Advertise on podcast: Croptastic the InnerPlant Podcast

In August of 2025, InnerPlant hosted a technology demonstration field day in Perry, IA, that took guests through the 2030 growing season with a walking tour featuring demonstrations representing a different day in the future season. Each stop on the tour showcased a specific aspect of how InnerPlant's technology will shape the future of agriculture. This special Croptastic series of episodes is designed to tell the story of that day and share the demonstrations with a wider audience.  This episode features Brandon Rasmussen, InnerPlant’s Remote Sensing Engineer, demonstrating recent detections of the InnerPlant signal from satellite and its implications for informing crop management decisions at scale. This series of episodes from our Field Day 2030 is best in video form, as there are multiple visual elements that support the presentations. Please check out our YouTube channel to give this and our other episodes a watch.

In August of 2025, InnerPlant hosted a technology demonstration field day in Perry, IA, that took guests through the 2030 growing season with a walking tour featuring demonstrations representing a different day in the future season. Each stop on the tour showcased a specific aspect of how InnerPlant's technology will shape the future of agriculture. This special Croptastic series of episodes is designed to tell the story of that day and share the demonstrations with a wider audience.  This episode features InnerPlant’s Chief Commercial Officer, Gary Schaefer, explaining the CropVoice product and how InnerPlant’s technology is delivering value to farmers today. This series of episodes from our Field Day 2030 is best in video form, as there are multiple visual elements that support the presentations. Please check out our YouTube channel to give this and our other episodes a watch.

In August of 2025, InnerPlant hosted a technology demonstration field day in Perry, IA, that took guests through the 2030 growing season with a walking tour featuring demonstrations representing a different day in the future season. Each stop on the tour showcased a specific aspect of how InnerPlant's technology will shape the future of agriculture. This special Croptastic series of episodes is designed to tell the story of that day and share the demonstrations with a wider audience.  This episode features InnerPlant’s CEO and co-founder, Shely Aronov, setting the stage for the day’s demonstrations. This series of episodes from our Field Day 2030 is best in video form, as there are multiple visual elements that support the presentations. Please check out our YouTube channel to give this and our other episodes a watch.

Shely is joined in this episode by New York Times bestselling author, Michael Grunwald, whose new book "We Are Eating the Earth" publishes on July 1, 2025. Michael shares the idea behind his book and chats with Shely about finding a pragmatic balance between climate and real-world human behavior as it relates to agriculture and food. "We Are Eating the Earth" is available for pre-order now:  https://www.amazon.com/We-Are-Eating-Earth-Climate/dp/1982160071

InnerPlant is planning three field days to show off our CropVoice product that's currently deployed across the Midwest. The events will take place in three sites this summer, July 28 in Stewardson, IL, July 30 in Perry, IA, and Aug. 1, in York, NE. We’re also planning another field day on Aug. 5, in Perry, IA. For that event, we’ll give guests a tour through the growing season in the year 2030 and show them how InnerPlant’s technology will evolve into the future alongside our current commercial CropVoice deployment. This episode brings you along with us on our road trip for a behind-the-scenes peek at our 2025 field day planning effort.  Don't forget that this season of Croptastic features video. Head over to our YouTube channel to give this and our other episodes a watch.

This is the second of two special episodes featuring Virginia farmer and "King of Corn," who broke the 600-bushel corn barrier, David Hula.  He joins the conversation about a conceptual framework examining the value of agricultural inputs using the examples of how wine and diamonds are valued and sold.  The idea was introduced in Part I by Dan Northrup, a veteran agricultural research scientist with experience at companies including Booz Allen Hamilton and Benson Hill. His current role is Principal, Science and Technology, at Galvanize Climate Solutions.

