Advertise on podcast: Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents

In this episode of Content Marketing for Real Estate, we talk with Lauren Duke of Core Ops Collective about how real estate agents can escape the messy middle, build systems, and scale sustainably. From avoiding agent burnout to creating consistent marketing and elevating the client experience, learn how to design a business that supports your life, not the other way around.CoreOps Collective CoreOps Collective on Instagram The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales, all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor

Struggling to grow your real estate email list? In this episode, we dive into lead magnets for real estate agents: what makes them effective, how to use them in email marketing, and the best lead magnet ideas for buyers and sellers. Learn how to create resources like market reports, home-buying guides, and home searches that actually convert. Plus, discover smart ways to promote your real estate lead magnets through social media, your website, and more to boost your real estate lead generation.

Are you a real estate agent who's been meaning to start an email list, but just haven’t taken action yet? In this episode, I walk you through a step-by-step strategy to launch your real estate email list in just one weekend, even if you're starting from zero. We’re keeping it simple, streamlined, and effective so you can grow your list and start connecting directly with leads in their inbox. You’ll learn how to: Create an irresistible real estate lead magnet (without a 50-page ebook!) Set up a lead capture form using tools like Flodesk Automate your first welcome email sequence to nurture new subscribers Promote your new list on social media, your website, and beyond This is a repeatable system you can use again and again for different lead magnets—whether it’s a relocation guide, market report, or even a local event calendar. If you’ve been stuck waiting for the "perfect time" to start your email list, this is your sign. Let’s get it launched this weekend. 🎧 Hit play now and take action! 🔗 Resources Mentioned: Flodesk (Affiliate Link + Discount Code) My course: The EBY Method for evergreen content & email marketing The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales, all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #EmailMarketing

Part 1: Email Marketing vs. CRM for Realtors Confused about the difference between email marketing and your real estate CRM? In Part 1 of our Email Marketing for Realtors Series, we’re breaking down exactly what sets these essential tools apart, and why you need both to grow your real estate business. 👉 In this episode, you’ll learn: The key differences between email marketing platforms and CRM systems for real estate agents How to use email campaigns, newsletters, and automated follow-ups to stay top-of-mind with prospects The role of a CRM in managing client relationships, tracking leads, and organizing contacts Actionable strategies to integrate your CRM and email marketing software for better client engagement and more closings Whether you’re a new agent or an experienced realtor, you’ll discover how to:✅Segment your email list with CRM data for targeted campaigns✅ Personalize your marketing to build trust and loyalty✅ Streamline your workflow and nurture leads effectively Don’t miss this foundational episode that will set you up for success in real estate marketing and email automation. Listen now to learn how combining email marketing and your CRM can transform your real estate business. The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales, all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing

If you’ve been holding off on creating real estate content because you think you need more experience, this episode is for you. Learn why creating content as you learn builds more trust than being perfect, how content actually helps you gain experience, and why your story is more powerful than real estate jargon. Whether you’re new, part-time, or just feeling unsure, this is your permission to start marketing yourself now...with confidence AND clarity. Join the EBY Method⁠⁠, the evergreen content marketing course for agents. This is the exact system I have built out to generate leads and visibility months and years after hitting publish, while having flexibility and sustainability. Questions? DM me on ⁠⁠Instagram⁠⁠ or⁠⁠ Facebook⁠⁠ The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales—all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing

Trying to grow your real estate business while juggling homeschooling, appointments, or a full schedule? This episode is your permission slip to stop doing more—and start building smarter. Learn how evergreen content and automation can market your business while you're living life. If you're a mom, caregiver, or multi-tasking pro, this one’s for you. Featuring a sneak peek into the EBY Method: the system that helps you show up without burning out. Join the first ⁠LIVE round of the EBY Method⁠, the evergreen content marketing course for agents. This is the exact system I have built out to generate leads and visibility months and years after hitting publish, while having flexibility and sustainability. Questions? DM me on ⁠Instagram⁠ or⁠ Facebook⁠ The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales—all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing

Tired of doing all the marketing yourself? This episode reveals how evergreen content and a smart nurture sequence can handle your follow-up, build trust, and convert leads...while you’re at a showing or on school pickup. It’s not about replacing you; it’s about supporting you. If you're ready for a system that works even when you're offline, tune in and learn how to make your real estate business run sustainably with less hustle. Join the first LIVE round of the EBY Method, the evergreen content marketing course for agents. This is the exact system I have built out to generate leads and visibility months and years after hitting publish, while having flexibility and sustainability. Questions? DM me on Instagram or Facebook The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales—all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing

In this episode, we dive into how new real estate agents can use storytelling to build trust, attract dream clients, and create a personal brand that stands out. Whether you're just starting out or trying to connect with niche buyers—like families relocating or out-of-state clients—this episode breaks down real estate marketing strategies that work without relying on years of experience. Learn how to position your past (even if it’s in another career!) as your superpower, and discover content ideas that resonate with your ideal audience. Perfect for agents looking to grow online, build authority, and make their marketing more human. If you'd like to join my live round of the EBY Method, the evergreen content marketing course for agents, ⁠you can join here⁠. This is the exact system I have built out to generate leads and visibility months and years after hitting publish, while having flexibility and sustainability. The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales—all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing

In this episode, we're discussing why your real estate content may be getting attention but not converting to leads. This is a common content problem that many real estate agents face. And instead of looking at more content ideas, how to go viral, or get more views on your content, let's look at what's actually creating the lack of conversion. We'll discuss: Niching down in content vs. speaking to broad audiencesThe importance of having lead magnets as a real estate agentsEducational real estate content but lacks strategyThe system that can help you create content that converts AND connect If you'd like to join my live round of the EBY Method, the evergreen content marketing course for agents, you can join here. This is the exact system I have built out to generate leads and visibility months and years after hitting publish, while having flexibility and sustainability. The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales—all without the overwhelm and burnout. #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing

If you’re showing up every day on social media and still not attracting real estate clients, this episode is for you. Host Braiden McKee breaks down why consistency alone isn't a real strategy—and what content systems actually help you generate leads, build relationships, and grow your real estate business long term. You'll learn: The difference between visibility and findability Why real estate requires a searchable, evergreen content strategy How to create content that works even when you're offline Why a social media-first approach leads to burnout How to shift to a scalable, lead-generating content system If you're ready to stop chasing trends and start building a real estate marketing strategy that brings you clients, this episode is your roadmap. 🔗 Get on the waitlist for the new content strategy course and start building a content strategy that actually works.

In this episode of Content Marketing for Real Estate, we dive into the recent Facebook spam policy changes that are impacting how real estate agents can promote listings. Facebook has cracked down on MLS links, and in this episode, I’m sharing real estate marketing strategies to help you promote properties on social media without relying on them. You’ll learn: Why having your own website with a custom domain can prevent your links from being flagged as spam How to use the green screen effect to create engaging, virtual tours of your listings Why strategic CTAs with keywords can help you convert social media traffic into potential leads How to create landing pages for individual properties to drive engagement and inquiries If you’re looking to maximize your social media reach while keeping things from being flagges as spam, this episode is packed with actionable tips to take your listings promotion to the next level. I believe this can actually be a blessing for your business to help you: Be more intentional with your listing marketingCollect & capture contact informationand Take Ownership of your Online Presence and Marketing Listen in for today's tips to help you with content marketing for real estate lead generation and listing marketing.

⚡ FREE Real Estate Marketing Ideas & Lead Generation Guide Today I'm sharing how I am focusing on 3 free (or super cheap) real estate marketing and lead generation ideas that YOU can also use as a real estate agent. These can work for new real estate agents or experienced agents that want to add in some lower cost ways to grow their database. Let me know what you think of these ideas! 🌵 Have a Phoenix, AZ referral? Send me an email! [email protected] Want monthly real estate marketing templates and trainings? Join The Breakout Agent

Struggling to get found online? The secret to SEO success for real estate agents is a strong foundation—and in this episode, I’m walking you through a 3-layer SEO Pyramid that simplifies the process. 📌 Bottom Layer: Website + key pages for search visibility 📌 Middle Layer: Blog posts that target buyer & seller searches 📌 Top Layer: External content, directories, and backlinks for authority Listen in to learn exactly how to structure your SEO strategy to rank higher, attract more leads, and build a sustainable online presence! Join The Breakout Agent Membership Real Estate Website Template

📢 Why Real Estate Agents NEED Long-Form, Searchable Content to Build Trust & Authority! 💻Are you relying solely on real estate social media marketing or real estate short-form video to generate leads? While social media has its place, if you want consistent, high-quality leads, you need to focus on long-form content for real estate that works FOR you—24/7.In this video, I break down why SEO content for real estate is the key to building trust, credibility, and a steady pipeline of leads. I’ll cover: ✅ Search-Based vs. Interruption Marketing – Why buyers and sellers trust evergreen content for real estate over random social media posts✅ The Power of Intentional Marketing – How clients researching real estate video content, blog posts, and YouTube are already motivated to take action✅ How to Create Authority with SEO – Writing content blogs for SEO for real estate market to answer common questions and ease client fears✅ Real Estate Lead Generation Ideas – Using creating SEO content pages for real estate websites to drive organic traffic✅ YouTube Tips for Realtors – How to optimize your real estate marketing video for better search rankings✅ Using Pinterest for Traffic – My strategy for boosting blog and video views beyond real estate social media marketingAs a new realtor or experienced agent, using real estate content ideas that focus on search-based marketing can help you attract motivated sellers real estate leads who are ready to work with you.📌 Want more marketing strategies? Subscribe for weekly tips on real estate blogging, YouTube, and SEO!🎥 Watch Next: https://youtu.be/YRerIoFxSdg📩 Download My Free Real Estate Marketing Guide: https://braidenmckee.com/real-estate-marketing-resources/📱 Join The Real Estate Marketing Membership & Community: https://stan.store/braidenmckee/p/monthly-membership-jtpauc38#RealEstateMarketing #RealEstateLeadGeneration #YouTubeForRealtors #SEOForRealEstate #RealEstateContentMarketing #LongFormContent #EvergreenMarketing

Have you tried out Instagram trial reels yet? Today, we're talking about using Instagram trial reels to test out content, copy, and even grow your Instagram. Listen in for tips and my initial experience using the new Instagram feature as a real estate agent and real estate marketing educator. Free Real Estate Marketing Guides and Resources The Go-To Podcast for Real Estate Agents and Teams Who Want to Master Online Marketing and Lead Generation TOP REAL ESTATE MARKETING PODCAST Ready to take your real estate business to the next level with effective online marketing? Tired of struggling with SEO, lead generation, and marketing strategies that don’t work? Want to grow your business while working smarter, not harder? You’re in the right place! I’ll show you how to attract more leads, boost your online presence, and generate consistent sales—all without the overwhelm and burnout. Join⁠⁠The Breakout Agent Membership or grab a copy of the New Agent Gameplan⁠ #RealEstateMarketing #LeadGeneration #NewRealEstateAgent #Realtor #SocialMediaMarketing