix the right problem.

Why More Activity Won't Grow Your Consulting Business This Fall Have you been wondering if you missed the back-to-school window? You're not alone. Every August, I hear from education consultants who assume schools have already made their decisions, budgets have been spent, and opportunities have passed them by. In this episode, we'll discuss: Why feeling busy isn't the same as building momentumThe biggest mistake consultants make after back-to-schoolHow relationships—not panic—create new opportunitiesOne simple action you can take this week to move your business forwardWhy September is still full of opportunity for education consultantsReady to Build Momentum This Fall? If you're ready to stop reacting and start growing intentionally, I'd love to invite you to join The Profitable Consultant Membership. On September 3, we're hosting a live 90-Day Planning Session exclusively for members. Together, we'll step back from the day-to-day, get clear on your priorities, and build a focused plan for the next 90 days. Join the Membership here: https://www.jennkleiber.com/membership Not Sure What's Holding Your Business Back? Take the Education Consultant Revenue Leak Diagnostic to identify the one or two hidden gaps that may be costing you school contracts, recurring revenue, and long-term partnerships. You'll receive: A personalized diagnostic reportActionable recommendationsA 20-minute strategy debrief with JennLearn more here: https://www.jennkleiber.com/diagnostic

Many education consultants assume a back-to-school workshop is the end of the contract—but it doesn't have to be. In this episode, Jenn shares how to position your professional development as the beginning of a long-term partnership by focusing on school outcomes, creating a signature framework, gathering meaningful teacher feedback, and leading strategic debrief conversations with administrators. You'll also hear a real client success story of how one simple mindset shift turned what looked like another one-day training into a conversation about implementation and coaching. In this episode, you'll learn: Why administrators are buying outcomes—not training daysHow to position your workshop as part of a larger frameworkThe one feedback question every consultant should ask teachersWhy a post-training debrief is the key to recurring contractsHow to turn one workshop into months of coaching support Resources Mentioned: Education Consultant Revenue Leak DiagnosticIf you're ready to uncover what's keeping schools from saying "yes" to larger contracts, take the Education Consultant Revenue Leak Diagnostic and receive personalized recommendations to help you build recurring revenue and long-term school partnerships. https://www.jennkleiber.com/diagnostic

July can be one of the toughest months for education consultants. Emails go unanswered, administrators are on vacation, and it's easy to start wondering if you've missed your chance to book schools for the upcoming year.Here's the truth: silence doesn't mean "no."In this episode, Jenn shares why July is the time to stay steady—not panic. You'll learn how to use this season to strengthen your business, continue building relationships with school leaders, and keep your mindset focused on long-term growth instead of short-term discouragement. In This Episode: Why administrators may not be responding right nowWhy back-to-school training isn't your only opportunity to book contracts.What to focus on while schools are quiet.How to use LinkedIn to stay visible.Ways to strengthen your business behind the scenes.How to protect your mindset during slower seasons.Resource Mentioned Education Consultant Revenue Leak Assessment™ Not sure what's holding your business back? The Revenue Leak Assessment helps you identify the biggest obstacles slowing your growth and gives you a personalized action plan so you know exactly where to focus next. Founder Pricing is available for a limited time: $97 (regularly $147). Includes a customized report and a 20-minute live 1:1 debrief with Jenn. Limit 10 spots per month! Save your spot now! 👉 Learn more: https://www.jennkleiber.com/diagnostic

Are you spending your summer on activities that will actually help you secure contracts this school year? In this episode, Jenn shares the five biggest time-wasters she sees education consultants focus on—and what to do instead. Because building a successful consulting business isn't about doing more. It's about focusing on the right things at the right time. If you've been spending time perfecting your website, creating more workshops, or waiting until August to get serious about your business, this episode is for you. Resources Mentioned Download the Summer Success Roadmap Not sure what to focus on this summer? The Summer Success Roadmap walks education consultants through the highest-impact activities to focus on in June, July, and August to position themselves for a booked fall. Join the Education Consultant Accelerator (ECA) Membership If you'd like support implementing the roadmap, the ECA Membership provides ongoing guidance, accountability, quarterly planning sessions, office hours, EC Coach access, and a community of education consultants focused on building profitable businesses. Connect with Jenn Website: https://www.jennkleiber.com Instagram: https://www.instagram.com/jenn_kleiber Enjoying the Podcast? If this episode was helpful, I'd love for you to subscribe, leave a review, and share it with another education consultant who is building their business this summer.

