
Advertise on podcast: Dental Marketing Theory - A Podcast by Gary Bird
Rating
5from
This podcast has
213 episodes
Language
EnglishPublisher
Gary BirdExplicit
No
Date created
2021/08/18
Latest episode
2026/01/20
Average duration
30 min.
Release period
17 days
Description
A Top Rated Dental Marketing Podcast. Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental marketing industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others.🚀COME SAY HI! 👋 Gary Bird thegarybird.com/ Podcast Website dentalmarketingtheory.com/ Website smcnational.com/
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Check latest episodes from Dental Marketing Theory - A Podcast by Gary Bird podcast
#210 Top 10 Tax Hacks for 2026 - Practices Over $1M in Collections
2026/01/20
📥 Download the E-book: https://go.smcnational.com/resources/30-tax-strategies
🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc
🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt
Stop overpaying taxes as a dental practice owner. In this episode, Dental CPA Omar Virjee breaks down the biggest money-saving moves for dentists, including entity structure strategies, cost segregation and real estate ownership, Section 199A deductions, and how to legally hire your kids to reduce taxable income. Learn how high-producing dental practices can save six figures in taxes by planning ahead instead of waiting until tax season.
Connect with our Guest Here ⤵️
Website: https://www.dentalcpausa.com/
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
➖➖➖➖
➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com
🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#209 How AI is Solving the Biggest Front Desk Problems in Dentistry
2025/12/16
🚀Ready to transform your front desk? Check out our new Dental AI Receptionist: https://bit.ly/48RHMt2
🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc
🚀What are top-performing dentists doing differently? Find out inside the mastermind: https://shorturl.at/AenIt
Discover how AI is transforming dental front desk management by solving the biggest problems in patient communication, missed calls, and follow-ups. In this episode, Gary Bird and Laura Nelson from Mango Voice reveal how AI for dental practices improves scheduling, patient engagement, and revenue retention—while helping teams work smarter, not harder. Learn how artificial intelligence in dentistry is changing the way offices operate and serve patients.
Connect with our Guest Here ⤵️
Laura Nelson
Vice President of AI, Training and Development at Mango Voice
Website: https://mangovoice.com/
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
➖➖➖➖
➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com
🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#208 Inside A Dental Startup: Financing, Location, & Growth with Dr. Singh
2025/11/18
🚀Free resource: https://go.smcnational.com/resources/proven-launch-roadmap
🚀Grow Your Practice with Cherry Payment Plans: https://withcherry.com/partnerships/smc
Thinking about starting a dental practice from scratch? In this video, Gary Bird, together with Dr. Sidak Singh goes inside a real dental startup to cover financing a new dental office, choosing the right location, building your team, marketing strategies, and planning for growth. Learn the essential steps dentists need to take to launch and scale a successful dental practice in a competitive market.
Connect with our Guest Here ⤵️
Dr. Sidak Singh
Founder of Columbus Park Dental, NY
Website: https://columbusparkdental.com/
🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
➖➖➖➖
➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com
🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#207 From One to Many: Scaling Dental Practices the Smart Way
2025/10/21
🚀Scale your dental practice with confidence: https://go.smcnational.com/building-a-group-practice
Discover how to scale your dental practice from one location to many without sacrificing profitability or control. In this episode, Gary Bird and Dr. Mark Costes reveal the smart strategies behind sustainable growth, system-dependent operations, and the leadership shifts needed to avoid burnout. Learn what it really takes to expand your dental group the right way.
Connect with our Guest, Here ⤵️
Dr. Mark Costes
Founder, CEO at Dental Success Institute
Website: https://www.truedentalsuccess.com/
Instagram: https://www.instagram.com/drmarkcostes/
🚀Spots are limited - secure your seat in the mastermind that’s changing how dentists grow: https://shorturl.at/AenIt
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
➖➖➖➖
➡️Want to see how SMC can help you grow?
📅Book a call here:➡️https://smcnational.com
🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
Special Episode: Top 10 Dental Marketing Strategies that Grew Practices Fast
2025/09/17
Celebrate 4 years of Dental Marketing Theory with host Gary Bird as we revisit the 10 most-viewed episodes from August 2024 to 2025. From practice growth and DSO strategies to clear aligner profitability, team culture, and leadership, these top episodes reveal what’s working in today’s dental industry. Learn how Gary’s guests, from industry leaders like Dr. Scott Leune and Dr. Ingrid Murra to innovators like Loren King and Dr. Saam Zarrabi, have scaled successful practices, overcome adversity, and built strong dental brands. Whether you're a solo practitioner or scaling a DSO, these insights will help you grow your dental practice, improve profitability, and lead with confidence. Discover the dental marketing, leadership, and business strategies that made the biggest impact this year.
