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What happens when you stop following everyone else’s business strategy and start building a business around who you actually are? In this episode of The Soulful Coach Podcast, I’m catching up with Ashley, a grief coach who turned an idea into paid Soul Cafés and has since transitioned into attracting consistent 1:1 clients. We’re talking about what it really takes to start a business from scratch, the role Human Design played in helping her understand her unique blueprint, and what shifted when she stopped forcing strategies that weren’t aligned with her. We’re diving into the evolution of her business, navigating the balance between meaningful work and making money, and learning to trust yourself as a business owner. Because building a successful business isn’t about copying what works for everyone else. It’s about discovering what works for YOU. In this episode, we cover: Turning a business idea into a paid offerSelling Soul Cafés and transitioning into consistent 1:1 clientsUsing Human Design to build a business around your unique strengthsLetting go of business strategies that don’t fit your blueprintBalancing purpose-driven work with profitabilityBuilding confidence in your visibility, money, and decision-makingIf you’re building a business from scratch, pivoting your offers, or wondering why the strategies that work for everyone else aren’t working for you, this conversation is your reminder that you don’t need to become someone else to build a successful business. You need a business that works with your blueprint, not against it. Connect with Ashley On IG and on her website  Connect with ElyseFind me on Social on IG OR on my website

Are you in a midlife awakening, major life transition, or season where your old life no longer feels like yours? You’re not necessarily having a midlife crisis. You may be outgrowing the identity, relationships, career, and expectations that once defined you. In this episode of The Soulful Coach Podcast, I’m joined by Joy Antonio, a single mom, entrepreneur, Certified Life Coach, Integrated Energy Therapy Practitioner, and expert in navigating the messy middle. Joy helps women move through major life transitions, identity shifts, and personal awakenings so they can reconnect with themselves and create a life that actually feels aligned. We’re talking about what happens when you realize the life you built no longer fits, and why starting over can be one of the most powerful chapters of your life. We dive into midlife awakening, starting over, self-trust, healing, intuition, energy work, divorce, career changes, motherhood, identity shifts, and finding yourself again after years of living according to everyone else’s expectations. Joy shares her own experience of starting over and the versions of herself she had to release to become the woman she is today. Because sometimes your life isn’t falling apart. You’re just done pretending it still fits. In this episode we talk about: Knowing when you’ve outgrown your lifeMidlife crisis vs. midlife awakeningStarting over after divorce, career changes or major life transitionsRebuilding self-trust and listening to your intuitionWhat your body and energy are trying to tell youLetting go of old identities and expectationsTurning your past into a source of powerNavigating the fear of starting overFinding yourself again in the messy middleJoy’s upcoming Meet Me in the Middle workshopLearn more about Joy Antonio, her work with women navigating life transitions, and her upcoming Meet Me in the Middle workshop. Connect with Joy HERE Connect with Elyse on IG HERE & work with Elyse HERE midlife awakening, midlife crisis, starting over in midlife, life transitions for women, finding yourself again, self-trust, personal transformation, identity shift, divorce recovery, career change, motherhood and identity, women’s empowerment, energy healing, intuition, personal growth, spiritual awakening, messy middle, reinventing yourself, starting over after divorce.

For years, I thought there was something wrong with me because I never quite fit into the room. Then I realized… I didn’t need to become less of myself. I needed to build better rooms. So, I did.  In this episode, I’m pulling back the curtain on the Money Honey Room and why I created an IRL space for women who are ready to make their own money, build businesses their way and stop following someone else’s blueprint. We’re getting into: Why the Money Honey Room is about way more than networking What actually happens inside the room, the money, mindset, business and visibility shifts women have experiencedWhy belonging can be a business strategy tooWho this room is for… and who should probably stay home How spirituality + strategy get to sit at the same tableWhy I believe women need more spaces where they can be loud, bold, ambitious, woo, unconventional and completely themselvesAnd then we’re talking about Money Honey Room 3.0. Barrie, ON January 29, 2027. Save $111 with early-bird pricing Because you don’t need to shrink to fit the room. You might just need to get in a better one.  Find me on Social on IG OR on my website XO Your Business Coach Elyse