Many education consultants treat summer like the off-season. But while teachers are enjoying a well-deserved break, administrators are reviewing data, setting goals, planning professional learning, and identifying the challenges they need to solve before the next school year begins. In this episode, Jenn shares why June is one of the most important months of the year for education consultants—and how focusing on the right activities now can position you for a stronger fall. You'll learn: Why education consultants should plan around the school calendar, not the fiscal calendarWhat principals and district leaders are focused on during the summer monthsThe three market research questions every consultant should be asking administratorsHow to use summer to strengthen relationships with current and former clientsWhy conversations matter more than certifications, websites, and graphics right nowThe difference between building an offer and building marketing assetsThe highest-impact activities to focus on in June if your goal is to book more contracts this fallWhether you're just getting started or already working with schools, this episode will help you identify where to focus your time and energy this summer. Resources MentionedDownload the Summer Success Roadmap Discover what education consultants should focus on in June, July, and August to build visibility, strengthen relationships, and position themselves for a booked fall. https://www.jennkleiber.com/pl/2148797336 Ready for More Support?The Summer Success Roadmap will show you what to focus on.The ECA Membership helps you implement it.Inside the ECA Membership, you'll get: Monthly Office HoursQuarterly Growth Planning SessionsEC CoachTemplates and ResourcesA community of education consultants building profitable businessesLearn more here: https://www.jennkleiber.com/membership

In this episode, Jenn talks about the real power of coaching and why so many consultants stay stuck—not because they lack resources, but because they’re trying to build their business alone. One day of PD rarely creates transformation. Implementation does. And the same thing happens in business. In this episode, you'll learn: • Why information alone rarely creates momentum• The difference between learning and implementation• Why PD + coaching creates stronger outcomes for schools• The 3 things coaching actually provides: speed, perspective, and confidence• Why many consultants stay stuck in decision fatigue• How coaching helps shorten the path to consistent progress Plus, stay to the end to hear a testimonial mashup from education consultants who have experienced coaching firsthand. Ready for support and implementation? My 90-Day 1:1 Coaching is now open. This is a high-touch coaching experience focused on helping education consultants clarify their positioning, strengthen their messaging, build a clear offer, and create momentum toward consistent contracts. Because of the hands-on nature of the program, only a limited number of spots are available. Apply here: https://www.jennkleiber.com/coach90 Connect with Jenn:Instagram: @jenn_kleiber

If you’re not getting booked consistently, it’s probably not your expertise—it’s your positioning. In this episode, we break down what schools actually say yes to, why vague offers get ignored, and how to structure your work so it leads to real contracts. Join the free 3-day challenge: https://www.jennkleiber.com/challenge

If you’re planning to “figure it out this summer,” this episode is your wake-up call. Schools are already making decisions for next year—and if you’re not part of those conversations right now, you’re not top of mind when budgets open. In this episode, Jenn breaks down exactly what education consultants should be doing in April–June to position themselves for high-value contracts next school year. This is not about doing more—it’s about doing the right things at the right time. What You’ll Learn Why waiting until summer to sell is costing you contracts What’s actually happening inside schools right now (and why it matters) The difference between being “visible” and being in real conversations How to position your offer as a solution—not just a training The exact steps to start connecting with decision-makers this week What to focus on over the next 60–90 days to get booked outAction Steps If you want to move on this now: Get clear on the specific problem you solve and the transformation you provide Package your work into a structured solution (PD + coaching), not a one-off training Create one simple way for administrators to see your work (landing page, webinar, etc.) Start 15-minute conversations with administrators this week Position your work as a solution based on what they share Focus your visibility on decision-makers—not just general contentReady to Take the Next Step? The Education Consultant Accelerator: Momentum Track is designed to help you take everything from this episode and actually implement it. Inside, you’ll: Build and refine your framework Package your offer into a high-value solution Strengthen your messaging for administrators Get a clear plan to book high-ticket contracts in 90 daysYou’ll also get: Weekly Action Guide To-Do Lists for 90 days A 1:1 brainstorming call with Jenn 6 months of group coaching through office hoursGet $250 off when you enroll by April 13th https://www.jennkleiber.com/momentum-trackIG: www.instagram.com/jenn_kleiber

If you’re still piecing together your consulting income one workshop at a time… this episode is your wake-up call. In this episode, Jenn walks you through how to actually plan your revenue for next year—starting with your income goal, auditing what’s already on your calendar, and identifying the gap. More importantly, she breaks down why filling that gap with one-off PD days is keeping you stuck… and what to do instead. If you’re ready to stop “hoping” your calendar fills up and start building a consulting business that generates real income—this is where to start. What You’ll Learn ✔ Why most consultants rely on “hope-based planning” (and how it’s costing you) ✔ How to set a clear revenue goal for your consulting business ✔ A simple way to audit what’s already booked vs. what you still need ✔ Why one-off workshops make it harder to hit your income goals ✔ How multi-day contracts create more revenue with less chaos ✔ The shift from filling your calendar → building strategic partnerships Take 10 minutes and map this out: Your revenue goal for next yearWhat’s already booked or likely to renewThe gap between the two Then ask yourself: Am I planning to fill this with random workshops… or strategic contracts? If you’re ready to: ✔ Stop piecing together one-off PD days ✔ Start landing $10K–$15K+ contracts ✔ Build consistent, predictable revenue Join me live for my new training: The $15K Education Consultant Contract System In this training, I’ll show you exactly how to position, package, and sell multi-day contracts to schools and districts. 👉 Register for the free LIVE webinar, The $15K Education Consultant Contract System to learn what actually builds authority, momentum, and consistent high ticket contracts:www.jennkleiber.com/bookedout IG: www.instagram.com/jenn_kleiber

