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Building healthier communities takes more than healthcare alone. It starts with understanding the people being served, the realities they face, and the cultural knowledge that already exists within the community. Dr. Crystal Lee, CEO and Founder of United Natives, joins Enrique Alvarez and Kristi Porter for a conversation about Indigenous health, community resilience, and innovation. From growing up on the Navajo Nation to becoming one of the nation's leading voices in Indigenous health equity, Dr. Lee shares how her experiences, culture, and commitment to service have shaped her life's work. Together, they explore how Indigenous wisdom and modern technology can work hand in hand to address health disparities and create opportunities for future generations. Dr. Lee also shares the story behind United Natives, which began as a $100 mentorship initiative and evolved into a national organization serving Indigenous communities through health services, youth leadership, emergency response, and more. The conversation also dives into the upcoming United Natives Health App, a digital ecosystem designed to improve access to healthcare, education, community resources, and support for missing and murdered Indigenous relatives. Dr. Lee also shares her broader vision for creating opportunities for future generations, including why sports remain a powerful pathway to education and long-term success for Indigenous youth. Dr. Lee's perspective is a reminder that lasting change starts with listening, building trust, and recognizing that the decisions we make today can shape communities for generations. In this episode, you'll learn: • The story behind United Natives and its national impact • Lessons learned from leading COVID-19 response efforts in Indigenous communities • Why interconnectedness is a powerful leadership principle • How sports can create educational and professional opportunities • What CEOs and organizations can learn from Indigenous leadership perspectives Additional Links & Resources: Connect with Dr. Crystal Lee: https://www.linkedin.com/in/dr-crystal-lee-703940101/Learn more about United Natives: https://www.unitednatives.orgConnect with United Natives on social media:https://www.linkedin.com/in/united-nativeshttps://www.facebook.com/unitednatives.org/https://www.instagram.com/united_nativesincLearn more about Logistics with Purpose®: https://logisticswithpurpose.co/Subscribe to Logistics with Purpose®: https://logistics-with-purpose.captivate.fm/listenPowered by Vector Global Logistics: https://vectorgl.com/ Subscribe for more conversations exploring supply chains, sustainability, humanitarian impact, and the people creating positive change around the world. This episode was hosted by Enrique Alvarez and Kristi Porter. #LogisticsWithPurpose #IndigenousLeadership #HealthEquity #CommunityImpact #UnitedNatives #HealthcareInnovation #SupplyChainLeadership #TechnologyForGood #SportsLeadership

What separates companies that thrive for decades from those that struggle to sustain success? According to Daryl Brewster, the answer often comes down to leadership, employee engagement, and a clear understanding of who the business serves. As CEO of CECP (Chief Executives for Corporate Purpose), Daryl works with hundreds of the world's largest companies to help executives create long-term value for employees, customers, communities, and shareholders. Throughout his career, he has seen firsthand how organizations achieve stronger performance when people understand the impact of their work and how it contributes to something bigger than themselves. In this episode of Logistics With Purpose®, host Enrique Alvarez sits down with Daryl Brewster for a conversation about leadership, employee engagement, business performance, stakeholder value, and the future of work. Daryl shares lessons from his leadership journey and explains why engaged employees often become the foundation for stronger customer experiences, how leaders can build trust during periods of uncertainty, and why long-term value creation requires looking beyond short-term results. The conversation also explores how artificial intelligence, technological disruption, and evolving workforce expectations are changing the way organizations operate. Daryl addresses what leaders need to do to remain effective in a rapidly changing business environment and why human connection continues to be a critical competitive advantage. Whether you're leading a global enterprise, managing a supply chain team, or navigating business transformation, this conversation provides practical lessons on creating lasting value in an increasingly complex world. Additional Links & Resources:Learn more about CECP: https://cecp.co/ Connect with Daryl Brewster on LinkedIn: https://www.linkedin.com/in/darylbrewster CECP data and resources: https://cecp.org/data-resources/ Learn more about Mana Nutrition: https://mananutrition.org/ Learn more about Logistics With Purpose®: https://logisticswithpurpose.co/ Subscribe to Logistics With Purpose®: https://logistics-with-purpose.captivate.fm/listen Learn more about Vector Global Logistics: https://vectorgl.com/ This episode was hosted by Enrique Alvarez.