Connect with our Guests Here ⤵️
Loren King
Website: https://calendly.com/thehumanexperiencecoach/
Sten Ericson & Jennifer Paxton
Website:https://pathwaydentalsolutions.com/
Dr. Ingrid Murra
Website:https://www.mytwofront.com/
Kirk Teachout
Website: https://www.thesevenfiguredentist.com/
Dr. Scott Leune
Website: https://scottleune.com/
Dr. Saam Zarrabi
Website: https://www.rodeodental.com/
Dr. Paul Etchison
Website: https://www.nelsonridge.com/
Kerry Straine
Website: https://straine.com/
Eric J. Morin
Website: https://towerleadership.com/
Elijah Desmond
Website: https://dentalpitchbrokerage.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#206 Exposing the Top Review Killers in Dentistry
2025/08/12
After reviewing over 100,000 Google reviews, we’ve cracked the code on why patients really leave bad reviews. Spoiler: it’s not what you think, and the top reason is responsible for nearly 50% of them. If you’ve ever wondered what’s quietly killing your online reputation, this episode will blow your mind.
Download the resource here: https://go.smcnational.com/resources/why-patients-leave-bad-reviews
Connect with our Guest Here ⤵️
Evan Maass
CEO at DentistOffices.com & Business Development Strategist
Website: https://dentistoffices.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#205 How Dr. Vocaturo Built a 190K Instagram Following with Real Dental Cases
2025/07/29
Discover how Dr. Anthony Vocaturo built one of the largest Instagram followings in cosmetic dentistry by showcasing real cases, creating compelling content, and building a powerful personal brand. In this episode, we dive into social media strategies for dentists, how to attract high-value patients through Instagram, and why content creation is essential for growing a successful aesthetic dental practice. If you're a cosmetic dentist ready to grow your brand, elevate your presence, and stand out in today’s digital landscape, this is the video for you.
Connect with our Guest Here ⤵️
Dr. Anthony J. Vocaturo
Executive Director at Institute of Advanced Dental Education
Website: https://iadecenter.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#204 The Future Of Dental Diagnostics: AI, Trust, & Clinical Accuracy
2025/07/22
Discover how artificial intelligence is transforming dental diagnostics by improving clinical accuracy, enhancing patient trust, and increasing treatment acceptance. In this video, Dr. Kyle Stanley breaks down how AI is used to detect dental issues earlier, reduce diagnostic inconsistencies, and support dentists in delivering more precise, minimally invasive care. Learn how AI in dentistry is not just a tool, but the future of smarter, more consistent diagnosis and patient communication.
Connect with our Guests Here ⤵️
Dr. Kyle Stanley
Co-Founder of Pearl
Website: https://www.hellopearl.com/
Nate Williams
Founder & CEO at Practice Financial Group, LLC
Website: https://practicefinancialgroup.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#203 What Dentists Need to Know About Selling to DSOs
2025/07/15
Thinking of selling your dental practice to a DSO? In this candid debate, Gary Bird together with Elijah Desmond and Nate Williams, uncovers what dentists need to know before selling—comparing DSO buyouts vs. private buyers, breaking down EBITDA multiples, 51% buyouts, work-back agreements, and the truth about equity deals. Learn how to avoid deceptive contracts, protect your financial future, and choose the right path for your practice.
Connect with our Guests Here ⤵️
Elijah Desmond
Co-Founder of Dental Pitch Brokerage Firm
Website: https://dentalpitchbrokerage.com/
Nate Williams
Founder & CEO at Practice Financial Group, LLC
Website: https://practicefinancialgroup.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#202 Patient-First, Results-Driven: How to Build A 600% ROI Practice
2025/07/08
In this episode, Gary Bird interviews Dr. Phi Pham, who is achieving explosive dental practice growth with 95% phone conversion, 80+ new patients per month, and nearly 600% ROI. Discover how Dr. Pham built a thriving dental startup by mastering same-day emergency care, strategic marketing, and exceptional front desk training. Learn why free exams, Saturday hours, and flexible financing through Cherry are driving patient trust and treatment acceptance. Gary and Dr. Pham break down exactly how to increase new patient flow, boost case acceptance, and avoid common growth mistakes. If you're a dentist looking to scale your practice, this episode is packed with proven dental growth strategies.
Connect with our Guest Here ⤵️
Dr. Phi Pham
Chief Dentist and Founder of Southern Smiles - Rosharon
Website: https://southernsmilestx.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#201 AI in Dentistry: Predictions & Future Trends
2025/07/01
Gary Bird sits down with Dr. Wardah Inam, CEO of Overjet, to discuss how AI is transforming dentistry and what the future holds. From AI-powered diagnosis and treatment planning to boosting case acceptance and efficiency, this episode breaks down the real impact of AI on dentists, hygienists, and patient care. Learn how AI is reshaping dental insurance, multi-location practices, and marketing strategies—and why widespread adoption is just a few years away. If you’re curious about the future of AI in dentistry, don’t miss this conversation.
