Advertise on podcast: Book Marketing Mania - Podcasting tips to market your book and grow your author platform

Do you ever feel like you're doing all the marketing things, and still none of it connects? Your reader may be feeling that same way, riding the struggle bus and looking for what to try next. We're kicking off our Struggle Bus series where we'll take the ride one stop at a time, beginning with the reader you had in mind when you wrote your book. I’m sharing two simple questions to help you see her struggle more clearly, plus a quick way to find out what she's actually finding when she goes looking for help. Let's connect: Join Email community Get Unstuck session Send episode feedback

Before readers will take that action to join your email list or buy your book, she has to feel like she’s listening to someone who can relate to the struggle she’s going through. And who knows better than you? You've been there, done that, and wrote a book to help her!

You know who your new-to-you target readers and subscribers are in this season, and why you want them on your list. But what freebie is the natural next step after she hears you on a podcast? AI Prompt for freebie ideas Listeners to Subscribers Podcast Audit Top 4 Things Agents Look For in Your Book Proposal

Over the last few episodes, we’ve talked about how podcasting, as a guest or as a host, helps you get your freebie or your newsletter in front of new-to-you women. But before we go any further into freebie specifics, let’s slow down and think about your why and your who. That's important first because those answers shape which freebie is actually the right one. Listeners to Subscribers Podcast Audit LET'S CONNECT: Email Instagram Linkedin

Ever disappointed after guesting on someone else's show but not seeing growth in email subscribers? Wonder what happens to those listeners after they hear you as a guest, once the interview ends and she goes about her day? Today I want to show you how to give her somewhere to go next so she stays connected with you. Yep, your own podcast. Even a short stack standalone podcast with just six episodes can help you grow your email list and market your Christian book! Author Short Stack Toolkit Listeners to Subscribers Podcast Audit LET'S CONNECT: Email Instagram Linkedin

We’ve all been taught that growing an email list is one thing to do, when it's actually two (or really more). It doesn't matter HOW you're growing your email list if we don't talk about what I keep hearing from you first. Listeners to Subscribers Podcast Audit LET'S CONNECT: Email Instagram Linkedin

Is your 90-day goal from last episode to grow your email list as a podcast guest? Let's talk about how that works best as you reach new-to-you readers. Listeners to Subscribers Podcast Audit LET'S CONNECT: Email Instagram Linkedin

Let’s choose one primary 90-day book marketing goal and clarify why it matters to you. That way you can make wise choices with your time, energy, and opportunities as you faithfully serve the women God called you to reach on podcasts. 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

What if instead of asking "how do I sell this book?" we asked "who did God call me to serve, and how do I build a real relationship with her?" Thanks for helping me give glory to God for five years of podcasting and serving you in 145 different countries. 🙌🏼 🥳 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

What if the hardest seasons of your life aren't the end of your story but the very thing God wants you to share about? Christian author Kathy Rogers shares how starting a podcast while writing her book allowed her to find her voice, stay authentic, and help others along the way.  Resources mentioned: Looking for Good (Kathy's book) Kathy's website PodMatch Related episodes: Journaling as a spiritual practice Sharing hope and healing from your scars 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

In December, all we hear is "be merry and bright" but what if your reader is thinking “how am I going to to make it to Christmas in one piece”? And how can you meet her there? It's never too early to start thinking about content ideas. Let’s get inside your reader's head and meet her where she is as a podcast host or guest. This is the finale of our quarterly three-part series. Resource mentioned: 🆓 Q4 Brainstorming Guide (optional AI Prompts included) Related Episodes: Q4 October Content Planning Q4 November Content Planning 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

Is November really about gratitude and togetherness? What if your reader is carrying something else into the month of November ahead of the busy holiday season? And how can you meet her there? It's never too early to start thinking about content ideas. Let’s get inside your reader's head and meet her where she is as a podcast host or guest. This is the second part of our quarterly three-part series. Resource mentioned: 🆓 Q4 Brainstorming Guide (optional AI Prompts included) Related Episodes: Q4 October Content Planning Q3 Content Planning 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

The fourth quarter seems to arrive sooner and sooner each year. The weather finally changes, we’re deep into football season and apple picking and all the holiday things. But your reader? She might be carrying something a little heavier underneath all of that. So how can you market your book in a way that connects to your target reader’s seasonal struggles? It's never too early to start thinking about content ideas. Let’s get inside your reader's head and meet her where she is as a podcast host or guest. Today kicks off our quarterly three-part series with the month of October. Resource mentioned: 🆓 Q4 Brainstorming Guide (optional AI Prompts included) Related Episode: Q3 Content Planning 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

Have you ever felt like God called you to share your message but you’re not sure you have what it takes to write a book?  My guest today, Susan Vanderpol, author of Life After Breath, didn't set out to be an author. She was grieving the loss of her Los Angeles City Firefighter husband, she had a calling she couldn't shake and a message she knew people desperately needed, but she had almost no writing experience and zero publishing connections.  Susan and I connected on PodMatch and I couldn’t wait for her to share how God opened door after door, and how every setback turned out to be exactly what her message needed.  Resources mentioned: PodMatch Susan's book Related episodes: Serving widows through writing and podcasting A PodMatch Overview (and why I love it) 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.

Ever know in your gut that God has called you to write your book or share your message, but something keeps stealing your time? Or maybe there are lies keeping you stuck? If so, I can’t wait for you to meet my new friend Rose Ann. She’s the Author of several books including her Transformed by His Promises Devotional and she also hosts the Say Goodbye And Imagine! Podcast. We connected on PodMatch and I couldn’t wait to talk to Rose Anne about practical tools you can use the next time fear, self-doubt, or procrastination tries to talk you out of showing up.  Resources mentioned: PodMatch Rose Anne's books Related episodes: No fear allowed when marketing your message A PodMatch Overview (and why I love it) 👩🏻‍💻 LET'S STRATEGIZE I help women market their Christian nonfiction books as a podcast host and guest without sacrificing their writing time. 🗓️ 30-minute strategy session 💛 FAVE PODCASTING RESOURCES 🎙️  Buzzsprout 🎙️  Microphone 🖥️  Descript 📣  WANT TO BE MY PODCAST GUEST? Message Kim on PodMatch LET'S CONNECT: Email Instagram  Linkedin Affiliate links may be included for these products I use and love.