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This is probably one of the most important podcasts I've ever recorded. Specifically relevant for financial professionals who are seeking to grow their businesses with more female clients. Or if you're a woman who is seeking financial support, but don't know where to start, this is a must-listen to help you choose a professional that speaks your language. Ready to Connect? Book a Connection Call if you're a financial professional, or a Discovery Call if you're a prospective client using this link: https://linktr.ee/sandrajoe You can also visit my website if you are interested in booking me as a Public Speaker for your next Live event: www.sandrajoe.com/speaking What do women really want when it comes to money? 💸 It’s not about chasing the biggest investment returns or owning the flashiest car. In this powerful solo episode, I dive into one of the most important (and overdue) conversations in the financial world — how women think, feel, and make decisions about their money. With nearly 100 episodes and years of financial coaching experience across Australia, Canada, and the U.S., I’ve worked closely with ambitious, high-earning women from all walks of life. In this episode, I break down the emotional drivers, communication styles, and values that shape the financial lives of women today — and how financial professionals can do better. In this episode, we cover: Why “overwhelmed, stressed, and fearful” are common starting points for women and moneyThe top three things women actually want: security, safety, and certaintyHow emotional storytelling creates trust and buy-in in financial conversationsThe power of leading with the “why” instead of the “what” or “how”How to ask better open-ended questions that build deeper client relationshipsWhy women thrive in community, not competitionWhat financial pros get wrong when working with women — and how to fix it 🎯 Whether you're a financial advisor, coach, accountant, or simply someone who wants to better understand women’s financial motivations — this episode is a must-listen. Plus, I’m now booking speaking engagements for 2025! 🎤 www.sandrajoe.com/speaking 🔗 Resources & Links: Learn more about Financial Coaching: www.sandrajoe.comBook a Business Connection Call: https://calendly.com/sandramjoe/connection-callBook a Prospective Client Discovery Call: https://calendly.com/sandramjoe/discoveryFollow me on Instagram: @makethatmoney.hunniConnect with me on LinkedIn: Sandra Joe 💬 If this episode resonated with you, send it to a friend or a colleague in the financial industry — let's shift the way we serve women in finance. ⭐️ Don’t forget to follow, subscribe, and leave a review so more women (and financial pros!) can find this valuable conversation.

Ready to Connect & Work Together? Find all my links here: https://linktr.ee/sandrajoe In this episode, host Sandra Joe kicks off the new year with a powerful reminder: having multiple streams of income isn't just smart—it's essential. Whether you're looking to boost your wealth, build financial security, or start your journey toward financial freedom, this episode is packed with practical tips to help you make it happen. Whether you’re juggling a full-time job and thinking of launching a side hustle, or curious about how to make your money work while you sleep, Sandra breaks down everything you need to know to take action today. Sandra dives into: 💸 Different types of income: personal exertion vs. passive income🚨 Common misconceptions about starting a side hustle🧘‍♀️ Realistic timelines and expectations for building additional income🏡 Investment options—from side businesses and real estate to stocks and ETFs🧠 How to match your investment strategy with your personal goals and timeframes🧾 The importance of capital preservation vs. wealth creation💡 Why "starting little and often" is the key to long-term financial success 🔧 Want hands-on help? Book a one-off 90-minute strategy session — perfect for solving a specific financial issue USE THIS LINKOr apply for Sandra’s private coaching program for in-depth support over 12 months. USE THIS LINK 🔗 All links to book, connect, and learn more are in the show notes or visit www.sandrajoe.com

