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Oh My Brand !

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This podcast has
4 episodes
Language
English
Explicit
No
Date created
2021/01/20
Latest episode
2021/09/21
Average duration
26 min.
Release period
82 days

Description

Oh My Brand ! is a podcast focused on helping brands to navigate better the China waters. Breaking into the China market successfully can seem like an almost impossible task to foreign companies with limited or no experience of doing business here. The aim of this podcast is to highlight some of the key challenges that brands face, either online or offline. We will offer some practical recommendations that can be integrated into your company’s market entry strategy or expansion plans. Host Teo Rojas features industry professionals who not only talk the talk, but also walk the walk–they all work with successful brands making it happen in China. ----Web : www.ohmybrand-china.com

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Episode 3 - Carolina Wine Brands
2021/09/21
Episode 3: This time we are honored to have Alberto Bermejo, China Director from Carolina Wine Brands. He shared with us the key elements to promote his brand to the world: adapting to the national conditions, culture, lifestyle, and different social media publicity methods of the target market country to achieve great success.  第三集:这次我们很荣幸请到了卡罗莱纳葡萄酒品牌中国区总监Alberto Bermejo。 他与我们分享了成功将他的品牌推向世界的关键要素:适应目标市场国家的国情、文化、生活方式和不同的社交媒体宣传方式。
Episode 2 - Borussia Dortmund
2021/07/25
Episode 2 : Our guest this time is Benjamin Wahl, Head of China Borussia Dortmund. He is talking about the football “ceremony “, IP rights, team mascot and how his brand balance commercialization and still stick with their values. Best advice : Be here !   第2集 :  这次我们的嘉宾是中国多特蒙德队的负责人Benjamin Wahl。他谈论的是足球“仪式”、知识产权、球队吉祥物以及他的品牌如何平衡商业化并仍然坚持他们的价值观。最好的建议:在这里!
Episode 1 - Melia
2021/07/06
Episode 1 :  We have as guest Francisco Nicolas, Manager Director for Leon Ortiz Arquitectos & Chief Architect for Melia Hotels International. In this episode Francisco talks about how Melia Brand delivers the Spanish experience in their hotels and how important is “ listen “ to the client. We will discover what is “ workspitality ” and the current use of these spaces, listen our podcast for more insights.  第1集 :  我们的嘉宾Francisco Nicolas,Leon Ortiz Arquitectos 的经理兼美利亚国际酒店集团的首席建筑师。在这一集中,Francisco 谈到了美利亚品牌如何在他们的酒店提供西班牙体验以及“倾听”客户的重要性。 我们将发现什么是“workspitality”以及这些空间的当前用途,请收听我们的播客以获取更多见解。 
OMB ! - Intro
2021/01/19
Oh My Brand ! Podcast presentation.

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