What if making more money didn’t require working more? Today I’m joined by Kat Cynewski, founder of the Wealthy & Well movement and bestselling author of Wealthy & Well Woman, to talk about building a wildly profitable business without turning your life into one giant workday. We’re getting into million-dollar businesses, nervous system regulation, motherhood, money, capacity and the myth that burnout = ambition. Kat breaks down her Cashmere Core Offer concept, why women overcomplicate their businesses when they want to scale, and how to create more revenue without creating more work. Because building a successful business is great… But building one you actually have a life to enjoy? That’s the real flex. Find me on Social on IG OR on my website Grab my FREE AUDIT or FREE IT GIRL QUIZ HERE

Today I’m welcoming Ashley Wyatt BACK to the podcast for her second time on the show!  Ashley left her family’s business to build a business of her own, became a female breadwinner and became a mom of two along the way. We’re getting into the real-life identity shifts, money lessons and intuitive nudges that come with creating a life on your own terms. In this episode, we discuss:  Leaving the family business and knowing when it’s time for a change Building a business from scratch and betting on yourselfBecoming a female breadwinner and creating your own wealthThe money beliefs we inherit and what it takes to unlearn themIntuition, manifestation and trusting the signsHow motherhood changed Ashley’s relationship with ambition and successThe reality of being a mom of two AND the breadwinnerLetting go of control and learning to receiveBalancing motherhood, business and the pressure to do it all What Ashley is manifesting in her next chapterThe advice she’d give her former self before taking the leap Find me on Social on IG OR on my website

I’m not getting back on track. I’m moving forward as a completely different woman. April through August felt like a massive identity shift for me. I was shedding an old relationship, an old version of myself, an old version of my business and honestly, a lot of old ideas about what I thought my life was supposed to look like. And now it’s September… and something feels different. I feel creative again. Curious again. Excited again. That’s where My Magic Momentum comes in. In this episode, I’m sharing the 5 things I’m doing to create this next season from identity, alignment, intuition and action, without forcing, hustling or trying to become someone I’m not. Letting the old version of me be DONEChoosing curiosity over certaintyMaking my personal brand actually PERSONALFollowing what feels magnetic, not just what makes senseCreating a life that feels magical while I’m building it Plus Magic Moves you can make right now in real time with me! We love aligned action steps to take! Find me on Social on IG  Grab my FREE QUIZ or book a Human Design Reading or let’s work 1:1 on my website  XO Your Business Coach Elyse

Your content doesn’t need more trends. It needs more YOU. We’ve made content WAY too complicated. We’re constantly asking what to post, what’s trending, which hooks are working and what the algorithm wants… while forgetting the one thing that can make your content completely uncopyable: YOU. Your personality. Your stories. Your opinions. Your taste. Your energy. Your real life. In this episode, I’m breaking down the 4 It Girl Personalities you need to bring into your content and showing you how to use different sides of your personality to create content that feels natural, magnetic and unmistakably yours. Because you are not one-dimensional. You don’t have to choose one personality and shove yourself into a branding box. Your personal brand should feel like a wardrobe, not a uniform.  We’re talking about how to bring more effortless, magnetic, editorial and relatable energy into your content so your audience has a reason to remember YOU instead of just consuming another piece of “valuable content.” Because your next level of content isn’t hiding in another trend. It’s hiding in the parts of YOU you’ve been leaving out. Get your It Girl Quiz™ HEREDiscover your natural brand personality and content energy so you know what makes your personal brand uniquely YOU. Join The Curator™My intimate VIP brand + content experience where we curate your story, personality, positioning and content into an elevated brand that feels unmistakably yours.Find me on Social on IG and let's be besties!

September is in 7 days… which means IT GIRL SEASON is officially back.  But before you start reinventing your business, creating another offer or convincing yourself you need to post 3x a day… We need to talk. In this episode, I’m calling out 5 red flag moves I see female founders making that could be secretly keeping you from scaling.  We’re talking business chaos, burnout, comparison, second-guessing and what happens when you build your business around everyone else’s rules instead of your own blueprint. Consider this your September CEO intervention.  If you’re ready to stop playing small, simplify your strategy and make your business UNMISSABLE this Fall, this episode is for you.  ICONIC AF MASTERMIND starts September 22 4 months Only 5 spots left Your business doesn’t need more noise. It needs YOU. September is coming. Are you?  JOIN MASTERMIND HEREFind me on Social on IG OR on my website XO Your Business Coach Elyse.