In this episode I talk about the importance of talking to your children about money early and often, regardless of their age. Want to connect? visit https://linktr.ee/sandrajoe Inspired by a recent conversation with my brother Steven Joe, CFP, CPA, and a mutual client, we dived into the pros and cons of including adult children in the family finances and wealth conversation and why it's important to build trust and responsibility. This episode gives your tools and insight into how to approach the money conversation with your kids at different age groups and ideas of how you can incentivize them to save and make sound financial decisions both now and in the future. Key Takeaways: • Build Financial Muscles Early: Teach your kids the value of earning, saving, and making thoughtful spending choices from a young age. • Open Money Conversations: Normalize financial discussions at the dinner table to instill healthy money habits and reduce stigma. • Incorporate Real-Life Lessons: Use holidays, family budgeting, and life milestones to teach practical financial skills. • Age-Specific Strategies: • Toddlers & Preschoolers: Introduce money concepts through play and small incentives. • Elementary School Kids: Start allowances and teach saving versus spending. • Teens: Discuss budgeting, the banking system, and the importance of avoiding debt. • Adult Children: Include them in family financial discussions and set expectations for accountability. Holiday Tips for Teaching Money Skills: • Use holiday shopping as a teaching moment about budgeting and prioritizing. • Plan family games like Monopoly to make financial lessons fun. • Reflect on the past year and set financial goals for the new year as a family. Work with Sandra 🌟 Need help starting financial conversations with your kids—young or grown? Sandra offers: • Family financial coaching sessions • Private coaching programs to help you build your financial roadmap 📅 Book Your Session Today or Connect with Me on Socials: All my links: https://linktr.ee/sandrajoe Visit my website at www.sandrajoe.com for more information. 🎙 Thank You for Listening! If you enjoyed this episode, please share it with a friend and hit the follow button on Spotify or Apple Podcasts.

In this episode of Make That Money Hunni, your host Sandra Joe dives into one of the most important pillars of building a thriving business: networking. Sandra shares practical and actionable strategies for growing your network, leveraging referrals, and making meaningful connections that can elevate your career and business. Whether you're a seasoned professional or just starting out, Sandra’s tips will help you build strong relationships and maximize opportunities. Learn how to identify complementary industries, approach potential referral partners, engage your existing clients, and expand your influence at events. Sandra also emphasizes the importance of follow-ups and staying consistent in building your connections. If you're ready to enhance your network and watch your business grow, this episode is a must-listen! What You’ll Learn in This Episode: Why your net worth is directly tied to your network.Industries to collaborate with based on your business goals.How to differentiate yourself when introducing your business to potential partners.Creative ways to connect with existing clients and ask for referrals.The power of attending events outside your field to expand your network.How being a subject matter expert attracts the right clients.The importance of consistent follow-ups and staying front of mind. Key Takeaways: Think Outside the Box: Look beyond traditional referral partners and explore industries that complement your business.Be Personal and Genuine: Build authentic relationships by meeting people in person and adding value to their lives or businesses.Leverage Existing Clients: Your current and past clients are your best advocates—don’t hesitate to ask for referrals when they’re thrilled with your services.Be an Expert in Your Field: Share valuable and relevant content that showcases your knowledge to attract new opportunities.Show Up Consistently: Whether through networking events, social media, or community engagement, staying consistent is key to long-term success.Follow-Up Is Crucial: Don’t let a good connection go cold—follow up and stay in touch to nurture relationships. Connect with Sandra on Socials: Website: www.sandrajoe.comInstagram: @makethatmoney.hunniLinkedIn: www.linkedin.com/in/sandrajoe/

Welcome back for another episode of the Make that Money Hunni Podcast! In this episode, we dive into the crucial topic of merging finances for couples who are moving in together or getting married. Managing money as a couple can be both exciting and challenging, and we’re here to help you navigate this new chapter smoothly. Whether you're deciding between joint or separate accounts, figuring out how to split bills fairly, or aligning your financial goals, we provide practical advice and real-life examples to help you set a strong financial foundation for your relationship. Tune in to learn strategies for budgeting, debt management, and future planning while keeping financial harmony at the center of your partnership. In the example in the podcast, I use generic names John & Sarah to demonstrate a percentage calculation of joint finances. The calculation is below: John earns $250,000 per year Sarah earns $80,000 per year Their Household Income is $330,000 per year Their Joint Living Expenses are $5,000 per month. Using the percentage model, we determine what each of their incomes are as a percentage of the total household income: Sarah: 80,000/330,000 = 0.25 ~ 25% John: 250,000/330,000 = 0.75 ~ 75% We then apply each figure to their joint living expenses to determine how much each person contributes to the joint account per month: Sarah 0.25 x $5,000 = $1,250 per month John 0.75 x $5,000 = $3,750 per month The same percentages can be used towards the $1,000 monthly saving goal, where John contributes $750 (0.75 x $1,000) and Sarah contributes $250 (0.25 x $1,000). This is one of the most important concepts in talking about money as a couple and how to join finances, so if you'd like to work together, you can book a free consultation call here or check out my website for more details on how we can work together. www.sandrajoe.com Until next time, please be sure to share, follow or leave a review! Go make that money hunni! Sandra

