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This week I’m breaking down my '£6k to Fringe challenge'. In this episode I’m talking through what worked, what didn’t, where I’d pivot next time, and why these challenges always end up unlocking money in the most unexpected ways. It’s a good one if you need a reminder that opening yourself up to money is never a wasted experiment.

In this episode, I’m talking about that strange, in-between season - the one where you’ve grown, but your business hasn’t quite caught up yet. I share what it feels like to be in that identity lag space, the difference between surrender and giving up, and how I’m learning to trust the ground beneath me even when I’m doubting it. If you’ve been feeling stretched between where you are and where you’re heading, this one’s for you. ✨ Mentioned in this episode: If this resonates, you might love The Intensive — a deep-dive day with me (currently half-price at £750) designed to help you catch your business up with who you’ve become. In The Intensive, we strip back the patterns quietly running your business, reconnect you with your next-level identity, and reset how you make money from a place of internal safety and alignment. Find out more here →

Ever found yourself stuck in comparison mode? Constantly measuring yourself against what they are doing? And then swinging the other way, determined to prove you’re nothing like them…only to find you’re still not creating the money you want? In this episode I am sharing a sneak peek inside my Plenty private Podcast The Pep Talk - normally only available to members. I’m unpacking the sneaky ways comparison shows up in our businesses, and why the antidote isn’t more proving or pushing. It’s discernment. The ability to pause, zoom out, and choose what’s really yours. Here’s what we'll cover: Why comparison isn’t always the enemy (and how to use it to your advantage).The difference between discernment and judgements.How to stop twisting yourself into knots to be “not like them.”What shifts when you show up as yourself, fully, in your business and money-making. If you’ve ever thought, “I don’t want to be like them” and then found yourself stuck, this episode will help you untangle that pattern and start creating money in a way that actually feels true to you. Want more? This is exactly the kind of money mindset work we do inside Plenty, my membership designed to help you rewire the beliefs holding you back and create money your way. Join us here

I really did cancel my launch. But not because it flopped, or because I wasn’t organised enough. I cancelled it because it sold out before I even got started. In this episode, I’m pulling back the curtain on how that happened — and why it’s not just about strategy. Yes, I followed the Bold Money framework. But the truth is, this launch worked because of the mindset and -deconditioning work I’ve been doing (the same work I teach inside Plenty). In this episode I'm talking about: The messy, human way I actually launch (and why it still works).How I sold out Bold Money in 3 emails — without a polished plan or endless content.Why your launches keep stalling if you’re still tying your worth to the outcome.What de-conditioning really looks like when it comes to money and business (and why most mindset work doesn’t go deep enough).How to build a business that works with your rhythms, energy, and quirks instead of constantly trying to “fix” yourself. Want to experience this for yourself? Early Bird for Plenty is open right now! Get all the details here.

If you’ve ever sat there thinking, “but if I actually rest, how the hell am I going to make money?” - then this episode is for you. I’m back after a longer break than planned and today I’m chatting about what happened when I actually let myself rest this summer. No surprise that it felt good AND it brought up all kinds of wobbles about worth, productivity, and whether I was doing enough. Inside this episode we get into: Why slowing down makes us feel so bloody uncomfortable.The old hustle–crash–repeat cycle I realised I was still caught in (ugh).How to build your business around the energy you actually have, not the mythical “one day” version of you. And because I know so many of you are in this too I want you to know that Bold Money is open right now. It’s my six-month group where we go deep on this stuff: building those £5k+ months without running on fumes or pretending you’re someone you’re not. Early bird’s on, you can find all the info here. So if you’re wobbling post-summer, feeling guilty for not being “productive enough,” or just fancy hearing me admit that my favourite way to rest involves crisps and terrible American first responder TV dramas… hit play!

In this episode, I share my key takeaways from the five interviews in the series. If you have missed any of them be sure to go back and listen, I’m not exaggerating when I say I found them lifechanging! shares five key steps for success in 2025:   Tune in for invaluable insights on getting curious about your business highs and lows, embracing evolution in the online world, getting curious about what work for you, and making decisions based on exactly that – decisions that you’ll be able to embrace with your whole self!   I hope you enjoyed these episodes as much as I enjoyed making them, and that you feel empowered to make 2025 your best year yet! Mentioned in this episode:  Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

My final guest of the ‘You’re Guide to Making it Happen in 2025’ series is the brilliant Vix Meldrew! Vix has been through the ups, downs, and everything in between of online business, and is here to share how she figured out how to regulate both the financial and emotional side of it all. We dive into the ‘twilight zone of business’ that was 2022, taking a look at the pandemic from Vix’s perspective of someone who was running her own business long beforehand (and is certain to be long after!). Vix brings a fresh perspective on the changes that came with the pandemic, especially in consumer behaviour. Tune in for amazing insight on how to adjust your messaging for discerning eyes, streamline your sales process, and communicate the value of what you do in a way that is both passionate and efficient! If you want to know more about Vix, you can find her at https://vixmeldrew.com/ Mentioned in this episode:  Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

