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Your business made money, but did you? In this episode, Brian Thompson walks through three numbers that reveal the financial health of your business before the year ends: profit margin, owner's compensation, and cash reserves. Brian has worked with many entrepreneurs who bring in impressive revenue and still feel anxious about money. They wonder whether they can afford to pay themselves, whether they will have enough for taxes, and how they will cover expenses at the end of the month. This episode gives you a simple way to look past the revenue total and understand how much of it actually supports you. In this episode you will learn: How to calculate your profit margin and what it tells you about your financial health Why revenue alone does not show whether your business supports the life you want How to set an owner's compensation target and identify the gap between what you need and what the business pays How the Profit First system helps you pay yourself intentionally How to calculate your cash runway and why three to six months is a useful starting point How cash reserves give you the flexibility to say no to the wrong projects A 15-minute profitability checkup you can complete before the end of November How to choose one specific action to strengthen your financial foundation before 2027 A healthy profit margin, a fair owner's compensation, and strong cash reserves give you options. They let you make decisions based on your mission, vision, and values rather than on what you need to survive. Whether you are just getting started or have been in business for years, grab your financial statements and follow along. Next up in the series, Brian takes a broader look at 2026 with five questions to ask yourself before starting another year in business.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

What does it actually take to build a mission-driven marketing business, grow a team you can trust, and pivot into a new role without losing everything you built?  In this episode, Brian Thompson sits down with Caitlin Durning, founder of Meraki Media Management and fractional CMO, to talk about her nine-year journey building an agency, her recent transition into a new kind of leadership role, and what entrepreneurs should be thinking about when it comes to organic marketing right now. Caitlin shares the story of growing a nonprofit's Instagram from 18,000 to half a million followers in 30 days, how she built a team that could run without her, and the practical marketing strategies she is seeing work for small and mid-sized businesses heading into the new year.   In this episode you will learn: How a mission-driven business uses values to guide marketing and partnership decisions Why Caitlin transitioned from agency owner to fractional CMO and what that shift looked like How to build a team that can run the business without you Why organic marketing should come before paid ads for most small businesses What collaborative and partnership posts are and why they are becoming more powerful Why carousels and storytelling are making a strong comeback in content marketing How to evaluate whether your marketing investment is actually working What Facebook groups can do for local businesses looking for high-quality leads How to think about a marketing budget when you are under a million in revenue   Organic marketing, community building, and knowing your values are not just feel-good concepts. They are the foundation of a mission-driven business that attracts the right clients, builds the right team, and creates real momentum over time. Whether you are just starting to think about marketing or you are ready to bring on support, this episode is full of honest, practical insight from someone who has built her career doing exactly this work.   Resources + Links Follow Caitlin Durning Online: Instagram, Facebook, LinkedIn Learn more about Caitlin's work: Meraki Media Management Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Every entrepreneur hears the same message when they start a business: grow, grow, grow. More revenue, more clients, more recognition. In this episode, Brian Thompson asks a different question. How much is enough? Drawing from a presentation he gave at a conference for independent financial advisors called The Business of Enough, Brian shares his personal journey toward defining enough, three mantras that have shaped his business decisions over a decade, and a practical three-step framework for pursuing enough in your own intentional business.   In this episode you will learn: Why the default message of more, more, more may not be serving your business or your life How Brian's divorce changed the way he thought about entrepreneurship and what he needed his business to provide Three mantras for building an intentional business: there is no there, you can build whatever you want, and build, measure, learn Why comparison is one of the biggest obstacles to defining enough and how to reframe it Why enough changes over time and what to do when your definition evolves A three-step framework for defining, building, and revisiting your own version of enough Three questions every entrepreneur should sit with when thinking about what success actually means to them   Entrepreneurship gives you the freedom to build whatever you want. The challenge is deciding what that actually is, on your own terms, in this season of your life, rather than following a script someone else wrote for what success is supposed to look like. This episode is for every mission-driven entrepreneur who started their business for reasons that had very little to do with maximizing revenue, and who wants a framework for staying connected to those reasons as the business grows.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Most entrepreneurs make major business decisions without a reliable framework to guide them. In this episode, Brian Thompson sits down with Dawn Kennedy, attorney, entrepreneur, and author of Before You Decide, to explore the pre-decision tools she developed after losing her first business overnight and spending years translating enterprise-level decision frameworks for small and mid-sized business owners. Dawn's story is both practical and deeply personal. After her husband suffered a catastrophic accident in 2013 that ended their consulting business instantly, she realized how much she did not know. What came next was decades of developing decision tools that help entrepreneurs see the full picture before they say yes, no, or not yet.   