If you’re stuck booking one-off workshops and constantly customizing your work, this episode will show you why—and how to fix it. The issue isn’t your expertise. It’s your positioning. In this episode, I break down the difference between being a PD provider and a solution provider, why a “menu of workshops” keeps you underpaid, and how to shift into higher-value, longer-term contracts. What You’ll Learn: ✔ The difference between PD provider vs. solution provider ✔ Why offering multiple workshops weakens your positioning ✔ How this impacts your pricing and contracts ✔ 3 simple shifts to start booking higher-value work 👉 Register for the free LIVE webinar, The $15K Education Consultant Contract System to learn what actually builds authority, momentum, and consistent high ticket contracts:www.jennkleiber.com/bookedout IG: www.instagram.com/jenn_kleiber

You’re smart. Experienced. Highly qualified. So why isn’t your education consulting business growing the way it should? In Part 2 of this series, we’re uncovering one of the biggest blind spots I see: unclear, overly professional messaging. As educators, we’re trained to inform. To explain. To provide all the details. But in business? That instinct can actually hold you back. In this episode, we’ll unpack:  Why over-explaining weakens your authorityHow vague language confuses decision-makersThe real reason your content isn’t convertingAnd how to shift from “educator mode” to “CEO mode”If you want more consistent contracts and clearer positioning, this is a must-listen. Then grab your seat in the free masterclass: The Booked Out Consultant. 👉 Register for the free LIVE webinar, The Booked-Out Consultant to learn what actually builds authority, momentum, and consistent contracts:www.jennkleiber.com/bookedout IG: www.instagram.com/jenn_kleiber

In Part I of this two-part series, Jenn breaks down one of the most common—and costly—mistakes she sees capable education consultants making: trying to grow two businesses at the same time. Selling directly to teachers while also building a consulting business for schools may feel logical, but these are two completely different business models. When focus is split, clarity suffers, authority weakens, and momentum stalls. In this episode, Jenn covers: Why direct-to-consumer and education consulting require different strategiesHow split focus drains energy and slows tractionThe hidden ways mixed messaging weakens authority with decision-makersWhy divided attention delays mastery and clouds your dataHow lack of focus prevents the compounding effect that drives booked-out consulting businessesIf this episode hits close to home, it’s likely because this mistake quietly holds back otherwise strong consultants. 👉 Register for the free evergreen webinar, The Booked-Out Consultant to learn what actually builds authority, momentum, and consistent contracts:www.jennkleiber.com/bookedout Be sure to tune in for Part II, where Jenn breaks down the second major mistake that often shows up alongside this one—and how fixing both changes everything. IG: www.instagram.com/jenn_kleiber

Selling season is not the time to be building your backend — it’s the time to leverage it. In this episode, you’ll learn: Why your email list is the backbone of selling season (and why social media can’t replace it)What makes an administrator-facing opt-in actually workWhy a named, visual framework increases credibility and confidence with decision-makersWhat a high-converting landing page needs to include (and what it should not)How your LinkedIn profile functions as a verification tool, not a content grindWhen and why a simple website and blog still matterWhy running a beta group now makes selling season easier laterBusiness Asset Checklist: Jenn walks through these non-negotiable assets: An Email PlatformA real email service provider (not Gmail)A working opt-in formA simple nurture sequence to stay top of mind2. An Administrator-Focused Opt-In PDF Short, skimmable, and practicalDesigned for decision-makers, not teachersPositioned as a quick win or quick insight3. A Clear, Named Framework 3–5 steps or pillarsConsistent languageA simple visual representationEasy to explain in under 30 seconds4. A Landing Page That Does One Job Well Clearly names the problem administrators care aboutConnects pain points to student outcomesShows your framework and resultsLeads to one clear call to action: book a call5. A Strategic LinkedIn Profile Optimized for verification, not viralitySpeaks to administrators, not recruitersIncludes long-form articles that reinforce credibility and expertise6. Optional but Powerful: A Simple Website + Blog Builds credibility and trustHouses your opt-in and messagingPositions you as a thought leader with minimal content7. A Beta Group (If You Don’t Have Data Yet) Collect testimonials, stories, and outcomesGather proof that your framework worksMake selling season about sharing results, not making claims Here’s the link: LIVE Workshop - The Booked-Out Consultant  Education Consultant Accelerator: 90-Day Blueprint  IG - www.instagram.com/jenn_kleiber