Joining me for the fourth episode of the 'Your Guide to Making it Happen in 2025' series is the amazing Jo Hutton! Jo walks us through the transition from being a studio-based yoga instructor to the discoveries that began when she started to offer her services online during the pandemic. As someone whose business was rooted in a physical presence, Jo comes to us with a unique perspective on just how expansive an online presence can be for any business. Starting with the transition itself, we dive into the lessons that Jo learned while embracing visibility, especially when what started out as a TikTok experiment led to her going viral. Tune in for some amazing insights on how to build and maintain your confidence and sense of self when showing up online! QUOTES: " These are not personality traits. They are skills that I can learn or unlearn. And where I focus my energy is where it's going to grow."  "Let me tell myself a better story about Instagram. Let me tell myself that I can learn this, that there's a formula, and that it's not happening to me, I'm happening to it. If both of those stories aren't true, then pick the one that's gonna feel better in your head." " The hardest bit is climbing up cringe mountain. But once you're on the other side of cringe mountain, it doesn't matter which cringe mountain you've climbed. If you see someone else climbing cringe mountain, you will do nothing but cheer." Mentioned in this episode:  Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

In the third episode of the ‘Your Guide to Making it Happen in 2025’ series, I’m chatting with my long-time friend and brilliant business colleague Anna Le Grange. Anna walks through the ups and downs of her evolving businesses and gets super truthful around the challenges she faced post-pandemic, not to mention the strategy and mindset work that helped her adapt her businesses within an ever-changing online landscape. Listen in for Anna’s full story, which really lights the way for how resilience and reflection can make all the difference when it comes to your money making. QUOTES "  I think there's a lot of messages with coaching that you just have to believe everything will be all right. You can't . You have to figure out what action you need to take, because once you're in control of that you're not hiding. " " It's so much pressure and you can feel really out of control. It's a lot to hold that space.But also, in my head, I was like: I've done this before. I can do it again." Mentioned in this episode:  Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

My second guest in the ‘You’re Guide to Making it Happen in 2025’ series is the wonderful Samantha Hearne! I was blown away by my conversation with Samantha – the fearlessness and tenacity that she brings to her business and coaching is absolutely infectious. Samantha and I talk through her own business journey from her start as a teacher to building a business that sustained her both energetically and financially. We dive deep into how she created her foundational approach that success is inevitable, and ways that you can adapt a similar belief within your own mindset. Tune on for a massive permission slip to believe in your goals with all of you, and then make them work on your own terms. You can find more about Samantha at https://www.samanthahearnecoaching.com/ QUOTES “Some of us are more doers. Some of us are more fly by the seat of our pants. If you do have a more questioning mentality of ‘how do I do this? Is this possible?’, that doesn't mean that you're doubting yourself. It's just your thought process.” “ Such a big part of being online and having an online business is that you are creating a level of exposure and vulnerability that a corporate job or employment doesn't have. Essentially what you're doing is saying, ‘here's what I want to say. Do you agree with me?” “ Who you are is so much more than a number. It's about where you've come from and what you've done, the impact you've had.” Mentioned in this episode:  Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

Welcome to a very special Real You Real Money episode series! To kick off 2025, I wanted to gift you a handful of episodes to combat the negative chatter that can run wild in the online space. Those voices that say things like ‘nothing worked in 2024, the algorithm is against you, the game has changed and left you behind’. Sound familiar? All of those generalisations can make you feel like giving up and keep you from reaching for your goals… and while people say these things like they’re universal truths, the secret is that they are absolutely NOT! During this series, I’ve invited 5 different guests who absolutely smashed it in 2024 to talk through how they did it. We dive deep into their unique stories and break down how they shifted away from those beliefs and toward a business that worked for them. In the first episode of the series, I welcome the brilliant Colette McBeth to the podcast. Colette shares her journey from being a Television Correspondent for the BBC to a prolific author and coach who helps business owners use storytelling not just within their marketing, but throughout every aspect of their work. The usefulness of storytelling doesn’t end with how you speak to your audience; Colette shares how the stories we tell ourselves can have a huge impact on how we set goals and define our self-worth. Tune in for tips on how to connect deeply with your audience AND your own desires! You can find out more about Colette at https://colettemcbeth.com/ If you loved this episode, https://www.raydodd.co.uk/price-without-apology Mentioned in this episode:  Ready to stop apologising for your prices and start 2025 with real confidence? My Pricing Without Apology Toolkit is available for pre order right now. It's packed with practical tools and emotional support to help you charge the prices that actually work for your business. Preorder right here: https://www.raydodd.co.uk/price-without-apology

My guest today is the wonderful Josh Peck! This is the first time I’ve had the chance to chat with Josh, a midlife career change coach who helps mid to senior level professionals find more fulfilment in their careers without sacrificing salary. Josh and I dive deep into why so many people seek career changes in their 40s, plus what that process looks like practically, the challenges of finding a new balance, and the fulfilment that waits on the other side. We break down common pitfalls, like the pressure to stick to an 8 hour workday, how to avoid becoming your own toxic boss, and challenging the idea that a career change means starting completely from scratch (hint: it doesn’t!). Tune in for insights on how to balance what you want in life with what you want from your career, and of course the money side of it all. Be sure to learn more about Josh at: https://yourbestlifeuk.com And on Instagram @yourbestlifeuk QUOTE “If you want a career change, it's because your job's here and you're way over there and there's this gulf between them. If you want to realign who you are with what you do, you've got to be really bloody clear about who you are at this point in your life. Because we change so much and no one teaches us stuff, most just aren't that clear unless you've done a fair amount of work on who you are.” “Money’s not bad, its neutral. What you choose to do with it is what YOU choose to do.” “What we learn when we're really small is that all of our worth and our value comes from doing rather than just being. Is it any wonder that we get absolutely addicted to working, working, working? If we're not working, then what value do we think that we have?

