Advertise on podcast: Business Insight with Norman Younger - Sharing 25 Years Experience
This podcast has
30 episodes
Language
EnglishPublisher
NormanExplicit
No
Date created
2021/01/14
Latest episode
2022/05/18
Average duration
8 min.
Release period
16 days
Description
Practical advice and insight for small business and the self employed, fortnightly. Norman Younger BA(Hons) FCCA MCIArb shares 25 years experience with you - from disruptor to professional investor - bringing you thought provoking and incisive commentary. Learn from Norman's ups and downs, mistakes and successes, as an accountant, businessman, mediator and negotiator, blended with the experiences of the thousands of businessmen and women that Norman interacted with as clients, customers or to whom he was a mentor and adviser through his charity work helping people support themselves with dignity. Satisfaction guaranteed!
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Check latest episodes from Business Insight with Norman Younger - Sharing 25 Years Experience podcast
Branding Or Advertising - Do You Know The Difference?
2022/05/18
When faced with the onslaught of messages thrust in our faces most of us hardly give a second thought as to whether we're looking at a branding opportunity or an advert - in fact we just call them adverts. "To advertise ehre call this number" shouts out an empty billboard.
Once we're in business and need to start getting our own message out it takes on a whole new relevance. Listen and learn how and why to distingish between branding and advertising.
Commercial Secrecy - My Missing Millions
2022/05/04
Industrial espionage. A grand and exciting expression that has you imagining massive all sorts of cloak and dagger scenarios. In truth it is about keeping your business to yourself, to be precise making sure nobody is going to spoil your plans because they knwo what they don't need to know. It matters not the size nro the location nor the sector in which you operate. You need to understand the importance of that old adage "need to know basis".
Starting Up In Business - 3 Fundamentals
2022/04/20
Very few things in business canmatch the frisson of a start-up as it shifts into the next gear. But it's so easy to miss the point and get bogged down in useless activity. Listen how to do it and what to beware of, with simple lessons learnt from fledgling republics who declare independence.
Ukraine Faced Down A Bully - Lessons For Your Business
2022/04/06
The tragedy in Ukraine needs to introduction nor any more column inches. When you face a bully who has parked his or her tanks on your lawn ( literally in this case) how should you respond? The bravery and determination of the people of Ukraine under a steadfast leader shouts volumes for us all.
Peloton's Pedals Come Off - Lessons For YOUR Business
2022/03/23
Peloton. A stockmarket darling throughout Covid, but now a poster child for the wrong reasons. Listen and learn how errors made by multinational corporations should focus YOUR mind on how to handle problems affecting your product or service when clients are directly affected, and why you shouldn't simply kick a known problem into the long grass.
Will ’22 Be The Year You Change? – 3 Insights To Ponder
2022/03/09
A new year, a new start? Maybe, or perhaps simply the year you will give serious thought to how you can implement changes for the better and get out of the business rut that has plagued you for so long. But it's important to ensure that there isn't just change for change's sake but that it is properly thought through and meaningful. Listen and start thinking how YOU can change YOUR business.
Cost Of Living Crisis - Brace For A Wage Rise Part 2
2022/02/23
In the last podcast we looked at what might be driving your employee's request for an increase in wages. Now we look at your considered and measured response. As if often the case in business getting it wrong can be catastrophic but with the right approach it is not difficult to get to right. All it takes is a listening ear and an open mind.
Cost Of Living Crisis - Brace For Wage Rises Part 1
2022/02/08
It's all over the headlines and cannot be ignored. It's what employers fear the most, as does the Bank of England! But how to respond, especially if you've only ever known a benign wage environment? Listen and learn how to manage demands from employees so that it's a win-win and both sides come out satisfied.
Sign Up Your Business For The Foreign Legion - Is It Time For A New Identity?
2022/01/19
The French Foreign Legion is the stuff of legend, often shrouded in mystique and myth. There is one aspect of it that it is best known for that can be applied to your business - the ability to "forget the past" and take on a new identity. This isn't about going bust or changing the firm's name - it's far more subtle than that but the general principle is the same. It's about reimagining and realigning your business. Listen and be inspired!
Microsoft's Mistakes - Lessons For Everyone
2022/01/04
Making mistakes is part and parcel of business life, it's just a matter of how serious they are and what the consequences are. When blue chip companies or household names make them the financial press likes to crow about it but once we strip out the screaming headlines what is the real story? What went wrong and why? And most importantly are there any lessons for us?
Zombie companies - Why you don't want to become one
2021/12/15
Zombie. The very term conjours up images of something not right at best and fearful at worst. In the world of business it's exactly the same, which is why the term has been coined for companies inhabiting a troublesome place financially. The consequences of being a Zombie company are debilitating for business owners and effectively dooms them to years in the financial wilderness with consequences reaching far into the distance under a long shadow.
Red flags - They are red for a reason!
2021/12/01
Who isn't familiar with the term "red flag"? But who really grasps the meaning of why they are so named and what constitutes a red flag? Furthermore, how should you react to a red flag? Listen to this episode and it might just save your business from some serious problems - there's nothing like awareness of an issue even if you're not an expert, because you can go and seek advice.
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