Why Your Next Level Requires More Than Strategy What if your next level isn’t hiding inside another strategy? What if it’s hiding inside the woman you’re becoming? In this episode, we’re talking about the woo-woo side of wealth: manifestation, identity, intuition, self-worth, energy, visibility, and becoming the woman who can actually hold the level of success she says she wants. We’re diving into:  Why you can try ALL the strategies and still feel stuckManifestation that actually meets actionHow to trust your intuition instead of chasing every shiny objectBecoming the woman who makes consistent 5-figure monthsReleasing guilt around wanting more moneyStarting over and realizing you’re not behind, you’re evolvingCreating wealth without recreating the exhausting life you’re trying to escape Because your next level isn’t just about what you do differently. It’s about who you’re willing to become. If you’re done collecting strategies and ready to build a business that creates consistent 5-figure months, ICONIC AF MASTERMIND is for you. We start September 22nd with only 5 spots left!  Podcast listeners can SAVE $500 when they join. Your next level is waiting. Let’s make it inevitable.  READY FOR YOUR NEXT LEVEL? JOIN ICONIC AF HERE Find me on Social on IG  OR on my Website XO Your Business Coach Elyse

What if the thing that broke your life open was actually the thing that rebuilt you?  In this raw episode, I’m sharing what life has REALLY looked like behind the scenes after my breakup, rebuilding as a single mom, finding myself again, and the wild ripple effect it had on my business. Because when I stopped trying to be who I thought I should be and started becoming more ME… I’m talking about the messy rebirth, the identity shifts, becoming rich in LIFE, and why I no longer want a business that requires me to sacrifice the life I’m building. And then I’m pulling back the curtain on the rebirth of ICONIC AF Mastermind.  Inside this 4-month container, we’re building toward consistent 5-figure months through my ICEE Method while creating a brand and business around YOUR Human Design, story, natural gifts and energy. No cookie-cutter strategy. No bro-marketer blueprint. No building a business that looks successful while you secretly hate your life. Your business. Your rules. Your version of wealth.  Iconic Identity Magnetic Personal Brand Your ZOG Sales System Iconic Visibility + Expansion Your magic was never meant to be templated. And your next business breakthrough might just begin with finding yourself again.  Find me on Social on IG  Join The ICONIC AF Mastermind PIF HERE &GET BONUS 1:1 Or Monthly installments HERE Grab my FREE Money Blueprint HERE XO Your Business Coach Elyse

What if the biggest thing standing between you and feeling amazing… is everything you’ve been told is “normal”? In this episode of The Soulful Coach Podcast, I’m joined by Dr. Liz Dalglish, naturopathic doctor, mom of two, and women’s health expert, to expose the wellness myths keeping women exhausted, bloated, anxious, and dismissed. We’re talking hormones, gut health, perimenopause, supplements, and why so many women are told, “Everything looks normal,” when they know something feels off. The biggest health lie women have been soldWhy bloating, burnout, painful periods, and anxiety aren’t “just part of being a woman”The supplements most women don’t needThe wellness trends that deserve the hype… and the ones that need to disappearIf you’ve ever felt dismissed, unheard, or like your body is trying to tell you something, this episode is your reminder to start listening.  Connect with Dr. Liz Online Instagram: @lizdalglish.nd If this episode resonates with you, share it with a friend and leave a review. Every woman deserves to know that “normal” isn’t the same as healthy. Connect with Elyse on Social on IG OR on my website

What if the biggest reason your Q4 isn’t taking off… is because you’re waiting until September to get serious? While everyone else is buying planners and trying to “start fresh,” I’m focused on something different: becoming the woman who’s already ready to scale. In this episode, I’m sharing the three investments I made this summer that I believe will create my biggest fall yet, and why the women who create extraordinary results don’t wait for the perfect time. They prepare before the opportunity arrives. Inside this episode, we’ll cover:  Why investing in your body is one of the smartest CEO moves you can make. How proximity and mentorship can collapse years of trial and error. The simple habits and systems I’m building now so I can execute with ease in Q4. Why identity, not strategy, is the real secret to sustainable success. Resources Grab my FREE $$$ Blueprint  RSVP to The Money Honey Room Book a Human Design Reading Join The 1:1 Golden Goddess

