Advertise on podcast: The FieldLink Podcast

Preparing the next generation of agricultural leaders starts with education, hands-on experience and innovation.   The latest episode of the Helena “FieldLink Podcast” features Emily Swartz from Helena Products Group, who also serves as the National FFA Contest Organizer, discussing the scope and impact of the national FFA agronomy competition. She shares insights into coordinating the contest, the skills students demonstrate and key takeaways from this year’s top-performing teams.   Next, Jessica McLane from Helena’s marketing team highlights the enhanced educator learning kit from Helena’s “Innovation Never Stops” series, exploring the curriculum, partnerships and educational opportunities that help prepare students for the future of agriculture.   Finally, Jody Lawrence returns with the FieldLink Market Report to examine how Brazil’s recent elections could influence global soybean markets and what U.S. growers should watch when making marketing decisions in the months ahead.   From developing future agronomic leaders to navigating global market trends, this episode explores the people and programs shaping agriculture’s future.   Follow Helena Agri-Enterprises on social media to stay informed: Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Set up a successful crop year with early-season weed control.   The latest episode of the Helena “FieldLink Podcast” features industry experts — Brad Hammes, Helena Brand Manager, and Ben Beran, Agronomy Manager with Heartland Co-op in Iowa — discussing the importance of weed control at the start of the season. They highlight how Grounded can help improve herbicide performance and protect yield potential from planting through harvest.   Jody Lawrence returns for an in-depth look at the latest grain market trends, including how a recent diesel fuel agreement involving Russia could influence energy prices and input costs for growers.   From weed management planning to market trends, this episode delivers the insights you don’t want to miss.   Follow Helena Agri-Enterprises on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Data can set your operation up for success. Helena’s AGRIntelligence helps turn information into action. In the latest episode of the Helena “FieldLink Podcast,” host Bill Smith hits the road to visit with Scott Fischer and Greg Besch, two members of the Helena AGRIntelligence team, to explore how data-driven insights are helping growers make smarter decisions in the field. They discuss how AGRIntelligence turns data into actionable recommendations — from building fertility plans and maximizing ROI per acre to creating personalized insights that help growers make more informed decisions. They’ll talk about what sets Helena’s program apart from other platforms. Stay tuned for a market update from Jody Lawrence as he covers the latest trends and insights impacting the industry. When you’re ready to hear more about the specialty side of agronomy, tune into the Helena “FieldLink Specialty” podcast. Hear conversations focused on the products, markets and agronomic insights that matter to turn, ornamental, forestry and other specialty professionals.   Follow Helena Agri-Enterprises on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

What could decisions being made in Washington, D.C., mean for your next crop? On this episode of the Helena “FieldLink Podcast,” we dissect the policy, market trends and opportunities stemming from our nation’s capital that could shape agriculture in the months ahead.   We’re joined by Olivia Staudt, Helena Government Affairs Manager, to explore the latest legislative and regulatory developments affecting agriculture at the state level and what the direct impact is for growers.   Then, Jody Lawrence of the FieldLink Market Report returns to discuss key takeaways from the latest U.S. Department of Agriculture Yield Estimate Report. We’ll share current market trends and opportunities growers should be thinking about this fall and as they plan for the 2027 crop.   Follow Helena Agri-Enterprises on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

When tough weeds show up, growers need solutions that can keep up. On this episode of the Helena “FieldLink Podcast,” we’re putting the spotlight on Zalo, a powerful herbicide designed to help tackle challenging weed pressure. We explore what makes this new tool important for modern crop protection and how it’s delivering results where they matter most.   Plus, Jody Lawrence of the FieldLink Market Report joins us to discuss how bullish markets are creating opportunities for producers to secure long-term profits today and position their operations for 2027.   From crop protection innovation to market trends, this episode has insights to help you make the most of every acre.   Follow Helena Agri-Enterprises on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

What does the latest U.S. Department of Agriculture WASDE report mean for the grain markets?   On this episode of the Helena “FieldLink Podcast,” Jody Lawrence of the FieldLink Market Report breaks down the August WASDE report and the bullish news driving market reactions. We’ll also explore the bigger factor shaping today’s grain markets — including weather, global supply, trade and geopolitical tensions.   Be sure to catch Helena experts at the Farm Progress Show from Sept. 1–3 in Boone, Iowa. Visit our Mobile Innovation Learning Center to get an inside look at the products, services and innovation helping shape the 2027 season.   Tune in for the insights you need to make sense of today’s markets and what could be ahead — then join us at the Farm Progress Show to keep the conversation going.   Follow Helena Agri-Enterprises on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

The finale of our three-part In-Season Return on Investment series is here.   In this episode, we’re joined by Helena Product Specialists Emily Swartz (Indiana) and Brad Hammes (Iowa) to explore how Fullscale can help growers improve crop performance and finish the season strong.   We also hear from Jody Lawrence, who shares major news that could create new opportunities for producers. As global weather events continue to influence grain markets and supply, he explains why now’s the time to consider the in-season strategies covered throughout this series to capture every possible return on your investment.   Plus, get a preview of what’s ahead at the Farm Progress Show, Sept. 1–3 in Boone, Iowa, where the Helena Mobile Innovation Laboratory will showcase new herbicides and technologies from Helena Products Group.   Tune in, then talk with your local Helena representative about how Fullscale can help maximize your crop's potential this season.   Follow Helena Agri-Enterprises on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

