Advertise on podcast: She Built It® Podcast

On She Built It®, Alisa Sparks shares how she went from managing multi-million dollar military budgets to founding Linden Creek, a home staging and interior design company she built from her garage and grew into a national franchise. What started as a side hustle she built quietly on Fridays has become a 326-page operations manual, a 10-year franchise model, and a community of business owners building their own design businesses with done-for-you systems and hands-on support. Alisa talks about the risk-averse mindset that actually made her a better entrepreneur, the identity crisis that sparked the idea to franchise, and why functionality (not aesthetics) is always the starting point for great design. This conversation is for every woman sitting in a successful career who still feels the pull to build something entirely her own. Episode Resources: Rich Dad Poor Dad by Robert Kiyosaki and Sharon Lechter Connect with us: Alisa Sparks LinkedIn Alisa Sparks Instagram Linden Creek Website Linden Creek LinkedIn Linden Creek Instagram Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Courtney Summers shares the story behind Cookout at the Vineyard, a three-day fundraising event in Northern California's Sonoma County she co-founded alongside Talia Suggs to support and elevate women of color in the hospitality, food, and beverage industries.  What started as a small gathering of under 60 people has grown into a 200-plus-person, three-day event now in its fourth year, 100% grant and donor funded, with all proceeds supporting The Veraison Project. Courtney talks about how an apprenticeship program gave her access to an industry she once felt was invite-only, what it really takes to build an event from the ground up in the hospitality world, and why scaling with intention (not speed) has been the secret to Cookout at the Vineyard's growth. This conversation is about building something that gives back what was once given to you, and making sure the next generation doesn't have to figure it out alone. Episode resources: The Veraison Project Website Silver Oak Cellars Website Minnie Bell’s Soul Movement Mural City Cellars Tish Wiggins - Tish Around Town Connect with us: Courtney Summers LinkedIn Courtney Summers Instagram Tahlia Suggs LinkedIn Tahlia Suggs Instagram Cookout at the Vineyard Website Cookout at the Vineyard Instagram Cookout at the Vineyard Facebook Evolution of the Cookout Weekend Experience - June 11th-13th, 2026 - Sonoma County The Veraison Project Website The Veraison Project LinkedIn The Veraison Project Instagram Silver Oak Cellars Website Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Lindsay Nahmiache, serial entrepreneur, investor, and co-founder of Jive PR + Digital, shares what 17 years of building, selling, and reacquiring a business has really taught her. Lindsay sold her marketing agency to a large global tech company, bought it back, and has since built a portfolio of 17 companies across industries including skincare, immersive experiences, and healthcare tech. This conversation covers the decisions she wouldn't make again, why she believes gut instinct will be the defining human superpower in an AI-driven world, what the discernment economy means for founders chasing growth, and the single pattern she sees in founders that limits their potential more than anything else.  Lindsay is honest, direct, and refreshingly real about the trade-offs between scaling fast and living well, and why she has chosen both on her own terms. Connect with us: Lindsay Nahmiache LinkedIn Jive PR + Digital Website Jive PR + Digital LinkedIn Jive PR + Digital Instagram Veriphy Skincare Inc. Website Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Kimberly Ross shares the deeply personal journey behind ORA Method, a New York City wellness practice she built at the intersection of clinical treatment and everyday ritual. Diagnosed with Type 1 Diabetes at 11 and later struggling with Hashimoto's and digestive issues, Kimberly found life-changing relief through acupuncture and made it her mission to make that experience more approachable for others. From a single acupuncture practice rooted in Traditional Chinese Medicine to a full wellness brand now expanding into at-home devices, Kimberly talks about what it takes to build something that is both luxurious and credible, how to scale a service-based business without losing quality, and why regulating the nervous system is the foundation of everything ORA does.  This conversation is for every founder and woman who has stopped looking for a quick fix and started investing in how they actually feel. Connect with us: Kimberly Ross LinkedIn ORA Method Website ORA Method LinkedIn ORA Method Instagram Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Brianna Bitton shares the founding story of O Positiv—a women's health company she built with her brother after years of missing work due to debilitating PMS symptoms she couldn't even speak openly about. What started as the first-ever PMS gummy vitamin has grown into a 30-SKU brand with Amazon's #1 vaginal probiotic and a full line supporting women from their first period through menopause. Brianna opens up about the gaps she saw in the women's health market, what it took to build trust in a historically taboo space, how community and authentic storytelling drove their growth, and why she believes there's never a failure—only a lesson. This conversation is equal parts inspiring and practical for any founder building in a category the world wasn't ready to talk about. Connect with us: Brianna Bitton LinkedIn Brianna Bitton Instagram O Positiv Website O Positiv LinkedIn O Positiv Instagram O Positiv TikTok The State of The Vagina Report Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