In this important episode, I explain why Canada was the first country in the G7 to announce an interest rate cut on June 4th, 2024 and what that means for investors, homebuyers, and personal spending. I break down the decision process for the Bank of Canada into their government policy, factors that contribute to inflation and unemployment rates, and how the rate cute will impact home buyers and sellers in the coming years. This rate announcement was a pivotal move that will have a flow-on effect into many different areas of finance, and this episode covers many of those topics. We'll discuss: Impact on Homebuyers: How the rate cut affects mortgage rates, affordability, and long-term financial planning. Impact on Sellers: The potential influence on property values and the housing market dynamics. First-Time Property Purchasers: What this means for those looking to enter the real estate market and how to leverage this opportunity. Personal Spending: The broader implications for consumer spending, savings, and investment strategies, unemployment rates and inflation. Tune in to get a practical explanation on navigating these changes in the changing interest rate environment. Whether you're planning to buy a home, sell property, or simply manage your personal finances, this episode provides essential knowledge to help you make informed decisions. Thanks for listening and until next time, go make that money Hunni! Sandra Resources: Financial Times Article Rate Hub Bank of Canada

This episode is a refresher from my very FIRST episode, back in 2021 when I launched the Make That Money Hunni podcast, and is still one of my most popular episodes to date. Ep 1. Why Talking About Money is Important for Our Relationships As we navigate the dating world, new relationships or coming out of long-term relationships or marriages, where financial stress was a huge contributor to previous relationship break-down, it becomes increasingly important to learn how to talk to your new partner about money, even in the early stages of dating. One of the most important financial decisions a person will ever make, is their decision about who they marry and how that person can either amplify their success, or destroy it, so being aware of red flags, how to bring up challenging conversations and understanding the importance of ensure you're both on the same page about how money will be handled between the two of you, regardless of what you come into the relationship with, is becoming increasingly important in today's dating world. This episode gives you ideas, conversation starters, and wisdom on just how important talking about money is in your new, mature or lasting partnership. We’ll discuss why talking about money early on is so important, how to approach the subject without feeling awkward, and ways to ensure both of you are on the same page financially. From discussing who pays the bill on dates to planning for larger expenses like vacations or shared living expenses, this episode covers it all. We’ll also touch on the importance of understanding each other’s financial backgrounds, expectations, and goals to avoid future conflicts. Whether you’re just starting to date someone new or looking to strengthen your financial communication with a partner, this episode is packed with valuable insights to help you navigate these conversations with ease and confidence. Don't forget to download, check out previous episodes for more financial wisdom, and connect with me on Instagram at @makethatmoney.hunni For more resources and to explore ways we can work together, visit www.sandrajoe.com. Let’s make those money talks less scary and more empowering!

