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Jirk's Podcast

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Rating
★★★★★
5
from
1 reviews
Categories
Country
United States
This podcast has
33 episodes
Language
English
Explicit
Yes
Date created
2021/09/21
Latest episode
2022/06/27
Average duration
59 min.
Release period
9 days

Description

Jirk's Podcast is the collective thought processes of two of the consumer packaged industry leaders, Jeremy Smith and Kirk Visola. We mostly tackle the consumer packaged goods industry from the food, culture, and branding aspects of things with a perspective that is honest, open, and real. Some people may think we're a bit harsh, but really we're just Jeremy and Kirk, a Jirk.

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Jirk's Podcast: Episode Thirty Three - The Alex Bayer Strikes Back
2022/06/27
We have Alex Bayer of Genius Juice back with us this episode. And, it is as eclectic and fun as you would expect. We cover the Golden State Warriors winning a championship and how that work ethic and teamwork can benefit any business that wishes to succeed. We also speak a little bit about Beyond Meat, Star Wars, and what Alex's favorite food is. And it's not coconut. You can find Alex Bayer on linkedin.com/in/alex-bayer-503a6711. Check out his ventures: • Genius Juice at https://geniusjuice.com/ • 15 minutes of Genius https://podcasts.apple.com/us/podcast/15-minutes-of-genius/id1571858263 • Friday Vibes https://podcasts.apple.com/us/podcast/friday-vibes/id1606039290 Jeremy and Kirk bring their honest insight in a fun and highly opinionated way. It's always fun, and always entertaining.  Give it a listen. Be sure to catch up on past episodes here: https://jirks.buzzsprout.com/ This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Thirty Two - Costco, Insurrections, and Corporations
2022/06/26
Jeremy's company Launchpad Group USA got Urban Remedy's new plant-based organic bars into Costco and Jeremy goes over that adventure. We also talk about the coup at the Capitol and how the actions by those people play into the narrative and rhetoric being spewed by those at Fox News and the GOP. And last, but not least, the corporate world and how it plays into the capitalistic dynamics of this country. Jeremy and Kirk bring their honest insight in a fun and highly opinionated way. It's always fun, and always entertaining.  Give it a listen. Be sure to catch up on past episodes here: https://jirks.buzzsprout.com/ This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Thirty One - Peach Tree Dishes & Obi-Wan Kenobi's
2022/06/12
Petri Dish vs. Peach Tree Dish. Yes, a person who is responsible for representing the constituents in their state said this. I mean, it's no Gazpacho, but it's close. We talk about how conversations between the political left and right have lost sight of actually being productive, and are nothing more than vitriolic children arguing over a toy, how Elon Musk is not a real leader, but a thief and an Oligarch, and how great Obi Wan and Moon Knight were, a myriad of other things, as well as this being a very long sentence. Jeremy and Kirk bring their honest insight in a fun and highly opinionated way. It's always fun, and always entertaining.  Give it a listen. Be sure to catch up on past episodes here: https://jirks.buzzsprout.com/ This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Thirty - Guns, Sports, & Ray Liotta
2022/05/30
The horrific events that have been happening in the country in regards to mass shootings needs to stop. It is so disheartening to our nation, and the psyche of the people as a whole. Steve Kerr, Head Coach of the Golden State Warriors had strong words on the matter, since his father was gunned downed by terrorists in Beirut. His team, the Warriors are back in the NBA Finals and it should be fun. We also talk about Ray Liotta passing away and Jeremy's brief but memorable conversation with a fellow Yankee fan in an  airport lounge. Jeremy and Kirk bring their honest insight in a fun and highly opinionated way. It's always fun, and always entertaining.  Give it a listen. Be sure to catch up on past episodes here: https://jirks.buzzsprout.com/ This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Nine - The Batman is not a Friend of Beyond Meat
2022/05/24
Do you have friends, or acquaintances? And, do you really even need friends if you're The Batman™? Probably not. And, when are we going to let companies, like Beyond Meat, fail? Their business model isn't working, yet continually get funding. And, now that climate change is showing it's ugly head, bodies are starting to surface in Lake Meed in Nevada. Yikes. Jeremy and Kirk bring their honest insight in a fun and highly opinionated way. It's always fun, and always entertaining.  Give it a listen. Be sure to catch up on past episodes here: https://jirks.buzzsprout.com/ This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Eight - Women's Rights ARE Equal Rights
2022/05/12