If you’ve been thinking about starting a podcast but keep asking yourself “How would I possibly have time for it?”, this conversation is for you. On She Built It®, Melanie Barr shares a perspective that often surprises founders: podcasting doesn’t have to mean weekly stress, endless production, or another task on your calendar. After eight years of producing and publishing consistently, Melanie reflects on how podcasting has evolved and why it has become one of the most valuable forms of owned media for business leaders today. This conversation explores a simpler, more sustainable way to approach podcasting, one that builds trust, supports business relationships, and grows in value over time. Connect with Melanie: Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Kate Assaraf shares how she created Dip Sustainable Hair Care, a beauty brand designed to challenge the traditional beauty industry model of constant consumption. Instead of encouraging people to buy more, Dip promotes a different philosophy: buy better, buy less, and shop small. Kate talks about building a purpose-driven brand that blends environmental awareness with playful education, the realities of creating sustainable beauty products, and why transparency and authenticity matter more than perfection. Kate is part of a growing movement of founders redefining beauty entrepreneurship through sustainability, honesty, and thoughtful product design. This conversation explores what it means to build a brand that aligns business growth with environmental responsibility, and how founders can challenge industry norms while staying true to their mission. Episode resources: Why Refill Is The New Record Store And Why That Matters Dip Haircare Named Oprah Daily's #1 Pick for Curly Hair Connect with us: DIP Website DIP Facebook DIP Instagram DIP TikTok DIP LinkedIn Kate Assaraf LinkedIn Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Alexandra Samit, Founder & CEO of Alexandra Beth Fine Jewelry, shares how she transformed a teenage jewelry hobby into a thriving fine jewelry brand in New York City’s competitive diamond district. From selling handmade necklaces at 15 to pivoting during COVID into bespoke engagement rings and heirloom redesigns, Alexandra opens up about navigating business pivots, building credibility in the diamond industry, and scaling a direct-to-consumer luxury brand. She discusses earning her GIA certification, breaking into 47th Street, managing emotional client milestones, hiring when you’re the bottleneck, and maintaining trust in high-ticket sales. If you’re building a luxury brand, pivoting your business model, or curious about lab-grown vs. natural diamonds, this episode is a masterclass in modern entrepreneurship, craftsmanship, and reinvention. Connect with us: Alexandra Beth Fine Jewelry Website Alexandra Beth Fine Jewelry Instagram Alexandra Beth Fine Jewelry LinkedIn Alexandra Samit LinkedIn Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Florence Baras, Co-Founder of Sockerbit, shares how she and her husband transformed a beloved Swedish tradition, lördagsgodis (Saturday candy), into a thriving U.S. retail and e-commerce brand. From navigating FDA regulations and import logistics to launching vibrant storefronts in New York and Los Angeles, Florence reveals what it really takes to build a profitable retail company from scratch. She opens up about sourcing only from Europe’s top candy factories, protecting margins despite rising import costs, surviving COVID with young children at home, and scaling nationwide through partnerships with Target and specialty retailers. If you’re building a retail brand, growing an e-commerce business, or scaling through major retail partnerships, this episode is a masterclass in community-driven growth, operational discipline, and long-term brand building. Connect with us: Sockerbit Website Sockerbit Instagram Sockerbit Facebook Sockerbit X Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

