Advertise on podcast: Get Hoptimized Podcast

Send us Fan Mail In Episode 73 of the Get Hoptimized podcast, we sat down with the leadership team behind the Massachusetts Brewers Guild (MBG): Executive Director Katie Stinchon, Vice President Sarah Lee, and board member Corey Aldoupolis to uncover how they turned a statewide guild into a unifying force for brewers of all sizes. Visit massbrewersguild.org for legislative updates, event calendars, and details on the upcoming Technical Brewing and Business Conference. -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail The non-alcoholic (NA) adult beverage space—including NA beer, wine, spirits, and cannabis beverages is experiencing a massive boom. Chris welcomes Meagen Coester, founder of the Afficionado Certification Program (AFNA), the world's first professional-level alcohol-free training platform, to discuss why education is the key to unlocking this market's potential. Visit alcoholfreeaficionados.com to learn more about AFNA program and unlock the revenue potential of the non-alcoholic adult beverage space -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail Chris opens up the creative minds in this episode with Carl Cleanthes, founder of Epic Made, an entertainment-quality content agency known for work with clients like Sci-Fi, Nickelodeon, Hasbro, and Deschutes Brewery. Learn why storytelling and consumer psychology must come before asset creation. To explore how high-level animation and brand strategy that can elevate your brand and drive sales, reach out to Carl or his team at epicmade.net and colorfulcarl.com -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail They're back! Al Schuster and Heather Johnson from Polaris Brand Promotion are here to announce the launch of SampleFinder—the revolutionary new app that promotes experiential marketing directly to you! Say goodbye to missed demos. Visit SampleFinder.com to sign up for the launch newsletter and feature your events on the app. -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail Jay Williams, founder of Free Bird Southern Springwater shares the secrets to building a brand with a soul in the competitive canned water market, detailing their explosive growth, Americana branding strategy, and a critical distribution deal with retail giants in United Distributors and Walmart. Visit drinkfreebird.com to connect with Jay Williams and check out the brand -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail On this episode, host Chris is joined by Andrew Bauman, Executive Director of the Arizona Craft Brewers Guild, to explore the state's vibrant beer scene, legislative wins, and partnerships that strengthens members long-term success. If you're interested in learning more about the Arizona Brewers Guild, upcoming events, or to inquire about becoming a Guild member or support any of their initiatives, please visit their website at chooseazbrews.com -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail We sat down with Brian Deignan,  owner and operator of Validation Ale. Brian brought his background in startup tech and market validation to the brewing industry. The result is a radically innovative, customer-centric model that has allowed the brewery to thrive. The "Validation" Concept: A Real-Time Beer Leaderboard. If you want to learn more about Validation Ale's innovative approach, head over to their website and fill the contact form.  -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail Chris sits down with Caroline Wallace, Executive Director of the Texas Brewers Guild and Chris Troutman, Co-Founder of Good Line Beer Co., to unpack the realities of running and growing a craft brewery in today’s market especially in a state as large and diverse as Texas. This episode offers both a statewide leadership perspective and an on-the-ground operator’s view of how breweries are adapting, innovating, and collaborating to move forward.  Visit their website texasbrewersguild.org to explore membership options and get plugged into one of the most dynamic beer communities in the US. -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail Washington State is one of the most influential craft beer regions in the world and the Washington Brewers Guild sits at the center of it all.  In this episode of the Get Hoptimized Podcast, our host Chris speaks with the Guild leaders in Daniel Olsen and Shawna Cormier about advocacy, collaboration, and what it takes to support independent breweries in a maturing beer market. To support independent craft beer in Washington; 👉 Visit the Washington Brewers Guild website washingtonbrewersguild.org  👉 Follow on IG @WAHBrewersGuild (industry) & @WashingtonBeer (consumer) -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail In this episode of the Get Hoptimized Podcast, we’re joined by Marty Nachel—certified beer judge, Beer for Dummies author, and craft beer industry veteran.  Marty shares the moment that launched his career, reflects on the industry’s evolution, and dives into the American Craft Beer Hall of Fame, including 2026 nominees, future initiatives, and details on the upcoming induction ceremony. Explore more about Marty Nachel’s work and the American Craft Beer Hall of Fame at americancraftbeerhalloffame.org.  -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail Get ready—this episode is a hop lover’s dream! In this episode of the Get Hoptimized Podcast, we sit down with Brian Clayton, CEO of Clayton Hops —New Zealand’s largest hop grower and most advanced hop processor. Brian takes us on a high-energy tour through the unique flavor profiles, next-level processing innovations, the future-forward hops and exciting new varieties that are driving global demand. If you're looking to elevate your recipes with premium New Zealand hops, explore the full range of hop varieties straight from the source by hopping onto claytonhops.co.nz -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail In episode 62 of the Get Hoptimized Podcast, we dive into what truly makes a website work. Jeff and Peter from Brandartica, a branding and web development agency, discussed the critical role of a website in a business's digital marketing ecosystem.  The conversation covers the balance between creativity and functionality, the importance of brand consistency, and their process for building effective websites for both e-commerce and brick-and-mortar businesses in the food and beverage industry. Develop a website that scales with growth by connecting with Jeff and Peter at Brandartica.agency They specialize in crafting high-impact branding and web solutions tailored to your business. -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail The world of alcohol production is exciting, but it comes with a complex web of regulations from the Alcohol and Tobacco Tax and Trade Bureau (TTB). For breweries, distilleries, and other producers, staying compliant is crucial to avoid costly delays and penalties.  In a recent episode of the Get Hoptimized podcast, host Chris sat down with Wendy Raymond, founder of Taps and Snaps and a seasoned TTB compliance consultant, to shed light on these critical issues. Key takeaway includes Common TTB Compliance Pitfalls to Avoid and many more. Avoid costly mistakes & stay ahead of changes! Connect with Taps and Snaps today to streamline your TTB compliance! Visit their website at tapsandsnaps.com or find them on Meta, Instagram and LinkedIn -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail Richard Carnegie, Director of Sales and Marketing at BuzzyBooth joins us on the Get Hoptimized Podcast and shares his experience on how bars, taprooms, and restaurants can turn in-person fun into online buzz.  Richard unpacked how BuzzyBooth’s photo and marketing kiosks empower venues to seamlessly capture guest data, generate positive reviews, and drive social media engagement through an innovative auto opt-in marketing approach. Learn how digital word of mouth and smart tech can transform your guest experience into a powerful marketing engine. Connect with Richard at buzzybooth.com to learn more on how to transform your guest experience and amplify your marketing efforts. -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized

Send us Fan Mail We sat down with the incredible Jacob Hedges and Jason Brewer from Wandering Monsters to talk all things brand, content, and the power of family-friendly fun. From the flexible adaptation of their mascot across content and merch to keeping guests engaged with Duckpin Bowling, Wandering Monsters is doing some really fun (and smart!) stuff. Don't forget to check out their awesome merchandise online and grab some gear to show your support! If you're ready to add a money-maker to your spot, connect with Jacob and Jason by visiting wanderingmonstersbeer.com -Music Credit- Neon Drive by Punch Deck | https://soundcloud.com/punch-deck  Music promoted by https://www.free-stock-music.com  Creative Commons / Attribution 3.0 Unported License (CC BY 3.0) https://creativecommons.org/licenses/by/3.0/deed.en_US --- For more information on Get Hoptimized, check out our website or follow us on social media. www.gethoptimized.com @gethoptimized