This is the first of two special episodes discussing a conceptual framework examining the value of agricultural inputs using the examples of how wine and diamonds are valued and sold. The idea was brought to the team by Dan Northrup, a veteran agricultural research scientist with experience at companies including Booz Allen Hamilton and Benson Hill. His current role is Principal, Science and Technology, at Galvanize Climate Solutions. InnerPlant's Director of Product and creator of the "Topsoil" newsletter, Ariel Patton, joins the discussion. The second part of the discussion will test the framework with David Hula, the farmer who broke the 600-bushel corn barrier.

Shely is joined in this episode by Ron Adner, the Nathaniel D'1906 and Martha E. Leverone Memorial Professor of Business Administration at the Tuck School of Business at Dartmouth College and author of "The Wide Lens," and "Winning the Right Game." Ron chats with Shely about the complexities of bringing innovation to market and how it might impact the future of agriculture.  "The Wide Lens" is available on Amazon: https://www.amazon.com/Wide-Lens-New-Strategy-Innovation/dp/1591844606 "Winning the Right Game" is also available on Amazon: https://www.amazon.com/Winning-Right-Game-Changing-Management/dp/026204546X

Croptastic's fifth season continues with Bruce Sherrick, Professor, Director of the TIAA Center for Farmland Research, and the Fruin Professor in Land Economics at the University of Illinois Urbana-Champaign, joining Shely to discuss how the economics of crop insurance and tariffs will impact the future of agriculture.

Croptastic kicks off our fifth season with a special episode from the second Croptastic on Stage conference held at the Georgia Aquarium in Atlanta in January! Get a glimpse of what attendees enjoyed during the one-day event that gathered members of InnerPlant's InnerCircle farmer feedback community along with partners and industry experts to learn more about the company's technology and exchange ideas about building a new system for agriculture.

 This episode we chat with Piyush Pandey and Brandon Rasmussen from our Detection team about the work they do detecting stress signals from InnerPlant's groundbreaking plants. Don't forget that this season of Croptastic features video. Head over to our YouTube channel to give this and our other episodes a watch.

This episode we chat with Ryan Mitchell and Ian Lemersal from our Molecular Biology team about the work they do manipulating molecules including plant DNA to help create InnerPlant's plant sensors. Don't forget that this season of Croptastic features video. Head over to our YouTube channel to give this and our other episodes a watch.

This episode pulls the curtain back on our Plant Genetics Transformation Team. Ramtin Ravanfar and Sharon Radke give us a look at the transformation process and what makes the InnerPlant team so successful. Don't forget that this season of Croptastic features video. Head over to our YouTube channel to give this and our other episodes a watch.

This episode features Michael Doane, Global Managing Director of Food & Freshwater Systems at The Nature Conservancy. Michael joins Shely to talk about The Nature Conservancy's work and how sustainability might fit into the future of agriculture. Don't forget that this season of Croptastic features video. Head over to our YouTube channel to give this and our other episodes a watch.

This episode features Trey Malone, the Purdue University College of Agriculture Department of Agricultural Economics' Boehlije Chair in Managerial Economics for Agribusiness. Trey chats with Shely about the work he does to better understand the business of agriculture and shares his thoughts on innovation in the industry. Below are links to the studies that Trey references during the episode. Don't forget that this season of Croptastic features video. Head over to our YouTube channel to give this and our other episodes a watch. Farm Foundation Report The supply chain regulations papers. Staples, A.J., D. Chambers, & T. Malone. 2022. "How Many Regulations Does It Take to Get a Beer? The Geography of Beer Regulations." Regulation & Governance. 16(4): 1197-1210.  Staples, A.J., D. Chambers, R.T. Melstrom & T. Malone. 2022. "Regulatory Restrictions Across U.S. Protein Supply Chains." Journal of Agricultural & Applied Economics. 54(1): 1-27. The paper that includes the ICPC Framework: Malone, T., J. Monahan, K. Nicpon, K.A. Schaefer, & M. Cary. 2022. "On the Creation of Fast-Responding Extension and Teaching Content in a New Media Environment." Applied Economics & Teaching Resources. 4(2): 1-13.