Connect with our Guest Here ⤵️
Dr. Wardah Inam
Co-Founder and CEO of Overjet
Website: https://www.overjet.ai/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#200 The Dentist’s Roadmap: Key Lessons for Each Stage of Your Career
2025/06/24
From new graduate to retirement, Gary Bird and Dr. Murtuza Shah-Khan outline the complete dental career roadmap with practical advice for each stage—year 1, year 5, year 10, and year 20. Learn how to build strong clinical fundamentals, transition into ownership, find your niche, and plan your exit strategy. Whether you're just starting out or looking ahead, discover the key lessons every dentist should know to grow with clarity and confidence.
Connect with our Guest Here ⤵️
Dr. Murtuza Shah-Khan
Owner of MSK Dentistry / Partner of Simplify Dentistry
Website: https://simplifydds.com/
➖➖➖➖
🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf
➡️Use code DGPL-DMG to get $300 OFF
Want to Master The Business Side of Dental and get free resources?
Visit ➡️ https://smcnational.com/dsoacademy
*85% of DSO Academy students would recommend it to a friend!
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#199 From Chairside to CEO: Creating a Dental Practice that Runs Without You
2025/06/17
Thinking about selling your dental practice—or just tired of doing it all yourself? In this episode, Gary Bird sits down with Dr. Jack Bayramyan to discover how to step out of the operatory and into the CEO seat by building systems, scaling smart, and creating a sellable practice that thrives without you. Learn how to increase valuation, avoid burnout, and design a dental business that gives you freedom, profitability, and long-term exit options.
Connect with our Guest Here ⤵️
Dr. Jack Bayramyan
Founder and President, Chief Clinical Officer at Optimize Practice Alliance
Website: https://www.optimizeps.com/
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#198 What Every Dentist Needs to Know Before Buying a Practice
2025/06/10
Thinking about buying a dental practice? In this episode, Gary Bird and Josh Gwinn break down the seven costly mistakes dentists make when acquiring a practice, from overpaying and ignoring financial health to poor transition planning and culture missteps. Learn how to evaluate patient retention, staff dynamics, marketing systems, and what really drives long-term profitability before you sign the deal.
Connect with our Guest Here ⤵️
Josh Gwinn
Co-founder and CEO of Optimize Practice Alliance
Website: https://www.optimizeps.com/
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
#197 From Burnout to Breakthrough: Dr. Kyle Stanley’s Path to Mental Clarity in Dentistry
2025/06/03
Discover how Dr. Kyle Stanley helps dentists overcome burnout and mental fatigue to regain clarity, purpose, and professional satisfaction. In this episode, we dive into the mental health challenges facing dental professionals and share proven mindset strategies to reduce stress, build resilience, and thrive in your career. If you're a dentist struggling with feeling overwhelmed or looking to lead a more fulfilling practice, this is the episode you can’t afford to miss.
Connect with our Guest Here ⤵️
Dr. Kyle Stanley
Founder of Light Side Dentistry; Co-Founder of Pearl
Website: https://linktr.ee/Drkylestanley
Instagram: https://www.instagram.com/drkylestanley/
📧 Visit ➡️https://smcnational.com
🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/
📅 Upcoming Events ➡️https://smcnational.com/events
Podcast reviews
Read Dental Marketing Theory - A Podcast by Gary Bird podcast reviews
Mac 786762934857 2023/02/19
Always informative, thought-provoking, and Fun!
As a long time dental industry professional, I am on a constant search for viable, relatable information and insights on this ever-changing industry. ...
anne146 2023/01/31
Gary is the man
I listen because of Gary.
tandan98771 2022/10/13
So many different perspectives!
Gary’s podcast brings together so many different perspectives. There’s something to learn from every single episode.
steph.posturepros 2022/09/23
Highly recommend!!
Love this podcast! There’s such a variety of topics and Gary is a great host!
RJ_456 2022/08/15
Remarkably Niche!
Gary’s expertise in networking, marketing and relationship building allows him to offer this fantastic and capitulating podcast! A true servant leader...
Wes Judish 2022/07/06
The best in the biz
Gary is the man! Listening to this podcast is a great way to stay up to date with industry trends. Great content! Great people! Solid podcast👌🏻
dchoi613 2022/06/22
Best DSO Podcast!
Amazing content. Ton of value. Great interviews with those on the leading front in the DSO space. I listen every week!
ShannyLew 2022/06/14
Awesome, Useful Content
I’ve been working with Gary for years and have really enjoyed learning from him via the Dental Marketing Theory Podcast. If you want expert advice an...
EliMA21 2021/11/21
Valuable tips and fresh perspectives
If you are in the dental world then you need to listen to Gary's marketing expertise & business strategies! This podcast is full of valuable info that...
taylor.jm 2021/11/16
Great listen!
Dental Marketing Theory takes a deep dive into the world of dentistry with some awesome guests and great conversations! Gary Bird is a marketing exper...
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