In today's episode, we tackle a fundamental yet often overlooked aspect of financial management: the emergency cash buffer. Many people, regardless of income level, neglect to maintain a separate savings account for emergencies. Whether you're living paycheck to paycheck or are a high-income earner, an emergency fund is crucial for handling unexpected expenses without resorting to high-interest credit or disrupting your investments. Join me as I explain what an emergency cash buffer is, why it's important for everyone, and how you can start building one today. From job market volatility to unexpected medical bills, having this financial safety net will provide you with peace of mind and stability. I'll share practical tips on setting up your emergency fund, how much you should aim to save based on your unique circumstances, and strategies for maintaining and growing this essential financial tool. If you find value in this episode, please download, share with a friend, and leave a five-star review. Let's work together to create lasting financial freedom and security. For more tips and ways to connect, visit me at sandrajoe.com and follow me on Instagram @makethatmoney.hunni

In today's episode, we dive into the nitty-gritty of tax season—a topic we all dread but must face every year. Whether you're a salaried employee or a business owner, staying organized and understanding your tax obligations is crucial. I'll share insights from my experience and collaborations with accountants, covering everything from personal and fiscal year-ends to maximizing deductions and effective record-keeping. We'll explore: Key tax obligations for business owners and salaried employeesStrategies for organizing financial documents and receiptsMaximizing tax deductions and creditsThe importance of working with a qualified tax professionalPlanning for future financial milestones alongside retirement savings Remember, the content of this episode is for informational and educational purposes only. Always consider your personal circumstances and consult with a tax professional before making any financial decisions. Tune in to learn how to tackle tax season with confidence and set yourself up for financial success in the years to come. Don't forget to download this episode and check out our previous ones for more valuable insights and interviews. Let's get organized and make that money, honey! Connect with me: Instagram: @makethatmoney.honeyWebsite: www.sandrajoe.com If you loved this episode, please share it with a friend or leave a five-star review. Your support helps us reach more ambitious individuals like you. Until next time, go make that money, honey!

In this episode of the 'Make That Money Honey' podcast, I delve into the crucial topic of risk-taking in financial growth for millennials. Drawing from my experience as a certified financial planner and my journey in coaching ambitious women and couples, I highlight the key reasons many fail to increase their income, emphasizing the significance of taking calculated risks. I cover practical advice on asking for raises, overcoming scarcity mindset, smart investing, diversifying portfolios, and the importance of financial coaching. I assert that making more money and achieving financial freedom requires a mixture of asking for what you're worth and learning to make your money work for you through informed investment strategies. 00:00 Welcome to the Make That Money Honey Podcast! 01:05 The Power of Taking Risks for Financial Growth 01:54 Mastering Salary Negotiations: Tips and Strategies 06:07 Overcoming the Scarcity Mindset and Embracing Investment 11:56 The Importance of Diversification in Investing 19:03 Setting Up for Financial Success: Long-Term Strategies 23:11 Closing Thoughts: Taking Calculated Risks and Seeking Guidance Tune in to this episode for actionable advice on building more money in your entrepreneurial journey. Don't forget to subscribe, share, and leave a review to help me reach more ambitious individuals like yourself. Connect with me on Instagram @makethatmoney.hunni or visit www.sandrajoe.com to explore opportunities for collaboration and financial empowerment. Until next time, go make that money, hunni!

In this episode of the Make That Money Hunni podcast, I'll delve into the crucial role of networking in building and expanding businesses across various industries. Join me as I share my personal journey and insights on leveraging word-of-mouth referrals, delivering exceptional client experiences, and adopting practical strategies for forging meaningful business relationships. I'll stress the importance of giving value first and provide a roadmap for using your network to generate referrals without significant financial investment. I'll highlight how offering quality service can lead to substantial business growth through recommendations from satisfied clients and collaborative partnerships. The episode concludes with a call to focus on creating value for others as a pathway to receiving more in return, encouraging you to invest time in connecting and re-engaging with your network for mutual benefit. 00:00 Unlocking the Power of Networking for Business Growth 01:21 Welcome to the Make That Money Honey Podcast 01:27 The Journey from Financial Planner to Entrepreneur 02:21 Leveraging Personal and Professional Networks for Success 06:26 Maximizing Marketing Efforts with Minimal Spend 12:34 The Art of Building Meaningful Business Relationships 16:18 Harnessing the Power of Social Media Engagement 18:34 Delivering Exceptional Client Experiences for Referrals 20:35 Simple Strategies for Effective Networking 22:57 Concluding Thoughts and Next Steps Tune in to this episode for actionable advice on building a thriving network and achieving lasting success in your entrepreneurial journey. Don't forget to subscribe, share, and leave a review to help me reach more ambitious individuals like yourself. Connect with me on Instagram @makethatmoney.hunni or visit www.sandrajoe.com to explore opportunities for collaboration and financial empowerment. Until next time, go make that money, hunni!