If you’ve been feeling stuck, uninspired, or wondering where she went… this episode is for you. Here’s the truth You don’t need more motivation. You need more aliveness. In this episode, I’m sharing 11 simple ways to reconnect with your joy, creativity, confidence, and purpose so you can fall back in love with your life and business again. We’ll dive into: CEO Dates that spark your next big ideaCreating without the pressure to performLetting go of perfectionism and posting anywayTrying new experiences that shift your energyWhy changing your environment changes everythingThe power of getting in rooms that move the needle forwardMy favorite gratitude practice that instantly changes my perspectiveThe one question I ask every morning to create a life that actually feels goodBecause success isn’t just about building a profitable business. It’s about building a life that lights you up. If this episode inspired you, share it on Instagram, tag me, and send it to a woman who needs her spark back. Let’s choose joy, curiosity, and aliveness together.  Find me on Social on IG Join EVENTS HEREGrab FREEBIES HERE

A few months ago, I thought I knew exactly what this year would look like. Instead… life had other plans. I’m starting over. Again. I’m navigating another season of reinvention while balancing single motherhood, a never-ending divorce, rebuilding my confidence, growing my business, and choosing to believe that the life ahead of me can be even better than the one I imagined. This episode isn’t about heartbreak. It’s about rebuilding. I’m sharing the 8 intentional decisions I’m making to create a healthier, wealthier, more fulfilling life, and why starting over doesn’t have to be your rock bottom. It can become your greatest comeback. In this episode, we dive into:  Why I’m finally treating my health like my greatest investment (not another diet)  How I’m betting bigger on my business instead of focusing on what I’ve lost  The simple summer moment with Cam that reminded me what truly matters  Why protecting your peace is one of the highest-paying decisions you can make  The friendships and relationships I’m intentionally nurturing in this season  How I’m approaching dating differently and the non-negotiable standards I’m refusing to lower  The daily habits helping me become a woman I genuinely admire  Why I’m officially leaving my Good Girl Era™ behind and how people pleasing may be quietly costing you your confidence, opportunities, and income If you’ve ever felt like you’re rebuilding your life, questioning your next chapter, or wondering if it’s “too late” to start over… This episode is for you. Because the goal isn’t getting your old life back. It’s creating one that’s even better. If this episode resonated with you, I’d love to invite you to my FREE masterclass: The Wealth Portal™. From Good Girl to Rich Bitch™: The 8 Wealth Habits That Change Everything Inside, I’ll show you why the biggest thing blocking your income isn’t your strategy. It’s the version of you that’s still trying to earn love by being agreeable. We’ll uncover the hidden ways you’re paying the Good Girl Tax™, break the patterns keeping you stuck, and help you step into the woman who confidently creates wealth, sets standards, and stops asking for permission.  It’s time to leave your Good Girl Era behind.  It’s time to enter your Rich Bitch Era™. If this episode encouraged you, I’d be so grateful if you subscribed, left a review, and shared it with a woman who’s rebuilding her life too. Your next chapter is waiting. Find me on Social on IG Work with me HERE

Think you need another funnel, a bigger audience, or a pushier sales strategy to grow your business? Think again. The coaching industry has convinced too many women that success comes from hustling harder, mastering sales scripts, and constantly chasing the next client. I don’t buy it. In this episode, I’m sharing the five business “rules” I broke that have consistently brought me more clients, more referrals, and a business built on trust instead of pressure. Just this week, I signed another client through Instagram. No complicated funnel. No high-pressure sales call. No convincing. Just authentic connection. Inside this episode, you’ll discover: Why chasing clients is the fastest way to repel them.Why I refuse to “close” people on sales calls, especially those with Emotional Authority in Human Design.How being radically authentic has made me more money than any marketing tactic.Why community will always outperform cold, transactional marketing.The scarcity mindset quietly sabotaging your business and what to do instead.If your business feels harder than it should… maybe it’s not because you need another strategy. Maybe you’ve been building your business by someone else’s rules. It’s time to stop performing, stop people-pleasing, and start building a business that’s magnetic because it’s unapologetically you.  Tune in now, and if you’re ready to uncover what’s really blocking your next level, book a Human Design Reading or a complimentary Soul Session. Let’s build a business that aligns with who you are, not who the internet says you should be. Find me on Social on IG OR Let's work together HERE