Roe V. Wade was a pivotal point in our nation's history. It followed a series of important events that happened in this nation and truly solidified a woman's right to choose what happens to their body. Last week the Supreme Court had information leak that would overturn this revered right for women.  This week we speak with women on our podcast and hear their perspective and how a woman's right to choose played a role in their lives, and the effect that this ruling could have on other civil rights as well.  It's one of our best and most powerful episodes yet. This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Seven - Broken hips and God shouldn't infringe on my rights
2022/05/08
Getting old sucks. And, with that, comes achy joints and nagging health issues. Jeremy and Kirk both talk about their bad hips, how the oil industry is slowly killing us, why abortion is a woman's right to choose, Elon buying twitter when he could have ended world hunger, holding strong to your morals and integrity, breaking up the country into smaller countries, World Cup, and watching movies. Yeah, very eclectic, but super fun and insightful as usual.   This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Six - Jesus, Steven, and Marc Walk into a Bar
2022/04/30
Let's talk Passover, Easter, and other religious fairy tales. It's amazing how the majority of problems in this world are created and solved by religion. Speaking of deities, let's stop glamorizing terrible people like The Tiger King and Anna Sorkin. Also, Kirk touches on the fact that no matter his past successes as a Black man, he is still at risk every time he leaves his home. We then talk a little bit about the new Moon Knight Series and how great that is. Man, that show is a head job. The conversations are always involved, always fun, and always honest. This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Five - Get out of my Car cause there's a new Justice in Town
2022/04/17
History was made this episode. The Honorable Justice KBJ was confirmed to the supreme court, baseball started, Kirk complained about technology like an the old man he is (Get off my lawn!!!!),  and Jeremy does not want people in his car.  This is one of our most eclectic episodes to date and it's guaranteed to be entertaining. Well, entertaining to us anyway. Give it a listen. This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". Ok, just to clarify some wrong shit said in this episode: Kirk didn't mention Thurgood Marshall on purpose to talk shit about Clarence Thomas. Also, the Apple still has an HDMI and Memory card slot.  _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Four - The Slap Heard Around the World
2022/04/10
Mental health and prejudice has always been an important part of our society. To us, we viewed the incident at the Oscars as a cry for help. It was a lapse in judgment, as well as a public display of machismo that we have not witnessed on this level, especially from the person involved. There are so many nuanced iterations of what really went down, that it is hard to sort it all out, but we do our best to speak towards it on this episode. And, oh yeah, Kirk went to Wondercon. He touches on that briefly as well. This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". And with that, welcome to Jirk's Podcast. _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Three - The Honorable KBJ should put sanctions against more Plant Based Meats
2022/04/08
History was made this week. The Honorable Kentaji Brown Jackson became the first Black woman to sit on the Supreme Court, McDonald's unsold the McPlant (Plant based) Burger to an astronomical failure, and conflict between Russia and Ukraine still rages on. Yeah, there is some shit to unpack here. This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". And with that, welcome to Jirk's Podcast. _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com
Jirk's Podcast: Episode Twenty-Two - From Apple to EXPO
2022/03/23
So apparently, Jeremy got a new iMac and he was stoked about it! We talk about the manner in which he got it, as well as wanting our old iPhone 4 sized phones. We then, once again, rehash the problems with EXPO and how things could be improved, and what this holds for the food industry overall in the next few years. This podcast is all about letting people know our perspective on food, culture, and branding aspects of things. You're gonna hear some shit with which you may or may not agree.  However, the perspective that is provided is open and honest. Frankly,  it's gonna make some people a little mad. It's not done in a way to be  assholes, but in a way to make you think of us as being jerks. After  all, "Jeremy" and "Kirk", does equal "Jirk". And with that, welcome to Jirk's Podcast. _______________________________________________ About Jeremy and Kirk. Jeremy Smith is the President of Launchpad Group USA, and they specialize in helping brands in the Costco space, with presentations and business strategy. His expertise in the food and beverage space, as well as his depth in observation and analysis to trends in the food world, make his unique perspective valued and respected. Learn more about Launchpad Group USA https://launchpadgroupusa.com/ Kirk Visola is the Founder and Creative Director of MIND THE FONT™, a full scale branding and packaging design agency. He brings over 20 years of CPG experience to the packaging and branding design space, and understands how shelf aesthetics can make an impact for established and emerging brands. Check out their work at http://www.mindthefont.com

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