In this episode for Canadians, I talk about the different types of investment accounts, and how to use a Tax-Free Savings Account (TFSA) to start investing. These accounts are highly beneficial for tax purposes and provide lots of opportunities to investors of all ages, as they don't incur a tax liability when you withdraw your funds. There are many considerations to using these accounts, so this technical episode talks about all of the things you need to consider before starting to invest in a TFSA, how to get started, what your limits are and what to do with the money once you've made the contributions. It also covers TFSA transferability from one financial institution to another, and how you can nominate a beneficiary. For more information on contribution limits and government regulations about TFSAs, please visit: https://www.canada.ca/en/revenue-agency/services/tax/individuals/topics/tax-free-savings-account/contributions.html *Disclaimer* As with any of my episodes, you should always do your own research before making any financial, legal, tax or investment decisions to see if they are right for you and your personal circumstances. This episode is for general information and education purposes only, and government regulations are subject to change at any point without notice. You should not take this episode as advice or recommendations. Thanks for listening and see you next time! Sandra

Whether it's starting something new, or doing more of something you know you should be doing, perfectionism can greatly affect the lives of many people (especially entrepreneurs) and hinder your progress by getting obsessed with the fine details. This is something I'm personally all-too-familiar with, and especially in a highly regulated industry like Finance, I can really get obsessed with the details and facts of the content that I want to share both online and with clients. The problem is, that I want to be perfect and show up flawlessly, but in reality, that's just now efficient. Can you relate? In this episode, I talk about why we function as perfectionists, and how to break the debilitating cycle of self-doubt, fear and obsessive thoughts about what we want to do, but don't actually do. So if you want to get out of your head and into your life, then this is the episode you've been waiting for! Enjoy! If you'd like to learn more about ways that we can work together, check out my website at www.sandrajoe.com or connect with me on Instagram @makethatmoney.hunni See you next time! Sandra

In this episode, I give you 10 steps to follow if you're an entrepreneur or small business owner and have reached a plateau in your income. It happens to all of us at some stage in our journey, so using these 10 steps can not only help you make smarter financial decisions, but also help you create new ideas for your business and ways to reach your customers. 1) Diversification of Income Streams 2) Enter into new markets or demographics 3) Have a pricing model that meets different budgets 4) Improve marketing strategies 5) Ask for client testimonials 6) Increase existing customer retention 7) Know your competition 8) Invest in technology & automation 9) Invest in personal growth and development 10) Be frugal with your spending in your early days of business The content of this episode has personally helped me grow my business in 2024, and by choosing which (if not all) of these strategies is applicable to your business, you will likely be able to create a more sustainable income and grow your business. If you liked this episode, please hit download so you can come back to it at a later date, share with a friend or tag me on social media: @makethatmoney.hunni on Instagram or visit my website www.sandrajoe.com for more information on how we can work together. See you soon! Sandra

More than ever, I'm hearing people complain that no matter what they do, they just can't seem to get ahead financially. Then I ask them what they're doing, and I hear crickets. The reality is that YES the cost of living is increasing, and wages haven't kept up with inflation, but that's not the only reason why so many people are broke. In this episode, I'll touch on the Top 10 Reasons People are Broke and also what to do about it! Check it out and let me know if you have any to add! By the way, if you listen all the way through, I am hosting a 50% Black Friday Sale on all my Virtual Courses and Starter programs from now until Nov. 30th so use code "BLACKFRIDAY50" at checkout for huge savings on courses and bundles. Visit www.sandrajoe.com/courses for more details and to purchase. Start 2024 on the right foot this time. Let's go make some MONEY!