Feeling stuck with your sales but can’t put your finger on why? There is one specific block that comes up with most of my clients when this happens… and the tricky part is that most people can’t see it in themselves! In this episode, I’m revealing the secret spiral that so many business owners get into, where you doubt yourself because you’re not making sales, then stop selling because you doubt yourself. It’s a circle that feeds itself and keeps you from showing up and sharing your work passionately. Tune in for insight on how to notice when you’re avoiding selling, and most importantly discover the reasons why in order to stop the spiral! If you're looking for some help to make more sales without the ick, my self-paced course Sell That Thing is now open. And I have a very exciting bonus for this round. Join before 31st Oct and you will be able to join my live 5 day 'Sell That Black Friday Thing' bonus. This means you will be able to plan/create an offer to sell on Black Friday (or small business Saturday if that's more your bag!). This bonus is a great way to get learn how to put offers out quickly and sell them with joy! Plus it means you'll get a whole heap of coaching from me within the group! Check out all of the details here: https://www.raydodd.co.uk/sell-that-thing QUOTES “People conditioned as women are told to stay small, be nice, be polite, be kind at all costs, be gentle, be humble. Do any of those sound like what we're told selling is like? Selling takes up space. Selling says what I offer is good. Selling repeats itself over and over again.” “Can you imagine a man going, “I just think my communication style is too direct”, and trying to make it more flowery, more gentle, and more approachable? Women who are more direct are shamed, but equally the wiggly non-linear people are criticized because their style of communication is meandering.  It is harder for women to show up on repeat because we have less trust in our own communication styles.”

There’s a lot of talk around mindset at the beginning of your business – why wouldn’t there be, it’s easier to recognise! When you’re just starting out, you’re much more likely to come face to face with your money conditioning at every turn, from the way you think about setting your prices all the way to the scarcity that may get in the way of you starting in the first place. After you’ve been doing this for a little while, that mindset talk can get fewer and farther between. You feel familiar with all of the tricks your brain is trying to play, and you may even have a few tricks of your own to combat them! Which leaves you wondering… what’s still standing in the way? It probably comes as no surprise that your mindset work isn’t over just because you’ve been running a business for a long time. In fact, this could be the most challenging stage of working on your money mindset because your conditioning shows up in really subtle ways. Tune in for insight on where money blocks can sneak their way into your subconscious even if you know what to look for, and what you can do about it! If you’d like to join a group of likeminded business owners as we make a plan to embody your next money making level, be sure to grab one of the last few spaces left in my retreat on 16th October! You can find all the information here: https://www.raydodd.co.uk/retreat-days QUOTES “We're always slagging money off to somebody: “There's not enough of it. It's hard to come by. People spend too much of it. There's not enough for us but there's too much for everybody else.” And so your subconscious brain just goes, ‘cool, sounds like we shouldn't have much of that.” “What I notice is that two things happen as people progress in this work: they start to ignore mindset because they ‘did the big stuff’. They swept their desk of the mess, but what they didn't notice was that actually, their desk had woodworm in it. That was making the desk weaker. But they didn't see that because they didn't pay a lot of attention to the nooks and crannies.”

Get ready for an episode that’s a little meta, where I interview my own coach Amanda Ranae! I love working with Amanda because we have so many things in common when it comes to our coaching philosophy. Most of all, we both believe that you don’t need to be anything different to be successful— your magic lies in growing more and more into who YOU are!   Tune in for a conversation on embracing both your strengths and weakness, resisting the urge to follow advice that doesn’t work for you, and creating the type of business that functions based on your own needs, energy and desires.   You can find out more about Amanda at Biglovewildmagic.com Or in Instagram @amanda_ranae     QUOTES   “What happens when we start to approach ourselves more like a plant. If the plant is struggling we're never like, “what is wrong with you?!” We always look at: what's wrong with your environment? What's wrong with the nutrients that you're getting? That feeling that you're talking about that we love so much about growth is there's nothing wrong with us.”     “Do things that you love, build up what you're great at, and accept all the parts of you. I love saying it's just as important to own who you're not as it is to own who you are, because when we own who we're not, it connects us deeply with the fact that we're not supposed to be everything.”   “It really takes audacity within ourselves to own our appetite— to have an appetite, whether it's food, for money, for love, for sex, as someone who was conditioned as a woman or currently expresses and still identifies as a woman. It takes so much radical reclamation because one of the strongest messages is shrink down.”