In Part 2 of our In-Season Return on Investment series, we explore strategies to help maximize your profitability throughout the growing season.   Helena Product Specialist Dr. Michael Kenty, Technical Service Manager Dr. Greg Willoughby and Brand Manager Tony Lourens discuss how fungicide applications can protect crop performance while delivering a stronger ROI.   FieldLink Market Report’s Jody Lawrence provides an update on the latest trade discussions with China and explains how global weather patterns are shaping in-season marketing opportunities for growers.   Tune in to hear from our experts to make informed decisions and get the most from every acre this season.   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

We’re kicking off Part 1 of a three-part series focused on yield-enhancing strategies designed to help you maximize ROI this growing season.   In this Helena “FieldLink Podcast” episode, we begin with a deep dive into in-season nitrogen management and how Coron Metra can supercharge your crop to deliver significant returns when it matters most — at harvest.   Plus, we’re joined by FieldLink Market Report’s Jody Lawrence for a commodity market update.   Visit Helena Products Group in Memphis, Tennessee, on July 9 for the Innovation Expo. Discover the latest advancements in agronomy, seed and innovation shaping the future of agriculture. Contact your Helena representative to reserve your spot.   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Listen to this Helena “FieldLink Podcast” episode as we head to Denair, California, to sit down with Ken Peelman of Monte Vista Farming where almonds are more than a crop, they’re a global commodity. Ken breaks down the ins and outs of almond production, the USDA grading standards, water regulations and increasing worldwide demand. Jody Lawrence caps off the show with a look at U.S. weather patterns and the effects they’re having across today’s commodity markets. Don’t miss the Innovation Expo on July 9 in Memphis, Tennessee. You’ll be able to view the latest ideas and products coming out of the Helena Products Group. Contact your Helena representative for more information. Follow Helena Agri on social media to stay informed: Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Tired of deer taking a bite out of your bottom line? Helena has the answer growers have been waiting for — Trico Pro. In this Helena “FieldLink Podcast” episode, we dive into how Trico Pro helps protect your cotton and soybean acres from deer pressure so yield potential stays intact. (00:34) Plus, as discussions heat up over peace talks in Iran, Jody Lawrence shares what it could mean for oil markets and grain prices. (29:02)   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Global agriculture markets may be shifting as President Trump prepares to travel to China, and growers are watching closely to see what it could mean for trade, commodities and planting decisions heading into Plant ’26.   In this episode of the Helena “FieldLink Podcast,” Jody Lawrence discusses the potential market impact of the meeting, key trends growers should monitor and how changing global conditions may require a shift in planting strategy moving forward.   This episode is also brought to you by Trico Pro, a natural deer repellent designed to help protect cotton and soybean acres from early-season feeding pressure.   Plus, don’t miss the FieldLink Market Report — your source for timely, concise insights into the global commodity markets delivered to your inbox each day.   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Are your soybeans, cotton or canola set up to take on tough broadleaf weeds and grasses this season?   In this episode of the “FieldLink Podcast,” Helena Brand Manager Austin Anderson and Product Specialist James DeMoss break down Zalo — our new postemergence herbicide — and how it can strengthen your weed control strategy.   Plus, the soybean and cattle markets have been busy. Jody Lawrence joins to unpack what’s driving movement across those industries, as well as other trade markets across the U.S.   From in-season crop protection to shifting market trends, this episode provides key information to help protect yield.   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Spring planting brings opportunity — but also uncertainty. With fluctuating soil temperatures, disease pressure and inconsistent moisture conditions, establishing a strong stand starts with protecting your seed.   In this episode of the “FieldLink Podcast,” we talk with Seed Treatment Brand Manager Tony Lourens of Helena Products Group about innovative seed treatment solutions designed to help growers protect their crop from the start. Tony walks through the value of seed-applied protection and how these tools fit into a modern agronomic strategy.   Then, Jody Lawrence joins us from Nashville to discuss how recent global disruptions are influencing oil and commodity markets. He shares his perspective on what these shifts mean for growers and how they can think strategically during periods of market volatility.   From agronomy to economics, this episode delivers timely insights to help you make informed decisions this growing season.   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ

Fertilizer markets could soon be affected by the closure of the Strait of Hormuz. To help you navigate the uncertainty of this situation for your operation, this “FieldLink Podcast” episode dives into data from AGRIntelligence to help growers be more strategic with fertilizer dollars. As boron deficiencies continue to rise across the U.S., our experts also explain how Metra Full Bor can deliver quality boron during critical growth stages. (00:51) Plus, FieldLink Market Report’s Jody Lawrence provides a commodity market recap and explores how the White House’s Ag Day celebration may impact biofuel demand moving forward. (14:32)   Follow Helena Agri on social media to stay informed:   Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 X: https://bit.ly/3hwvWdG LinkedIn: https://bit.ly/3pwWLTh YouTube: https://bit.ly/35pLLQJ