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Description

While consumers scrounge for a crumb of authenticity, host Grant Mielke explores the counterintuitive landscape of marketers scrambling for formulas, templates, and the path of least resistance. From the early and amazing days of free electronic mail and the family camcorder to full inboxes of spam and snarky hamburgers on Twitter, one truth resounds: Marketers Ruin Everything. Dive deep into industry trends, explore new platforms, break down the big campaigns, and practice ruining less things, less often. Support the show by following, subscribing, or leaving a review on Apple Podcasts Drop us a note on marketersruin.com

Podcast episodes

Check latest episodes from Marketers Ruin Everything podcast

EP13 - Rebrand Fails w/Jake Neece

2022/03/29

Welcome back to MRE, it’s guest day!! I am joined by a great friend of mine, Jake Neece, he is the Creative Director at Vala Marketing. What triggers a huge brand to rebrand? How do some of these aesthetically unpleasing designs get chosen?

EP12 - The Truth about ROI

2022/03/22

Everyone's favorite LinkedIn buzzword taken apart piece by piece. Learn about why your attribution models are steering you wrong.

EP11 - Is My Phone Listening to Me?

2022/03/14

Grant is here to make you rage with some cold hard facts. How do you react when your beliefs and reality are questioned? Why do you suddenly feel such an urge to tell a personal anecdote right now?

EP10 - Vanity Metrics

2022/03/07

Our first WEEKLY episode! Today Grant discusses another term marketers have ruined: Vanity Metrics, and why your "Top of the Funnel" matters.

EP9 - Interlude

2022/02/28

Back with new gear, new publishing schedule, and a long list of exciting topics! Welcome BACK to Marketers Ruin Everything

EP8 - Beanie Babies, Microsoft, and more NFTs

2022/01/20

Our editor is out with COVID, so Grant tries his darndest to publish an episode about the future of the internet as seen in big moves by Microsoft, Nike, and more. Big players are claiming their space on the blockchain and the next iteration of the internet. What's that mean for us?

EP7 - The Future Part 2 - AR and VR

2022/01/06

Welcome back to Marketers Ruin Everything! This is the second episode in a multipart series about the future of marketing technology.

EP6 - The Future Part 1 - NFTs, Web3, AR, VR, and Voice

2021/12/23

It's almost the new year! This is the first episode in a multipart series about the future of marketing technology.

EP5 - Diversity w/Jess Koscher

2021/12/10

Hello everyone, we took a little Thanksgiving break, but we're back, and joined by our guest Jess Koscher.

EP4 - Think Like a Marketer w/ Derek Laliberte

2021/11/18

Has sales ruined marketing, or Has marketing ruined sales? I talk to Derek Laliberte about content, authenticity, and how the sales professional can thrive in a digital, connected world.

EP3 - Brand w/ Matt Esau

2021/11/05

In this episode Grant invites Matt Esau, Marketing Strategist at Notre Dame University, to dive into the concept of brand.

EP2 - Clarity

2021/10/22

Welcome back to Marketers Ruin Everything. Is "Clarity" important? It depends. I'll get back to you on that.