Across Asia, a growing number of businesses are challenging the idea that success should be measured by profit alone. Brian Selby, CEO of B Lab Singapore, and Sally Wren, Founder of Diversability Lab and Director of the B Community at B Corps China, are helping organizations rethink the role business can play in society. Through the B Corp movement, they are working with companies that seek to create value not only for shareholders, but also for employees, communities, customers, and the environment. In this episode of Logistics With Purpose®, host Enrique Alvarez and special host Nuria Sierra sit down with Brian Selby and Sally Wren for a conversation about how B Corps are redefining success in business, why purpose and profit can go hand in hand, and what it takes to build organizations that create lasting value for people, communities, and the planet. Brian and Sally share how the B Corp community is evolving across Singapore, China, and the broader region, why stakeholder-focused leadership is gaining momentum, and how purpose-driven businesses are building resilience in a rapidly changing world. Their insights challenge traditional assumptions about growth, performance, and long-term value creation. The conversation also explores the influence supply chains and logistics networks have on sustainability, inclusion, employee wellbeing, and environmental stewardship. From reducing waste to strengthening communities, business decisions made every day can create impacts that extend far beyond the bottom line. At its core, this is a conversation about leadership, responsibility, and the future of business. Explore this conversation through the lens of purpose-driven logistics, where business, people, partnership, and positive impact come together. Additional Links & Resources: Learn more about Logistics With Purpose®: https://logisticswithpurpose.co/ Subscribe to Logistics With Purpose®: https://logistics-with-purpose.captivate.fm/listen Learn more about Vector Global Logistics: https://vectorgl.com/ Learn more about B Lab Singapore: https://www.blab.sg/ Learn more about B Corps China: https://bcorporation.cn/ Connect with Brian Selby on LinkedIn: https://www.linkedin.com/in/brian-selby/ Connect with Sally Ren on LinkedIn: https://www.linkedin.com/in/sally-ren-she-her-hers-6a9256188/ This episode was hosted by Enrique Alvarez and Nuria Sierra.

Delivering an appliance every ten seconds requires far more than an efficient supply chain. It takes thousands of people making decisions every day, staying connected to customers, and adapting to constant change. In this episode of Logistics With Purpose®, Enrique Alvarez and Kristi Porter sit down with Marcia Brey, Vice President of Logistics at GE Appliances, for a conversation about the intersection of supply chain, leadership, innovation, and purpose. Marcia Brey, Vice President of Logistics at GE Appliances, has spent more than three decades leading teams through the complexities of manufacturing, distribution, customer delivery, and supply chain operations. Her approach is grounded in a simple idea: the closer an organization stays to its customers, employees, and communities, the better it can serve them. Marcia shares how GE Appliances' "Zero Distance" philosophy shapes the way teams operate, empowering frontline employees to solve problems, improve customer outcomes, and build resilience in an increasingly complex environment. She also discusses the importance of communication, trust, and execution in creating a culture where operational excellence becomes part of everyday decision-making. The conversation extends beyond business performance to the role logistics can play in supporting communities. Through partnerships such as GE Appliances' work with the American Red Cross, Marcia highlights how supply chain capabilities can help deliver critical support when it is needed most. From leadership and customer experience to resilience and community impact, this conversation offers a thoughtful look at what it takes to build organizations that put people at the center of every decision. Additional Links & Resources: Learn more about Logistics With Purpose®: https://logisticswithpurpose.co/ Subscribe to Logistics With Purpose®: https://logistics-with-purpose.captivate.fm/listen Learn more about Vector Global Logistics: https://vectorgl.com/ Learn more about GE Appliances: https://www.geappliancesco.com/ Connect with Marcia Brey on LinkedIn: https://www.linkedin.com/in/marcia-brey-1511451a This episode was hosted by Enrique Alvarez and Kristi Porter.

What happens when perfectly usable products become excess inventory? For businesses, surplus goods often mean rising costs, wasted resources, and sustainability challenges. But what if that inventory could create value instead of waste? In this episode of Logistics With Purpose®, hosts Enrique Alvarez and special co-host Nathan Chaney sit down with Abby Nawrocki, Founder and CEO of Stock, to explore how excess inventory can become an opportunity for social impact instead of ending up in landfills. Abby Nawrocki is helping companies rethink what happens to abandoned freight, overstocked products, and customer returns. By connecting excess inventory with nonprofit organizations, Stock helps brands and logistics providers reduce waste, support communities, and create measurable impact. Abby shares how technology, data, and stronger partnerships can transform inventory management while helping organizations align business objectives with sustainability goals. The conversation explores why excess inventory remains a persistent supply chain challenge and how purposeful decision-making can turn an operational burden into an opportunity for positive change. From reducing waste and improving efficiency to strengthening community impact, this conversation offers a different perspective on the role logistics can play beyond simply moving goods. Explore this conversation through the lens of purpose-driven logistics, where business, people, partnership, and positive impact come together. Additional Links & Resources: Learn more about Logistics With Purpose®: https://logisticswithpurpose.co/ Subscribe to Logistics With Purpose®: https://logistics-with-purpose.captivate.fm/listen Learn more about Vector Global Logistics: https://vectorgl.com/ Learn more about Stock: https://www.stockitbetter.com/ Connect with Abby Nawrocki on LinkedIn: https://www.linkedin.com/in/abby-nawrocki-6322015a/ This episode was hosted by Enrique Alvarez and special co-host Nathan Chaney.

Can businesses help solve one of the world's biggest environmental challenges? In this episode of Logistics with Purpose®, hosts Enrique Alvarez and Kristi Porter sit down with Jesse Langley, CEO of Lotus Sustainables, to explore how innovation, purpose-driven leadership, and supply chain collaboration are reducing our dependence on single-use plastic bags. Jesse shares his remarkable journey from serving in the U.S. Navy to leading a global sustainability company that has already diverted more than 6.5 billion plastic bags from landfills. Together, they discuss why changing consumer behavior is so difficult, the role legislation plays in accelerating sustainability, and how businesses can create products that are better for both people and the planet. The conversation also explores leadership during uncertainty, the power of B Corps and Conscious Capitalism, sustainable innovation, resilient supply chains, and why solving environmental problems starts with building better partnerships. Whether you're a supply chain professional, sustainability leader, entrepreneur, or simply passionate about creating positive impact, this episode offers practical insights and inspiring ideas for building a better future. In this episode you'll learn: Why legislation may be the biggest driver of reducing single-use plasticsHow Lotus Sustainables has diverted over 6.5 billion plastic bags from landfillsWhat purpose-driven leadership looks like during uncertain timesWhy innovation should focus on solving real customer problemsHow B Corps and stakeholder-focused businesses create lasting impactLessons from military leadership that translate into business successWhy Europe is leading the way in sustainability and what others can learn Additional Links & Resources: Connect with Jesse: https://www.linkedin.com/in/jesse-langley/Learn more about Lotus Sustainables: https://lotus-sustainables.com/Learn more about Logistics with Purpose®: https://supplychainnow.com/brands/logistics-with-purpose/Subscribe to Logistics with Purpose®: https://logistics-with-purpose.captivate.fm/listenLearn more about Vector Global Logistics: https://vectorgl.com/Learn more about Supply Chain Now: https://supplychainnow.com This episode was hosted by Enrique Alvarez and Kristi Porter. For addtional information, please visit our dedicated show page at: https://supplychainnow.com/how-why-retailers-replacing-billions-plastic-bags-lwp161

In this powerful episode of Logistics with Purpose®, hosts Enrique Alvarez and Kristi Porter sit down with Tarana Burke, founder of the Me Too Movement and Chief Vision Officer of Me Too International, for an essential conversation about leadership, workplace culture, empathy, and creating safer organizations. While the Me Too Movement is often associated with social change, Tarana explains why conversations about sexual and gender-based violence belong in every industry—including logistics and supply chain. She shares how organizational culture, leadership, transparency, and accountability directly impact employee wellbeing, trust, and business performance. From the origins of the Me Too Movement to practical advice for executives, HR leaders, managers, and coworkers, this discussion challenges leaders to build workplaces where people feel seen, heard, valued, and safe. If you're passionate about leadership, organizational culture, employee engagement, or creating workplaces where everyone can thrive, this episode is one you won't want to miss. In this episode you'll learn: Why psychological safety is essential for high-performing organizationsHow silence becomes normalized in workplace cultureThe leadership behaviors that create trust and accountabilityWhy empathy is a competitive advantage—not a weaknessHow peers, managers, and executives all play a role in preventing harmful workplace culturesWhy Tarana Burke believes sexual and gender-based violence is a community problem that requires a community responsePractical steps leaders can take today to create safer, healthier workplaces Additional Links & Resources: Connect with Tarana: https://www.linkedin.com/in/taranajburke/Learn more about me too. International: https://metoomvmt.org/Learn more about Logistics with Purpose®: https://logisticswithpurpose.co/Subscribe to Logistics with Purpose®: https://logistics-with-purpose.captivate.fm/listenLearn more about Vector Global Logistics: https://vectorgl.com/ This episode was hosted by Enrique Alvarez and Kristi Porter. View Transcript

In this classic episode of Logistics with Purpose®, hosts Enrique Alvarez and Kristi Porter welcome former US Women's soccer team goalkeeper Hope Solo to the show! Hope discusses her career, her advocacy for women's rights and gender equality, and her involvement with the Homeless World Cup. Listen in as she shares her journey from a young girl with a passion for soccer to becoming one of the world's top goalkeepers, and discusses the challenges she faced in advocating for equal pay and better conditions for women in sports. Also learn more about the Homeless World Cup, an organization that Hope supports and has a personal connection to, that uses soccer to inspire homeless people to change their lives. Tune in to gain insight into Hope Solo's remarkable journey, filled with resilience, passion, and a profound commitment to making a difference in the world through the game of soccer. Additional Links & Resources: Connect with Hope: https://www.linkedin.com/in/hope-solo-9522065/Learn more about Hope: http://hopesolo.com/contact/Learn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose®: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Kristi Porter. For additional information, please visit our dedicated show page at: https://supplychainnow.com/logistics-purpose-classic-saving-goals-changing-lives-hope-solo-journey-soccer-star-social-advocate-lwp159

In this inspiring classic Logistics with Purpose®️ episode, hosts Enrique Alvarez and Nuria Sierra sit down with Honey Thaljieh — public relations manager for FIFA, international activist, and the trailblazing first captain of the Palestinian women’s national football team. Honey shares her remarkable journey from the narrow streets of Bethlehem to co-founding women’s football in Palestine, breaking barriers in a region where cultural and political challenges could have stopped her. She reveals how the beautiful game became her tool for promoting peace, inclusion, and gender equity — from leading a national team to collaborating with FIFA and the Homeless World Cup. Whether you’re passionate about sports, equality, or human rights, this episode will leave you motivated to dream big and fight for change. Additional Links & Resources: Connect with Honey: https://www.linkedin.com/in/honey-thaljieh-a7640828/TEDxZurich: http://www.tedxzurich.com/speaker/honey-thaljieh/Interview with Mel: https://youtu.be/hbbrcjLDAZg?si=g4j8WFZLQMv0_yErInterview with Hope Solo: https://youtu.be/-GYS4zpWWdU?si=qmnAonOw4Vww4iaSNETFLIX movie: https://www.netflix.com/mx-en/title/81001287Learn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Nuria Sierra. For additional information, please visit our dedicated show page at: https://supplychainnow.com/logistics-purpose-classic-amazing-power-football-fifa-homeless-world-cup-lwp158

In this episode of Logistics With Purpose®, presented by Vector Global Logistics in partnership with Supply Chain Now, hosts Enrique Alvarez and Kristi Porter sit down with Benjamin Reich and Ronny Horvath from Accenture for a powerful conversation about the future of supply chain, AI, resilience, and human-centered leadership. From AI-driven logistics and supply chain orchestration to trust, culture, and meaningful workplace relationships, this episode explores what it really takes to build resilient supply chains in a rapidly changing world. Benjamin and Ronny share practical insights on how organizations can adopt AI without waiting for “perfect” data, why curiosity and adaptability matter more than ever, and how companies can balance automation with humanity. You’ll also hear personal stories about their journeys from Germany to leading global transformation initiatives across the U.S., lessons learned from companies like Porsche and IBM, and why the future of logistics depends just as much on people and trust as it does on technology. Whether you’re a supply chain leader, technology enthusiast, logistics professional, or someone curious about how AI is reshaping business, this conversation delivers practical takeaways, leadership wisdom, and an inspiring look at the future of work. Additional Links & Resources: Connect with Ronny: https://www.linkedin.com/in/ronhorvath/Connect with Benjamin: https://www.linkedin.com/in/bereich/Learn more about Accenture: https://www.accenture.com/us-enGötz Wolfgang Werner: https://en.wikipedia.org/wiki/G%C3%B6tz_WernerLearn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Kristi Porter.

What does it really take to deliver lifesaving aid in the middle of war zones, natural disasters, and humanitarian crises? In this episode of Logistics With Purpose®, Enrique Alvarez and Kristi Porter sit down with Noemi Pazienti and Kelly Bradley from the Logistics Cluster, the World Food Programme-led coordination platform supporting humanitarian operations across the globe. From Lebanon and Gaza to Burkina Faso and Ukraine, this conversation takes listeners behind the scenes of humanitarian logistics operations happening in some of the world’s most complex and dangerous environments. Learn how the Logistics Cluster coordinates global partnerships, activates emergency supply chain networks, and works with NGOs, governments, and private sector leaders to ensure aid reaches the people who need it most. Noemi and Kelly share firsthand stories from the field, including coordinating humanitarian convoys during active conflict, setting up emergency warehouse capacity in Beirut, navigating collapsed infrastructure in Gaza, and balancing operational efficiency with humanity and compassion. You’ll also hear valuable leadership lessons on adaptability, collaboration, communication, resilience, and why details matter in supply chain operations where every decision can impact lives. Whether you work in supply chain, logistics, humanitarian aid, or simply want a deeper understanding of how global relief efforts operate, this episode offers an inspiring and eye-opening look at logistics truly driven by purpose. Additional Links & Resources: Learn more about the Logistics Cluster: https://logcluster.org/enConnect with Kelly: www.linkedin.com/in/kelly-bradley-6646a744Connect with Noemi: https://www.linkedin.com/in/noemi-pazienti/Learn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Kristi Porter. For additional information, please visit our dedicated episode page: https://supplychainnow.com/itlays-logistics-cluster-delivering-aid-crisis-zones-world-food-programme-lwp156

What if your company isn’t broken… just misaligned? In this episode of Logistics With Purpose®, Fred LeFranc shares powerful insights from decades of leadership experience—revealing why most organizations struggle not because of bad strategy, but because of a lack of alignment, clarity, and purpose. From navigating complex global supply chains to leading companies through chaos and transformation, Fred breaks down what it really takes to create sustainable results. You’ll learn how culture, purpose, and leadership mindset directly impact performance—and why emotional intelligence may be the most underrated skill in business today. This conversation goes beyond theory and into real-world application, with practical frameworks leaders can use immediately to improve alignment, decision-making, and long-term strategy. What You’ll Learn: Why misalignment—not failure—is the root of most business problemsHow to think strategically with a 2-year leadership lensThe role of purpose in building high-performing organizationsHow emotional intelligence impacts leadership successWhy culture is a company’s ultimate competitive advantageHow AI is reshaping business—and what leaders must do now Whether you're a supply chain leader, executive, or entrepreneur, this episode will challenge how you think about leadership, strategy, and the future of business. Additional Links & Resources: Connect with Fred: https://www.linkedin.com/in/fredlefranc/Learn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose®: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Kristi Porter. For additional information, please visit our dedicated show page at: https://supplychainnow.com/purpose-driven-leadership-aligning-strategy-culture-purpose-lwp155

What if your “waste” is actually one of your biggest profit opportunities? In this episode of Logistics With Purpose®, we sit down with Stephanie Benedetto, CEO and co-founder of Alokia, to uncover the massive hidden problem inside global supply chains—and how companies can turn excess inventory into measurable profit and impact. Right now, businesses are sitting on an estimated $2 trillion in excess inventory—costing them money in storage, labor, and lost opportunity. But what if that “waste” could be reused, resold, or repurposed at scale? Stephanie shares how leading brands are using AI, data, and smarter allocation strategies to: Reduce excess inventoryIncrease supply chain efficiencyCut costs and unlock new revenueLower environmental impact without sacrificing growth Whether you're in logistics, operations, procurement, or leadership, this conversation will change how you think about waste, efficiency, and opportunity in your business. Additional Links & Resources: Connect with Stephanie: https://www.linkedin.com/in/stephaniebenedetto/Learn more about Aloqia: https://www.aloqia.com/Learn more about Logistics with Purpose®: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Kristi Porter. For additional information, please visit our dedicated show page at: https://supplychainnow.com/why-your-excess-inventory-costing-millions-how-fix-lwp154

In this inspiring episode of Logistics with Purpose®, Enrique Alvarez and Kristi Porter sit down with Hannah Cox, founder of betternotstop and the Better Business Network, to explore what it truly means to live and lead with purpose. From her early days in the music industry to launching a global movement for sustainable business, Hannah shares the deeply personal story behind her mission—including the powerful advice from her father that became the foundation for her work. She also dives into her extraordinary challenge of running 100 marathons in 100 days to raise $1 million and drive meaningful change. Tune in to hear how Hannah is helping leaders rethink success, build values-driven organizations, and create a better world—one bold step at a time. Key Learnings: Why purpose—not profit alone—is the future of businessWhat truly makes people happy (based on real-world global insights)The mindset behind running 100 marathons in 100 daysThe power of community in driving sustainable changeHow businesses can align impact, leadership, and profitability Whether you're a business leader, entrepreneur, or simply someone seeking more meaning in your work, this episode offers a powerful reminder: when you follow your purpose, you don’t just build a career—you build impact that lasts. Additional Links & Resources: Connect with Hannah: https://www.linkedin.com/in/onlyhannahcox/Learn more about the Better Business Network: www.thebetterbusiness.networkLearn more about betternotstop: https://betternotstop.com/Learn more about Logistics with Purpose: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen This episode was hosted by Enrique Alvarez and Kristi Porter. For additional information, please visit the dedicated show page at: https://supplychainnow.com/betternotstop-turning-purpose-action-lwp153

What does it really take to build a purpose-driven brand that lasts? In this episode of Logistics with Purpose®, presented by Vector Global Logistics and Supply Chain Now, hosts Kristi Porter and Enrique Alvarez sit down with Alastair Dorward, a seasoned entrepreneur and brand builder who has helped scale mission-driven companies from startup to global success. From launching refrigerated soup routes to helping build Method into a billion-dollar business, Alastair shares candid lessons on resilience, leadership, and what it really takes to win in competitive consumer markets. The conversation dives into the power of purpose-driven brands like Dropps, the importance of design and sustainability, and how supply chain excellence enables companies to deliver both impact and profitability. Along the way, Alastair opens up about near-failure moments, leadership transitions, and why understanding the consumer—deeply—is still the ultimate competitive advantage. What You’ll Learn: Why purpose-driven brands win (when they eliminate trade-offs)How packaging, design, and sustainability shape consumer behaviorThe real role of supply chain in enabling mission + marginHow to spot “riches in the niches” and build winning productsLeadership lessons from scaling brands through uncertaintyWhy resilience—and not perfection—defines entrepreneurial success Whether you're a founder, operator, or supply chain leader, this episode delivers practical insights on building brands that create both impact and long-term value. Additional Links & Resources: Connect with Alastair: https://www.linkedin.com/in/alastairdorward/Learn more about Dropps: https://www.dropps.com/Learn more about Logistics with Purpose: https://supplychainnow.com/program/logistics-with-purposeLearn more about Vector Global Logistics: https://vectorgl.com/Subscribe to Logistics with Purpose: https://logistics-with-purpose.captivate.fm/listen This episode is hosted by Enrique Alvarez and Kristi Porter, and produced by Trisha Cordes, Joshua Miranda, and Amanda Luton. For additional information, please visit our dedicated show page at: https://supplychainnow.com/purpose-products-persistence-building-mission-driven-brands-last-lwp152