In this episode you will learn: Why decision-making in business requires a framework tailored to your specific business How the CLARITY framework helps entrepreneurs evaluate decisions before they leap Why cash matters more than EBITDA when evaluating whether a decision is sound What the pendulum problem is and how it keeps entrepreneurs from making good decisions What most entrepreneurs don't know they don't know when starting or growing a business Why forming an LLC is easier than understanding what it actually requires How losing a business shaped the way Dawn built her second one more intentionally Why not every decision needs deep analysis and how to tell the difference   Good decision-making is not about eliminating risk. It is about understanding what you are volunteering to carry before you commit. Whether you are just starting out or navigating a major growth decision, this episode will help you slow down in the right places and move forward with more clarity and confidence.   Resources + Links Connect with Dawn Kennedy: LinkedIn Explore Dawn's book Before You Decide: The Field Manual for Durable Decisions Under Pressure Convoy Road Coffee Roasters Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Ten years into building a business, the questions you ask yourself need to change.  In this episode, Brian Thompson wraps up the BTF tenth anniversary series by looking forward, sharing five questions every entrepreneur should ask about the future of their business, and the power of writing a letter to your future self. This is not a strategic planning session. There are no revenue projections or growth targets. It is an honest and personal reflection on what intentional entrepreneurship looks like when survival is no longer the primary question.   In this episode you will learn: Why the shift from survival to sustainability is one every entrepreneur eventually faces Five questions worth asking about the future of your business and your life How to think about what you want to keep, what you are ready to leave behind, and where you can create more impact Why asking what kind of life you want should come before any business planning How writing a letter to your future self can serve as a compass for the next chapter of your business Why business growth and personal growth are not separate journeys   Entrepreneurship has a way of teaching you things that no business plan can anticipate. After ten years of building BTF, the most important question Brian is asking is not what he wants his business to become. It is who he wants to become while building it. Whether you are in your first year of business or your tenth, these five questions will point you in the right direction.   Resources + Links Anniversary Ep #1:  A Decade in Business: Lessons, Gratitude, and What Comes Next Anniversary Ep #2: What I Believed About Business in 2016 and What I Know Now Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Ten years of entrepreneurship changes the way you think about almost everything. In this episode, Brian Thompson shares ten belief shifts that shaped his journey from 2016 to 2026, and what they might mean for wherever you are in building your own business. Brian introduces two versions of himself: 2016 Brian, the guy who just walked away from a comfortable legal career with a vision and a lot of assumptions, and 2026 Brian, someone who has spent a decade building a business, serving clients, making mistakes, and learning along the way. The result is an honest and personal reflection on what entrepreneurship actually teaches you over time.   In this episode you will learn: Why confidence is a byproduct of action, not a prerequisite for it How expertise alone does not create lasting client relationships Why planning creates more peace of mind than money ever will How the definition of success shifts from growth to alignment over time Why authenticity and niching down are about belonging, not just marketing strategy What productivity actually means when you are building a mission-driven business Why there is no finish line in entrepreneurship and why that is a good thing   Ten years of entrepreneurship teaches you that authenticity is not a brand strategy. It is the foundation of everything. The clients who stay, the work that energizes you, the business that lasts, all of it comes back to knowing who you are and building something that reflects that. Whether you are in your first year or your tenth, this episode is a reminder that the business you are dreaming about will not turn out exactly how you imagined. It will become something better.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Ten years ago, Brian Thompson walked out of his law firm for the last time with a vision, a lot of fear, and no guaranteed paycheck. In this episode, he reflects on a decade of entrepreneurship, the lessons that shaped him, the people who made it possible, and what the next ten years of mission-driven financial planning looks like. This is not a strategy episode. It is a personal and heartfelt thank you to everyone who has been part of the BTF journey, and a reminder that meaningful businesses are not built overnight. They are built one conversation, one client, one courageous decision, and one ordinary Tuesday at a time.   In this episode you will learn: The business lessons Brian has carried through a full decade of building BTF Why financial planning has always been about helping people build lives, not just balance sheets How community and connection have shaped the growth of a mission-driven business Why the podcast became one of the most unexpected and meaningful parts of the journey What Brian believes about mission-driven entrepreneurship going into the next decade Why celebrating milestones matters and how to start doing it more intentionally   A decade of entrepreneurship teaches you things that no business book can. It teaches you that mission matters more than metrics, that community sustains what strategy alone cannot, and that the businesses that last are the ones that know why they exist. Whether you are just starting out, somewhere in the middle, or celebrating your own milestone, this episode is a reminder of how far one courageous step can take you.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