On She Built It®, Braelinn Frank shares how she transformed press-on nails from a side project into Rave Nailz, a brand redefining the beauty industry. What began as hand-painted designs evolved into a scalable, founder-led company now available on Amazon Prime. Braelinn breaks down how she balanced artistry with manufacturing, why quality control mattered more than rapid growth, and how she positioned press-on nails as a serious alternative to salon manicures. She also reveals the surprising bestseller that shaped her product strategy and why protecting creative integrity is the key to long-term brand success. If you're building a beauty brand, scaling a product business, or curious about the rise of reusable press-on nails, this conversation offers real insight into founder-led growth, product innovation, and cultural timing. Connect with us: Braelinn Frank Website Braelinn Frank Instagram Braelinn Frank LinkedIn Braelinn Frank Facebook Rave Nailz Website Rave Nailz Amazon Prime Rave Nailz LinkedIn Rave Nailz Instagram Rave Nailz TikTok Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

What if healing didn’t stop at recovery, but continued through everyday rituals? In this episode of the She Built It® Podcast, Melanie sits down with Cheree Ashley, founder of Osier Wellness, to explore how addiction recovery, self-care, and skincare intersect. With over a decade in the substance rehabilitation industry and 14 years in recovery herself, Cheree shares how witnessing the emotional and physical toll of addiction inspired her to create a wellness brand rooted in balance, dignity, and new beginnings. From skincare as a gateway to self-worth, to building a brand that gives back to recovery communities, this episode is a powerful reminder that taking care of yourself can be both preventative and transformative. Connect with us: Osier Wellness Website Osier Wellness Instagram Osier Wellness TikTok Bright Future Recovery Website Cheree Ashley LinkedIn Cheree Ashley Instagram Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

What if cooking didn’t feel overwhelming, but empowering? In this episode of the She Built It® Podcast, Melanie sits down with Danielle McPartlin and Kristin Richardson, co-founders of Let’s Whip It Up, to talk about building a business rooted in service, confidence, and community. From Danielle’s journey closing her meal prep company after burnout, to Kristin’s transition from Broadway, touring with Cher, and life alongside her husband from the Backstreet Boys, this conversation explores how life experience shaped a business designed for real people. Together, they share how simple, ad-free recipes, practical prep habits, and cooking alongside others can bring joy back into the kitchen and make healthy meals feel achievable at any stage of life. 🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376 Connect with us: Danielle McPartlin Instagram Kristin Richardson Instagram Let’s Whip It Up Website Let’s Whip It Up Instagram Let’s Whip It Up Facebook Let’s Whip It Up TilTok Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

AI isn’t just a tool. It’s a leadership decision. In today’s episode of the She Built It® Podcast, Melanie Barr breaks down how founders and executive leaders can use AI without sacrificing brand voice, positioning, or trust. This episode reframes AI from a trend to a support system and offers a clear leadership framework for using it wisely. Melanie shares why speed without standards leads to brand drift, what AI should support and what it should never lead, and how to protect the clarity and credibility that make a brand feel premium. This is a must-listen for leaders scaling serious businesses who want leverage without losing what makes their brand distinct. Connect with Melanie: Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

What if your next level doesn’t require a full life overhaul, just a few intentional shifts? In this solo episode of the She Built It® Podcast, Melanie shares four practical changes she made that transformed her energy, focus, and leadership capacity. From cleaning up physical and digital clutter to redefining mornings, building strength, and protecting time through meal prep, this episode explores how small, consistent decisions can create real momentum. With insights drawn from eight years of podcasting and a background in corporate leadership, this episode is a reminder that clarity, consistency, and self-leadership are the foundation of sustainable business growth. Connect with Melanie: Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

What separates women who build steady businesses from those who become truly unstoppable? In this solo episode, Melanie Barr breaks down the five mindset shifts she sees consistently in women founders and leaders who scale with confidence, resilience, and purpose. Drawing from years of conversations on the She Built It® Podcast and real-world leadership experience, Melanie shares the traits that fuel long-term success: hunger rooted in purpose, radical responsibility, high standards, calculated risk-taking, and deep self-trust. This episode is a powerful reminder that growth starts internally. These traits are not innate. They are built, practiced, and strengthened over time. If you are ready to lead with clarity, scale with intention, and step fully into your authority, this episode will meet you where you are. Connect with Melanie: Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn