
Advertise on podcast: Behind the Fluff
This podcast has
141 episodes
Language
EnglishPublisher
internationalbunchExplicit
No
Date created
2020/11/19
Latest episode
2024/02/13
Average duration
5 min.
Release period
6 days
Description
How often have you heard marketing referred to as fluffy? If only they knew what was really behind the fluff! We're here to keep marketing connected and power progression. Join us for hot topical discussions in the scholarly and academic communications community. You'll also find it home of our #Donein60Seconds podcast series. Have an idea for what we should cover - get in touch! [email protected]
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What was hot in January 2024? A look back at the latest news
2024/02/13
Your time is precious - we know you love to stay up to date and get all the important news and resources - all in one place. Replacing our weekly round-up, our new monthly update brings you the best from across the industry.
Explore the full transcript and links: https://www.internationalbunch.com/post/monthly-hot-topics-and-industry-news-january-2024
How I am prioritizing DEIA at work and implementing it across a small organization
2024/02/12
Find out in Sharnie’s own words about her new role as Inclusivity and Operations Manager, her experiences with a bilateral cleft lip and palate and the importance of DEIA.
Explore the full transcript and links: https://www.internationalbunch.com/post/howiamprioritizingdeiaatworkandimplementingitacrossasmallorganization
12 - 26 January Marketing and ScholComms news round up
2024/01/26
Discover the latest news in marketing and scholarly communications, including:
Website owners have been reporting a bug where Google has been de-ranking websites from search results throughout the weekend, only to be restored to normal on Monday
TikTok has been spotted testing 30 minute long uploads.
...and more.
Explore full transcript and links: https://www.internationalbunch.com/post/12-26-january-marketing-and-scholcomms-news-round-up
8 exciting scholarly publishing events to look forward to in 2024
2024/01/16
How can you stay up to date with ever evolving industry trends, while catching up with industry colleagues? Check out some of the key scholarly publishing events we might be attending and following throughout 2024 in this podcast episode.
Explore transcript and links: https://www.internationalbunch.com/post/8-exciting-scholarly-publishing-events-to-look-forward-to-in-2024
5 – 12 January Marketing and ScholComms news round up
2024/01/12
Is AI the key to worker productivity? OpenAI has announced a new product, ChatGPT Team, designed to be a collaborative workspace designed to improve worker productivity; A recent study has shown that 75% of consumers are concerned about fake reviews; Third-party cookies are being restricted in 2024. Right now, Google is offering reduced depreciation trials for sites that have functionality problems. Search Engine Journal shares more.
Discover news like this and more in this week's marketing and scholcomms news round up.
Explore the full transcript on our website.
Elevate your marketing with our top 5 2024 marketing trends
2024/01/11
We keep up to date with developments and make sure we are experts in our industry, so we can help you to stay informed. We’re helping you to stay up to date this year through regular blog posts, and today, with a deep dive into the trends likely to play a huge role in marketing this year.
Explore some of the key trends in 2024 to elevate your marketing over the next 12 months.
29 December – 5 January Marketing and ScholComms news round up
2024/01/05
The LSE Impact Blog explores how interactive dashboards may be key to improving quantitative research accessibility and impact; Hubspot shares how you can harness search engine marketing in 2024; The Scholarly Kitchen shares its highlights from 2023 in a blog post.
Discover news like this and more in this week's marketing and scholcomms news round up.
Explore the transcript on our website.
Be empowered in 2024 – inspiring meaningful support for the scholarly communications industry
2024/01/04
What good is an idea if it can't be shared? Sharing knowledge, experience and practices means we can help to shape and support the community we work in. Find out how this approach informs the way we work with the scholarly community, and will shape our plans for 2024.
Explore the full transcript and links: https://www.internationalbunch.com/post/be-empowered-in-2024-inspiring-meaningful-support-for-the-scholarly-communications-industry
22 - 29 December Marketing and ScholComms news round up
2023/12/29
Welcome to our handpicked selection of marketing and scholcomms news from the past week. These are all free to access articles, so click through and explore.
Explore the full transcript and links: https://www.internationalbunch.com/post/22-29decembermarketingandscholcommsnewsroundup
15 – 22 December Marketing and ScholComms news round up
2023/12/22
Welcome to our handpicked selection of marketing and scholcomms news from the past week. These are all free to access articles, so click through and explore.
Explore the full transcript and links: https://www.internationalbunch.com/post/15-22-december-marketing-and-scholcomms-news-round-up
Another year, another lesson: what have we learned in 2023? Our year in review
2023/12/20
It’s hard to believe another year is almost over. 2023 has shot by almost in the blink of an eye, and has certainly been one to remember for us. We’ve had new hires, team meetups and more. We’ve also had the pleasure of working with our wonderful existing and returning clients throughout this year.
Explore the full transcript and links: https://www.internationalbunch.com/post/another-year-another-lesson-what-have-we-learned-in-2023-our-year-in-review
8 – 15 December Marketing and ScholComms news round up
2023/12/15
Welcome to our handpicked selection of marketing and scholcomms news from the past week. These are all free to access articles, so click through and explore.
Explore the full transcript and links: https://www.internationalbunch.com/post/8-15-december-marketing-and-scholcomms-news-round-up
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