The halfway point of the year is one of the best moments to review your business finances, and most entrepreneurs let it pass without taking action. In this episode, Brian Thompson shares the CASH framework, a simple mid-year review you can complete in under an hour, that helps you understand where your business stands and make better decisions for the second half of the year. Brian gets honest about his own relationship with numbers and why most entrepreneurs avoid their finances, not because the news is bad, but because looking feels uncomfortable. This episode is a practical and compassionate guide to changing that relationship, one question at a time.   In this episode you will learn: What your financial statements are really saying How to complete a mid-year review using the four-step CASH framework What questions to ask when reviewing your revenue, expenses, and cash flow How to assess your spending and whether it reflects your values Why cash flow creates peace of mind and how to strengthen it before year end How to head into the second half of the year with three clear financial intentions Why small adjustments made consistently over six months can completely change your year   A good mid-year review is about gathering the information you need to make better decisions going forward. When you understand your cash flow, your spending patterns, and your financial position, the second half of the year becomes much easier to navigate with clarity and confidence. Whether your numbers are better than expected or worse than expected, this episode will help you turn what you find into a plan.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Most entrepreneurs treat business problems as money problems. In this episode, Brian Thompson makes the case that they are almost always alignment problems, and that better decision-making starts not with tactics, but with mission, vision, and values. Brian shares the alignment framework he uses with entrepreneurs across industries to help them make decisions with more clarity, confidence, and purpose. If you have ever felt like your business decisions are harder than they should be, this episode will help you understand why, and what to do about it.   In this episode you will learn: Why most business problems are alignment problems, not money problems How to use mission, vision, and values as a foundation for better decision-making Why tactics like pricing, hiring, and structure should come after the foundation is clear How to think about money, energy, and ethics as the three pillars of a sustainable business strategy Why profit protects your mission and allows meaningful work to continue How to evaluate any business decision using your values as a filter What to do before you raise your prices, hire someone, or launch something new Better decision-making in business starts with a clear foundation. When mission, vision, and values are in place, the tactical questions, what to charge, when to hire, how to structure the business, become much easier to answer with confidence and alignment. This episode is especially relevant for service-based entrepreneurs, therapists, coaches, consultants, and creatives who are building businesses around meaningful work and want a framework that reflects their values as much as their goals.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Refining workflows and checklists cannot solve every foundational business hurdle. In this episode, Brian Thompson explores why a focus on optimization often leads to the avoidance of deeper personal and operational challenges, and what actually builds true resilience over the long term. Brian opens up about navigating a profound capacity problem during a period of intense personal transition and business growth. If you have ever felt exhausted despite having a perfectly organized schedule, this episode explains why the solution often requires subtraction.   In this episode you will learn: The distinct difference between productivity and emotional capacity How optimization can become a subconscious shield against discomfort Why relying on new tools and artificial intelligence can create a trap of treating every challenge as a productivity flaw The relationship between constant achievement and survival strategies within the LGBTQ community Why choosing to simplify a business requires more courage than choosing to optimize it A simple three-question exercise to help evaluate where your business needs simplification   True business health centers on alignment, authenticity, and recognizing human limits. Operational clarity comes from the courage to subtract, allowing you to let go of projects that are good but unnecessary. Whether you are facing burnout or looking to streamline your daily obligations, this episode offers a grounded and honest look at the human side of entrepreneurship and the practical steps that help you build a sustainable life.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Choosing the right business structure is one of the most important decisions a mission-driven business owner will make, and taxes are only part of the story. In this episode, Brian Thompson walks through every major business structure available to entrepreneurs, viewed through the lens of ownership, profit sharing, decision making, and mission protection. Whether you are just starting out, growing your team, or thinking about the best way to share profits, this episode will help you ask better questions and make a more informed decision about the structure that fits the business you are actually trying to build.   In this episode you will learn: Why business structure affects ownership, profit sharing, governance, and mission protection The five questions every mission-driven business owner should ask before choosing or changing a structure Red flags that your current business structure may no longer fit your vision The key differences between sole proprietorships, LLCs, S-Corps, C-Corps, and benefit corporations Why an S-Corp may limit your ability to build a mission-driven business over time How cooperatives and ESOPs create shared ownership and democratic governance What steward ownership and purpose trusts are and why mission-driven founders should know about them   The right business structure is not the one that saves the most in taxes today. It is the one that supports the mission-driven business you are trying to build over the next decade. Ownership, profit sharing, decision making, and legacy all depend on getting this right.   Resources + Links Episode with D.G. Safeer Hopton on Co-Ops Episode with Brian on S-Corps Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Most entrepreneurs have never seriously considered the cooperative business model, even though some of the most recognizable brands in the world are co-ops. In this episode, Brian Thompson sits down with D.G. Safeer Hopton, entrepreneur, healer, and author of Creating a Co-op Village, to explore cooperative economics and what it could mean for mission-driven business owners. Safeer has spent decades building co-ops, studying cooperative economics, and helping communities create prosperity through shared ownership. This conversation is a practical and eye-opening introduction to a business structure built on people before profit.   In this episode you will learn: What cooperative economics actually means and how it works in practice How co-op business models differ from LLCs, S-Corps, and nonprofits Why credit unions, IKEA, Sunkist, and Carpet One are all co-ops How patronage refunds work and why they are the fairest profit-sharing system Safeer has found What questions every entrepreneur should ask before choosing a business structure How co-op business models create community prosperity by keeping money circulating locally The history of co-ops from pre-colonial Africa to present day How to get started with a co-op through organizations like the National Cooperative Bank and the National Cooperative Business Association Cooperative economics offers a genuine alternative to the competition and extraction model that drives most traditional businesses. Co-op business models are democratically controlled, neutral in race, religion, politics, and gender, and designed to return profits back to the people who generate them. Whether you are an entrepreneur exploring new business structures, a mission-driven business owner looking for more community aligned ways to operate, or simply curious about how cooperative economics could create more prosperity in your community, this episode is a valuable and thought-provoking listen.   Resources + Links Connect with D.G. Safeer Hopton: LinkedIn Global Village Cooperative Get the book: Creating a Co-op Village: How Real-World Co-op Businesses Build Wealth and Thriving Communities on Amazon Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts Newsletter Sign Up   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

More revenue does not automatically create financial security. In this episode, Brian Thompson explores why so many entrepreneurs still feel anxious even when business is going well, and what actually builds business stability over the long term. Brian gets honest about the gap between revenue growth and emotional security, drawing from his own experience and years of working with entrepreneurs at every stage of business. If you have ever hit a goal and still felt like everything could fall apart, this episode will help you understand why, and what to do about it.   In this episode you will learn: Why revenue growth alone does not create financial security How scarcity mindset follows entrepreneurs into later stages of success The five systems that actually build business stability over time Why cash reserves, financial clarity, and consistent bookkeeping reduce anxiety How to start building resilience now without waiting for a specific revenue number Why business stability is about sustainable design, not just income growth   Financial security in entrepreneurship is less about hitting a number and more about building intentional systems that create resilience. Business stability comes from clarity, preparation, and the structures you put in place, not from revenue milestones alone. Whether you are early in your business or well established, this episode offers a grounded and honest look at the emotional side of entrepreneurship and the practical steps that actually help entrepreneurs feel more secure.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Let's explore the real emotional and strategic cost of hiding parts of yourself as an entrepreneur, and why building a business rooted in authenticity creates stronger alignment, better marketing, and a more sustainable path forward. Brian gets personal about his own journey navigating visibility as a Black, gay entrepreneur and financial planner, and what he has learned about the difference between protecting yourself and slowly erasing yourself. If you have ever felt exhausted by performing a version of yourself you thought people expected, this episode is for you.   In this episode you will learn: Why authenticity is a leadership and marketing strategy, not just a personal value How visibility fear shows up in your business and what to do about it The difference between thoughtful self-protection and self-erasure How authenticity creates better boundaries, clearer messaging, and stronger client relationships Why building a business aligned with who you are leads to more sustainable entrepreneurship What Brian changed about his own marketing when he leaned into authenticity Authenticity and visibility go hand in hand. When you stop performing a version of yourself you think people want and start showing up as who you actually are, the right people find you faster, the work becomes more fulfilling, and the business becomes more sustainable. This episode is in honor of Pride Month, and while the conversation celebrates the LGBTQ+ community, the lessons around authenticity, identity, and visibility apply to every entrepreneur who has ever wondered whether people would still want to work with them if they really saw who they were.   Resources + Links Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

Most entrepreneurs reach a point where doing everything yourself stops working. In this episode, Brian Thompson gets honest about the emotional side of delegation, what he has learned since bringing on his first employee, and why sustainable leadership requires letting go of the need to carry everything alone. Delegation is one of the most talked about business strategies, and one of the most misunderstood. Brian shares why delegation is not just an operational decision, it is an emotional one. Underneath the resistance to delegating are fear of mistakes, fear of losing control, and fear of being seen as imperfect. This episode unpacks all of it with honesty and practical insight. In this episode you will learn: Why delegation feels so hard for highly capable people How sustainable leadership requires more than just offloading tasks What the emotional cost of over-functioning actually looks like How delegating changed the way Brian runs his business Why sustainable leadership looks less like doing everything and more like intentional collaboration If you have been putting off delegation because it feels vulnerable or uncomfortable, this episode will help you see it differently. Sustainable leadership is not about being less capable. It is about building something that can actually last.   Resources + Links Episode 120: Why High Achievers Struggle to Feel Successful Episode 121: What It Really Takes to Hire Your First Employee Newsletter Sign Up Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes Follow & review the podcast: on Spotify and Apple Podcasts   About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP®, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.